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“康养”理念首倡地攀枝花:奋力推动文旅融合高质量发展
Si Chuan Ri Bao· 2025-06-17 03:37
Core Viewpoint - Panzhihua is transforming from an industrial city to a vibrant cultural and tourism destination, focusing on high-quality development through the integration of culture and tourism, aiming to become an "international sunshine health tourism destination" [5][7][13]. Group 1: Cultural and Tourism Integration - Panzhihua is actively promoting the integration of culture and tourism, showcasing its unique cultural heritage and natural beauty through various events and activities [5][6]. - The city has successfully attracted 500,000 health tourism visitors annually, highlighting its appeal as a winter retreat and a hub for professional sports training [8][9]. - The introduction of innovative tourism concepts, such as the "six degrees of endowment," has facilitated the transformation of local resources into tourism products, enhancing the overall visitor experience [7][9]. Group 2: Long-term Development Strategy - Panzhihua has established a long-term commitment to developing its health tourism sector, initiating the "South-North Dialogue" model to foster collaboration and knowledge sharing within the industry [8][9]. - The city aims to enhance its health tourism industry through a comprehensive approach that includes full-scale layout, seasonal development, and all-age services, targeting a significant upgrade by 2027 [9][10]. - The focus on project-driven development will see the construction of key tourism and wellness facilities, including hot spring resorts and cultural heritage sites [9][10]. Group 3: Diverse Tourism Offerings - Panzhihua is diversifying its tourism offerings by integrating sports, agriculture, industry, and traditional medicine into its tourism strategy, creating a multifaceted experience for visitors [10][11]. - The city has developed various tourism routes that highlight its industrial history, agricultural practices, and cultural heritage, attracting a wide range of tourists [11][12]. - The rise of social media has significantly boosted Panzhihua's visibility as a travel destination, with discussions around its unique attractions reaching millions [10]. Group 4: Economic Impact and Community Engagement - The transformation of Panzhihua has led to increased economic activity, with local markets and businesses thriving due to the influx of tourists [13][14]. - Community involvement in tourism development has been emphasized, with local residents actively participating in the creation of tourism experiences and offerings [9][16]. - The city has successfully hosted large-scale events and festivals, further enhancing its reputation as a vibrant tourist destination and contributing to local economic growth [14][15].
文旅市场热度节节攀升
Jing Ji Ri Bao· 2025-05-05 22:04
Core Insights - The tourism and cultural market in China is thriving during the "May Day" holiday, showcasing resilience and vitality through innovative consumer experiences and government initiatives to enhance service quality [1][2]. Group 1: Government Initiatives - Various regions have implemented over 800 cultural and tourism promotional activities and benefits to attract visitors, such as Shandong's "Good Guest Shandong" tourism discount package [2]. - Extended opening hours and increased night activities have been adopted by attractions, with Hunan Museum extending hours to 8 PM and adding 5,000 daily reservations, while the Qin Shi Huang Mausoleum has increased ticket availability by 15,000 per day [2]. - Public services have been enhanced, with initiatives like the opening of government canteens to the public in Chongqing, attracting over 3,000 visitors, and the release of nearly 100,000 public parking spaces in Jiangsu to alleviate parking difficulties during the holiday [2]. Group 2: Diverse Tourism Offerings - The market is invigorated by diverse tourism products, including red tourism, industrial tourism, and rural tourism, catering to various visitor preferences [3]. - Red tourism has gained popularity, with attractions like the immersive experience in Yan'an, which hosted up to 2,000 visitors per day through a large-scale indoor performance [3]. - The transformation of the former soap factory in Zhengzhou into a 24-hour cultural landmark has attracted over 50,000 visitors daily, with 60% being from outside the city [3]. Group 3: Rural Tourism Growth - Rural tourism is flourishing, with significant participation in local cultural and sports events, such as basketball and food festivals, enhancing visitor engagement [4]. - In the first three days of the holiday, Jiangsu's monitored rural tourism sites received 3.37 million visitors, while Gansu's rural tourism saw a 29.81% increase in visitor spending, totaling 1.154 billion yuan [4]. Group 4: Cultural and Technological Integration - The integration of culture and technology is creating vibrant holiday experiences, with cultural performances and heritage experiences being enhanced by technological advancements [5][6]. - Events like the "Flower Fair" in Shanghai and the non-material cultural heritage performances in Beijing have attracted significant visitor numbers, showcasing local culture [5]. - High-tech experiences, such as drone shows and AR interactions, are enriching the visitor experience, indicating a promising future for the tourism sector [6].
各种工业旅游新业态不断涌现:昔日油田今转型 石油工业遗产焕新机
Yang Shi Wang· 2025-04-30 03:39
Core Insights - Industrial tourism is gaining popularity across China, with innovative experiences that blend modern industrial technology and historical narratives [1][3] - Yumen, a city historically significant for its oil production, is revitalizing its image to attract tourists [1][3] Group 1: Industrial Tourism Development - The city of Yumen, known for being the birthplace of China's first oil field and petrochemical base, is transforming its industrial heritage into a tourist attraction [1][3] - The local government is leveraging historical sites and industrial relics to create immersive experiences for visitors [1][3] Group 2: Infrastructure and Attractions - Key attractions include the underground city, repurposed buildings like the Soviet expert dormitory turned training academy, and the Iron Man Wang Jinxi Museum, which narrates the history of the oil industry [3] - The Yumen Light Industrial Museum, with an investment of 30 million yuan, features modern exhibition techniques such as VR and interactive games to educate visitors about oil formation and extraction processes [5] Group 3: Tourism Statistics - In the previous year, Yumen hosted 41 study tour groups, and in the first quarter of this year, the city welcomed nearly 700,000 tourists, marking a 22% increase year-on-year [5]