当人工智能以指数级速度重塑商业逻辑与传媒生态，媒体行业站在了时代变革的风口浪尖。新技术的迅猛发展既带来颠覆性挑战，也为行业创造了新的机 遇。面对算法驱动的内容生产，以及组织管理的范式革新，媒体管理者亟需构建前瞻视野与实战能力，以引领行业在变革中破局新生。 班级合影 汪泓致辞 开学典礼上，中欧国际工商学院院长、管理学教授汪泓致欢迎词。她首先向长期陪伴和关注中欧成长与发展的媒体伙伴们表示感谢。长期以来，学院与200 多家中外主流媒体建立了广泛的联系，借助媒体的力量将中欧之声传播至全球近80个国家和地区。学院每年与国内外知名媒体策划、组织深度报道、高端访 谈，围绕国际化、人工智能、国家战略、区域发展等重要议题，铸就思想高地，打造大师品牌，以中欧知识赋能经济社会发展。 她指出，当前国际局势纷繁复杂，地缘冲突频发，世界经济普遍增长乏力，中国经济在坚守战略定力、保持高质量发展的同时，也不可避免地面临来自外部 环境的多重挑战。美国特朗普政府上任以来，其政策的不确定性不仅影响了美国经济，也对全球经济产生了深远的影响。除对华加征关税之外，美国向中国 打出了经贸、科技、金融、地缘政治、全球治理与人才教育等"六张牌"。这些复杂变量 ...

Core Insights - The article discusses the decline of once-thriving commercial establishments, highlighting the case of a landmark hotel in Maoming and an old theater in Suzhou, both facing auction due to poor business performance [1][3][4]. Group 1: Decline of Traditional Businesses - The landmark hotel in Maoming has gone through three auctions with a starting price of 58.13 million, yet remains unsold, reflecting a significant drop in its market value [1]. - An old theater in Suzhou, once popular and difficult to access, has also seen a drastic decline in attendance and is now struggling to maintain operations [1][3]. - The decline of these establishments is attributed to rapid technological advancements and changing consumer preferences, leading to a shift towards online platforms and modern facilities [3]. Group 2: Reasons for Decline - The fast pace of technological change has introduced new business models that traditional establishments have struggled to adapt to, particularly in the hotel industry where online booking has become prevalent [3]. - Insufficient innovation within these businesses has led to a failure to meet the evolving expectations of consumers, who now demand higher quality in both service and facilities [3]. - Increased competition from new entrants with unique offerings has further exacerbated the challenges faced by older businesses [3]. Group 3: Opportunities for Revival - The situation of the landmark hotel, despite its current challenges, presents potential opportunities for investors who may see value in repositioning and renovating the property [4]. - Business operators are encouraged to embrace market changes and innovate their strategies, such as creating themed rooms or personalized services to attract customers [4]. - Urban planners are advised to consider the preservation and support of traditional commercial landmarks to revitalize them in the modern context [4].