保险+服务模式
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险企竞逐“消费医疗金”赛道,哪款产品适合你?
Mei Ri Jing Ji Xin Wen· 2026-02-04 12:42
2026年开年,保险市场诞生了一款热门产品。 《每日经济新闻》记者从业内获悉,平安健康险推出的"岁月长安特定疾病保险"自上市后热度飙升,有 保险经纪公司广东地区出单数据显示,该产品已经连续两周稳居保费出单榜首。 在保险行业预定利率降至2%的行业背景下,这款产品的收益表现备受市场关注。记者从保险经纪公司 获取的销售推介材料显示,该产品10年内部收益率(IRR)可突破3%,部分测算场景下约5%,这一收 益水平远超当前同类产品。 值得注意的是,作为一款长期健康险产品,其件均保费达数万元,相较于此前市场爆款百万医疗险数百 元的平均保费,有显著的规模效应,成为险企保费增收的新抓手。 该产品实现收益突破的核心秘诀,或在于将消费型医疗金写入保险合同,这一创新设计也成为行业新趋 势。记者盘点发现,截至目前,已有复星联合健康、瑞华保险、太平洋健康险、海保人寿等险企快速跟 进。 同时,这类"保险+服务"模式的创新产品,也对险企的综合运营能力提出更高要求。业内人士指出,消 费医疗金的广泛覆盖和便捷使用,依赖险企医疗健康生态圈的搭建,包括医疗服务网络布局、线上线下 (300959)理赔直结、健康管理服务配套等核心能力。对于缺乏自有医 ...
扩保障、增责任! 多地上新2026年普惠型家财险
Xin Lang Cai Jing· 2025-12-28 18:23
Core Insights - The article discusses the emergence and development of inclusive household property insurance (家财险) in China, highlighting its growing market demand and regulatory support [1][3][10] Group 1: Market Development - Inclusive household property insurance is gaining traction across various regions, with new annual protection plans being released [1][5] - The insurance products are evolving to expand coverage responsibilities and incorporate "insurance + services" models, reflecting current trends in product innovation [1][6] Group 2: Regulatory Environment - The regulatory framework is moving towards a "reporting and operation integration" policy by 2025, which is expected to establish industry standards for inclusive household property insurance [3][10] - Increased attention from government departments is driving the expansion of insurance responsibilities to cover various risks, including natural disasters and property disputes [7][9] Group 3: Product Innovation - Recent products have broadened their coverage from single housing units to multiple properties, enhancing the scope of protection [6][8] - Innovations include additional coverage for household employees and pets, as well as services related to home safety, such as AI-driven fire risk assessments [6][7] Group 4: Market Recognition and Potential - Inclusive household property insurance has achieved notable recognition, with products like "护湘保" serving over 100,000 households and "沪家保" covering over 1 million households [8][10] - Despite its potential, the market is still in the exploratory phase, requiring further optimization in areas such as channel development and product innovation [10]
农户“必备品”补贴已下达!农险持续扩面提标增品,保障网越织越密
Bei Jing Shang Bao· 2025-11-20 12:45
Core Viewpoint - Agricultural insurance is a crucial tool for mitigating risks in agricultural production, supported by government policies, with a significant budget allocation for subsidies in 2026 [1][3]. Group 1: Policy and Financial Support - The Ministry of Finance has announced an early allocation of 45.6 billion yuan for agricultural insurance premium subsidies for 2026, providing substantial financial support to farmers [1]. - In 2024, agricultural insurance has provided risk coverage for 150 million farming households, amounting to 5.22 trillion yuan, with total compensation payments reaching 123.743 billion yuan, equating to daily payouts of 338 million yuan [1][3]. Group 2: Product Innovation and Coverage Expansion - The agricultural insurance sector has seen significant growth in coverage and product offerings, focusing on expanding coverage, increasing product variety, and enhancing standards [3]. - Comprehensive cost insurance and income insurance policies for major crops like rice, wheat, and corn will be fully implemented nationwide in 2024 [3]. - Insurance companies have developed over a thousand agricultural insurance products, covering various sectors including agriculture, forestry, animal husbandry, and fishery, creating a multi-dimensional risk protection system [3][4]. Group 3: Specialized Insurance Products - In the livestock sector, insurance for pigs, cattle, and sheep has achieved large-scale coverage, with innovative products like income insurance and feed cost index insurance being introduced [4]. - Specialty insurance products have been developed for unique agricultural products, addressing specific risks associated with weather and market fluctuations [4][5]. Group 4: "Insurance+" Service Model - The exploration of the "Insurance+" service model signifies a deeper integration of agricultural insurance with rural revitalization efforts, moving beyond mere risk compensation [6]. - This model involves collaboration between insurance companies, futures firms, guarantee institutions, and banks to enhance financial support for farmers, thereby managing production and market risks [6]. - Recommendations for this model include integrating credit and futures tools, developing insurance for new agricultural practices, and enhancing disaster prevention services to improve farmers' risk management capabilities [6].
郭晓涛:平安寿险释放三重改革红利,对全年业务增长充满信心
Xin Lang Cai Jing· 2025-08-27 04:59
Core Insights - The core viewpoint of the article is that Ping An Group's life insurance business has shown strong growth in the first half of the year, with a 39.8% year-on-year increase in New Business Value (NBV), driven by three major reform benefits [1] Group 1: Reform Benefits - The first reform benefit is the multi-channel strategy, which has led to a significant increase of 21.6% in the average new business value per agent, with bancassurance and community financial service channels growing by 169% and 160% respectively [1] - The second reform benefit is the product and service reform, which focuses on customer needs by upgrading the "insurance + service" model to provide diversified and personalized services for full lifecycle protection [1] - The third reform benefit is the empowerment of business through AI, which has restructured the entire process of service, risk control, and operations, achieving a balance between "experience optimization" and "cost control" [1] Group 2: Future Outlook - Based on the three reform benefits, the company expresses strong confidence in the development of its life insurance business for the entire year and in the continued growth of NBV [1]
新能源车险盈利曙光已现
Zhong Guo Qi Che Bao Wang· 2025-07-28 02:23
Core Insights - The implementation of the "Guiding Opinions on Deepening Reform and Strengthening Regulation to Promote High-Quality Development of New Energy Vehicle Insurance" has led to significant changes in the new energy vehicle insurance market over the past six months [2][3] - The industry is moving towards standardization in claims and repair processes, which is expected to enhance profitability in the new energy vehicle insurance sector [2][4] Group 1: Market Changes - The "Car Insurance Easy to Insure" platform has been launched to address the issue of high-risk models being difficult to insure, successfully registering 676,200 users and providing insurance for 506,600 new energy vehicles, amounting to a total insurance coverage of 494.812 billion yuan [4] - Despite improvements in insurability, challenges remain regarding high premiums and repair costs, with some consumers reporting that premiums for certain models are disproportionately high compared to vehicle value [4][5] Group 2: Industry Collaboration - Major insurance companies are shifting from a cautious approach to actively engaging in the new energy vehicle insurance market, indicating a reassessment of profitability prospects [7][10] - Collaborative efforts between insurance companies and automotive manufacturers are being emphasized, with examples such as Ping An's insurance service station at Tesla delivery centers and People’s Insurance Company of China’s partnerships with BYD dealers to streamline claims processes [7][8] Group 3: Standardization and Innovation - The establishment of unified standards for battery insurance and repair processes is crucial for reducing disputes and enhancing efficiency in the new energy vehicle insurance market [13][14] - The introduction of dynamic pricing models based on battery performance metrics is being advocated to improve risk assessment and pricing accuracy [8][11] Group 4: Future Prospects - The increasing penetration of new energy vehicles in the market is expected to create significant growth opportunities for insurance companies, with a focus on enhancing service quality and customer experience [10][11] - The potential for new energy vehicle insurance services to expand internationally is being explored, with partnerships being formed to establish insurance frameworks in Southeast Asia [17][18]
规范涉企行政检查,以“专精特新实”让帮扶更有效
Zhong Guo Huan Jing Bao· 2025-04-29 03:07
Core Viewpoint - The State Council emphasizes strict regulation of administrative inspections related to enterprises, promoting a more accommodating and prudent law enforcement approach to optimize the business environment [1][2]. Group 1: Specialization and Expertise - Focus on establishing guidance and support teams and expert databases, leveraging resources from environmental protection research institutions and universities to create collaborative platforms [1]. - Utilize professionals in environmental management and pollution control to address the issue of "who can help" and avoid information asymmetry [1]. Group 2: Precision in Support - Tailor assistance to meet the specific needs of enterprises, ensuring that the experts providing guidance have relevant backgrounds and experiences that align with the challenges faced by the businesses [2]. - Implement a "one enterprise, one policy" approach to provide personalized support [2]. Group 3: Innovation in Technology - Promote technological innovation through guidance and support actions, including the introduction of new policies, management concepts, and pollution control technologies [2]. - Encourage the adoption of health management services and environmental liability insurance to enhance risk prevention capabilities for enterprises [2]. Group 4: Practical Implementation - Assist enterprises in establishing self-inspection and self-correction mechanisms, creating a list of legal risk points based on industry characteristics and public administrative penalties [3]. - Develop a dynamic checklist for hidden risk inspections, ensuring comprehensive identification and rectification of issues [3].