按入境渠道统计，10月经陆路(2,858,679人次，占总数82.3%)入境的旅客按年上升12.6%，其中经关闸和横琴口岸入境的旅客分别录得17.0%及36.9%增幅。经 空路(280,374人次，占8.1%)入境的旅客同比上升11.1%，而经海路(333,424人次，占9.6%)的则下跌3.2%。 2025年首十个月的入境旅客共33,143,547人次，按年上升14.1%；不过夜旅客(19,382,049人次)及留宿旅客(13,761,498人次)分别增加24.1%及2.4%。受不过夜 旅客占比上升影响，旅客累计平均逗留时间按年缩短0.1日至1.1日；不过夜旅客(0.2日)及留宿旅客(2.3日)则维持不变 智通财经APP获悉，11月21日，澳门统计暨普查局资料显示，今年10月入境旅客共3,472,477人次，按年上升10.8%。不过夜旅客(2,103,520人次)与留宿旅客 (1,368,957人次)较去年同期分别上升17.6%及1.7%。旅客平均逗留时间为1.1日，按年持平，其中留宿旅客的平均逗留时间(2.4日)增加0.1日。 按客源分析，10月中国内地旅客按年增加12.0%至2,534,601人次，个人 ...

记者丨高江虹 编辑丨高梦阳 11月18日，携程集团公布2025年第三季度财报，数据显示单季净利润达到199亿元，同比大幅增长 194%，创下净利润超过营业收入的罕见记录。 这一利润表现背后，是一项精明的跨境投资退出决策。携程通过出售所持印度在线旅游巨头 MakeMyTrip部分股权，一举获得约170亿元巨额收益。 "这主要得益于处置某些投资所得，"携程CFO王肖璠在业绩发布会上坦言。她所指的，正是携程对 MakeMyTrip这笔历时九年的投资。不过，剔除这笔投资收益，携程第三季度净利润并没有那么可观， 远低于去年同期的68亿元。 下一步，携程要如何向投资者描绘增长曲线？ | TCOM Financial Results Recap | | | | | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | RMB '00mn | 3Q23 | 4Q23 | 1Q24 | 2Q24 | 3Q24 | 4Q24 | 1Q25 | 2Q25 | 3025 | 3Q25E | var. | | ...

Core Viewpoint - Ctrip Group reported a significant increase in net profit for Q3 2025, reaching 19.9 billion RMB, a year-on-year growth of 194%, primarily driven by a strategic exit from its investment in MakeMyTrip, which generated approximately 17 billion RMB in revenue from the sale of shares [1][4]. Investment in MakeMyTrip - Ctrip's investment in MakeMyTrip began in January 2016 with a convertible bond of 180 million USD, marking its entry into the Indian market, which was seen as having high growth potential due to a rapidly rising middle class [4][5]. - The investment was strategically timed, as the IMF projected India's economic growth at 7.5% in 2016, with a significant increase in the middle-class population, providing a strong foundation for tourism consumption [4]. - Over nine years, Ctrip's stake in MakeMyTrip grew, with the book value of the investment reaching 6.2 billion RMB by the end of 2023 and 7.1 billion RMB by the end of 2024, indicating a stable appreciation [5][6]. - In June 2025, Ctrip sold part of its shares in MakeMyTrip for 2.5 to 3 billion USD, reducing its voting rights from 45.3% to 16.9%, transitioning from a strategic to a financial investor [5][6]. Growth Engines - Ctrip's management highlighted three main growth engines: AI technology, inbound tourism, and targeted market segmentation [8][9]. - AI is positioned as a core strategic pillar, with Ctrip's AI travel assistant, TripGenie, expanding its user base significantly, indicating a strong focus on enhancing customer experience through technology [8]. - The inbound tourism sector is identified as a rapidly growing area, with Ctrip noting that China's inbound tourism revenue as a percentage of GDP is significantly lower than that of developed countries, suggesting substantial growth potential [9]. - Ctrip is also focusing on the silver economy, targeting older consumers who have three times the spending power of younger demographics, and has seen significant growth in its "Old Friends Club" membership and transaction volume [9][10]. Market Challenges - Despite strong Q3 performance, the online travel industry faces renewed price competition, with major players like JD and Douyin entering the market [13]. - Ctrip's management emphasized the importance of quality service over price competition, as the market trends indicate a persistent decline in hotel and flight prices [13][14]. - The recovery of international business remains slow, with global airline capacity only at 88% of pre-pandemic levels, which could hinder faster growth for Ctrip's international operations [14]. - Ctrip is adopting a differentiated competitive strategy, including a global SOS service network for customer support and a refined marketing approach based on market maturity [14].

本次大会吸引了50多个国家和地区的文旅代表参加。来自委内瑞拉的旅行博主拉斐尔说，安徽最酷的地 方在于它能把传统、创意和对自然的尊重，完美地结合在一起。"我在黄山品尝的'臭鳜鱼披萨'就是一 个例子。"(完) 安徽发布精品入境游线路 启动"百万入境游客游安徽"计划 中新网黄山11月17日电 (记者 张强)16日，在黄山市举办的2025安徽入境游大会上，安徽发布了11条精 品入境游线路，并启动"百万入境游客游安徽"计划；安徽文旅全球推广中心(香港站)正式揭牌。 当日，安徽发布了"沪苏皖七日记""皖北寻根六日行""江南六日·山水寻梦录"等11条精品入境游线路，这 些线路涵盖黄山、九华山、天柱山等知名景区，同时融入徽州古村落、文房四宝、黄梅戏等文化元素。 近年来，安徽每年安排2000万元人民币专项资金支持入境旅游发展，旨在系统破解入境游客来安徽可能 遇到的通关、支付、消费等方面的堵点。 安徽省文化和旅游厅的数据显示，今年前9个月，安徽接待入境游客人次、国际旅游收入分别同比增长 62.9%、53.6%。 来源：中国新闻网 编辑：郭晋嘉 广告等商务合作，请点击这里 本文为转载内容，授权事宜请联系原著作权人 中新经纬版权所有 ...

根据山东出入境边防检查总站数据，前三季度，40.4万韩国游客将山东作为入境中国的第一站，山东稳 居韩国来华第二大目的地，其中33万韩国游客通过免签政策入境，显示出免签政策对入境旅游的强大拉 动效应。除了韩国市场外，马来西亚、泰国、德国等市场也刷新了入境旅游大团队人次纪录，1.9万名 入境游客通过邮轮入境15天免签政策入境，创下历史新高。引进公园健步球大赛，针对东南亚市场推出 赏花等四季主题线路，开通烟台—俄罗斯哈巴罗夫斯克（伯力）、烟台—俄罗斯符拉迪沃斯托克（海参 崴）2条入境旅游包机航线，市场反响热烈。（记者 唐晓宁 通讯员 孙萍） 近日，全省入境旅游工作交流会在济南召开。今年以来，山东用好国家各类免签政策，入境旅游市场态 势良好、动能强劲。 记者从省文化和旅游厅获悉，根据旅游调查统计，今年前三季度，山东共接待入境游客120.6万人次， 同比增长41.0%；实现入境旅游收入8.2亿美元，同比增长46.8%。其中，接待韩国游客48.9万人次，同 比增长101.5%；接待香港特区游客10.8万人次，同比增长70.3%；接待日本、马来西亚等市场入境游客 人次也有大幅增长。 ...

近日，全省入境旅游工作交流会在济南召开。今年以来，山东用足用好国家各类免签政策，培育打造一 批新产品、新玩法、新体验，入境旅游市场态势良好、动能强劲。 记者从山东省文化和旅游厅获悉，根据旅游调查统计，今年前三季度，山东共接待入境游客120.6万人 次，同比增长41.0%；实现入境旅游收入8.2亿美元，同比增长46.8%。其中，接待韩国游客48.9万人 次，同比增长101.5%；接待香港特区游客10.8万人次，同比增长70.3%；接待台湾地区、日本、马来西 亚等市场入境游客人次也有大幅增长。 下一步，山东将创新宣传营销模式，在重点入境客源市场布局"好客山东"境外推广中心，加强与航空公 司、旅游包机公司合作，开通主要客源市场的入境旅游包机，整合一批"机票+景区+酒店"产品，继续 引进公园健步、匹克球等赛事活动，培育一批新增长点，推动入境旅游乘势而上、高质量发展。 （大众新闻记者 唐晓宁 通讯员 孙萍） 根据山东出入境边防检查总站数据，前三季度，40.4万韩国游客将山东作为入境中国的第一站，山东稳 居韩国来华第二大目的地，其中33万韩国游客通过免签政策入境，显示出免签政策对入境旅游的强大拉 动效应。 除了韩国市场外 ...

法国游客：这让我们能真正自由地旅行，入境过程特别顺利，我们直接出示了护照，很快就能入境了，只填了一份小小的文件。 所以，说实话，整个过程特别简单，这对我们来说很方便。 为迎接持续增长的外国游客，张家界大峡谷景区全面升级服务体验，推出广受外国游客青睐的户外探险项目，优化入境支付环 境，并推出多语种AI文旅智能助手，为各国游客打造全新旅行体验。据统计，今年以来，张家界大峡谷景区已累计接待游客超过 222.98万人次，其中入境游客近94.98万人次。 法国游客：没错，免签政策真的很有帮助，我觉得这很棒。我们还想待超过30天，因为我们真的很爱中国，也想花更多时间在这 里。 在张家界大峡谷景区，连日来外籍游客身影显著增多，随处可见手持相机的外国面孔，便利的入境政策正让他们更轻松地踏上这 场"说走就走"的奇景之旅。 央视网消息：受益于持续扩大的"免签朋友圈"，湖南张家界的入境旅游市场呈现出持续走高态势。 ...

Core Viewpoint - The primary focus of the article is on the development of inbound tourism in China during the 14th Five-Year Plan period, highlighting the need for policy improvements and infrastructure enhancements to address current challenges in the sector [1][3]. Demand-Side Insights - Inbound tourism recovery is largely driven by demand-side policy initiatives, particularly the implementation of visa exemption policies and enhanced payment convenience [3][4]. - In the third quarter of this year, the number of foreign visitors entering China under visa exemption policies reached 7.246 million, marking a year-on-year increase of 48.3% [3]. - Approximately 1.35 million foreign visitors at Beijing ports this year utilized visa exemption policies, accounting for 53.4% of total inbound visitors [3]. Supply-Side Challenges - The article identifies two main challenges for inbound tourism: a lack of convenience in travel processes and a gap in tourism product offerings [4]. - To address these issues, it is suggested that efforts should be made on both the demand and supply sides, focusing on reconstructing tourism spaces and products, as well as promoting Chinese tourism culture [4]. Payment and Visa Policy Enhancements - There is a need to refine visa exemption policies based on different market demands, including special provisions for educational and medical tourism [5]. - A proposed whitelist system could expand the visa exemption range, allowing repeat visitors with good records to qualify for multiple entries without a visa [5]. - The promotion of universal international payment codes is essential to enhance payment convenience for foreign tourists [5]. Development of Tourism Infrastructure - Accelerating the construction of world-class tourist cities is crucial for supporting inbound tourism growth [6]. - The article emphasizes that urban development is as important as scenic area development in attracting tourists [6]. Educational Tourism Opportunities - Educational tourism is identified as a significant market segment that remains underexplored, with current offerings primarily catering to domestic students [7][8]. - The establishment of a comprehensive inbound educational tourism system is recommended, leveraging China's rich cultural and natural resources [8]. Promotion and Marketing Strategies - A national tourism promotion agency could be established to enhance the global marketing of Chinese tourism products and cultural experiences [8]. - Increased promotional efforts in overseas markets are necessary, focusing on various segments such as educational and vacation tourism [8].

Core Insights - The tourism sector in Beijing has shown significant growth, with total tourism consumption reaching $5.02 billion, reflecting a year-on-year increase of 47.1% [1] - By the end of September 2025, Beijing is projected to have received a total of 3.884 million inbound tourists, marking a year-on-year growth of 42.9% [1] Summary by Categories - **Tourism Consumption** - Total tourism consumption in Beijing reached $5.02 billion, which is a 47.1% increase compared to the previous year [1] - **Inbound Tourism** - The number of inbound tourists to Beijing is expected to reach 3.884 million by September 2025, showing a 42.9% year-on-year growth [1]

Core Insights - The primary focus during the "14th Five-Year Plan" period will be the development of inbound tourism in China, driven by demand-side policy initiatives such as visa exemptions and enhanced payment convenience [1][2] - By 2025, inbound tourism is expected to exhibit three main characteristics: the positive effects of unilateral visa exemptions, the widespread implementation of a 240-hour transit visa exemption policy, and significant growth in the individual traveler market [1][2] Demand-Side Insights - Different markets have varying demands for visa exemptions, necessitating a detailed approach to categorizing exempt countries and tourist groups [1] - A whitelist system should be established to expand the visa exemption range, allowing tourists with a clean record of visits to China in the past five years to qualify for multiple visa exemptions [1] - An intelligent visa review system is recommended to enhance the efficiency of visa exemption approvals [1] Supply-Side Insights - Accelerating the development of world-class tourist cities is essential for supporting inbound tourism, emphasizing the importance of urban infrastructure alongside scenic area development [2] - The potential of study tourism as a significant segment of the inbound market should be explored, with a focus on building a comprehensive inbound study tourism system [2] - A complete inbound tourism industry chain should be established, including a national tourism promotion agency to market Chinese tourism products and culture globally [2] Market Trends - The inbound tourism market is currently in a rapid recovery phase, with notable growth in specific markets such as Italy and Spanish-speaking countries [4] - Free independent travel is becoming the dominant mode of travel for inbound tourists, driven by improved visa policies and transportation convenience [5] - There is a growing demand for differentiated dining and travel experiences among inbound tourists, particularly those traveling with children [6] Innovative Experiences - Inbound tourists are increasingly favoring immersive and customized experiences over traditional sightseeing [10] - The integration of technology and culture in tourism experiences is gaining traction, with strong interest from foreign visitors in innovative offerings [8] - Traditional dining experiences, such as those offered by time-honored brands, are becoming key avenues for foreign tourists to engage with Chinese culture [14]