夜间文旅消费

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安徽马鞍山:流光溢彩 欢度国庆
Xin Hua Wang· 2025-10-04 03:32
新华社音视频部制作 作者:黄博涵 汪喜兵 时悠 刘健华 鲁良飞 国庆中秋长假,安徽省马鞍山市陋室-镇淮古街、长江不夜城等景区积极打造夜间文旅消费场景。灯光 秀表演、花车巡游、篝火晚会……各色活动精彩纷呈,吸引市民和游客前来打卡体验。 ...
江苏推出超4200项文旅活动迎“超长黄金周”,全省89家博物馆将延时开放
Yang Zi Wan Bao Wang· 2025-09-25 15:22
Core Points - The 2025 National Day and Mid-Autumn Festival will coincide, creating an 8-day "super golden week" with over 4,200 cultural and tourism activities planned across Jiangsu Province [1][2] - The provincial cultural and tourism department aims to enhance local cultural experiences by integrating various art forms and organizing performances in towns and cities [2][3] - A significant focus on non-material cultural heritage will be highlighted through 155 events and over 620 activities, promoting traditional customs and arts [3][4] Group 1: Cultural Activities - Over 4,200 activities will be organized, including 25 performances of excellent stage art and folk art in towns [2] - Major events include the Wuxi Taihu Water Music Fireworks Festival and the Xuzhou Han Culture Tourism Festival, covering diverse experiences such as nature sightseeing and culinary tourism [2][3] - The province will host 464 commercial performances, with expectations of over 600,000 attendees [2] Group 2: Nighttime Cultural Consumption - 89 museums will extend their operating hours during the holidays, with some open until 22:00, enhancing nighttime cultural experiences [4][5] - Events like the "Night Tour" at museums will combine traditional culture with modern technology to attract visitors [4] - Various districts will promote "events + cultural tourism" integration, enriching nighttime consumption scenarios [4][5] Group 3: Discounts and Promotions - The province will launch over 150 measures for public benefit, including ticket discounts and free transportation services [6][7] - Specific initiatives include 800 million online consumption subsidies in Xuzhou and free public transport for tourists in Changzhou [6][7] - Additional measures will include free parking and ticket exemptions for visitors with specific names during the holiday [7]
“古韵+潮流”,暑期文化消费活力满溢
Sou Hu Cai Jing· 2025-08-03 16:46
Group 1 - The summer season has seen a variety of cultural activities and diverse consumption scenarios, enhancing the cultural vitality for citizens and tourists [1][2] - Upgraded artistic performances have effectively stimulated market consumption, providing audiences with a fresh experience [2][9] - The "Jinling Dream" series has expanded its focus from Ming Dynasty stories to a broader cultural narrative, achieving a 20% increase in attendance since its upgrade [9] Group 2 - The Liu Laogen Grand Stage, formerly known as the Confucius Temple Comedy Gathering, has maintained an occupancy rate above 80% since its rebranding, indicating strong market recognition of this cultural IP [11][13] - The success of the Liu Laogen Grand Stage has positively impacted surrounding businesses, increasing foot traffic and consumption in the area [13] - The "DINO Wonderful Night 3.0" event at the China Dinosaur Park has attracted over 700,000 visitors by integrating various entertainment elements, resulting in a 14% increase in visitor numbers compared to the previous year [19] Group 3 - The Xuanwu Lake Water Culture Theme Park has been transformed to enhance traditional aesthetics and cultural experiences, appealing to visitors seeking both leisure and cultural enrichment [26][28] - The annual Splash Festival at the Huai'an Journey to the West Theme Park combines traditional mythology with modern water park elements, aiming to provide a unique experience for visitors [30]