国际赛事名城
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从“双奥之城”奔向“国际赛事名城”
Bei Jing Wan Bao· 2025-10-04 06:09
Core Insights - The construction of "International Event City" in Beijing is a significant driver for national strategy, urban transformation, and enhancing people's lives through over a hundred high-quality events [1][2][7] - Beijing aims to leverage its "Double Olympic City" status to establish itself as a global hub for international sports events, with a strategic focus on year-round event scheduling [1][4][6] Group 1: Event Strategy and Development - A series of major events, including the China Open and the Beijing Marathon, are set to take place in Beijing, showcasing its world-class venues and operational expertise [1][4] - The Beijing Sports Bureau is implementing a "Double Olympic 100" strategy, introducing seasonal themes to ensure continuous event engagement throughout the year [1][6] - The city is balancing the introduction of international events with the cultivation of local brands, aiming to reduce reliance on high-cost imported events [2][5] Group 2: Economic Impact and Consumer Engagement - The integration of events into urban spaces, such as parks and commercial areas, is designed to stimulate consumer activity and enhance urban vitality [5][6] - The "event plus" model is being developed to maximize consumer potential and drive economic growth through diverse event-related activities [5][6] - Modern sports consumption is shifting towards experiential engagement, emphasizing the need for events to integrate social, leisure, and cultural elements [5][8] Group 3: Future Vision and Strategic Goals - Beijing's sports sector is focused on enhancing event quality and leveraging Olympic legacies to boost economic development [4][6][8] - The city aims to create a multi-layered event system that enhances public happiness and community cohesion [8] - The goal is to establish Beijing as a globally influential "International Event City," driving new consumer dynamics and urban vitality through innovative event strategies [6][8]
北京:探索经济高质量发展“体育路径”
Bei Jing Ri Bao Ke Hu Duan· 2025-10-03 06:09
Core Viewpoint - The construction of "International Event City" in Beijing is a strategic initiative aimed at enhancing the city's global reputation and driving economic transformation through high-quality sports events and services [1][4][14]. Group 1: Event Strategy and Development - Beijing is set to host a series of major events, including the China Open, WTT China Grand Slam, and various world championships, leveraging its world-class venues and operational expertise [3][4]. - The "Double Olympic 100" core engine strategy has been launched, featuring seasonal themes to ensure a continuous flow of events throughout the year, aiming for weekly and monthly highlights [3][4]. - The city is focusing on balancing the introduction of international events with the cultivation of local brands, reducing reliance on high-cost imported events [4][5]. Group 2: Economic Impact and Consumer Engagement - The integration of events into urban spaces, such as parks and commercial areas, is designed to stimulate consumer activity and enhance city vibrancy [7][9]. - The "Event+" model is being developed to explore various consumer engagement avenues, linking sports with commerce, culture, and tourism to create diverse consumption scenarios [9][12]. - Modern sports consumption is shifting towards experiential engagement, emphasizing the integration of events with social and cultural experiences [9][12]. Group 3: Future Vision and Policy Support - The development of the event economy is seen as a key driver for enhancing service industry growth and domestic demand, with a focus on high-quality sports events [12][13]. - Beijing aims to leverage its unique "Double Olympic City" status to create a distinctive path in developing an international event city, aligning with global trends while maintaining local characteristics [13][14]. - The city plans to enhance its event offerings by strengthening international collaborations and improving service experiences through digital innovations [12][14].
三类赛事体系支撑北京“国际赛事名城”建设
Bei Jing Shang Bao· 2025-09-13 16:06
Core Viewpoint - Beijing is positioning itself as an "International Event City" by leveraging its existing sports infrastructure and expertise, aiming to enhance sports consumption and contribute to global sports service trade development [2][5]. Group 1: Sports Service Exhibition and Collaborations - During the 2025 Service Trade Fair, Beijing expects to achieve a record number of sports-related cooperation agreements, with 69 projects already signed and nearly 30 more agreements reached in the first three days of the event [2]. - A notable example includes a snow materials company that engaged thousands of visitors and established cooperation intentions with nine domestic leading enterprises and one from South Africa [2]. Group 2: Event System Development - Beijing plans to develop three types of event systems to support its "International Event City" initiative: 1. International top-tier events such as the WTT China Grand Slam and the World Swimming Championships, with 1,280 sports events planned for the year [3]. 2. Robotics events, including the first World Humanoid Robot Games and various competitions showcased at the fair [3]. 3. Virtual sports events, with the first national virtual sports open competition set to take place in Beijing [3]. Group 3: Emerging and Mass Participation Events - The city will introduce emerging sports events like BMX, pickleball, and climbing, which are popular among younger demographics [4]. - Beijing will also continue to promote local mass participation events, such as the Beijing Marathon and youth sports competitions [4]. Group 4: Sports Consumption Growth - In 2024, the average sports consumption per resident in Beijing is projected to be 4,330.7 yuan, a 12.9% increase from 2023, with total sports consumption expected to reach 94.54 billion yuan [5]. - The average sports spending accounts for 8.7% of total resident consumption and 5.1% of disposable income [5]. Group 5: Integration of Events with Other Sectors - Beijing aims to enhance the value of its "Double Olympic" venues by increasing event frequency and usage, while also integrating sports with culture, tourism, commerce, and technology [5][6]. - Examples of integration include collaborations between the Beijing Marathon and cultural or culinary experiences, as well as the application of advanced technologies like 8K broadcasting and AI analysis in events [5].
专访北京市体育局副局长周玲:未来北京将重点发展国际顶级赛事、机器人赛事、虚拟体育赛事三类赛事
Bei Jing Shang Bao· 2025-09-13 05:30
Core Viewpoint - The 2025 China International Service Trade Fair (CIFTIS) Sports Service Exhibition aims to showcase the achievements of the sports service industry and promote high-quality development while unlocking the potential of sports consumption, further transitioning Beijing from a "Double Olympic City" to an "International Event City" [1] Group 1: Exhibition Highlights - The exhibition's theme is "Event Economy Drives the World," featuring two main exhibition halls, with a focus on strong events and interactive experiences [2] - The integration of technology is a significant highlight, showcasing cutting-edge sports technology applications, such as the "Smartshot" system for real-time data analysis in sports [2] Group 2: Cooperation and Agreements - A total of 69 sports service projects have been signed, setting a new record for both the number of projects and the amount involved, with nearly 30 additional projects reaching intent for cooperation during the first three days of the fair [3] Group 3: Building an International Event City - Beijing possesses world-class venue resources and a robust talent pool related to events, with over 2,000 event-related enterprises, and has attracted participation from over 400 companies from more than ten countries at the fair [4] - The city plans to develop three types of event systems: international top-tier events, robot competitions, and virtual sports events, with a total of 1,280 sports events planned for the year [4][5] Group 4: Sports Consumption Growth - In 2024, the average sports consumption per resident in Beijing is projected to be 4,330.7 yuan, a 12.9% increase from 2023, with total sports consumption expected to reach 94.54 billion yuan [6] - The city aims to enhance the utilization of Olympic venues and deepen the integration of events with other sectors, such as culture and tourism, to sustain sports consumption growth [7]
“双奥之城”迈向“国际赛事名城”
Xin Hua Wang· 2025-05-06 01:10
Core Viewpoint - Beijing is actively transforming into an "International Sports City" by leveraging its dual Olympic heritage and hosting various high-profile sports events, enhancing its economic vitality and global sports reputation [1][3][9]. Group 1: Sports Events and Economic Impact - The recent events in Beijing, including the 2025 FINA Diving World Cup and the CBA playoffs, showcase the city's capability to host major sports competitions, contributing to local economic activity [1][3]. - The ticket sales for the Diving World Cup reached 5.7 million yuan, with over 7,000 attendees on a single day, highlighting the positive economic impact of sports events during holidays [4][5]. - The integration of sports events with public holidays has become a standard in Beijing, promoting the city's vibrancy and driving the development of sports and tourism industries [5][9]. Group 2: High-Quality Event Management - The successful hosting of the Diving World Cup, with a high attendance rate and engaging performances, reflects Beijing's high standards in event management [4][6]. - The city is recognized for its ability to host international events, having secured the rights to the 2027 World Athletics Championships and the 2029 Swimming World Championships [9][11]. - Beijing aims to establish a "Double Olympic 100" event system, focusing on attracting top-tier international events and enhancing local sports culture [9][11]. Group 3: Community Engagement and Sports Culture - The recent sports activities, including the first Beijing Extreme Sports Festival, emphasize community involvement and the promotion of a healthy lifestyle [5][6]. - The participation of volunteers and local students in major events fosters a culture of sports and provides valuable experience for future careers in sports management [6][8]. - The city is committed to expanding its sports offerings, with plans for 38,200 sports events in 2024, aiming to enhance public engagement in sports [8][9].