Core Viewpoint - The Industrial and Commercial Bank of China (ICBC) Wuhan Branch is actively promoting financial education and consumer rights protection through various initiatives, aiming to enhance public financial literacy and risk prevention capabilities [1][4]. Group 1: Financial Education Activities - ICBC Wuhan Branch has launched diverse financial education activities, particularly during the Financial Education Promotion Week in September 2025, focusing on the theme "Protecting Financial Rights, Supporting a Better Life" [1]. - The bank has produced and disseminated a series of short educational videos across over 200 branches, covering topics such as consumer protection, investment knowledge, and fraud prevention [1]. - Specific focus areas include educating university students about the dangers of illegal campus loans and high-interest investment schemes, as well as promoting awareness of the risks associated with non-compliant lending practices [1][2]. Group 2: Community Engagement - In campuses, various branches have set up "anti-fraud classrooms" to educate students about common scams like "student loans" and "cashback schemes," using interactive methods to engage them [2]. - In community settings, ICBC collaborates with local police to conduct anti-fraud activities, particularly targeting middle-aged and elderly residents to enhance their awareness of financial risks [2][3]. - The bank's initiatives in rural areas include financial knowledge outreach programs, focusing on educating residents about scams and fraud prevention techniques [3]. Group 3: Innovative Approaches - ICBC Wuhan Branch has introduced a mascot, "Chu Xiaobao," to enhance the effectiveness and reach of its financial education campaigns through various promotional materials [4]. - The bank's engaging and patient approach to financial education has received positive feedback from customers, particularly older clients who find the methods accessible and memorable [4]. - Future plans include continuing to innovate in financial education delivery, integrating consumer protection into daily services, and providing deeper financial security for clients [4].

Core Viewpoint - The Agricultural Bank of China Awati County Branch is actively enhancing financial literacy among local residents to safeguard their financial rights and promote a secure financial environment [1][2] Group 1: Financial Literacy Initiatives - The bank organized a themed event titled "Safeguarding Financial Rights, Supporting a Better Life," focusing on preventing illegal intermediary harm and internet loan issues [1] - During the event, the bank provided detailed explanations to residents regarding common financial concerns and processes, helping them understand basic financial knowledge [1] - The bank also conducted a special campaign on credit rights protection, educating the public about credit rules and the importance of personal credit [1] Group 2: Risk Awareness and Consumer Education - The bank informed residents about the risks associated with internet lending and provided tips for prevention, aiming to foster a correct financial consumption mindset [2] - The bank plans to continue its efforts in financial consumer education, establishing a regular mechanism for financial knowledge dissemination to enhance local financial literacy [2]

Core Viewpoint - The company is actively engaging in financial education activities aimed at elderly individuals to enhance their understanding of financial services and protect their retirement wealth [1][3]. Group 1: Financial Education Activities - The theme of the recent financial education initiative is "Guarding Silver Age, Warm Companionship," focusing on helping elderly individuals navigate financial services and improve their risk awareness [1]. - The activities include a "warm heart package" of practical financial knowledge tailored to the learning characteristics and needs of older adults, covering suitability management, common scams, and simplified operational guides [3]. Group 2: Suitability Management - The initiative emphasizes the importance of suitability management, encouraging elderly participants to make informed financial choices based on their risk tolerance and retirement plans, using relatable analogies like shopping to explain the principles [3]. - The program advises against impulsive purchases and excessive investments, guiding seniors to select financial products that genuinely meet their needs [3]. Group 3: Scam Awareness - The activities highlight prevalent scams targeting the elderly, such as "full-agent policy cancellation" and fraudulent schemes disguised as "reverse mortgages, investment management, and health care," providing practical tips for fraud prevention [3]. - Simple and memorable fraud prevention guidelines were shared, including verifying identities through calls, avoiding unknown links, and consulting family members before making large transfers [3]. Group 4: Digital Adaptation - To assist elderly individuals in adapting to the digital age, the company created a "Simplified Love Version" online service guide, featuring large text and step-by-step visuals for common functions like policy inquiries and premium payments [4]. - On-site staff provided one-on-one assistance to help seniors effectively navigate digital services, ensuring they feel more comfortable and capable when using smartphones for financial transactions [4]. Group 5: Future Commitment - The company received positive feedback from participants, who found the content practical and helpful in learning about financial product selection, scam prevention, and online service usage [4]. - The company plans to continue these supportive initiatives, aiming to establish itself as a trusted financial partner for the elderly, committed to enhancing their quality of life and security in retirement [4].

Core Viewpoint - The article highlights the efforts of Zheshang Bank Jinan Branch in promoting financial literacy through a three-pronged approach of "education empowerment + digital innovation + grassroots cultivation," aiming to create impactful and sustainable financial knowledge dissemination brands in the context of digital transformation and rising public financial literacy needs [1] Group 1: Media Integration and Innovation - Zheshang Bank Jinan Branch embraces media integration trends, establishing a multi-platform communication network that includes radio, television, short videos, live broadcasts, and long-form articles [2] - The branch's financial advisors have been actively engaging with the public through live broadcasts, providing education on financial rights and safety principles, and addressing hot topics like retirement investment and product selection [2] - The branch has created a series of visually engaging educational materials, such as the "Consumer Protection Monthly Lecture," which simplifies financial risk concepts for better public understanding [2] Group 2: Community Engagement and Educational Initiatives - Since 2020, the branch has partnered with a local elementary school to implement the "Small Financial Volunteer" project, which provides financial education to rural children and integrates legal and safety education [3][4] - The project has reached over 800 students and organized more than 60 volunteer activities, earning recognition as an exemplary case in financial consumer protection and service innovation [6] Group 3: Focus on Fraud Prevention - In response to the rising issue of telecom fraud, the branch has utilized short videos to create awareness, producing themed content that reenacts common scams to enhance the elderly's ability to recognize and prevent fraud [7] - During the Financial Education Promotion Week, the branch's vice president emphasized fraud prevention strategies through live broadcasts, addressing new scam tactics and urging the public to protect personal information [10] Group 4: Future Directions - The branch aims to continue enhancing its media education system, leveraging various platforms to expand the reach and impact of financial knowledge dissemination, thereby fulfilling its social responsibility in creating a safe and orderly financial consumption environment [10]

Core Points - The event "Celebrating Mid-Autumn and National Day" was organized by Minsheng Bank Jinan Shuncheng Branch in collaboration with Shunhe Community to enrich the cultural life of residents and promote consumer protection knowledge [1][3] - Nearly 200 community residents participated in the event, which included performances and educational segments on financial safety [1][3] Group 1 - The event aimed to deepen the connection between the bank and the community while enhancing residents' understanding of consumer protection [1][3] - The venue was decorated with lanterns and promotional displays to create a festive atmosphere and prepare for financial knowledge dissemination [3] - Interactive segments on consumer protection were integrated into the event, addressing topics such as "Mid-Autumn gift scams," "National Day travel payment safety," and "retirement fund protection" [3] Group 2 - The bank's initiative reflects its commitment to community engagement and the principle of serving the public through financial education [3] - Future activities will be oriented towards residents' needs, aiming to integrate financial services with cultural care in community life [3]

活动期间，民生银行济宁分行营业部还特别设置了互动问答环节，通过有奖竞答的形式调动群众参与积 极性，进一步加深了市民对金融知识的理解和记忆。此次活动共发放宣传折页300余份，现场触达消费 者200余人次，覆盖老年群体、青少年、新市民等重点人群。许多市民表示，通过银行工作人员的讲 解，学到了很多实用的金融知识，对如何识别诈骗、维护自身合法权益有了更清晰的认识，受益匪浅。 此次"金融教育宣传周"集中宣传活动不仅是一次金融知识的普及，更是该行积极履行社会责任、推动构 建和谐金融消费环境的重要体现。下一步，民生银行济宁分行营业部将持续开展形式多样、内容丰富的 金融知识宣传活动，深入社区、校园、企业等重点区域，扩大金融教育覆盖面，提升公众金融素养，助 力营造"学金融、懂金融、信金融、用金融"的良好社会氛围，为构建安全、稳定、健康的金融生态环境 贡献民生力量。 活动现场，民生银行济宁分行营业部设立专属宣传展位，通过悬挂横幅、摆放展板、发放宣传资料、现 场答疑等多种形式，向广大市民普及金融消费者权益保护、防范非法集资、识别金融诈骗、理性投资理 财等实用知识。宣传工作人员结合典型案例，耐心讲解常见诈骗手段，提醒群众警惕"高收益 ...

Core Insights - The article highlights a financial knowledge promotion event organized by Minsheng Bank in Qingzhou, aimed at enhancing financial literacy among local residents, particularly the elderly [1][3]. Group 1: Event Overview - The event took place on September 17 at the Xiaoguan Zhuang market, attracting a large crowd and focusing on the financial knowledge needs of the community [1]. - Minsheng Bank's Qingzhou branch set up a convenient service point to deliver practical financial knowledge directly to the public, addressing the "last mile" of financial services [1][4]. Group 2: Target Audience and Content - The promotional team tailored the content to the demographic characteristics of the market, which included a high proportion of middle-aged and elderly villagers with limited access to financial information [3]. - The event featured eye-catching banners and informational displays covering topics such as fraud prevention, counterfeit currency identification, credit maintenance, and rational financial management [3]. Group 3: Community Engagement - Staff engaged with attendees by distributing practical gifts like eco-friendly bags and fans, while also explaining financial concepts in an accessible manner [3]. - The team addressed common scams prevalent in rural areas, using real-life examples to educate the public on recognizing fraudulent tactics and emphasized the importance of verifying information through official channels [3]. Group 4: Impact and Future Plans - The event successfully served over 300 individuals and distributed more than 300 informational materials, effectively filling a gap in financial knowledge in rural areas [4]. - The bank plans to continue focusing on rural communities and the elderly, utilizing markets, community centers, and village committees to further promote financial literacy in a relatable manner [4].

近日，民生银行潍坊青州支行组织工作人员深入青州腾达农贸市场，开展了一场别开生面的金融知识普及宣传活动。活动以"保障金融权益，助力美好生 活"为主题，通过现场讲解、案例剖析、资料发放等多种形式，向市场商户和消费者普及金融知识，提升风险防范意识。 活动现场，支行工作人员通过悬挂宣传横幅、发放宣传资料等方式，吸引了众多群众驻足了解。活动重点围绕防范电信诈骗、个人信息保护、理性投资、非 法集资辨别等与日常生活密切相关的金融知识进行宣传。支行工作人员还结合市场商户资金往来频繁的特点，详细讲解了电子支付工具的安全使用要点，包 括支付密码设置、交易环境安全等实用技巧。 针对市场中老年群体较多的实际情况，支行工作人员特别用通俗易懂的语言，结合真实案例，深入剖析了冒充公检法诈骗、养老诈骗、虚假投资理财诈骗等 常见诈骗手段，提醒老年消费者要提高警惕，增强防范意识，遇到可疑情况要及时与家人沟通或向银行、公安机关咨询。 此外，民生银行潍坊青州支行还现场设置了"金融知识问答互动"环节，通过趣味问答、有奖竞答等形式，进一步激发了群众参与热情，增强了宣传效果。参 与者在轻松愉快的氛围中学习了金融知识，提升了自我保护能力。不少商户表示，这样 ...

Core Viewpoint - Minsheng Bank's Weifang Qingzhou Branch has launched a themed promotional activity titled "Financial Knowledge into Housekeeping: Rights Protection Benefits Thousands of Families" to enhance financial literacy among key groups and safeguard consumer rights [1] Group 1: Activity Overview - The activity targets the specific characteristics and needs of housekeeping industry employees, providing customized financial knowledge through various methods such as brochures, on-site explanations, and interactive Q&A sessions [1][2] - Topics covered include preventing telecom fraud, protecting personal information, and scientific financial planning, aiming to build a comprehensive financial awareness and safety net for housekeeping workers [1] Group 2: Fraud Prevention and Financial Education - In the telecom fraud prevention segment, staff analyzed recent typical cases, warning employees to remain rational and not to trust unfamiliar transfer requests or disclose sensitive personal information [2] - Practical fraud prevention techniques were shared, including immediate contact with banks or police in suspicious situations and avoiding clicking on unknown links [2] - Emphasis was placed on mobile payment security education, covering password complexity, regular password changes, and ensuring secure transaction environments [2] Group 3: Investment Guidance and Community Impact - For employees interested in investment, staff provided one-on-one guidance on savings, funds, and insurance, tailored to different risk tolerances and financial situations [2] - The initiative aims to extend financial knowledge into households through the natural touchpoints of housekeeping staff, promoting awareness of issues such as elder fraud protection and family information security [2] - Participants expressed that the training not only upgraded their financial literacy but also empowered them to act as a bridge in disseminating financial knowledge to clients' families [2][3] Group 4: Future Plans - Minsheng Bank's Weifang Qingzhou Branch plans to continue developing a diverse financial knowledge dissemination matrix, ensuring that financial rights protection and warm services benefit the entire community [3]

在支行营业厅堂，活动同样如火如荼地展开。支行设立了活动宣传展架，工作人员积极引导前来办理业 务的客户参与答题。客户通过扫描二维码，即可进入支行精心准备的"问卷星"线上答卷平台。厅堂问卷 内容侧重于普及基础反假知识，形式简洁明了，寓教于乐，有效提升了公众对假币的防范意识和辨别能 力，同时也增强了客户与网点的互动体验。 此次反假货币知识网络答题活动得到了支行全体员工和广大客户的积极响应与参与。内部线上答题有效 激发了员工学习反假货币知识的热情，为支行的合规运营和风险防控奠定了坚实基础。许多客户表示通 过参与答题，学习到了实用的辨伪方法，对保护自身资金安全有了更深刻的认识，活动受到了客户的一 致好评。 为进一步提升全员反假货币意识和识假辨假能力，营造良好的货币流通环境，近日，民生银行济南天桥 支行积极组织开展了反假货币知识网络答题活动。本次活动创新采用线上线下双平台联动模式，确保了 知识普及的全面性与参与便捷性，取得了显著成效。 本次答题活动精心设计了线上线下两个参与渠道，以满足不同场景下员工与客户的学习需求。在线上， 支行充分利用数字化学习工具，组织全体员工通过"庞大反假货币"官方微信公众号平台进行线上答题。 该 ...