二、利润分配预案的基本情况 南极电商股份有限公司 2025-014 关于 2024 年度利润分配预案的公告 证券代码：002127 证券简称：南极电商 公告编号：2025-014 南极电商股份有限公司 关于 2024 年度利润分配预案的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有 虚假记载、误导性陈述或重大遗漏。 一、审议程序 南极电商股份有限公司（以下简称"公司"）于2025年4月24日召开了第八届董事会第四 次会议和第八届监事会第四次会议，审议通过了《关于2024年度利润分配预案的议案》，本 预案须提交2024年度股东会审议通过。 经容诚会计师事务所（特殊普通合伙）审计，公司2024年度合并报表归属于上市公司股 东的净利润为-236,591,077.37元。截至2024年末，合并报表可分配利润为3,032,400,514.44元； 母公司实现净利润124,529,906.2元，提取法定盈余公积金12,452,990.62元，对股东的分配 196,389,632.24元，加上以前年度未分配利润1,808,731,114.72元，2024年末母公司可分配的 利润为1,724,418,3 ...

内部控制审计报告 按照《企业内部控制审计指引》及中国注册会计师执业准则的相关要求，我 们审计了南极电商股份有限公司（以下简称"南极电商"）2024 年 12 月 31 日的财 务报告内部控制的有效性。 一、企业对内部控制的责任 按照《企业内部控制基本规范》、《企业内部控制应用指引》、《企业内部 控制评价指引》的规定，建立健全和有效实施内部控制，并评价其有效性是南极 电商董事会的责任。 南极电商股份有限公司 容诚审字[2025]230Z0645 号 容诚会计师事务所(特殊普通合伙) 中国·北京 容诚会计师事务所(特殊普通合伙) 总所：北京市西城区阜成门外大街 22 号 1 幢 10 层 1001-1 至 / 1001-26 (100037) TEL:010-6600 1391 FAX:010-6600 1392 E-mail:bj@rsmchina.com.cn https//WWW.rsm.global/china/ 内部控制审计报告 容诚审字[2025]230Z0645 号 南极电商股份有限公司全体股东： 中国注册会计师： 俞国徽 二、注册会计师的责任 我们的责任是在实施审计工作的基础上，对财务报告内部控制 ...

容诚专字[2025]230Z1104 号 非经营性资金占用及其他关联资金 往来情况专项说明 南极电商股份有限公司 本专项说明仅供南极电商年度报告披露之目的使用，不得用作任何其他目的。 容诚会计师事务所(特殊普通合伙) 中国·北京 容诚会计师事务所(特殊普通合伙) 总所：北京市西城区阜成门外大街 22 号 1 幢 10 层 1001-1 至 / 1001-26 (100037) TEL:010-6600 1391 FAX:010-6600 1392 E-mail:bj@rsmchina.com.cn 关于南极电商股份有限公司 非经营性资金占用及其他关联资金往来情况专项说明 容诚专字[2025]230Z1104 号 南极电商股份有限公司全体股东： 我们接受委托，依据中国注册会计师审计准则审计了南极电商股份有限公司 （以下简称"南极电商"）2024 年 12 月 31 日的合并及母公司资产负债表，2024 年度的合并及母公司利润表、合并及母公司现金流量表和合并及母公司所有者权 益 变 动 表 以 及 财 务 报 表 附 注 ， 并 于 2025 年 4 月 24 日 出 具 了 容 诚 审 字 [2025]230Z ...

审计报告 南极电商股份有限公司 容诚审字[2025]230Z0644 号 | 序号 | 内 容 | 页码 | | --- | --- | --- | | 1 | 审计报告 | 1-7 | | 2 | 合并资产负债表 | 1 | | 3 | 合并利润表 | 2 | | 4 | 合并现金流量表 | 3 | | 5 | 合并所有者权益变动表 | 4-5 | | 6 | 母公司资产负债表 | 6 | | 7 | 母公司利润表 | 7 | | 8 | 母公司现金流量表 | 8 | | 9 | 母公司所有者权益变动表 | 9-10 | | 10 | 财务报表附注 | 11-130 | 容诚会计师事务所(特殊普通合伙) 中国·北京 目 录 审 计 报 告 容诚会计师事务所(特殊普通合伙) 总所：北京市西城区阜成门外大街 22 号 1 幢 10 层 1001-1 至 / 1001-26 (100037) TEL:010-6600 1391 FAX:010-6600 1392 E-mail:bj@rsmchina.com.cn https//WWW.rsm.global/china/ 容诚审字[2025]230Z0644 号 ...

2024 年度营业收入扣除情况的 专项审核报告 南极电商股份有限公司 容诚专字[2025]230Z1105 号 容诚会计师事务所(特殊普通合伙) 中国·北京 | | | | 序号 | 内 | 容 | 页码 | | --- | --- | --- | --- | | 1 | 营业收入扣除情况的专项审核报告 | | 1-2 | | 2 | 营业收入扣除情况表 | | 1 | 容诚会计师事务所(特殊普通合伙) 总所：北京市西城区阜成门外大街 22 号 1 幢 10 层 1001-1 至 / 1001-26 (100037) TEL:010-6600 1391 FAX:010-6600 1392 E-mail:bj@rsmchina.com.cn https//WWW.rsm.global/china/ 关于南极电商股份有限公司 2024 年度营业收入扣除情况的专项审核报告 容诚专字[2025]230Z1105 号 南极电商股份有限公司全体股东： 我们接受委托，按照中国注册会计师审计准则审计了南极电商股份有限公司 （以下简称"南极电商"）2024 年度财务报表，并于 2025 年 4 月 24 日出具了容 诚审字[2 ...

Core Viewpoint - The company, Nanji E-commerce, reported a strong performance in its 2024 annual report, achieving a revenue of 3.358 billion yuan, a year-on-year increase of 24.75%, amidst a challenging consumer market [2] Group 1: Strategic Development - The company has implemented a three-pronged strategy of "brand reshaping + product upgrading + precise marketing" to enhance its competitive edge [3] - A new self-operated and franchise model has been introduced, restructuring the supply chain and distributors to support quality upgrades [3] - The company invested 457 million yuan in a brand renewal plan, leveraging platforms like Focus Media to strengthen brand recognition [3] Group 2: Financial Performance - Core financial indicators show healthy growth, with revenue increasing by 666 million yuan, driven by the optional consumer goods brand services, self-operated goods sales, and mobile internet marketing services [4] - The company maintained a gross profit growth of 19.32%, with current assets reaching 3.677 billion yuan and no bank loans, providing a solid financial foundation for ongoing transformation [4] Group 3: Investment in Innovation - The company significantly increased its investment in brand building, with sales, management, and R&D expenses totaling 706 million yuan, a year-on-year increase of 171.57%, aimed at enhancing brand promotion and digital marketing capabilities [5] - The board approved a cash dividend distribution of 98.1948 million yuan, reflecting the company's commitment to sharing value with shareholders [5] - The year 2024 is seen as a pivotal year for the company, transitioning from scale expansion to quality enhancement, with plans to deepen brand elevation strategies and drive product innovation and digital operations [5]

Core Insights - The company reported a revenue of 729 million yuan for Q1 2025, representing a year-on-year growth of 2.03% [1] - The net profit attributable to shareholders was a loss of 13.63 million yuan, compared to a profit of 47.74 million yuan in the same period last year [1] - The basic earnings per share were -0.0057 yuan for Q1 2025 [1] - For the year 2024, the company achieved a revenue of 3.358 billion yuan, with a year-on-year growth of 24.75% [1] - The net profit attributable to shareholders for 2024 was a loss of 237 million yuan, compared to a profit of 112 million yuan in the previous year [1] - The basic earnings per share for 2024 were -0.1004 yuan [1] - The company plans to distribute a cash dividend of 0.4 yuan (including tax) for every 10 shares to all shareholders [1]

一、主要会计数据和财务指标 | 报告期指标 | 2024年年报 | 2023年年报 | 本年比上年增减(%) | 2022年年报 | | --- | --- | --- | --- | --- | | 基本每股收益（元） | -0.1004 | 0.0474 | -311.81 | -0.1271 | | 每股净资产（元） | 1.72 | 1.87 | -8.02 | 1.79 | | 每股公积金(元) | 0.53 | 0.57 | -7.02 | 0.61 | | 每股未分配利润(元) | 1.24 | 1.41 | -12.06 | 1.37 | | 每股经营现金流(元) | - | - | - | - | | 营业收入(亿元) | 33.58 | 26.92 | 24.74 | 33.1 | | 净利润(亿元) | -2.37 | 1.12 | -311.61 | -2.98 | | 净资产收益率(%) | -5.44 | 2.51 | -316.73 | -6.48 | 数据四舍五入，查看更多财务数据>> 二、前10名无限售条件股东持股情况 前十大流通股东累计持有： 52609.37万股，累计占流 ...

Financial Performance - The company's total revenue for the first quarter reached CNY 729.12 million, representing a year-on-year increase of 2.03%[6] - The net profit attributable to shareholders was CNY -13.63 million, a decline of 128.54% compared to the same period last year[5] - The net profit for the current period was a loss of ¥11,721,428.73, compared to a profit of ¥47,095,710.91 in the previous period, indicating a significant decline[25] - The company's weighted average return on equity was -0.32%, a decrease of 1.36 percentage points compared to the previous year[5] - The company reported a basic and diluted earnings per share of -0.0057, compared to 0.0199 in the previous period[26] Cash Flow and Liquidity - The net cash flow from operating activities was CNY -452.71 million, showing a year-on-year increase in outflow of CNY 30.77 million[15] - The net cash flow from operating activities was negative at ¥452,710,485.43, worsening from a negative cash flow of ¥421,936,233.58 in the previous period[27] - Cash and cash equivalents at the end of the period totaled ¥411,205,290.94, down from ¥1,640,529,112.48 at the end of the previous period[27] - The company's cash and cash equivalents decreased to RMB 958,524,741.65 from RMB 2,085,580,475.89[21] Expenses and Costs - Sales expenses increased by 154.87% year-on-year, totaling CNY 90.82 million, primarily due to higher promotional service fees[14] - Sales expenses surged to ¥90,817,292.54 from ¥35,632,788.19, reflecting an increase of approximately 154.5%[24] - Total operating costs increased to ¥742,181,032.66 from ¥663,257,694.68, marking a rise of about 11.9%[24] - Research and development expenses decreased by 42.62% year-on-year to CNY 2.49 million, attributed to a reduction in R&D personnel[15] Assets and Liabilities - Total assets at the end of the reporting period were CNY 4.97 billion, down 2.28% from the end of the previous year[5] - The total assets of the company as of March 31, 2025, amounted to RMB 4,972,389,510.30, a decrease from RMB 5,088,393,218.30 at the beginning of the period[21] - The company's current assets totaled RMB 3,564,641,184.50, down from RMB 3,676,576,488.98[21] - The total liabilities of the company were RMB 758,609,180.31, reduced from RMB 880,451,487.38[22] - The company's equity attributable to shareholders increased slightly to RMB 4,218,525,124.24 from RMB 4,214,591,632.71[23] Accounts Receivable and Inventory - The company reported a significant increase in accounts receivable, which rose by 89.08% to CNY 724.47 million, mainly due to new factoring business loans[12] - The company reported accounts receivable of RMB 724,467,050.68, an increase from RMB 383,149,009.62[21] - The company’s inventory stood at RMB 123,901,804.15, up from RMB 114,568,238.08[22] Future Plans and Investments - The company plans to improve profitability through business scale development and cost control optimization in the future[7] - The company plans to reduce shareholding through a block trade of 43,851,900 shares, which has not yet been executed[19] - The company provided a guarantee of up to RMB 200 million for its wholly-owned subsidiary, Beijing Time Network Technology Co., Ltd.[20] - The company recorded an investment income of ¥3,504,604.69, slightly up from ¥3,284,387.25 in the previous period[24] - The company experienced a significant decrease in credit impairment losses, which improved to -¥1,569,339.55 from -¥7,367,916.58[25] - The company's long-term equity investments increased to RMB 2,569,387.31 from RMB 2,333,647.94[21]

Financial Performance - The company's operating revenue for 2024 reached ¥3,358,459,080.02, representing a 24.75% increase compared to ¥2,692,224,564.41 in 2023[23]. - The total revenue for the reporting period reached 3.36 billion yuan, an increase of 24.75% compared to 2.69 billion yuan in 2023[61]. - The net profit attributable to shareholders was a loss of ¥236,591,077.37, a decline of 312.04% from a profit of ¥111,579,227.75 in the previous year[23]. - The company experienced a decline in net profit after deducting non-recurring gains and losses, with a loss of ¥286,381,878.02 compared to a profit of ¥74,449,038.69 in 2023, marking a 484.67% decrease[23]. - The company reported a significant increase in gross profit margin compared to the previous year, reflecting improved operational efficiency[16]. - The mobile internet business accounted for 83.25% of total revenue, generating approximately 2.80 billion yuan, reflecting a year-on-year growth of 19.85%[64]. - The company reported a total of ¥49,790,800.65 in non-recurring gains for 2024, compared to ¥37,130,189.06 in 2023[27]. - The company reported a significant increase in online retail sales, with a 6.5% growth in physical goods online retail to ¥130,816 billion in 2024[34]. Dividend and Profit Distribution - The company plans to distribute a cash dividend of 0.40 RMB per 10 shares to all shareholders, based on a total of 2,454,870,403 shares[7]. - The total distributable profit available to shareholders is 1,626,223,581.94 CNY, with the cash dividend representing 100% of the profit distribution[159]. - There are no plans for capital reserve conversion to increase share capital or for stock bonuses during this reporting period[159]. Market Expansion and Growth Strategy - Future outlook indicates a projected revenue growth of 15% for the next fiscal year, driven by new product launches and market expansion strategies[16]. - Market expansion efforts include entering three new provinces, aiming for a 10% increase in market share within these regions[16]. - The company aims to enhance its e-commerce platform, targeting a 30% increase in online sales by the end of 2025[16]. - The company is considering strategic acquisitions to bolster its product offerings and market presence, with a budget of $100 million allocated for potential deals[112]. - Market expansion plans include entering three new international markets by the end of 2025, targeting a 25% increase in global market share[112]. Research and Development - The company is investing in new technology development, with a budget allocation of 50 million RMB for R&D in the upcoming year[16]. - R&D investment decreased by 29.63% from ¥21,416,933.82 in 2023 to ¥15,072,076.59 in 2024, representing 0.45% of operating revenue[77]. - R&D personnel decreased by 40.43% from 47 in 2023 to 28 in 2024, with the proportion of R&D personnel dropping from 14.69% to 11.62%[77]. - The company is currently optimizing its AI product style review project, aiming for full automation and high accuracy in product audits[76]. Risk Management - The management highlighted potential risks, including market competition and regulatory changes, which could impact future performance[7]. - The company anticipates risks from slow growth of mainstream platforms, which may impact performance due to a slowdown in overall consumer spending[104]. - There is a significant risk related to fluctuations in raw material prices, which could affect the company's revenue and earnings[105]. - The company has established a quality management system to address risks associated with product quality and trademark usage by franchise stores[106]. Governance and Compliance - The company governance structure complies with the requirements set by the China Securities Regulatory Commission, with ongoing efforts to strengthen governance mechanisms[120]. - The board of directors consists of three independent directors, meeting the legal requirements for composition and qualifications[123]. - The company has established a performance evaluation system linking employee income to work performance, ensuring transparency in the hiring of senior management[126]. - The company has a dedicated information disclosure management system to ensure accurate and timely information dissemination to investors[127]. Employee Management and Compensation - The total number of employees at the end of the reporting period is 326, with 50 in the parent company and 243 in major subsidiaries[154]. - The company maintains a competitive salary policy, ensuring fairness internally while being above market levels[155]. - The compensation system is designed based on job value, employee performance, and basic guarantees, closely linking pay to employee contributions[155]. - The company has implemented 15 welfare policies across five dimensions to enhance non-cash incentives for employees[155]. Strategic Initiatives - The company aims to enhance its creative output and client service capabilities in response to evolving internet marketing trends[47]. - The company is implementing an "intelligent native" strategy to build a new paradigm in digital marketing, focusing on AI-driven dynamic decision-making and end-to-end intelligence from data collection to optimization[102]. - The company aims to improve its valuation through strategic initiatives, including cost optimization and revenue diversification[113]. Social Responsibility - The company actively participates in social responsibility initiatives, including a clothing donation campaign for children in Sichuan in November 2024[179].