Core Viewpoint - The company has recognized the significant brand value enhancement resulting from the popularity of the Qinghua Zui series, linked to Mr. Huang Renxun, which has successfully penetrated the high-end consumer market of technology elites [1] Group 1: Brand Strategy - The event has greatly increased the recognition and reputation of the Qinghua Zui series and the company's brand among high-net-worth individuals and younger consumers [1] - This situation validates the effectiveness of the company's high-end and youth-oriented strategy [1] Group 2: Cultural Integration - The interaction between Huangjiu culture and the technology sector has created a new connotation for the brand, promoting effective cross-border communication [1] - The company aims to leverage this brand momentum to deepen collaboration with Shaoxing Cultural Tourism, progressing steadily if conditions allow [1] Group 3: Future Plans - The company will continue to focus on high-end and youth-oriented development, utilizing diverse scenarios to promote Huangjiu culture to a broader audience [1] - There is an emphasis on enhancing brand influence through various collaborative efforts [1]

Core Viewpoint - The company Gu Yue Long Shan (600059) possesses the world's largest yellow wine cellar, certified by the Shanghai Guinness headquarters in 2009, with a storage area of 308 acres and over 11 million jars (approximately 260,000 tons) of original wine [1] Group 1: Company Assets - The original wine inventory has a complete traceability system that records the brewing year, batch, and grade, ensuring the authenticity of the stock scale and year [1] - The valuation of aged original wine and the "Centenary Xinhai" old wine is primarily based on time value, with industry recognition of an annual appreciation rate of 8%-10% [1] - The rarity of aged wines over 60 years further enhances their value, supported by quality evaluations from national-level yellow wine judges and cultural market value [1] Group 2: Market Position - Currently, there is no other yellow wine cellar globally that matches the scale and quality of Gu Yue Long Shan's central wine cellar [1] - The company’s cellar is positioned as a national strategic reserve, showcasing uniqueness in storage scale, year span, traceability system, and cultural heritage [1] - The company plans to continue managing and maintaining the value of its original wine effectively [1]

证券日报网讯 2月6日，古越龙山（600059）在互动平台回答投资者提问时表示，古越龙山历经数百年 发展，沉淀了深厚的黄酒文化底蕴，与各界的渊源背后，既是行业对公司黄酒品质与文化价值的认可， 也是黄酒作为中华优秀传统文化载体的生动体现，这些珍贵的文化印记都是公司品牌的重要财富。公司 始终重视黄酒文化的挖掘、梳理与传播，后续将以官网为核心载体，联动新媒体平台、线下品鉴馆、文 旅融合场景等多元渠道，系统梳理并生动讲述这些藏于酒韵中的品牌故事，把工艺传承、文化渊源、时 代联结等内容以更鲜活的形式呈现，同时结合非遗展演、文化沙龙、跨界合作等方式，让更多人了解黄 酒文化的魅力，让这份中华老字号的文化底蕴被更多人看见、认可与喜爱，切实扛起黄酒行业领军企业 的文化传承责任，不让优秀的中国黄酒文化被埋没。 ...

Core Viewpoint - The company, Guyue Longshan, is strategically innovating its product offerings to align with the growing trend of health-conscious consumption, particularly in the traditional yellow wine market [1] Product Development - The company has launched a herbal series of specialty yellow wine that utilizes herbal extraction technology combined with nourishing ingredients, catering to traditional health needs [1] - For social drinking scenarios, the company has developed low-alcohol sparkling coffee yellow wine and lime yellow wine, which are refreshing in taste and moderate in alcohol content, meeting the demand for lighter drinking options [1] Market Strategy - The company plans to continue deepening its market presence by balancing flavor innovation, health attributes, and scenario adaptability, thereby enhancing its product matrix to better meet the needs of upgraded consumer preferences [1]

Core Viewpoint - The company emphasizes its digital strategy as a crucial part of its business layout, continuously upgrading its digital management systems to enhance operational efficiency and decision-making [1] Group 1: Digital Strategy Implementation - The company has achieved digital control from front-end sales to back-end production and supply, integrating various business segments through a data middle platform for data sharing [1] - The data middle platform allows company leaders and the finance center to view and manage real-time data across different dimensions such as production, supply, sales, expenses, and products based on set permissions [1] - The integration of AI large models into the data middle platform enables managers to customize data retrieval and generate corresponding reports and analyses using natural language recognition technology [1] Group 2: Industry Recognition and Future Plans - The newly established yellow wine industrial park has been recognized as the first yellow wine enterprise to be included in the Ministry of Industry and Information Technology's 5G factory directory, showcasing intelligent brewing from grain to liquor [1] - The company plans to continue adhering to its digital strategy, keeping pace with technological advancements to provide robust support for business operations and scientific decision-making [1]

证券日报网讯2月2日，古越龙山（600059）发布公告称，截至2026年1月31日，公司通过上海证券交易 所交易系统以集中竞价交易方式回购公司A股股份1，885.71万股，已回购股份占公司总股本的比例为 2.0687%。 ...

证券日报网讯 2月2日，古越龙山在互动平台回答投资者提问时表示，公司始终高度重视黄酒文化价值 的挖掘，持续依托非遗酿造技艺与花雕非遗技艺、悠久的品牌历史底蕴，兼顾传统工艺精髓与现代审美 趋势，不断推进产品的创新研发与迭代升级，同时积极借助国际文化交流等多元渠道，主动传递黄酒的 文化内涵与东方美学，自觉承担传播中国文化、助力文化软实力提升的使命。未来公司也将持续立足自 身品牌战略与文化布局，进一步深化相关创新实践，不断赋予黄酒新的时代内涵，让这一承载着中华文 脉的传统佳酿，持续在国际文化交流中展现独特魅力与价值。 （编辑 任世碧） ...

Group 1 - The core product "Only This Green Jade" is a representative of Shaoxing Huangjiu, and the company will continue to promote the cultural IP of this product [1] - The company aims to refine brand aesthetics based on Chinese liquor culture IP and engage in high-profile events such as tastings with diplomats and high-end forums [1] - The company plans to utilize new media platforms like Douyin and video accounts to create content for family banquets and business scenarios, enhancing consumer emotional resonance and brand premium [1] Group 2 - The company will implement offline experiences through slow wine bars and high-end corporate events to translate the essence of national banquets into consumer engagement [1]

Group 1 - The non-white liquor sector increased by 0.96% compared to the previous trading day, with CITIC Niyah leading the gains [1] - The Shanghai Composite Index closed at 4015.75, down 2.48%, while the Shenzhen Component Index closed at 13824.35, down 2.69% [1] - Key stocks in the non-white liquor sector showed varied performance, with CITIC Niyah closing at 7.85, up 7.83%, and Chongqing Beer at 53.88, up 3.40% [1] Group 2 - The non-white liquor sector experienced a net outflow of 51.09 million yuan from institutional investors, while retail investors saw a net outflow of 7.08 million yuan [2] - The main capital flow data indicates that Kuaijishan had a net inflow of 22.89 million yuan from institutional investors, while CITIC Niyah had a net outflow of 4.01 million yuan [3] - Retail investors showed a significant net outflow in several stocks, including Baorun Co., which had a net outflow of 22.42 million yuan [3]

有投资者在互动平台向古越龙山提问："尊敬的董秘您好！作为长期股东，我们关注到古越龙山花雕酒 曾经经常作为国礼赠予外国领导人。在当前国际环境下，黄酒的多元风味与文化包容性，恰恰契合 了'和而不同'的外交智慧。请问公司是否考虑以此为主题，研发或推出一系列融合传统与现代审美的创 意礼酒，重新打造具有时代特色的'外交文化名片'，助力中国文化软实力传播？期待您分享一下古越龙 山助力我们外交！谢谢。" 针对上述提问，古越龙山回应称："尊敬的投资者您好！非常感谢您作为长期股东对公司的关注与支 持。古越龙山黄酒拥有深厚的历史积淀，是承载中华酒文化的重要载体。您提出的以'和而不同'外交智 慧为主题，打造融合传统与现代审美的创意礼酒、重塑时代特色外交文化名片的思路，与公司深耕文化 传播、助力中华优秀传统文化走向世界的发展理念非常契合。公司始终高度重视黄酒文化价值的挖掘， 持续依托非遗酿造技艺与花雕非遗技艺、悠久的品牌历史底蕴，兼顾传统工艺精髓与现代审美趋势，不 断推进产品的创新研发与迭代升级，同时积极借助国际文化交流等多元渠道，主动传递黄酒的文化内涵 与东方美学，自觉承担传播中国文化、助力文化软实力提升的使命。未来公司也将持续立 ...