今年以来，我国最强高温过程将进入鼎盛阶段，高温范围将囊括华北南部到华南中北部大片区域。多 地或将遭遇同期罕见的高温。高温来袭，这些防晒的冷知识要了解一下。 北京大学第一医院皮肤性病科主任医师杨淑霞：一般来说，颜色越深，防晒效果越好。 高温、高湿的天气下如何防晒？专家建议，尽量避开10点到16点这个紫外线最强、气温最高的时段出 门；出门记得携带遮阳伞、太阳镜、防晒霜等防晒装备。夏天防晒选择合适的衣服遮挡紫外线，很多 人可能会认为穿白色的衣服最能防晒，但事实却恰恰相反。 专家介绍，衣服颜色越深防晒效果相对更好，主要与光线的吸收和反射原理有关。因为深色衣物对紫 外线的吸收能力更强，深色(如深红、黑色、藏青等)衣物的染料浓度更高，能吸收更多的紫外线，减少 紫外线穿透面料到达皮肤的量。而浅色衣物则更多地反射可见光，但对紫外线的反射能力有限，部分 紫外线会透过面料缝隙或纤维结构穿透过去。除了颜色以外，其他因素也会影响防晒效果。 专家表示，面料本身的密度也会影响防晒效果。但在相同材质和织法下，深色衣物的防晒性能确实更 占优势。但是不同的织物材质防晒能⼒也不同，涤纶优于天然纤维，合格的专业防晒⾐因添加防晒 剂，浅⾊的仍⽐深⾊ ...

当防晒衣裹住苍白的审美，咖啡杯盛满虚弱的精致，一些年轻人用"戒日光""戒碳水"雕刻所谓完美身 材，而身体却在暗处发出警告。近日，中国青年报社社会调查中心联合问卷网（wenjuan.com），对 1340名青年进行的一项调查显示，72.4%的受访青年认同应当用"自然美"代替"白幼瘦"的审美标准。红 润、有气血的面色（63.5%），挺拔、匀称、有力量的体态（62.2%），自然、有光泽的皮肤（55.5%） 是受访青年认为"健康美"的表现。 什么是"健康美" 半年前，来自北京的80后李霞（化名）确诊了轻度骨质疏松，在医生的建议下，她脱下了一直"焊"在身 上的防晒服，每天在户外晒20分钟太阳，以促进钙的吸收。她觉得，随着这几年各种防晒用品的涌现， 防晒似乎已成为某种潮流，影响着大家的生活习惯。 肖秀清经常在她的账号上分享一些健康生活的科普文章。前段时间，她发了一篇《别再过度防晒，缺维 生素D很危险》的帖子，科普了阳光在人体合成维生素D中的重要作用，一些粉丝在后台私信她，说看 了帖子才知道自己走入了"过度防晒"的误区。"良好的生活方式对我们的身体是特别有益处的，比如深 睡眠期间，脑脊液循环增强，有助于清除大脑中的代谢废物 ...

Core Viewpoint - The "sunscreen economy" is experiencing significant growth during the summer, driven by increased consumer awareness and the expansion of outdoor activities, leading to a robust market for sunscreen products [3][4][15]. Group 1: Market Growth - The market for sunscreen apparel in China has shown steady growth over the past five years, with projections indicating it will reach 95.8 billion yuan by 2026, with sunscreen clothing accounting for 55.4 billion yuan, over 50% of the market [4]. - The rising temperatures during the "Xiaoshu" solar term have intensified the demand for protective clothing, leading to a surge in sales of various sunscreen products [4][15]. Group 2: Market Competition - The sunscreen market is becoming increasingly competitive, with brands launching innovative products that cater to diverse consumer needs across different scenarios, from outdoor activities to daily commuting [7]. - As of July 4, the topic of "sunscreen clothing" has garnered 2.2 billion views on Xiaohongshu and 31.11 billion views on Douyin, indicating a high level of consumer interest [7]. Group 3: Popular Products - Notable brands and their bestselling products include Beneunder with over 800,000 units sold, Decathlon with 400,000 units, and PELLIO with 300,000 units, showcasing the popularity of these items in the market [8]. - The demand for features such as UPF ratings, breathability, and stylish designs is driving sales, with consumers increasingly seeking high-performance and fashionable sunscreen gear [8][9]. Group 4: Consumer Trends - The growing consumer awareness of health and outdoor lifestyles is shifting the focus of sunscreen products from purely functional to fashionable items that also offer comfort and style [15]. - Common themes in consumer discussions include "cooling sensation," "affordability," and "UV protection," reflecting the diverse preferences in the sunscreen apparel market [9][12]. Group 5: Industry Challenges - The sunscreen apparel industry faces challenges such as the presence of substandard products that falsely claim high UPF ratings without proper testing, highlighting the need for stricter industry standards [12]. - The key to selecting effective sunscreen products lies in understanding the UPF ratings and material properties, which are essential for ensuring both protection and comfort [12][15].

还记得一小哥牺牲自己身体做的防晒霜测评吗？ zui牛可不是防晒霜，而是那根几块钱的胶带（扎心啊 铁铁们）~ 任何化学防晒在物理防晒面前都要"俯首称臣"！ 省下防晒霜的钱，不如先买件硬核的防晒衣！ 普通防晒衣要么闷汗不透气，要么薄如蝉翼不经穿… 今年央视就曝光了 防晒衣 以次充好、虚标防晒值 的问题。 也就是说，今年市面上有些防晒衣，可能连 最基础的 防晒执行标准 都达不到！ 可市面上那么多防晒衣，到底应该怎么选？ UPF值越高，防晒效果越好！ 所以要想有效防晒： 首选高倍防晒系数防晒衣！ 为此，我们特意找来了 号称"国内防晒系数天花板"的 素湃防晒衣： 认准国家承认的唯一防晒执行标准 只有通过了 《GB/T 18830 》防晒执行标准 才能称作 防晒衣！ 并且同时满足： UPF > 40 、 T(UVA)AV < 5% 两个条件 ，才算是合格的「防紫外线产品」。 | 检验性质 | 委托检测 | 样品受理/测试开始日期 | 2025-02-21 | 报告签发日期 2025-02-24 | | --- | --- | --- | --- | --- | | | GB/T 18830-2009 | 《纺织品 防紫外 ...

新华社南宁7月3日电 题：夏日防晒如何有效又有度？ 新华社记者黄凯莹、朱丽莉、侠克 夏日炎炎，防晒必不可少。然而，晒太阳对于健康而言也至关重要。如何在防止紫外线对皮肤造成 伤害的同时，又保证身体能够获得足够的阳光照射？ 防晒不到位，后果不仅是晒黑 "我不怕晒黑，懒得防晒，没想到居然被晒伤了！"广西南宁市民陈立清就医时说，周末他带孩子露 营时，在阳光下骑行了不到一小时，回家便发现皮肤出现了红肿、脱皮的现象，一晚过后仍不见好转。 接诊医生广西医科大学第一附属医院皮肤性病科副主任医师张馨予说，每到夏天，像陈立清一样因 忽视防晒被晒伤的患者时有出现，"很多人没意识到，防晒最主要的目的并不是避免晒黑，而是为了保 护皮肤健康。" 日光中的紫外线辐射对皮肤的伤害是多方面的。张馨予说，紫外线中的UVB（中波紫外线）主要 作用于皮肤表皮层，是引起皮肤晒伤、红肿、疼痛的"元凶"；而UVA（长波紫外线）穿透力强，可深入 皮肤真皮层，若长时间照射会破坏皮肤中的胶原蛋白和弹性纤维，让皮肤变得松弛，出现皱纹甚至色 斑。 反复日晒且缺乏防护还可能导致严重疾病。广西壮族自治区妇幼保健院皮肤科副主任医师何洛芸 说，国际癌症研究机构将紫外辐射划 ...

Core Insights - The "YiwU China Small Commodity Index" indicates that China's sun protection clothing market is rapidly expanding, with a market size exceeding 800 billion yuan last year and expected to reach 1 trillion yuan by 2027, marking the emergence of a new consumption market termed "sun protection economy" [1] - The growth of the sun protection economy is attributed to the evolution of consumer structure, upgraded health concepts, and optimized industrial chain integration, reflecting a broader trend in China's new consumption landscape [1][3] - Sun protection has evolved from a niche category in cosmetics to a comprehensive consumer demand spanning skincare, clothing, accessories, travel, and smart technology, driven by a heightened public awareness of health and aesthetic consumption [1][3] Market Trends - Consumers are increasingly prioritizing professionalism, comfort, and scene adaptability in sun protection products, leading to a shift from simple sun-blocking items to innovative designs that combine technology and fashion [2] - Data shows that since the summer of 2024, search volumes for keywords like "sun protection clothing," "ice sleeves," and "sun protection masks" on major e-commerce platforms have increased by over 200%, with some leading brands experiencing sales growth of nearly 5 times [2] - The rise of the sun protection clothing industry is not only a result of consumption upgrades but also benefits from China's complete manufacturing supply chain, from functional innovation in raw materials to digital flexible manufacturing and e-commerce marketing [2] Long-term Outlook - The sun protection economy is increasingly being integrated into lifestyle narratives by brands, promoting a health-conscious, refined, and personalized lifestyle rather than merely selling clothing [3] - The emergence of sun protection clothing is a result of a new cycle of health orientation, design innovation, and manufacturing upgrades, showcasing the vast potential of the Chinese consumer market and the elasticity of niche segments [3] - For sustainable development of the sun protection economy, collaboration among government, industry, enterprises, and research institutions is essential, with the potential to become a key driver for industrial innovation, export trade, and the shaping of Chinese brands [3]

有些"防晒衣"为何不防晒？ 皮肤科医生：别迷信黑科技，厚度要达标 1 不注意防晒会加速老化催生色斑 "防晒非常必要。"黄丽苹表示，如果完全不采取防晒措施，皮肤长期暴露于紫外线下，可能会产生更多 的皮肤问题，不仅会加速皮肤老化，还会催生雀斑、老年斑、黄褐斑等色斑，甚至可能大幅增加患皮肤 癌的风险。 如何做到科学防晒？黄丽苹表示，主要包括物理遮挡等方式，比如通过口罩、帽子、防晒衣等物品进行 紫外线阻隔；另一种则是使用防晒霜，而防晒霜因为不同的防晒原理又分为物理防晒和化学防晒两种品 类。 "618"电商促销活动期间，主打防晒品类的服装在男女服装销售榜霸榜，其根源正是人们的防晒焦虑。 据预测，2026年国内防晒服饰市场规模将达到958亿元，接近千亿级市场，其中防晒衣占比将超过 50%。 2 选购防晒衣厚度是一项硬指标 在社交媒体上，有不少"防晒衣受害者"的标签和话题。有网友表示，防晒衣、晒口罩等的防晒力并没有 想象中好，"还是晒黑了"。 记者查询发现，不少防晒衣的商品介绍都包含"双抗防晒科技""冰感系统""冰原原纱""遮蔽丝技术""双抗 遮蔽系统""凉感因子"等科技感十足的描述。 那么，应该如何挑选防晒衣呢？黄丽苹介 ...

相关上市企业：波司登（03998）；探路者（300005）；牧高笛（603908）；安踏体育（02020）；李宁 （02331）；南极电商（002127）；际华集团（601718）；台华新材（603055）；玉马遮阳（300993） 等 相关企业：蕉下控股有限公司；威富服饰（中国）有限公司；迪卡侬（上海）体育用品有限公司；亚玛 芬体育用品贸易（上海）有限公司等 关键词：产业链；防晒服饰行业规模；防晒衣代表品牌；重点企业；发展趋势 一、行业概况 防晒衣是指能够阻隔太阳紫外线的直接照射的衣服，其作用和遮阳伞是一样的，可以使皮肤免受太阳照 射而变黑，最先于2007年在美国开始流行，随后进入中国。根据我国《纺织品防紫外线性能的评定》规 定：只有当产品的upf大于40，且uva透过率小于5%时，才可称为"防紫外线产品"。 从产品分类看，防晒服装一般是三种：一种是彩色棉织物衣服，青色、红色、蓝色、绿色这样鲜艳的彩 色对紫外线的隔离率最大。第二种是防晒布料，这种的生产原理十分简单，其实就是在布料当中加入防 晒助剂，如有特殊需要再将布料进行厚整理制造出来的，所谓厚整理就是将布料织的密度更大一些。第 三种是特殊面料衣服，比如银 ...

Core Viewpoint - The recent exposure by CCTV's "Financial Investigation" program revealed that some sunscreen clothing does not effectively block ultraviolet (UV) rays and fails to meet national standards, raising concerns about the quality and effectiveness of these products [1] Group 1: Sunscreen Clothing Standards - Sunscreen clothing is defined as garments made from textiles with UV protection capabilities, primarily functioning by absorbing or reflecting UV rays to reduce their penetration [1] - According to national standard GB/T 18830—2009, a product can be labeled as "UV protective" if its Ultraviolet Protection Factor (UPF) is greater than 40 and the long-wave UV (UVA) transmittance is less than 5% [1] Group 2: Choosing Qualified Sunscreen Clothing - The State Administration for Market Regulation advises consumers to check label information for UV protection functionality and UPF values, with UPF 40+ being the minimum standard and UPF 50+ offering better protection [2] - Fabric density plays a crucial role in UV protection; thicker and denser materials are recommended for better effectiveness [2] - Light-colored fabrics generally reflect more visible light, reducing heat absorption and providing a cooler wearing experience compared to dark colors [2] Group 3: Identifying Genuine Sunscreen Clothing - To distinguish genuine sunscreen clothing, consumers should examine the label for complete information, including national standard numbers and UPF values, and request third-party testing reports if necessary [2] - The choice of fabric and craftsmanship is essential; opting for original yarn-type sunscreen clothing and avoiding low-density synthetic fibers can enhance comfort and effectiveness [2] - Testing the fabric's light transmittance and breathability can help assess its protective qualities, with less light transmission indicating stronger UV protection [2] - Consumers are advised to avoid products without proper labeling and be cautious of exaggerated claims regarding high-tech materials [2][3]

防晒是夏日绕不开的话题。皮肤科专家提醒：科学防晒不仅是美白需求，更是守护皮肤屏障的重要防 线。 特殊人群防晒则需专属方案。对于小于6个月的婴儿，不建议使用防晒产品，可通过避免阳光照射、衣 物遮盖等方式进行防晒。6个月至2岁的婴幼儿仍然以衣物遮盖为主，也可选用SPF10、PA+以内的物理 性防晒产品，即使涂抹了防晒产品也不要在强烈阳光下活动。老年人是骨质疏松的高发人群，可接受适 宜的阳光照射，但为延缓皮肤衰老、预防皮肤肿瘤的发生，老年人长时间在阳光下活动，仍需要进行一 定的防晒。孕妇使用防晒霜可以阻止或减轻黄褐斑的发生，但是防晒产品配方应简单，尽量选择一些物 理防晒方式。 如果晒伤了，应如何补救？首先应尽快冷湿敷，可在药店购买生理盐水、硼酸溶液或者医用面膜进行湿 敷或冰敷。如果出现大面积水疱、发热、头晕等症状，需立即就医寻求专业帮助。 （作者单位：广州医科大学附属第一医院，本报记者李纵采访整理） 《 人民日报 》（ 2025年06月28日 07 版） (责编：袁勃、赵欣悦) 首先要搞清楚防晒"防"的是什么？阳光中的紫外线有三把"利刃"：短波紫外线、中波紫外线和长波紫外 线。短波紫外线被大气层完全拦截，真正需要防 ...