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家政服务消费扩容升级
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空调清洗需求环比激增76%,58到家VIP会员释放家政消费新活力
Bei Jing Shang Bao· 2025-05-27 10:38
Core Viewpoint - The recent announcement by the Ministry of Commerce and nine other departments aims to expand high-quality domestic service supply to better meet the demand for high-quality life services among the public [1] Group 1: Domestic Service Market Trends - The domestic service sector has become an essential support for many families, with services ranging from cooking to daily cleaning, enhancing the comfort and order of home life [4] - There is a notable increase in demand for air conditioning cleaning services, with a month-on-month increase of 76% and a year-on-year growth of 26% [5] Group 2: 58 Home Services' VIP Membership - 58 Home Services has launched a VIP membership service during its promotional month, offering exclusive benefits such as discounted cleaning services, insurance coverage, and a satisfaction guarantee [3][6] - The VIP membership includes a value package worth 330 yuan, covering various services like deep cleaning and air conditioning cleaning, allowing users to experience multiple services at discounted prices [5] Group 3: Consumer Protection and Service Quality - 58 Home Services has enhanced its after-sales support with a "satisfaction guarantee" policy, allowing users to request a free redo of services if they are not satisfied within 72 hours [6] - The company provides insurance for each order to protect both consumers and service workers from potential risks during service delivery [6]
让“好阿姨”不再难找(话说新农村)
Ren Min Ri Bao· 2025-05-22 22:02
Group 1 - The core issue is the mismatch between the increasing demand for quality domestic services and the insufficient supply of such services, particularly in urban areas [1][2] - The domestic service workforce in China has exceeded 30 million, with rural workers being the main contributors, and the industry is projected to reach a revenue of 1.23 trillion yuan in 2024 [1] - There are over 220 million individuals aged 65 and above and more than 30 million children under three years old in China, leading to a high demand for domestic services [1] Group 2 - The Ministry of Commerce and nine other departments have introduced measures to expand the supply of quality domestic services, including 12 key initiatives aimed at enhancing service quality and consumption [2] - There is a need for collaborative efforts from both urban and rural areas to improve the domestic service industry, including policy support, social security improvements, and the promotion of professional training [2] - The development of labor brands, such as "Hebei Fusa," has been emphasized, with significant training initiatives leading to thousands of workers obtaining vocational skill certificates [2] Group 3 - Consumer safety and trust are paramount, necessitating improvements in the evaluation mechanisms and credit systems for domestic service providers [3] - The establishment of a national credit information platform for domestic services is crucial for enhancing consumer confidence and allowing rural workers to showcase their skills [3] - Continuous improvement of service standards is essential for increasing consumer willingness to pay for high-quality domestic services, transitioning the industry from mere availability to quality assurance [3]
山东青岛推动家政服务消费扩容升级(聚力攻坚 协同发力·政策落地进行时)
Ren Min Ri Bao· 2025-05-13 22:31
Group 1 - The core viewpoint of the article highlights the digital transformation and policy support driving the expansion and upgrade of the home service industry in Qingdao, Shandong Province [1][3]. - The Qingdao Family Service Cloud Platform has attracted nearly 2,000 home service enterprises and completed over 300,000 service orders, showcasing the effectiveness of digital empowerment in matching service providers with consumers [1][3]. - The implementation of a three-year training program for home service personnel has trained over 15,000 individuals, enhancing the quality of services provided [2][3]. Group 2 - The government has provided various subsidies totaling 18.2493 million yuan to support home service institutions, indicating a strong institutional backing for the industry [2][3]. - Recent measures announced by the Ministry of Commerce and other departments aim to expand quality home service supply and accelerate the digital development of the industry, which is expected to create new growth points in service consumption [3]. - The income potential in the home service sector is increasing, with over 30% of caregivers earning monthly salaries exceeding 8,000 yuan, reflecting a significant rise in earnings compared to previous years [3].
促进家政服务消费扩容升级
Ren Min Ri Bao· 2025-04-26 21:58
Group 1 - The core viewpoint of the article emphasizes the promotion of home service consumption through 12 key measures aimed at enhancing service quality and expanding supply [1][2][3] - The home service industry is recognized as a vital sector for boosting consumption, improving livelihoods, and stabilizing employment, particularly in light of the increasing demand for elderly and childcare services [3] - The projected revenue for the home service industry is expected to reach 1.16 trillion yuan in 2023 and 1.23 trillion yuan in 2024, indicating significant growth potential [3] Group 2 - Measures to enhance the quality of home services include encouraging companies to expand into new service areas and improving training and management systems [1][2] - Financial support policies are being improved to provide insurance for home service workers and to include them in social security and housing assistance programs [2] - The establishment of a national credit information platform for home services aims to enhance the credibility and standardization of the industry [2]
12项举措促家政服务消费扩容升级
Core Viewpoint - The Ministry of Commerce and other departments have introduced measures to promote the expansion and upgrading of the home service industry, which is crucial for enhancing consumption, improving livelihoods, and stabilizing employment [1][4]. Group 1: Quality of Service Supply - Home service companies are encouraged to expand into emerging service areas such as deep cleaning and organization, and to strengthen cross-industry cooperation to enrich service offerings [2]. - The measures include promoting innovative service models, such as on-demand and time-segmented services, leveraging community networks to meet consumer needs for shared cleaning, cooking, and transportation services [2]. Group 2: Support Policies - The initiative aims to include eligible flexible employment home service workers in social insurance and housing security programs, such as public rental housing [2]. - The government will enhance the monitoring and evaluation of service quality, improve complaint channels, and establish a diversified dispute resolution mechanism to foster a positive industry environment [2]. Group 3: Market Demand and Economic Impact - The home service industry is projected to generate revenues of 1.16 trillion yuan in 2023 and 1.23 trillion yuan in 2024, indicating significant potential for domestic demand expansion and positive contributions to economic recovery [3]. - With over 300 million elderly individuals and more than 30 million children under three years old, there is a strong demand for home services related to elderly care and childcare, which will drive service supply and quality improvements [2][3]. Group 4: Collaborative Support - Multiple departments will work together to support the home service industry, focusing on labor matching for rural workers and enhancing the credit system for home service companies [4]. - The government will prioritize the development of national and industry standards, particularly in services for the elderly and children, to improve consumer satisfaction and expand service consumption [4].
新华鲜报丨9部门发文!扩大优质家政服务供给
Xin Hua She· 2025-04-18 13:27
扩大优质家政服务供给,更好满足人民群众对高品质服务的需求。 4月18日,商务部等9部门印发的关于促进家政服务消费扩容升级的若干措施发布,围绕提升家政服 务供给质量、促进家政服务便利消费、完善家政服务业支持政策、优化家政服务消费环境等4方面,提 出一系列新举措。 家政与装修、家居等行业也将跨界融合发展。对于专业深度保洁、室内空气治理、营养咨询等新兴 服务领域,鼓励家政服务企业积极拓展。 更好保证服务质量。 安全、放心是消费者选择家政服务员时最关心的问题之一。近年来,商务部持续开展家政服务信用 体系建设,建立了全国家政服务信用信息平台,努力破解家政服务信息不对称的难题。 截至2025年3月底,平台已收集2万余家企业的信用信息、1670余万条家政服务员的信用信息,访问 量超2.3亿次。 根据新举措,将优化全国家政服务信用信息平台功能和服务,加快"家政信用查"App和小程序互联 网全平台覆盖,实现"家政信用查"与地方家政信用信息平台互通。 更好服务家庭需求。 当前,全国60岁以上老年人突破3亿,3岁以下婴幼儿超过3000万,照护老幼等家政服务是许多家庭 的刚需。 推动"家政+养老"融合发展,支持家政服务企业与社区养老 ...