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苹果的Magic,究竟在何处?
3 6 Ke· 2026-02-11 04:55
科幻作家亚瑟·C·克拉克在《未来的轮廓》中,总结了三条定律,其中最著名的一条,当属第三定律: Any sufficiently advanced technology is indistinguishable from magic. 任何足够先进的科技,都与魔法 无异。 亚瑟·C·克拉克的书桌,摆放着一台 iMac 跨越半个世纪,如果你足够敏锐,会发现苹果官方在定义产品名与体验时,极其迷恋一个第三定律中出 现过的词——Magic。 通常,这个英文单词代表着两个意思:魔法,或神奇,无论哪种释义,都是一种非常主观且感性的体 验,当它用于形容一堆由冰冷的玻璃、金属和无数行代码堆砌起来的工业制品上时,本身会呈现出一种 微妙的张力。 这种奇妙的张力,也许就是我们选择苹果的原因——在强烈竞争中,能将生态做到魔术般神奇的,只有 苹果。 但这种「Magic」的感知,究竟从何而来? 拆解开来,其实就是三件事。 Magic,源于「不打扰」 如果用一个词来形容苹果的生态体验,我觉得是无感。 这听起来很玄学,但你仔细回想一下 AirPods 的体验,不需要插线,不需要你在蓝牙列表里痛苦地搜索 配对,就像是长了眼睛,能预判你的预判;我 ...
乔布斯35年前对未来做出的12个核心预测,竟然一一应验
虎嗅APP· 2026-01-31 09:38
Core Insights - The article discusses Steve Jobs' predictions from a 1990 interview, highlighting their accuracy over the past 30 years, particularly in areas like remote work, edge computing, and technology transparency [4][6]. Group 1: Timeless Wisdom - Jobs articulated 12 key insights that have proven to be prescient, including the idea that "computers are bicycles for the mind," emphasizing the amplification of human capabilities through tools [7][10]. - He stated that "tools define what humans can do," suggesting that the development of technology shapes human creativity [7]. - The notion that "real adoption is for non-experts" indicates that technology should be accessible to everyone, not just specialists [9]. Group 2: Nature of Tools - Jobs compared computers to bicycles, arguing that they enhance human efficiency rather than replace it, illustrating the "leverage principle" of technology [11][12]. - He emphasized that the future of tools must align with human intuition, rather than forcing people to adapt to the tools [15][17]. - The article posits that the competition in the future will be between those who effectively utilize AI and those who do not [17]. Group 3: Organizational Restructuring - Jobs predicted the rise of decentralized autonomous organizations (DAOs) and remote work, foreseeing a shift in how teams would operate across geographical boundaries [23]. - He drew parallels between the evolution of electric motors and computing, suggesting that power and computing capabilities would decentralize over time [25][26]. - The article notes that traditional hierarchical structures are becoming obsolete as information becomes more accessible at the individual level [32][35]. Group 4: Product Philosophy - Jobs argued that the adoption of technology is driven by its utility rather than the technology itself, highlighting the importance of making technology useful and creative [42][43]. - He believed that understanding human nature is crucial for predicting technological trends, as successful technologies cater to inherent human desires [48][49]. - The article suggests that those who can blend psychology, sociology, and art with technology will have a better foresight in the AI era [52]. Group 5: Innovation as a Necessity - Jobs viewed innovation as a survival instinct rather than a choice, emphasizing the need for constant evolution in technology and business [55][56]. - He believed that the concept of "death" is essential for innovation, as it paves the way for new ideas and technologies to emerge [62][64]. - The article concludes that in the AI era, companies that cling to outdated practices will likely fail, while those that embrace change will thrive [63].
Google, Apple to pay combined $163M to settle bombshell lawsuits claiming they snooped on private conversations
New York Post· 2026-01-26 02:53
Core Viewpoint - Google and Apple are facing legal repercussions for secretly recording users' conversations without consent, leading to a combined settlement of $163 million to resolve the lawsuits [1]. Group 1: Apple - Apple has agreed to a $95 million settlement for a class-action lawsuit that accused the company of eavesdropping on users who did not activate Siri with the prompt "Hey, Siri" [1][4]. - Users who purchased Apple devices between September 17, 2014, and December 31, 2024, and experienced unintended Siri activations are eligible for compensation, capped at $20 per device, with a maximum of five devices per person [7][8]. - Apple reported a net income of $93.74 billion in the last fiscal year, indicating that the settlement amount represents approximately nine hours of profit for the company [8]. Group 2: Google - Google has reached a tentative $68 million settlement related to a lawsuit claiming that Google Assistant recorded users without the activation phrase "OK Google" [4][15]. - The settlement is part of a lawsuit filed in 2019 and is pending approval from a federal judge [4][15]. - The class-action suit against Google includes all users in the U.S. who purchased a Google device and had Gmail accounts linked to Google Assistant-enabled devices between May 18, 2016, and December 16, 2022 [15]. Group 3: User Experience and Advertising - Users reported receiving targeted advertisements for brands they discussed in conversations that were recorded, such as Olive Garden and Air Jordan [3][9]. - The lawsuits allege that recorded discussions were shared with third-party businesses, leading to these targeted ads [9]. Group 4: Company Responses - Both Apple and Google have denied any wrongdoing regarding the allegations made in the lawsuits [5]. - Apple has since implemented a policy requiring users to opt in before their recorded audio can be used to improve Siri's functionality [5].
比iPhone更疯狂,乔布斯去世15年后,「最像他的人」操刀首款AI硬件
36氪· 2026-01-14 09:47
Core Viewpoint - OpenAI is set to release its first hardware, codenamed "Sweetpea," in September 2026, which aims to replace traditional devices like the iPhone and AirPods with a new audio device designed by Jony Ive, a prominent figure in tech design [3][5][26]. Group 1: Product Overview - The "Sweetpea" device will be an audio device worn behind the ear, featuring a unique design and advanced technology, including a 2nm chip, making it comparable in cost to a smartphone [3][36]. - The device is expected to have a price range of $500 to $800, significantly higher than AirPods Pro, with a projected first-year sales target of 40 to 50 million units [36]. Group 2: Design Philosophy - Jony Ive's design philosophy for "Sweetpea" focuses on "Calm Technology," which aims to minimize user distraction and anxiety, contrasting with the overwhelming nature of smartphones [67][71]. - The device will prioritize audio interaction and minimize visual stimuli, embodying a design that allows technology to blend seamlessly into daily life [71][72]. Group 3: Historical Context - The acquisition of Jony Ive by OpenAI for $6.5 billion in 2025 is reminiscent of past significant tech acquisitions, emphasizing the value of design talent over existing products [10][15]. - The article draws parallels between the current tech landscape and historical moments in Silicon Valley, suggesting that the introduction of "Sweetpea" could mark a new era in technology [78][82]. Group 4: Future Plans - OpenAI plans to launch five hardware devices by the fourth quarter of 2028, indicating a broader strategy to establish a complete AI hardware ecosystem [75][79]. - The manufacturing of these devices is expected to shift from China to the U.S. or Vietnam, reflecting a significant change in supply chain dynamics [75].
比iPhone更疯狂,乔布斯去世15年后,「最像他的人」操刀首款AI硬件
3 6 Ke· 2026-01-13 12:50
Core Insights - Jony Ive, known as Steve Jobs' "soulmate," returns to the tech scene in 2026 with a new AI device called "Sweetpea," developed in partnership with OpenAI, marking a significant shift from his previous work at Apple [1][6][67] - The device is designed to replace traditional smartphones, focusing on audio interaction rather than visual screens, aiming to reduce digital anxiety associated with smartphones [14][50][78] Company Developments - OpenAI's first hardware, "Sweetpea," is set to launch in September 2026, featuring a unique design resembling a "eggrock" with two pill-shaped devices for behind-the-ear use [1][13] - The manufacturing goal for the first year is between 40 million to 50 million units, significantly higher than the initial sales of AirPods, which took five years to reach similar numbers [3][19] Design Philosophy - The design philosophy behind Sweetpea emphasizes "Calm Technology," which aims to minimize user attention demands, contrasting sharply with the intrusive nature of smartphones [42][46] - Jony Ive's approach seeks to create technology that blends seamlessly into daily life, allowing users to interact with AI without the distractions of screens and notifications [55][78] Technological Specifications - Sweetpea is equipped with a 2nm chip, making it one of the most advanced devices in terms of processing power, with production costs comparable to a smartphone [15][17] - The expected retail price is projected to be between $500 and $800, reflecting its high-end specifications and positioning in the market [17][19] Historical Context - The narrative draws parallels between the acquisition of io Products by OpenAI for $6.5 billion and past significant tech acquisitions, highlighting the importance of talent over products in the tech industry [7][8] - Jony Ive's return to the tech landscape is seen as a potential turning point, reminiscent of his earlier contributions to Apple's revival in the late 1990s [62][67]
苹果一体机iMac也将采用OLED?
WitsView睿智显示· 2025-12-18 04:56
Core Viewpoint - Apple is inquiring about the development of OLED panels for its iMac series, signaling a potential shift from LCD to OLED technology for its all-in-one computers [1][2]. Group 1: OLED Development Inquiry - Apple has issued a Request for Information (RFI) to Samsung Display and LG Display regarding the development of OLED panels for the iMac [1]. - The specifications requested by Apple for the iMac OLED panels include a size of 24 inches, a brightness of 600 nits, and a pixel density of 218 PPI [2]. Group 2: Technology and Manufacturing - Samsung Display is focusing on a 5-layer stacked QD-OLED technology to meet the iMac OLED requirements, enhancing overall brightness by adding a green layer [3]. - LG Display is likely to adopt a 5-layer stacked W-OLED display to address the iMac OLED challenge, similar to Samsung's approach [4]. Group 3: Future Projections - Apple aims to complete the development of the iMac OLED panels by 2027 to 2028, with the actual product release expected to be later than this timeline [4]. - Both Samsung and LG are actively researching RGB OLED solutions for larger displays, although current stable production is limited to smaller sizes [2][4].
薪酬惊人!苹果库克7小时收入超普通工人年薪;帮周鸿祎做数十亿假账?360集团回应:完全失实;昆仑芯完成股改,或明年上半年港股上市
雷峰网· 2025-12-17 00:38
Key Points - The article highlights the astonishing CEO compensation in the U.S., with Apple's Tim Cook earning $74.6 million in 2024, an 18% increase from 2023, which translates to more than the annual salary of an average American worker in just 7 hours of work [4][5] - The article discusses the ongoing controversy surrounding 360 Group, where allegations of financial misconduct were made against its founder Zhou Hongyi, which the company has vehemently denied [7][8] - Huawei has made significant changes in its executive leadership, appointing Yu Chengdong as the chairman of Huawei Terminal Co., aiming for a more agile decision-making process [10][11] - Xiaopeng Motors and Li Auto have received L3 autonomous driving road testing licenses, indicating advancements in their autonomous vehicle capabilities [13][14] - Kunlun Chip has completed its corporate restructuring and is expected to go public in Hong Kong in the first half of 2026, following a successful D-round financing [15][16] - Faraday Future has begun production of its FX Super One model, although the assembly process has drawn criticism for being overly manual and lacking quality standards [18][19] - The article notes that the EU is reconsidering its 2035 ban on internal combustion engine vehicles, allowing for a more flexible approach to emissions standards [43][44] - ByteDance has launched a new paid web novel app, "Red Candle Novel," which aims to differentiate itself from its free counterpart by offering premium content [37] - Alibaba is set to release a free enterprise information query app, "88查," to compete in the crowded market of business information services [38][39]
苹果担心的事,还是发生了…
Xin Lang Cai Jing· 2025-12-08 01:33
Core Insights - OpenAI is preparing to launch its own AI hardware, having recently acquired io Products for $6.5 billion and recruited dozens of hardware engineers from Apple [1][3][5] - The company aims to create an AI version of the iPhone, recognizing the need to establish a hardware ecosystem to compete with rivals like Google [5][41] - OpenAI's hardware team includes experts in various fields, indicating a significant investment in hardware design and development [3][39] Group 1: OpenAI's Hardware Strategy - OpenAI has been aggressively hiring from Apple, focusing on building a team that covers industrial design, hardware engineering, and supply chain management [3][39] - The acquisition of io Products allows OpenAI to leverage Jony Ive's design expertise, which has shaped Apple's product aesthetics for decades [1][37] - OpenAI's shift towards hardware is seen as a response to the increasing competition in the AI space, particularly from companies that have established hardware products [5][41] Group 2: Competitive Landscape - Other AI companies, particularly in China, are advancing faster in hardware integration, with ByteDance's AI Phone and Alibaba's AI initiatives already in the market [47][48] - ByteDance's AI Phone, developed in collaboration with ZTE, showcases the potential of AI in mobile technology, while Alibaba's strategy focuses on creating an AI operating layer across devices [48][54] - Baidu is positioning its AI products as central to smart home ecosystems, emphasizing a long-term strategy to integrate AI into everyday life [58][60] Group 3: Future of AI Hardware - The competition for AI hardware is intensifying, with major players like Google, Microsoft, and Meta also investing in their own AI ecosystems [71][72] - Google is leveraging its Android ecosystem and Pixel devices to create a unified AI experience, while Microsoft is integrating AI capabilities into its Windows operating system [61][64] - Meta is focusing on AI glasses as the next human-computer interaction interface, highlighting the diverse approaches companies are taking in the AI hardware space [68][70]
substack.com-基础我的 1999 年以及 2000 年部分迈克尔布瑞 --- Foundations My 1999 and part of 2000
2025-12-01 00:49
Summary of Key Points from the Conference Call Company/Industry Involved - The discussion primarily revolves around the investment strategies and experiences of Michael Burry, particularly focusing on his insights from the late 1990s and early 2000s, including his views on companies like Apple and the broader technology sector during that time. Core Insights and Arguments - **Investment Environment in 1999**: Burry describes the late 1990s as a period of significant wealth and rapid growth in Silicon Valley, with young professionals enjoying lavish lifestyles, which he observed while working as a resident physician in Palo Alto [6][8]. - **Stock Market Behavior**: He notes that many physicians at Stanford were preoccupied with stock trading, highlighting a culture of speculation and the presence of a market bubble [7][8]. - **Apple's Performance**: Burry's article "Buffett Revisited" was a response to criticism he faced for investing in Apple, emphasizing the importance of thorough analysis and patience in investing [9][10]. He points out that Apple had been trading in a narrow range for 11 years, which led to skepticism about its value [10]. - **Historical Stock Performance**: Burry provides examples of major companies like Coca-Cola, American Express, and Disney, which experienced significant capital losses over extended periods, illustrating the risks of long-term investments in seemingly stable companies [11][12][13]. - **Investment Philosophy**: He emphasizes the need for a margin of safety when investing, as advocated by Benjamin Graham, and suggests looking for undervalued stocks, particularly in distressed industries [32][35]. Other Important but Possibly Overlooked Content - **Personal Investment Journey**: Burry shares his personal investment journey, including how he used a wrongful death settlement to invest in stocks rather than pay off student loans, which ultimately led him away from a career in medicine [22][23]. - **Online Investment Community**: He discusses the early days of online investing, mentioning his website and the lack of competition at the time, which allowed him to gain visibility and credibility in the investment community [20][21]. - **Performance of VSN Fund**: The VSN Fund, which Burry managed, reportedly returned 38.7% in a year, outperforming major indices like the Dow and Nasdaq, showcasing his successful investment strategies during that period [32][37]. - **Cassandra Unchained**: Burry's current focus is on a project titled "Cassandra Unchained," where he continues to analyze stocks and market trends, drawing on historical patterns [40][41]. This summary encapsulates the key points discussed in the conference call, providing insights into Burry's investment philosophy, historical context, and personal experiences in the investment landscape of the late 1990s.
OpenAI推出“Calm Tech”硬件设备 发力消费电子新赛道
Huan Qiu Wang· 2025-11-27 03:02
Core Insights - OpenAI has launched its first environmental computing hardware prototype "Calm Tech," marking its entry into the consumer hardware market and challenging tech giants like Apple, Amazon, and Google [1][3] Group 1: Product Overview - "Calm Tech" is designed to execute tasks through minimal commands, utilizing environmental sensing technology to trigger services via voice, gestures, or environmental signals [3] - The product aims to alleviate digital overload anxiety and promote a calmer information processing mode for users [3] - The device is expected to be officially released within the next 24 months, although specific technical parameters and pricing have not yet been disclosed [3] Group 2: Design and Development - The prototype was developed in collaboration with Jony Ive, former Chief Design Officer at Apple, and his design studio LoveFrom [1][3] - "Calm Tech" features a modular design that seamlessly integrates into home or office environments, moving away from traditional screens to communicate status through light and spatial audio feedback [3] - Analysts suggest that the device may incorporate OpenAI's latest multimodal large models to enable cross-device task collaboration [3]