Workflow
健康功能化
icon
Search documents
与可口可乐、农夫山泉同榜 六个核桃再次入选《2025全球软饮料品牌价值50强》
Zhong Guo Xin Wen Wang· 2025-08-21 11:34
Group 1 - Brand Finance has released the "2025 Global Food Brand Value List," where Six Walnut, a brand under Yangyuan Beverage, ranks among the top 50 global soft drink brands, alongside Coca-Cola and Pepsi [2] - Analyst Zhu Danpeng highlights that Six Walnut's significant rise in international rankings reflects its strong ability to navigate market cycles and contributes to the global recognition of Chinese beverage brands [2][3] - The global soft drink market is undergoing profound changes, with health and functionality becoming core drivers of brand value growth, as evidenced by the projected growth of China's plant protein beverage market to over 200 billion RMB by 2025, with an annual growth rate exceeding 20% [3] Group 2 - Six Walnut has established procurement bases in Xinjiang, Yunnan, and Taihang Mountain, implementing strict selection standards to ensure product quality, creating a stable supply chain [4] - The brand has innovated by launching low-sugar and sugar-free walnut milk products, catering to health-conscious consumers, and has developed various product lines to cover diverse consumer scenarios [4][5] - Six Walnut's long-term strategy focuses on quality control, supply chain collaboration, product innovation, and extending consumption scenarios, which enhances its competitive advantage in the plant protein beverage market [5][6] Group 3 - Six Walnut has consistently maintained a leading market share in the walnut milk beverage sector, establishing itself as a top producer in China, with significant barriers to competition [6][7] - The brand's recognition in the "2025 Global Soft Drink Brand Value List" signifies the growing strength and competitiveness of Chinese soft drink brands in the global market [6] - Six Walnut has received multiple accolades for brand value, including being the first Chinese soft drink brand to enter the Brand Finance list in 2022, showcasing the strength of Chinese beverages on the international stage [6][7]