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一碗粉“嗦”出百亿产业 化身文化符号飘香海外
Zhong Guo Xin Wen Wang· 2025-08-30 07:16
Core Insights - The article highlights the transformation of Liuzhou's snail rice noodle into a cultural symbol and a billion-dollar industry, attracting global attention and tourism [1][2]. Industry Overview - The Liuzhou snail rice noodle industry has developed into a comprehensive industry chain with a total revenue of 759.6 billion RMB in 2024, including 169 billion RMB from packaged snail rice noodles [2]. - The industry has expanded significantly over the past decade, evolving from a street food to a globally recognized product, with exports reaching over 20 countries and regions [2]. Company Developments - Luobawang Food Technology Co., Ltd. is noted as the first Chinese company with export qualifications to Europe and the United States, focusing on expanding its market presence in Southeast Asia [3][4]. - The company is preparing to launch a halal production line for snail rice noodles, aiming for a daily output of 50,000 packages [4]. Market Expansion - Liuzhou city is actively promoting the snail rice noodle industry internationally, with initiatives to assist companies in understanding international trade standards and conducting promotional activities in Southeast Asia [4]. - The popularity of Liuzhou snail rice noodles has led to a surge in tourism, with the city receiving 51.66 million domestic and international visitors in the first half of 2025, marking an 11.9% increase year-on-year [5].
传统节日点燃“甜蜜经济” 文旅融合演绎“中式浪漫”
Yang Shi Wang· 2025-08-30 03:44
Group 1 - The Qixi Festival, a traditional Chinese holiday, sees many young couples choosing this romantic day to register their marriages, hoping for a happy and fulfilling new life together [1] - Various scenic spots are offering special discounts and services for newlyweds during the Qixi Festival [1] Group 2 - The marriage registration center at Moonlight Island in Qiandao Lake, Zhejiang, officially opened on August 29, where couples can enjoy a warm ceremony and receive their marriage certificates [5] - Qiandao Lake scenic area provides multiple benefits for newlyweds, including hotel accommodations, sightseeing discounts, and a special "Love Ferry" service to and from Moonlight Island [5] Group 3 - In Chengdu, Sichuan, over 2,000 couples are registering for marriage daily at local scenic area registration offices, with the "Rongcheng Happy Event" initiative offering various discounts for couples marrying from June to the end of the year [7] Group 4 - In Xiaogan, Hubei, a summer consumption season themed around Qixi has been launched, integrating intangible cultural heritage with exhibitions and sales [10] - Visitors can engage in traditional customs such as needle threading and moon gazing, while also experiencing unique local crafts like Xiaogan paper-cutting [10] Group 5 - A rice field concert in Shenyang, Liaoning, adds a romantic atmosphere to the Qixi Festival, featuring a mix of classic and contemporary songs alongside local folk music [13] - The natural sounds of the rice fields enhance the overall experience for attendees, creating a unique ambiance [13]
第二届金熊猫奖“大家一起看电影”展映活动在蓉启动
Zhong Guo Xin Wen Wang· 2025-08-30 01:31
Group 1 - The "Second Golden Panda Award" film screening event was launched on the evening of August 29 in Chengdu, attended by various officials and over 200 citizens, volunteers, and international students [1] - The event aims to deepen cultural and tourism integration in Sichuan, leveraging the "World Games" momentum to activate the "ticket economy" and connect cultural tourism resources [2] - The Golden Panda Award serves as a bridge for international cultural exchange and a driving force for cultural prosperity in Sichuan, promoting both film appreciation and tourism consumption [2] Group 2 - The screening will last until September 30, covering 15 cinemas in cities like Chengdu, Mianyang, and Zigong, as well as public screening points in all administrative villages [3] - During the event, activities such as creator meet-and-greets and roadshows will be held, with ticket holders receiving discounts at scenic spots and hotels, thereby extending the film consumption chain [3] - The film "Panda Project," produced by Emei Film Group, has achieved a box office of 307 million yuan, aligning with the theme of the Golden Panda Award and showcasing Sichuan's film production capabilities [2]
水韵氧吧城·激情七月香!广东连山举办“七月香”戏水节!
Nan Fang Nong Cun Bao· 2025-08-29 14:34
水韵氧吧城·激 情七月香!广东 连山举办"七月 香"戏水节!_南 方+_南方plus 8月29日上午, 广东连山壮族瑶 族自治县吉水河 畔人潮涌动,欢 声不断。壮、 瑶、汉等各族群 众与来自全国各 地的游客一道, 手持水盆、水 枪,齐聚新整修 的河岸两侧,共 同参与2025 年"七月香"壮家 戏水节暨非遗民 俗文化系列活 千年 "七月香" 8月29日上午,2025年广东连山壮族瑶族自治县"七月香"壮家戏水节暨非遗民俗文化系列活动,在吉水河畔启动。 从民间祈福到文 旅品牌 "七月香"戏水节 是连山壮族传统 节日,至今已有 上千年历史。相 传每年七月初 七,"七仙女"会 下凡沐浴嬉戏, 这一天的河水具 有驱邪祛病、延 年益寿的功效。 因此,当地民众 逐渐形成了在这 一天下河戏水、 祈福纳祥的习 俗。如今,这一 传统节日已发展 成为集文化体 验、旅游观光、 民族团结于一体 的综合性盛会。 动。 本次活动以"水 韵氧吧城·激情 七月香"为主 题,通过祭水祈 福、戏水狂欢、 民俗展演、美食 品鉴等多种形 式,全面展示连 山深厚的民族文 化底蕴,以及生 态宜居、民族团 结的良好形象。 这是一场延续千年的地方传统节日。 传 ...
这座太行小城 何以“绣”起鹊桥
Xin Hua She· 2025-08-29 13:48
Core Viewpoint - The article highlights the cultural and economic development of Nantiancun Village in Shanxi Province, leveraging the local legend of the Cowherd and the Weaver Girl to attract tourism and promote traditional crafts like embroidery [1][5][8]. Group 1: Cultural Significance - Nantiancun Village is a key location for the Cowherd and Weaver Girl legend, featuring various sites such as "Niulang Valley" and "Qiao Bridge" that are integral to the story [2][5]. - The local community actively preserves and promotes the legend, with residents incorporating it into their daily lives and crafts, such as embroidery [2][3]. Group 2: Economic Development - The village has seen a significant increase in tourism, with nearly 50,000 visitors during the May Day holiday and an average of over 1,000 daily visitors [5]. - The local government is developing cultural tourism by creating themed attractions and products, such as "Xishi" and "Xifu," to enhance the visitor experience and drive economic growth [5][8]. Group 3: Innovation in Traditional Crafts - The traditional craft of embroidery is evolving, with artisans like Fan Suping innovating techniques to create modern designs that resonate with contemporary themes [3][6]. - The transformation of embroidery from practical items to decorative art is contributing to the economic value of traditional crafts [3]. Group 4: Future Prospects - The local government plans to enhance infrastructure and tourism experiences while leveraging cultural elements to ensure sustainable development and long-term benefits for rural revitalization [8].
暑期博物馆游热度飙升 夜游、沉浸式体验成新潮流
Xin Hua Cai Jing· 2025-08-29 08:37
Core Insights - The "museum night" phenomenon reflects the deep integration of cultural value and the tourism industry, showcasing a shift from static cultural knowledge to immersive consumer products driven by technology [2] Group 1: Trends in Museum Visits - There has been a significant increase in museum visits during the summer, with "night museum" searches rising by 107% and scenic night tour searches increasing by 71.6% since August [1] - Various museums are launching innovative activities to enhance visitor engagement, such as the Shanghai Museum's "24-hour open" event, which included performances and a market, leading to nearly 500 cultural products selling out [1] Group 2: Audience Diversification - The audience for museums is becoming more diverse, with an increasing number of young people and seniors participating in cultural experiences, moving beyond traditional student and family groups [2] - Orders for museums in third-tier cities accounted for 30% of total orders last year, reflecting a 7% year-on-year growth, indicating a rising interest in niche museums [2] Group 3: Technological Integration - The integration of digital artifacts, robotic guides, and immersive experiences is transforming museums from static displays to dynamic participatory environments, enhancing cultural confidence and promoting tourism consumption upgrades [2]
四川凉山:到2027年全州旅游总花费突破1000亿元
Zhong Guo Xin Wen Wang· 2025-08-29 06:31
凉山州摩泸管理局局长、盐源县委副书记杨正伟介绍,这一举措,是以"法定"之名,为摩梭文化筑起 的"活态保护屏障",为泸沽湖文旅发展铺起了"长效赋能之路";搭建起了"全民参与、世代延续"的文化 舞台,既守护了民族文化的"魂",也激活了旅游发展的"势",通过"以文塑旅、以旅彰文"的方式,让摩 梭文化更"出圈",以文旅促进各民族交往、交流、交融。 "转山转海节是摩梭人最为盛大庄重的传统节日,承载着千年历史文化。"杨正伟介绍,节日当天,摩梭 男女老少身着绚丽多彩的传统服饰,佩戴精美银饰,齐聚泸沽湖畔,祈求平安、健康与丰收。2025年凉 山首届泸沽湖转山转海节,将于9月15日至16日在四川泸沽湖景区举办。(完) 来源:中国新闻网 四川凉山:到2027年全州旅游总花费突破1000亿元 中新网成都8月29日电 (汤雁 岳依桐)凉山州人民政府新闻办公室29日在成都举行凉山文旅融合发展暨首 届泸沽湖"转山转海节"新闻发布会。凉山州人民政府副州长苏正清表示,根据规划,到2027年,凉山将 基本形成特色文旅业态体系,文化及相关产业增加值、旅游总花费将分别突破100亿元和1000亿元;到 2030年,基本建成四川文艺副中心和国际阳光康 ...
绿茵生态上半年营收、利润双增,四大业务板块协同赋能高质量发展
Core Insights - The company reported a revenue of 225 million yuan, a year-on-year increase of 30.87%, and a net profit attributable to shareholders of 58.88 million yuan, up 42.91%, indicating steady growth and improved profitability in core business operations [1] - The company has increased its R&D investment to 11.2 million yuan, a growth of 58.72%, enhancing its focus on technological innovation and support for ecological restoration and green space maintenance [1] Group 1: Ecological Restoration - The company actively promotes ecological restoration projects in key national areas, successfully implementing multiple projects in Inner Mongolia [2] - Utilizing an integrated ecological restoration technology system and smart monitoring, the company achieves precise control and standardized management during construction [2] - Collaborations with renowned universities and research institutions focus on developing key ecological restoration technologies for desertification, grasslands, and water environments [2] Group 2: Green Space Maintenance - The green space maintenance segment has become a significant revenue driver, with an area of 60 million square meters under maintenance, generating approximately 130 million yuan in revenue, a 20% increase [3] - The company leads the development of provincial maintenance standards and promotes mechanization and smart upgrades in green space maintenance [3] - A smart maintenance management system has been established, integrating functions such as intelligent irrigation and environmental monitoring [3] Group 3: Cultural Tourism Operations - The company’s cultural tourism operations, led by Shanghai Senyang, focus on revitalizing green assets and innovative consumption scenarios through original IPs [4] - Successful projects include "Mama Beast Dream Forest" and "Mama Beast Dream Mountain Sea," which have quickly gained popularity [4] - The company collaborates with local state-owned enterprises for a comprehensive investment and operation model in the Sanqing Mountain tourism project, with total investment exceeding 1 billion yuan [4] Group 4: Forestry Economy - The company explores diverse forestry economic models, successfully implementing trials in under-forest planting and carbon trading [6] - Strategic partnerships have been established to advance carbon asset management and forestry carbon trading [6] - The company aims to enhance the value chain of forestry ecological products and promote integration with tourism, creating a new system that balances economic and ecological benefits [6]
打卡名人同款、感受中式下午茶,老字号“破圈”经营成潮流?
Bei Ke Cai Jing· 2025-08-28 14:19
Core Viewpoint - Traditional time-honored brands in China are innovating by breaking out of their traditional business models and exploring cross-industry opportunities, aiming to attract younger consumers and enhance their cultural significance [1][2]. Group 1: Business Innovations - Many time-honored brands are adopting a "full-time" operation model, introducing products like desserts, afternoon tea, and coffee to appeal to younger consumers [1][2]. - The "仿膳" tea house, part of the Quanjude Group, has surpassed many Western-style afternoon tea and dessert shops, ranking first in its category, with weekend revenues exceeding 20,000 yuan [1][3][7]. Group 2: Cultural Integration - The "仿膳" brand has evolved from a single dining brand to a cultural symbol integrating tourism and culture, offering activities like royal pastry making and ancient stone rubbing [7]. - The brand's historical significance is highlighted by its establishment in 1925, connecting imperial cuisine with the public, and its recognition as a national intangible cultural heritage in 2011 [3][8]. Group 3: Market Trends - The trend of traditional restaurants introducing afternoon tea and coffee is gaining momentum, with the potential to increase customer traffic and enhance customer loyalty [8]. - Experts believe that if these time-honored brands can successfully operate and scale their new offerings, they could become new growth points for revenue and profit [8].
(活力中国调研行)湖北祥云湾抢救性迁移古建 打造“活态建筑博物馆”
Zhong Guo Xin Wen Wang· 2025-08-28 14:08
Core Viewpoint - The article discusses the successful relocation and restoration of ancient buildings in Hubei's Xiangyun Bay, transforming it into a "living architectural museum" that showcases various architectural styles and integrates traditional culture with modern tourism [1][3][5]. Group 1: Project Overview - The Xiangyun Bay scenic area has undergone a five-year project to rescue and relocate ancient buildings at risk of damage, involving over 300 craftsmen from Anhui and Jiangxi [3][5]. - A total of 257 ancient buildings have been restored and presented as a "living cluster," representing a variety of architectural styles including Hui, Jing, Min, Su, and Jin [3][5]. Group 2: Restoration Process - The restoration process is not merely about moving buildings; it involves thorough research and careful restoration to ensure structural integrity and historical accuracy [3][5]. - Specific examples include the restoration of the Zhu Xian Tang, where three craftsmen took two months to complete the intricate ceiling work [3]. Group 3: Cultural Integration and Tourism - The scenic area combines ancient architecture with traditional cultural elements, creating immersive experiences for visitors, such as traditional street scenes and themed attractions [5][7]. - The project has generated over 1,300 direct jobs, with more than 70% of positions filled by local residents, and has indirectly created over 800 additional jobs in related sectors [5]. Group 4: Community Impact - The project not only addresses employment but also fosters a new generation of cultural tourism professionals, providing guidance on shop design and decor [5][7]. - The area has gained popularity as a "treasure city" due to its rich historical significance, particularly its connection to the discovery of ancient Qin bamboo slips [7].