今年以来，我国最强高温过程将进入鼎盛阶段，高温范围将囊括华北南部到华南中北部大片区域。多 地或将遭遇同期罕见的高温。高温来袭，这些防晒的冷知识要了解一下。 北京大学第一医院皮肤性病科主任医师杨淑霞：一般来说，颜色越深，防晒效果越好。 高温、高湿的天气下如何防晒？专家建议，尽量避开10点到16点这个紫外线最强、气温最高的时段出 门；出门记得携带遮阳伞、太阳镜、防晒霜等防晒装备。夏天防晒选择合适的衣服遮挡紫外线，很多 人可能会认为穿白色的衣服最能防晒，但事实却恰恰相反。 专家介绍，衣服颜色越深防晒效果相对更好，主要与光线的吸收和反射原理有关。因为深色衣物对紫 外线的吸收能力更强，深色(如深红、黑色、藏青等)衣物的染料浓度更高，能吸收更多的紫外线，减少 紫外线穿透面料到达皮肤的量。而浅色衣物则更多地反射可见光，但对紫外线的反射能力有限，部分 紫外线会透过面料缝隙或纤维结构穿透过去。除了颜色以外，其他因素也会影响防晒效果。 专家表示，面料本身的密度也会影响防晒效果。但在相同材质和织法下，深色衣物的防晒性能确实更 占优势。但是不同的织物材质防晒能⼒也不同，涤纶优于天然纤维，合格的专业防晒⾐因添加防晒 剂，浅⾊的仍⽐深⾊ ...

极端高温天气之下，空调无疑成为家庭消暑的刚需。小米集团日前的对外称，自6月24日起，东北和内 蒙古地区持续高温，直接带动小米空调销量暴增，峰值达到去年同期的20倍。这一数据折射出高温天气 对降温家电市场的广泛影响。分期乐商城作为小米的长期优质官方合作渠道，近年来，在"甄品惠"等分 期零售新模式带动之下，小米旗下系列3C、家电产品在分期乐商城被越来越多的年轻人选择。本轮高 温天气带来的消费增长中，分期乐商城中小米系列产品的销量表现同样不俗。数据显示，在东北三省及 内蒙古，通过分期乐商城购买小米空调的订单量出现了暴涨，其中内蒙古、吉林销量环比增长约4倍， 辽宁区域销量也增长了超150%。节能空调、智能空调等新品类订单量增长显著，成为年轻消费者的核 心选择。例如，售价超3000元的小米1级能效智能空调，通过叠加优惠分期后月供低至200元左右，大大 降低了年轻群体的消费门槛。 连日来，全国多地持续被热浪笼罩，东北、内蒙古等地最高气温屡破纪录，酷暑难耐的体感中，一场 以"清凉"为核心的消费热潮却正从城市到乡村、从东北到西北席卷开来。高温天气虽带来了燥热不适， 却也让公众对空调、冰箱等家电的需求激增，更推动了防晒用品、美 ...

日前，有消费者在社交平台指出，法国高端护肤品牌伊菲丹（EviDenS de Beauté）三重胶原全面隔离防 晒霜（EviDenS de Beauté The Total Shield SPF50 PA++++）未在中国内地完成本地检测及备案，引发市 场对其合规性的广泛质疑。 根据中国《化妆品监督管理条例》，防晒类产品属于特殊化妆品，需通过人体功效评价试验并取得注册 证后方可销售。 伊菲丹方面回应观察者网时表示，伊菲丹三重胶原全面隔离防晒霜是一款跨境进口商品（海外原装入 境）。根据中国现行的跨境电子商务零售进口监管政策，该类商品遵循原产国的法律法规和质量安全标 准，并可免于办理中国化妆品注册证（即无"国妆特进字"号）。 品牌方提供的检测报告显示，该产品在原产国已严格按照国际公认的防晒功效评价标准（ISO 24444） 进行检测，由权威第三方实验室 AMA Laboratories, Inc. 完成测试（测试参考号: MS15.UVA.PPD.O0504.MATT.ISO10），并取得相应上市许可。检测结果明确证明该产品达到并符合标 示的 SPF50 和 PA++++ 高倍防护等级，完全满足欧盟、日本及美国等地 ...

小暑时节，暑热正盛，此时，人容易感到心烦气躁、失眠。"养心健脾，首先就是要保证充足睡 眠，白天如果感到疲乏，可适当午休，时间尽量保证在30分钟左右。"徐嫚丽说。平时还要保持心情平 和愉悦，避免情绪大起大落，可以通过听舒缓音乐、冥想、静坐等方式静心。 俗话说，"小暑大暑，上蒸下煮"，7月7日，小暑节气翩然而至，预示着炎炎盛夏即将登场。从小暑 到大暑，随着"炎值"不断飙升，高温湿热将持续在线。 小暑过后，暑气渐盛，湿气较重，此时我们该如何科学养生？有哪些好的消暑小技巧呢？来听听中 医专家怎么说。 "这个阶段的养生重点在于，防暑降温、养心健脾、祛湿清热。"浙江省新华医院中医内科副主任中 医师徐嫚丽认为，夏季期间，气温较高，应多注意饮食调养，日常养生需顺应时节规律。 从防暑降温上来说，徐嫚丽建议，这个阶段外出时尽量使用遮阳帽、防晒口罩、太阳镜等，同时要 注意涂抹防晒霜，避免皮肤出现严重的晒黑、晒伤情况。在室内，则应合理使用空调、风扇，注意适温 调节，避免室内温度过热或过冷，还要注意通风换气，保持环境凉爽、空气流通。此外，要及时补充水 分，可以多喝些温开水和淡茶水。 同时，小暑前后高温多雨，湿气重，容易导致食欲不振、腹 ...

Group 1: Sun Exposure and Skin Conditions - The article discusses the risk of sun exposure leading to solar dermatitis, characterized by redness and itching on exposed skin areas after excessive UV exposure [2] - Symptoms of solar dermatitis peak within 24-48 hours and can lead to severe conditions like blisters and increased skin cancer risk if not managed properly [2][4] - Recommendations for prevention include using physical barriers like UV protective clothing and chemical sunscreens with SPF over 30, applied 15-30 minutes before sun exposure [3] Group 2: Allergies Related to Air Conditioning - The article highlights that dust mites in air conditioning systems can trigger allergic rhinitis, causing symptoms like sneezing and itchy eyes [5] - Dust mites thrive in warm, humid environments, and air conditioning can create ideal conditions for their proliferation [5] - Preventive measures include regular cleaning of bedding and air conditioning filters, maintaining indoor humidity below 50%, and ensuring proper ventilation [6] Group 3: Insect Bites and Allergic Reactions - The article explains that insect bites can lead to urticarial reactions, known as papular urticaria, which is an immune response characterized by red, itchy welts [7] - Recommendations for managing symptoms include avoiding scratching, applying cold compresses, and using topical treatments like calamine lotion or corticosteroids under medical guidance [7] - Preventive strategies include wearing light-colored, tightly woven clothing outdoors and using insect repellent products effectively [8]

新华社南宁7月3日电 题：夏日防晒如何有效又有度？ 新华社记者黄凯莹、朱丽莉、侠克 夏日炎炎，防晒必不可少。然而，晒太阳对于健康而言也至关重要。如何在防止紫外线对皮肤造成 伤害的同时，又保证身体能够获得足够的阳光照射？ 防晒不到位，后果不仅是晒黑 "我不怕晒黑，懒得防晒，没想到居然被晒伤了！"广西南宁市民陈立清就医时说，周末他带孩子露 营时，在阳光下骑行了不到一小时，回家便发现皮肤出现了红肿、脱皮的现象，一晚过后仍不见好转。 接诊医生广西医科大学第一附属医院皮肤性病科副主任医师张馨予说，每到夏天，像陈立清一样因 忽视防晒被晒伤的患者时有出现，"很多人没意识到，防晒最主要的目的并不是避免晒黑，而是为了保 护皮肤健康。" 日光中的紫外线辐射对皮肤的伤害是多方面的。张馨予说，紫外线中的UVB（中波紫外线）主要 作用于皮肤表皮层，是引起皮肤晒伤、红肿、疼痛的"元凶"；而UVA（长波紫外线）穿透力强，可深入 皮肤真皮层，若长时间照射会破坏皮肤中的胶原蛋白和弹性纤维，让皮肤变得松弛，出现皱纹甚至色 斑。 反复日晒且缺乏防护还可能导致严重疾病。广西壮族自治区妇幼保健院皮肤科副主任医师何洛芸 说，国际癌症研究机构将紫外辐射划 ...

有些"防晒衣"为何不防晒？ 皮肤科医生：别迷信黑科技，厚度要达标 1 不注意防晒会加速老化催生色斑 "防晒非常必要。"黄丽苹表示，如果完全不采取防晒措施，皮肤长期暴露于紫外线下，可能会产生更多 的皮肤问题，不仅会加速皮肤老化，还会催生雀斑、老年斑、黄褐斑等色斑，甚至可能大幅增加患皮肤 癌的风险。 如何做到科学防晒？黄丽苹表示，主要包括物理遮挡等方式，比如通过口罩、帽子、防晒衣等物品进行 紫外线阻隔；另一种则是使用防晒霜，而防晒霜因为不同的防晒原理又分为物理防晒和化学防晒两种品 类。 "618"电商促销活动期间，主打防晒品类的服装在男女服装销售榜霸榜，其根源正是人们的防晒焦虑。 据预测，2026年国内防晒服饰市场规模将达到958亿元，接近千亿级市场，其中防晒衣占比将超过 50%。 2 选购防晒衣厚度是一项硬指标 在社交媒体上，有不少"防晒衣受害者"的标签和话题。有网友表示，防晒衣、晒口罩等的防晒力并没有 想象中好，"还是晒黑了"。 记者查询发现，不少防晒衣的商品介绍都包含"双抗防晒科技""冰感系统""冰原原纱""遮蔽丝技术""双抗 遮蔽系统""凉感因子"等科技感十足的描述。 那么，应该如何挑选防晒衣呢？黄丽苹介 ...

Core Insights - The article highlights the rise of Li Dia, a young influencer who has become a leading figure in e-commerce on Xiaohongshu, particularly during the 618 shopping festival, by utilizing a unique approach to product testing and knowledge sharing [1][3][17] - Li Dia's live streaming style focuses on transparency and education, which resonates with consumers, leading to significant sales and a growing follower base [6][9][24] Group 1: Li Dia's Unique Approach - Li Dia employs a "knowledge-driven" strategy in her live streams, showcasing product testing data and scientific principles, which creates an engaging and informative atmosphere for viewers [1][3] - The inclusion of a "disadvantages segment" in her streams encourages consumers to think critically before making purchases, enhancing trust and reducing return rates [8][9] - Her experimental content not only attracts her existing followers but also draws in new viewers, as evidenced by the high average viewing time of nearly 12 minutes during her live streams [8][9] Group 2: Consumer Engagement and Community - Li Dia's audience is characterized by a diverse set of values, prioritizing practicality and novelty in products, which aligns with her content style [6][12] - The community aspect is emphasized, with fans engaging in discussions and expressing a sense of camaraderie with Li Dia, further solidifying her influence [12][14] - The platform Xiaohongshu serves as a vital space for product reviews and community interaction, making it a preferred choice for consumers seeking genuine recommendations [9][10] Group 3: Market Trends and Opportunities - The article notes that the younger generation, particularly those born after 1995, holds significant purchasing power, making platforms like Xiaohongshu essential for brands targeting this demographic [17][20] - Brands are increasingly recognizing the value of collaborating with young influencers like Li Dia to reach and engage with younger consumers effectively [20][24] - The live commerce industry is moving towards greater regulation, which may benefit quality creators and enhance the overall market environment [24]

Core Viewpoint - The article highlights the increasing sales of children's sunscreen products during the summer season, while raising concerns about the lack of proper labeling and safety standards in the market, particularly regarding the absence of the required "Little Gold Shield" certification for children's cosmetics [1][2][3]. Regulatory Compliance - According to the "Regulations on the Supervision and Administration of Children's Cosmetics," children's cosmetics must display the "Little Gold Shield" certification on their packaging [2][3]. - Many parents are unaware of this requirement and often rely on sales personnel for recommendations when purchasing children's sunscreen products [2]. Market Concerns - Investigations reveal that several children's sunscreen products sold online do not have the "Little Gold Shield" certification, with some products falsely claiming to be suitable for infants and young children [2][3]. - Complaints from consumers indicate that children have experienced allergic reactions after using these products, raising concerns about the accuracy of ingredient claims and the effectiveness of the products [1][2]. Product Safety and Recommendations - The Jiangsu Consumer Protection Committee's research indicates discrepancies between product labeling and actual ingredient testing, with some products marketed as sunscreen lacking the necessary protective qualities [3]. - Experts recommend that parents choose physical sunscreens with SPF values between 15 and 30, which cover both UVA and UVB rays, and suggest combining sunscreen with physical protection methods like clothing and umbrellas for children [3][4]. Health Risks - Medical professionals warn that children's respiratory systems are more vulnerable to chemical substances found in sunscreen sprays, which can lead to respiratory issues and allergic reactions [4]. - It is advised that children under six months should not use sunscreen, while those aged six months to two years can use physical sunscreens, and children over two years can use specially formulated products [4].

Core Insights - Lin Qingxuan, a beauty company, has positioned itself in the high-end skincare market with its flagship product, Camellia Oil, which has a gross margin of 82.5% [1][6] - The company has shown significant revenue growth, with sales increasing from 691 million yuan in 2022 to 1.21 billion yuan in 2024, representing a compound annual growth rate (CAGR) of 32.3% [1][5] - Lin Qingxuan plans to use the funds raised from its Hong Kong IPO to enhance brand value, expand sales channels, and improve production and supply chain capabilities [1] Revenue and Product Performance - The Camellia Oil product line has contributed over 30% of the company's revenue, with sales reaching 218 million yuan in 2022, 284 million yuan in 2023, and 448 million yuan in 2024 [3][5] - The market for facial oils in China is rapidly growing, with a projected increase from 900 million yuan in 2019 to 5.3 billion yuan in 2024, achieving a CAGR of 42.8% [2] - Lin Qingxuan's product strategy includes continuous upgrades to its core products and the introduction of new SKUs, resulting in a diverse product offering of 188 SKUs by the end of 2024 [3][6] Sales Channels and Market Strategy - The company has expanded its sales channels, with nearly 60% of its revenue coming from online sales by 2024, up from 45.2% in 2022 [9][10] - Lin Qingxuan has focused on offline expansion, with over 95% of its 506 stores located in high-end shopping malls, contributing significantly to its revenue [8] - The company has successfully leveraged live-streaming e-commerce, with its founder participating in live broadcasts to boost online sales [10] Investment and Valuation - Lin Qingxuan has attracted notable investors, including YOUNGOR and various venture capital firms, indicating strong market interest [11][12] - The company's valuation before its IPO is estimated to be around 3.84 billion yuan, based on recent equity transactions [12][13] - Compared to other publicly listed beauty companies, Lin Qingxuan's revenue is relatively smaller, with 1.21 billion yuan in 2024, highlighting the challenges it may face in meeting IPO valuation expectations [14]