亚马逊效应

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除了“情怀”和咖啡,实体书店还可以如何绝地反击?
Xin Jing Bao· 2025-09-10 10:18
Core Viewpoint - The survival of independent bookstores is increasingly threatened by the rise of e-commerce and digital reading platforms, despite their cultural significance and the ongoing demand for physical books [1][3][30]. Industry Overview - As of 2024, there are 269,000 publishing distribution points in China, with a total sales volume of 524 billion yuan, indicating that two-thirds of retail sales still come from physical bookstores [1]. - The independent bookstore sector is experiencing a polarization, with the Xinhua Bookstore system accounting for only 1.5% of distribution units but generating 35.5% of sales [1]. Challenges Faced - Independent bookstores are under pressure from both large chain bookstores and e-commerce platforms, with the latter posing a more significant threat due to their extensive reach and pricing strategies [5][7]. - The emergence of Amazon in 1995 led to a 43% decline in the number of independent bookstores shortly after its launch, highlighting the disruptive impact of e-commerce on traditional retail [7][12]. Resilience and Recovery - Despite the challenges, independent bookstores in the U.S. have shown resilience, with a 49% increase in their numbers from 2009 to 2018, and a projected growth of 18% in 2025 [12][24]. - The concept of "organizational emplacement" has been identified as a key strategy for independent bookstores to differentiate themselves and compete against digital threats [11][14]. Strategies for Survival - Independent bookstores are focusing on creating unique physical spaces that foster community engagement, offering curated experiences that cannot be replicated by online platforms [14][15][19]. - They are also leveraging local community ties by hosting events and activities that attract customers and build a loyal customer base [18][19]. Community and Cultural Impact - The revival of independent bookstores emphasizes the importance of local culture and community identity, as they serve as anchors of authenticity within their neighborhoods [19][20]. - The integration of social media and community outreach has become essential for independent bookstores to maintain relevance and foster connections with their customers [19][24]. Future Outlook - The future of independent bookstores is seen as promising, provided they continue to innovate and adapt to the changing retail landscape, supported by community engagement and government initiatives [30][31].
通胀是因为钱印太多,那通缩是钱不够吗?
Hu Xiu· 2025-06-19 13:18
Group 1 - Inflation leads to early consumption, creating an "inflation spiral" where rising prices stimulate further consumption [3][5] - In a deflationary environment, delaying consumption is beneficial, resulting in a "deflation spiral" that exacerbates deflation [4][13] - Borrowing is advantageous in inflationary conditions, as the real value of debt decreases, encouraging more borrowing and increasing money circulation [10][11] Group 2 - The impact of inflation and deflation on housing prices illustrates the risks associated with borrowing; a significant drop in property value can lead to substantial losses [11][12] - CPI statistics may exaggerate inflation during periods of consumption upgrades, while deflation may not be fully captured due to quality degradation in products [16][20] - Technological advancements generally exert a deflationary effect, while stagnation in technology can lead to inflationary pressures [21][30] Group 3 - The "Amazon effect" in the U.S. retail sector demonstrates how e-commerce can suppress inflation through lower prices and increased efficiency [27] - China's manufacturing advantages stem from a combination of efficient supply chains, infrastructure, and cost control, contributing to a deflationary environment [28][29] - Economic balance is maintained through the interplay of financial mechanisms creating inflation and technological advancements fostering deflation [34][35]