Investment Rating - The investment rating for the company is "Buy" with an expectation of returns exceeding 10% relative to the CSI 300 index over the next six months [2][13]. Core Viewpoints - The company's revenue for the first half of 2025 was CNY 26.85 billion, a decrease of 12.05% year-on-year, while the net profit attributable to shareholders was CNY 5.09 billion, down 19.26% year-on-year [1][7]. - The mobile gaming business generated revenue of CNY 20.28 billion, a decline of 16.41% year-on-year, attributed to the maturation of two major products [7]. - The company is focusing on AI, cloud services, and ICT sectors, with a new model application system launched in 2025H1, enhancing operational efficiency and user experience [9]. - The company is positioned to benefit from the growth of its overseas mobile gaming business and the expansion of its AI and cloud services [9]. Financial Performance Summary - In 2025H1, the overall gross margin was 59.83%, down 2.48 percentage points year-on-year, while the net profit margin was 18.78%, down 1.63 percentage points year-on-year [1][7]. - The company’s total assets were CNY 6,802.77 million in 2023, projected to grow to CNY 12,839.62 million by 2027 [12]. - The projected net profit for 2025 is CNY 1.36 billion, with an expected EPS of CNY 0.69, corresponding to a PE ratio of 19.24 [10].

Investment Rating - The report maintains an investment rating of "Buy" for the company [1][5]. Core Views - The company's Q2 performance shows a quarter-on-quarter improvement, with core games stabilizing after entering a mature phase, leading to a year-on-year revenue decline [1][2]. - The company is optimistic about the future potential of its new SLG games and its long-term operational capabilities, as well as the progress in AI and cloud business product implementations [1][2]. Financial Performance - In H1 2025, the company achieved revenue of 2.685 billion RMB, a year-on-year decrease of 12.05%, and a net profit attributable to shareholders of 509 million RMB, down 19.26% year-on-year [1]. - Q2 revenue was 1.361 billion RMB, down 12.99% year-on-year but up 2.85% quarter-on-quarter, with a net profit of 271 million RMB, reflecting a year-on-year decline of 19.40% but a quarter-on-quarter increase of 13.45% [1][4]. Game Portfolio - The company's core games, "Age of Origins" and "War and Order," have been operational for over six years, each generating over 1 billion USD in cumulative revenue [2]. - New games "Stellar Sanctuary" and "Next Agers" are expected to drive revenue growth, with the former being a sci-fi simulation and SLG game, and the latter combining various gameplay elements [2]. AI and Cloud Business - The company has launched the AI application avavox, which can generate voice responses in 30 seconds and is designed for various business scenarios [3]. - The cloud business is expanding with new enterprise-level products and solutions, aiming to enhance the company's integrated "cloud + AI" capabilities [3]. Profitability and Cost Management - The gross margin for H1 2025 was 59.83%, a decrease of 2.48 percentage points, primarily due to a higher proportion of lower-margin AI/ICT operations [4]. - The sales expense ratio improved to 14.56%, down 3.46 percentage points, attributed to reduced advertising and promotion costs [4]. Earnings Forecast and Valuation - The company forecasts net profits of 1.15 billion RMB, 1.71 billion RMB, and 2.02 billion RMB for 2025, 2026, and 2027, respectively, with corresponding EPS of 0.59 RMB, 0.87 RMB, and 1.03 RMB [5]. - The target price has been adjusted to 20.01 RMB, reflecting a 23x PE valuation for 2026, up from a previous target of 19.13 RMB [5].

Investment Rating - The investment rating for the company is maintained as "Buy" with a target price of RMB 19.13 [1][5]. Core Views - The company is expected to see high growth in revenue from new products such as "Stellar Sanctuary" and "Next Agers," which are set to launch soon and will be promoted aggressively [2][5]. - The subsidiary Dingfu Intelligent has launched avavox, an AI Voice Agent, which is anticipated to be a key driver for the company's AI initiatives [3]. - The cloud business has introduced new products like UltraTalk and UltraUI, enhancing the integration of cloud and AI capabilities across various industries [4]. Summary by Sections New Products and Revenue Growth - The company is launching two new games, "Stellar Sanctuary" and "Next Agers," which are expected to contribute significantly to revenue growth in the upcoming periods [2]. - "Stellar Sanctuary" is a sci-fi themed simulation game, while "Next Agers" combines various gameplay styles, indicating a strategic move towards innovative gaming experiences [2]. AI Applications - The avavox AI Voice Agent is designed for versatility across industries, allowing users to create voice bots easily without coding [3]. - The business model for avavox is based on a pay-per-call system, which is expected to address the needs of small and medium enterprises [3]. Cloud Business Developments - The introduction of UltraTalk and UltraUI signifies the company's commitment to enhancing its cloud services, providing comprehensive solutions for data processing and AI applications [4]. - The company is adopting a "SI + ISV" model to deepen the integration of cloud and AI technologies, aiming for commercialization across multiple sectors [4]. Financial Projections - The company has adjusted its profit forecasts, projecting a net profit of RMB 1.15 billion for 2025, with significant increases in 2026 and 2027 [5][11]. - The expected revenue growth rates are 14.98% for 2025, 28.15% for 2026, and 10.37% for 2027, reflecting strong performance from new product launches [11][12].