Core Viewpoint - Huaxi Biological's Demarun brand has been reported to close its Tmall flagship store and other online channels, which is part of the company's strategy to focus on its core business and major brand layout to enhance overall operational efficiency and resource allocation [1] Group 1 - The adjustment of Demarun's online channels is aimed at improving operational efficiency and resource allocation [1] - Future planning for the Demarun brand will be coordinated based on market and business development conditions [1] - The company emphasizes that all business operations are normal and that brand strategy adjustments are aimed at long-term healthy development [1]

在评价财务数据时，拜尔斯道夫首席执行官华文颂（Vincent Warnery）坦言，今年第三季度，尤其是新 兴市场，护肤品增长进一步放缓，"预计消费品业务板块全年销售额有机增长约2.5%。" 高端护肤品牌莱珀妮在今年前三季度的销售中，仍未扭转下滑局面。11月12日，新京报贝壳财经记者获 悉，德国护肤品集团拜尔斯道夫发布了2025年前三季度财务数据。报告期内，该集团整体销售额约75亿 欧元，有机增长2%，与上年同期6.5%的增幅相比有所放缓。 消费品业务前三季度销售额63亿欧元，莱珀妮持续承压 分业务来看，拜尔斯道夫旗下拥有消费品业务板块、德莎（tesa）业务板块，其中，消费品业务是该集 团的主营业务，后者则以工业产品服务为主。 得益于产品组合优化的持续推进，今年前三季度，消费品业务板块实现销售额63亿欧元，有机增长 2%，其中，皮肤科学品牌"优色林"表现突出；德莎业务板块销售额也实现了2%的有机增长，在该集团 看来，这主要由电子事业部推动，表现符合预期。 在消费品业务板块中，主要分为妮维雅（包括Labello）、Derma（包括优色林和Aquaphor）、高端护肤 品牌莱珀妮（La Prairie）、医疗健康 ...

据多家媒体报道，8月25日老铺黄金京东旗舰店及天猫旗舰店大部分产品已经涨价，1万~3万元左右的热门饰品大约上调了1000元~3000元，主要产品涨幅 在5%~13%左右。 涨价前夕门店排长队 8月15日，老铺黄金微信公众号发布调价预告，表示将于8月25日进行产品提价调整，详情以线上线下门店产品实际标价为准。 老铺黄金又涨价了 8月25日 部分门店透露 产品已完成调价 8月15日，老铺黄金微信公众号发布调价预告。 此次涨价前，多地老铺门店现"抢购潮"。 8月24日，有网友晒图表示，涨价前夕，上海老铺黄金门店人均排队一小时起。 图源：小红书用户@青豆清 北京市场也是如此，北京SKP老铺黄金柜台前的队伍已经拐了好几道弯，工作人员提醒刚来的顾客至少需要两三个小时才能进店。 图源：小红书用户@四面楚歌 同日，四川成都IFS商场的老铺黄金门口拉起隔离线，一名顾客表示看到提价的消息后就来店里看看黄金饰品，排了20多分钟还未进店。 店员介绍，这段时间客流量很大，排队快的话需要十几分钟，慢的话要一两个小时。 图源：小红书用户@2024年 我要、是惠惠吖 网友：一觉醒来涨了5000元 据"每日经济新闻"报道 不少关注老铺黄金产品 ...

Core Viewpoint - Prada is facing a significant brand crisis due to the controversy surrounding its global ambassador, Kim Soo-hyun, which has led to a rapid decline in its stock price and raised concerns about its endorsement strategy [2][4][6]. Group 1: Brand Crisis and Stock Impact - Kim Soo-hyun's involvement in a scandal has resulted in Prada terminating its contract with him to mitigate brand damage [2][5]. - Following the scandal, Prada's stock price dropped over 11% within five trading days, indicating heightened sensitivity to celebrity endorsements [4][6]. - The brand has experienced a series of endorsement crises, leading to a perception of a "endorsement curse" that affects its reputation and financial performance [3][5]. Group 2: Endorsement Strategy and Market Position - Analysts suggest that Prada's reliance on high-profile celebrities for endorsements has made its stock price more volatile compared to competitors, necessitating a shift towards a more stable endorsement strategy [7]. - The luxury market is increasingly favoring ambassadors who align with brand values rather than just popularity, as indicated by consumer preferences [7]. - Despite attempts to diversify its ambassador roster, including signing athletes and artists, Prada's financial performance has not shown significant improvement [8][10]. Group 3: Financial Performance and Growth Challenges - Prada's retail sales growth has stagnated, with a reported increase of only 4% in 2024, returning to pre-pandemic growth rates [8]. - The brand's struggles are compounded by a lack of product innovation and operational efficiency, which have hindered its ability to attract younger consumers [9]. - The CEO highlighted challenges in the Chinese market, where growth has been inconsistent, emphasizing the need for a strategic overhaul in product offerings [9][10]. Group 4: Future Outlook and Strategic Adjustments - Prada is seeking to adjust its brand strategy by enhancing cultural activities and reinforcing its brand identity, moving away from reliance on individual designer influence [10]. - The company must focus on reconnecting with its core brand values to navigate the current crisis and improve its market position [10].