Core Insights - The article emphasizes the importance of place names in preserving cultural heritage and enhancing local governance, particularly in rural areas of Guangxi, China [1][3][7] Group 1: Cultural Significance of Place Names - Place names serve as cultural symbols that carry collective memories and emotions of local communities, reflecting their historical and cultural identity [1][2] - The "Famous Village Action" initiative aims to deepen the cultural construction of place names, with over 12,000 new village names and 5,000 name signs established this year [1][3] Group 2: Historical Context and Community Involvement - Local officials are actively engaging with residents to gather historical naming materials, ensuring that new names reflect both historical significance and community sentiment [2][3] - The integration of historical context into naming practices helps to preserve local culture and fosters a sense of belonging among residents [2][3] Group 3: Modernization and Technological Integration - The introduction of smart signage in tourist areas enhances navigation and promotes local history, demonstrating the integration of technology in place naming [4][5] - The establishment of a county-level place name information management platform facilitates data sharing among various departments, improving service efficiency [5] Group 4: Economic Impact and Tourism Development - The revitalization of historical sites and the promotion of local culture through place names have led to significant increases in tourism, with some villages reporting visitor numbers up by over 174% [7][8] - The "Jasmine Culture" initiative in Hengzhou has successfully integrated place names with brand promotion, contributing to a 60% market share in the jasmine flower industry [8] Group 5: Governance and Community Empowerment - The governance model in Guangxi emphasizes community participation in naming processes, fostering a sense of ownership and cultural pride among residents [5][6] - The initiative has transformed place naming into a cultural practice that strengthens community ties and enhances local governance effectiveness [5][6][8]

Core Viewpoint - Sichuan Mianyang Zitong County is innovatively implementing the "Rural Famous Action" to create a unique rural development path, recognized as one of the first 24 counties in China to promote typical experiences nationwide [1] Group 1: Name Optimization and Cultural Promotion - Zitong County is enhancing rural name management through a structured naming process, resulting in the collection of 205 special names and the identification of 301 unnamed locations [2] - The county has adopted an "Internet + Name" model to ensure comprehensive mapping of rural roads and points of interest, with 930 points of interest and over 2,500 nameplates established [2] - Cultural storytelling is being promoted through the publication of a name story collection and the production of promotional videos, enhancing the visibility of local culture [3] Group 2: Economic Empowerment and Community Benefits - The "Name + Industry" initiative is fostering economic growth by integrating local agricultural products with cultural branding, leading to increased income for farmers [4] - The "Name + Culture" approach is revitalizing historical landmarks and enhancing community identity through infrastructure projects [4] - The "Name + Smart" strategy is improving public services by digitizing name information and enhancing community engagement [4] Group 3: Collaborative Efforts - The government is leading the initiative by forming a dedicated leadership group and allocating 2 million yuan for the project, ensuring coordinated efforts across departments [6] - Social collaboration is being encouraged through community engagement and cultural storytelling initiatives, involving local volunteers and content creators [6] - Businesses are contributing by developing creative products that highlight local culture, thus enhancing community participation and economic benefits [7]

Core Points - Kunshan is establishing an expert database of approximately 40 place name specialists to enhance social participation in place name management and support major decision-making [1] - The city aims to integrate place name elements with Jiangnan agricultural culture and promote the co-prosperity of place name protection and rural tourism [1] - In 2024, Kunshan was recognized as a provincial-level "Rural Famous Action" pilot area, reflecting its commitment to rural revitalization [1] Summary by Sections Place Name Management - Kunshan is actively promoting place name initiatives, including naming actions for rural areas and rectifying unnamed locations, to create a new identity for rural areas [1] - The city has integrated resources from over 20 member units across municipal, town, and village levels to enhance place name management [1] Cultural Integration - The city emphasizes the importance of place names as emotional and cultural markers, linking the past with the present [1] - Kunshan has been recognized for its efforts in traditional village protection, with multiple villages being listed as traditional villages at both national and provincial levels [1] Tourism Development - The newly established Wushentang Village in Bacheng Town is leveraging the "Eight Trigrams Water City" cultural tourism brand to create a place name tourism route and cultural corridor [2] - Kunshan has developed a standard place name database, confirming names for over 700 existing roads and achieving full coverage of 1.49 million digital doorplates [2]