证券之星消息，1月28日非白酒板块较上一交易日下跌0.4%，*ST椰岛领跌。当日上证指数报收于 4151.24，上涨0.27%。深证成指报收于14342.9，上涨0.09%。非白酒板块个股涨跌见下表： 从资金流向上来看，当日非白酒板块主力资金净流出3164.16万元，游资资金净流入6359.21万元，散户资 金净流出3195.05万元。非白酒板块个股资金流向见下表： | 代码 | 名称 | 收盘价 | 涨跌幅 | 成交量(手) | 成交额(元) | | --- | --- | --- | --- | --- | --- | | 600238 | *ST椰岛 | 6.19 | -3.28% | 11.31万 | 7073.22万 | | 600600 | 関豊明加 | 60.26 | -1.50% | 7.99万 | 4.83 Z | | 000929 | *ST兰黄 | 10.00 | -1.38% | 9.21万 | 9072.38万 | | 600543 | 草高股份 | 5.71 | -1.21% | 4.84万 | 2771.20万 | | 600616 | 金枫湿业 | 5.57 | -1.07% ...

品牌传播方面，公司聚焦高端定位，强化"中国消费名品"等核心标签传播，深入挖掘并推广国家级非遗 酿造技艺，巩固"正宗黄酒标杆"的品牌认知。营销层面，以"百城共品古越龙山"为全年主线，联合中国 企业家俱乐部开展"名酒进名企""名酒进商会"等高端圈层品鉴活动，同时加大短视频等新媒体平台投放 力度，实现"品效合一"。值得关注的是，此次产品进入科技精英私宴场景，是公司产品在布局高端消费 场景过程中的一次重要突破，印证了其品牌在高净值人群中的认可度，就行业发展现状而言尤为难得。 中证报中证网讯(记者罗京)近期，英伟达创始人黄仁勋在沪私宴时饮用古越龙山（600059）黄酒的相关 照片经社交平台传播后，引发市场广泛关注，带动公司品牌及产品热度显著攀升。 黄酒承载着中国千年酿酒文化，但长期以来，行业面临消费场景固化、价格带偏低、"有品类无品牌"等 发展瓶颈，品牌价值未能充分释放。在此背景下，古越龙山近年推进的高端化、年轻化、全球化、数字 化"四化战略"，成为其突破行业局限的核心路径，而此次事件的市场反响，也被视为其长期布局的阶段 性体现。 在产品端，古越龙山以年份酒为核心强化高端产品线布局，重点打造国酿、青花醉等系列产品。其核 ...

证 券 研 究 报 告 黄酒行业调研反馈报告 推荐（维持） 三问三答，黄酒复兴行至何方？ 行业研究 其他酒 2026 年 01 月 26 日 华创证券研究所 证券分析师：欧阳予 邮箱：ouyangyu@hcyjs.com 执业编号：S0360520070001 证券分析师：田晨曦 邮箱：tianchenxi@hcyjs.com 执业编号：S0360522090005 证券分析师：刘旭德 邮箱：liuxude@hcyjs.com 执业编号：S0360523080010 证券分析师：董广阳 邮箱：dongguangyang@hcyjs.com 执业编号：S0360518040001 联系人：王培培 邮箱：wangpeipei@hcyjs.com 行业基本数据 | | | 占比% | | --- | --- | --- | | 股票家数(只) | 10 | 0.00 | | 总市值(亿元) | 752.55 | 0.06 | | 流通市值(亿元) | 678.81 | 0.07 | 相对指数表现 | % | 1M | 6M | 12M | | --- | --- | --- | --- | | 绝对表现 | 4.1 ...

新浪科技讯 1月25日晚间消息，英伟达创始人黄仁勋2026年首次来华，将先后到访公司上海、深圳、北 京等公司。昨日，黄仁勋在逛完上海陆家嘴锦德菜市场后，当日晚间现身上海米其林餐厅与友人相聚， 品起了古越龙山青花醉20年陈绍兴黄酒。 据古越龙山官方介绍，在高端宴饮场合选用一杯沉淀了二十载光阴的绍兴黄酒，这不仅是对独特风味的 鉴赏，更像是一种无声的认同——认同那份超越潮流、经时间淬炼的东方智慧与生活美学。（文猛） 责任编辑：王珂 新浪科技讯 1月25日晚间消息，英伟达创始人黄仁勋2026年首次来华，将先后到访公司上海、深圳、北 京等公司。昨日，黄仁勋在逛完上海陆家嘴锦德菜市场后，当日晚间现身上海米其林餐厅与友人相聚， 品起了古越龙山青花醉20年陈绍兴黄酒。 据古越龙山官方介绍，在高端宴饮场合选用一杯沉淀了二十载光阴的绍兴黄酒，这不仅是对独特风味的 鉴赏，更像是一种无声的认同——认同那份超越潮流、经时间淬炼的东方智慧与生活美学。（文猛） 责任编辑：王珂 ...

Core Viewpoint - The non-liquor sector experienced a slight increase of 0.18% on January 23, with *ST Lanhuang leading the gains, while the overall market indices also showed positive movement [1]. Group 1: Market Performance - The Shanghai Composite Index closed at 4136.16, up by 0.33% [1]. - The Shenzhen Component Index closed at 14439.66, up by 0.79% [1]. - The non-liquor sector stocks showed varied performance, with *ST Lanhuang rising by 2.72% to a closing price of 10.96 [1]. Group 2: Stock Performance - The top performers in the non-liquor sector included: - *ST Lanhuang: 10.96, +2.72%, trading volume of 49,400 shares, turnover of 54.08 million [1]. - Zhongxin Niya: 6.34, +1.44%, trading volume of 87,300 shares, turnover of 54.87 million [1]. - Huijuan Beer: 12.16, +0.16%, trading volume of 51,800 shares, turnover of 62.91 million [1]. - Conversely, stocks like Weilang Co. and ST Xifa saw declines of 2.12% and 1.88%, respectively [2]. Group 3: Capital Flow - The non-liquor sector experienced a net outflow of 23.53 million from institutional funds and 36.39 million from speculative funds, while retail investors contributed a net inflow of 59.92 million [2]. - Notable capital flows included: - Qingdao Beer: -35.13 million from institutional funds, with a retail outflow of -49.91 million [3]. - *ST Yedao: +5.45 million from institutional funds, with a retail inflow of +1.50 million [3].

| 交易日期 证券简称 | | 壬券代码 | 成交价(元) 成交盒额(万元) 成交量(*) 买入营业部 | | | 美出营业部 | 是否为专场 | | --- | --- | --- | --- | --- | --- | --- | --- | | 026-01-22 | 古越龙山 | 600059 | 9.35 700.32 | 74.9 74.9 | 用膏渣膏反蓋酸份 | 哥喬想讀愛愛臉的 | Ka | 1月22日，古越龙山大宗交易成交74.9万股，成交额700.32万元，占当日总成交额的6.54%，成交价9.35 元，较市场收盘价9.35元持平。 ...

证券之星消息，1月22日非白酒板块较上一交易日上涨0.72%，威龙股份领涨。当日上证指数报收于 4122.58，上涨0.14%。深证成指报收于14327.05，上涨0.5%。非白酒板块个股涨跌见下表： | 代码 | 名称 | 收盘价 | 涨跌幅 | 成交量(手) | 成交额(元) | | --- | --- | --- | --- | --- | --- | | 603779 | 威龙股份 | 7.07 | 6.00% | 18.17万 | 1.27亿 | | 600084 | 中信尼雅 | 6.25 | 5.57% | 15.62万 | 9618.59万 | | 600543 | 莫高股份 | 5.84 | 1.92% | 9.96万 | 5763.77万 | | 000729 | 菲克啤酒 | 12.42 | 1.55% | 1 22.39万 | 2.78亿 | | 600616 | 金枫酒业 | 5.68 | 1.25% | 11.45万 | 6478.38万 | | 600573 | 惠泉啤酒 | 12.14 | 1.00% | 6.97万 | 8443.35万 | | 600059 | 古越龙山 | ...

本报记者 徐刚领 直播间里，一款气泡黄酒被秒光；资本市场，一家黄酒企业股价一年飙涨90%；消费市场，古老酒香飘 进年轻圈层——黄酒正在上演一场逆袭大戏。 2025年的中国酒业，黄酒板块成绩亮眼。从会稽山"一日一熏气泡黄酒"创下千万级销量，到古越龙山与 华润啤酒联名推出"越小啤"，从山西代县打造"黄酒专业镇"到湖北房县标准化改造传统作坊，一场席卷 南北的黄酒浪潮正扑面而来。数据显示，2025年会稽山股价年度涨幅高达90.15%，成为酒类上市公司 中的领跑者。 三重浪潮下的精准卡位 黄酒被誉为"酒中之祖"，起源于中国，与啤酒、葡萄酒并称世界三大古酒。数据显示，2024年全国黄酒 行业生产企业数量近800家，主要分布在浙江、上海、江苏，营业收入200亿元，同比增长5.26%，产量 约400万吨，同比增长3.5%。 "2025年是黄酒复兴元年。" 张宗良坚定地表示。他在这个行业深耕近30年，亲眼见证了2025年的转 变。 张宗良所说的复兴，并非空穴来风。专家分析指出，黄酒崛起精准嵌入了三重时代浪潮交汇点。 首先是文化价值的回归。当酿酒与茶叶、瓷器并列为"历史经典产业"，黄酒获得了超越饮品本身的文化 背书。 其次是消费 ...

Core Viewpoint - The yellow wine sector is experiencing significant growth, with companies like Kuaijishan (601579) achieving remarkable stock price increases, while traditional liquor stocks are facing declines. The potential for the yellow wine industry to reach a market size of 100 billion is highlighted, driven by high-end, youthful, and nationwide strategies [1][2][12]. Group 1: Market Performance - Kuaijishan's stock surged by 90.15% in 2025, making it the top-performing liquor company, while major white liquor brands like Moutai and Wuliangye saw declines of -6.47% and -19.57% respectively [1][2]. - The yellow wine index recorded a 51.67% increase in the first five months of 2025, outperforming other liquor segments and popular concepts like humanoid robots and pet economy [1][2]. Group 2: Industry Dynamics - The market capitalization of Kuaijishan reached 9.86 billion, while Guyue Longshan (600059) was at 8.32 billion, still significantly lower than Moutai and Wuliangye [2]. - The yellow wine industry accounted for less than 2% of the total liquor market, with a production volume of approximately 4 million tons and sales of around 20 billion in 2024 [2][12]. Group 3: Strategic Changes - Kuaijishan and Guyue Longshan implemented significant price adjustments in April 2025, marking Kuaijishan's first major price increase since 2016, aimed at enhancing the industry's pricing structure [3][5]. - The sales revenue from mid-to-high-end products for Kuaijishan reached 1.065 billion in 2024, constituting 67.26% of its total revenue, while Guyue Longshan's mid-to-high-end sales were 1.398 billion, making up 73.36% [3][4]. Group 4: Consumer Trends - The consumer base for yellow wine is becoming increasingly younger, with 70% of users under 35 years old, indicating a shift in consumption patterns [4][5]. - The introduction of innovative products, such as sparkling yellow wine, has shown potential for breaking into new consumer markets, with significant sales growth during promotional events [4][6]. Group 5: Future Outlook - Analysts suggest that the yellow wine industry could realistically aim for a market size of 300 billion by 2025, with the potential for further growth if high-end products are successfully promoted [2][12]. - Despite the optimistic outlook, some analysts express caution, noting that achieving a 100 billion market size will require sustained innovation and the establishment of strong consumer scenarios [12][13].

Core Viewpoint - The article discusses the significant growth and potential of the Huangjiu (yellow wine) industry, highlighting a shift in investor interest from traditional Baijiu (white liquor) to Huangjiu, driven by successful high-end, youth-oriented, and national strategies by companies like Kuaijishan and Guyuelongshan [1][3][10]. Group 1: Market Performance - In 2025, Huangjiu stocks experienced a remarkable surge, with Kuaijishan (601579.SH) achieving a 90.15% increase, making it the top-performing liquor company for the year [2]. - The Huangjiu index saw a 51.67% increase in the first five months of 2025, outperforming other liquor segments and popular sectors like robotics and pet economy [2][3]. - As of January 16, 2026, Kuaijishan's market capitalization reached 9.86 billion, while Guyuelongshan's was 8.32 billion, still significantly lower than leading Baijiu companies [2]. Group 2: Industry Trends - The Huangjiu industry is projected to grow, with a market size expected to exceed 30 billion by 2025, up from approximately 20 billion in 2024 [3]. - The production of Huangjiu in China was around 4 million tons in 2024, with a 3.5% year-on-year increase [3]. - The market share of the top two Huangjiu companies increased from 14.9% in 2017 to 37.4% in 2023, indicating a consolidation in the industry [9]. Group 3: Strategic Shifts - Companies like Kuaijishan and Guyuelongshan have implemented price adjustments and high-end product strategies, with Kuaijishan's mid-to-high-end sales reaching 1.065 billion in 2024, accounting for 67.26% of its revenue [5][9]. - The introduction of innovative products, such as sparkling Huangjiu, has shown potential for attracting younger consumers, with 70% of buyers being under 35 years old [6][10]. - The entry of cross-industry players, such as Qingdao Beer acquiring a Huangjiu factory, indicates a growing interest in the Huangjiu market and its potential for complementary sales [7]. Group 4: Challenges and Opportunities - Despite the growth, Huangjiu faces challenges such as a limited consumer base and a lack of premium products in the mid-price range [12][13]. - Analysts suggest that for Huangjiu to reach a market size of 100 billion, it must overcome structural issues and establish strong consumer scenarios [15][16]. - The historical context shows that while Huangjiu has potential, it must innovate and create national-level products to compete effectively with Baijiu [16][17].