资金流向方面，8月21日主力资金净流出9740.43万元，占流通市值的0.8%。近五日主力资金呈现净流入 状态，累计净流入429.55万元。 易点天下8月21日股价收于32.43元，较前一交易日下跌1.19%。当日成交额达10.40亿元，换手率为 8.53%。 该公司属于互联网服务行业，主营业务为互联网广告精准营销服务。作为一家注册地在陕西的企业，其 业务范围涵盖云计算等领域。 根据公司公告，2024年度权益分派方案为每10股派发现金红利1.16元，总计派发5465.35万元。股权登记 日定为8月28日，除权除息日为8月29日。 风险提示：股市有风险，投资需谨慎。 ...

证券日报网讯 8月21日晚间，易点天下发布公告称，2024年年度权益分派方案为向全体股东每10股派发 现金红利人民币1.16元（含税）。股权登记日为2025年8月28日，除权除息日为2025年8月29日。 （文章来源：证券日报） ...

Investment Rating - The report maintains a "Buy" rating for the company [7] Core Insights - The company reported a significant revenue increase of 59.95% year-on-year, achieving revenue of 1.737 billion yuan in the first half of 2025, with a net profit attributable to shareholders of 144 million yuan, reflecting an 8.81% increase [2][5] - In Q2 2025, the company generated revenue of 808 million yuan, a year-on-year growth of 33.52%, and a net profit of 88 million yuan, up 7.06% [2][5] - The launch of the AdsGo.ai system, a global multi-channel fully managed AI advertising platform, aims to create a complete marketing automation loop, enhancing efficiency and effectiveness for advertisers [2][11] Summary by Sections Financial Performance - The company's revenue from e-commerce clients surged by 102.22% year-on-year, contributing to the overall revenue growth [11] - The gross profit margin improved due to a higher proportion of high-margin programmatic advertising, with Q2 2025 gross margin rising to 19.59%, an increase of 2.26 percentage points year-on-year [11] Product Development - The AdsGo.ai system reportedly enhances advertising effectiveness by five times, increases creative material testing efficiency by ten times, and reduces marketing labor costs by 65% [11] - Compared to intermediate optimizers, AdsGo.ai reduces the cost per conversion by 26% and increases click-through rates by 47% [11] Profit Forecast - The company is expected to achieve net profits of 284 million yuan and 382 million yuan in 2025 and 2026, respectively, with corresponding price-to-earnings ratios of 55.53 and 41.26 [11]

南财智讯8月21日电，易点天下公告，公司决定以总股本47115.05万股为基数，向全体股东每10股派发 现金红利1.16元（含税），总计派发5465.35万元。本次权益分派的股权登记日为2025年8月28日，除权 除息日为2025年8月29日。 ...

本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假 记载、误导性陈述或重大遗漏。 特别提示： 1、易点天下网络科技股份有限公司（以下简称"公司"）通过回购专用证券账 户持有的公司股份 735,400 股不享有利润分配权利。因此，本次权益分派将以公司 现有总股本 471,885,905 股剔除已回购股份 735,400 股后的 471,150,505 股为基数， 本次实际分红总额=实际参与现金分红的股本×分配比例=471,150,505 股×1.16 元 /10 股=54,653,458.58 元。 2、本次权益分派实施后，根据股票市值不变原则，实施权益分派前后公司总股 本保持不变。按照公司总股本折算每 10 股现金分红=本次实际现金分红总额/公司总 股本（含已回购股份）×10 股=54,653,458.58 元/471,885,905 股×10 股=1.158192 元 （保留六位小数，最后一位直接截取，不四舍五入）。本次权益分派实施后的除息 除权参考价=除息除权日前一交易日收盘价-按公司总股本折算每股现金分红=除息 除权日前一交易日收盘价-0.1158192 元/股。 证券代码：301171 ...

Investment Rating - The report initiates coverage with a "Buy" rating for the company [4][6]. Core Views - The company has achieved significant revenue growth in the first half of 2025, with a revenue of 1.737 billion yuan, representing a year-on-year increase of 59.95%. The net profit attributable to the parent company reached 144 million yuan, up 8.81% year-on-year [1][2]. - The company is focusing on AI-driven programmatic advertising, benefiting from increased demand in e-commerce and entertainment sectors, with e-commerce marketing service revenue growing by 102.2% year-on-year [2][3]. - The company has established partnerships with leading platforms, enhancing its technical and resource advantages, including becoming the first-level agent for AppLovin in Greater China and gaining official certification from Snapchat [2][3]. Financial Summary - The company is projected to achieve revenues of 3.694 billion yuan, 4.447 billion yuan, and 5.226 billion yuan for 2025, 2026, and 2027, respectively, with year-on-year growth rates of 45.06%, 20.38%, and 17.51% [4][5]. - The net profit attributable to the parent company is expected to be 289 million yuan, 347 million yuan, and 431 million yuan for the same years, with growth rates of 24.63%, 20.17%, and 24.07% [4][5]. - The report indicates a projected PE ratio of 54X, 45X, and 36X for the years 2025, 2026, and 2027, respectively [4].

Core Viewpoint - The company emphasizes its commitment to technological investment and plans to release related iterations and products in the near future, urging investors to pay attention to updates on its public platform [1] Company Summary - The company, 易点天下 (301171), is actively engaging with investors through its interactive platform, indicating a focus on transparency and communication [1] - The company is prioritizing technological advancements, suggesting a strategic direction aimed at innovation and product development [1]

Group 1 - The core viewpoint of the article highlights that the collaboration between the company and APPLovin enhances the company's global traffic integration capabilities and expands the e-commerce customer growth market [1] - The company asserts that there is no competition or impact from this partnership, indicating a smooth and orderly progression of their collaboration [1]

Core Viewpoint - The company is leveraging its partnership with AppLovin to enhance its programmatic advertising business and expand market share in the e-commerce sector [2] Group 1 - The company's programmatic advertising business is similar to that of AppLovin, positioning it as AppLovin's first-level e-commerce agent in Greater China [2] - The partnership allows AppLovin to access more e-commerce clients through the company, while the company benefits from a rapid business expansion and market share growth via the agency model [2] - Technologically, the company is improving its programmatic algorithm capabilities by utilizing AppLovin's brand and resources, which also enhances the company's brand and programmatic advertising business [2]

Performance Overview - In H1 2025, the company achieved operating revenue of 1.737 billion, a year-on-year increase of 59.95% [1] - The net profit attributable to shareholders was 144 million, up 8.81% year-on-year [1] - The non-deducted net profit attributable to shareholders was 116 million, a decline of 7.47% year-on-year [1] - The adjusted net profit, excluding exchange losses and share-based payments, was 162 million, an increase of 15.46% year-on-year [1] - The company’s overseas revenue reached 1.435 billion, growing 54.72% year-on-year, accounting for 82.64% of total revenue [1] - Domestic revenue was 301 million, up 90.59% year-on-year, contributing 17.36% to total revenue [1] - Performance in advertising revenue showed significant growth, with effect advertising revenue reaching 1.678 billion, a 60.20% increase year-on-year, making up 96.62% of total revenue [1] - E-commerce client revenue surged by 102.22% to 544 million, representing 31.34% of total revenue [1] AI and Technology Advancements - The company significantly improved advertising creative generation efficiency and reduced inference costs through the private deployment of the DeepSeek-R1 model [2] - AI-driven programmatic advertising prediction algorithms saw a sevenfold increase in inference efficiency, with total task execution time reduced by over 30% and computing resource costs lowered by approximately 25% [2] - The company established a comprehensive big data platform for tracking advertising performance, which includes features for data mining, analysis, and real-time ROI monitoring [2] Strategic Partnerships and Solutions - The company became the first-level e-commerce agent for AppLovin in Greater China, enhancing capabilities in user behavior analysis and advertising optimization [3] - The AI Drive 2.0 smart marketing solution was launched, focusing on creating an automated marketing AI ecosystem that integrates creative generation, intelligent management, and product insight analysis [3] Profit Forecast - The company is actively expanding new client segments and media resources, leading to a downward adjustment in profit forecasts [4] - Expected net profits for 2025, 2026, and 2027 are projected at 253 million, 293 million, and 321 million respectively, with corresponding PE ratios of 59.8, 51.5, and 47.1 [4]