专业护理人才队伍的强大是优化居家养老服务的重要基础。推进养老服务职业体系建设，建立健全 专业护理人才激励机制，提高其薪酬待遇，畅通其发展通道，搭建科学系统的职业技能认证框架，吸引 更多专业人才投身养老服务行业。 创新服务模式是优化居家养老服务的突出体现。鼓励社会力量参与居家养老服务，探索"社区+物 业+养老服务""养老企业+老年助餐"等多元化服务模式，满足老年人多样化、个性化的服务需求，促进 医养、康复服务在居家环境中深度融合。充分利用科技手段，打造社区居家养老服务信息平台，发 展"智慧+"养老新场景，提升服务效率和质量。 用好长期护理保险是重要保障。长护险被称为社保"第六险"，2016年启动试点，累计超过225万失 能人员享受待遇，年人均减负约1.4万元。长护险不仅提升了失能老年人的生活质量，还有效减轻了家 庭的经济负担，切实增进了家庭福祉。要持续提升长护险服务能力，保障资金平衡与制度公平性，强化 其可持续性。 数据显示，我国60岁及以上老年人口已超3.1亿人，预计到2035年左右将突破4亿人。在传统观念影 响下，居家养老目前仍是老年人的主流选择。发展居家养老，不仅能合理配置全社会医疗资源，为老年 人提供更 ...

在火热的假期消费版图中，银发消费的比重不断增加，这与银发经济在国内生产总值中占比进一步增加 的趋势完全吻合，新老并重的消费格局正在形成中。从居家养老、医养健康到旅游社交、适老化改造， 老年人正在用生活足迹勾勒出消费市场的最新动向。 当"夕阳红"遇上国庆中秋超长假期，一个充满想象的旅游市场正在被重新审视。和年轻人抢票预约、排 队打卡热门景点不同，银发群体凭借时间灵活的优势，正成为错峰出行、深度体验的主要力量。多家旅 游平台数据显示，今年国庆中秋假期旅游市场呈现独特的"高峰、错高峰、错峰"三段式特征，部分旅游 线路甚至出现"节前节后双高峰"现象，年长者群体是错峰出游的主力人群。 国庆中秋假期期间，中青旅推出近千款出游产品和服务，咨询和预订量同比增长30%，其中老年游客预 定周期呈现提前趋势，出游老人中55岁至65岁最为集中，天数长、舒适度较高、游玩体验更深度的旅游 产品更受老人欢迎。中青旅遨游公司董事长韩杰介绍，随着旅游市场供给的丰富，银发族对旅游产品及 服务的需求进一步升级，线路设计是否合理、目的地是否足够深度、接待品质是否贴心正成为影响老年 客户群体的核心要素。"针对老年客群，我们主打慢旅行，通过打造适合中老 ...

国庆中秋假期期间，中青旅推出近千款出游产品和服务，咨询和预订量同比增长30%，其中老年游客预 定周期呈现提前趋势，出游老人中55岁至65岁最为集中，天数长、舒适度较高、游玩体验更深度的旅游 产品更受老人欢迎。中青旅遨游公司董事长韩杰介绍，随着旅游市场供给的丰富，银发族对旅游产品及 服务的需求进一步升级，线路设计是否合理、目的地是否足够深度、接待品质是否贴心正成为影响老年 客户群体的核心要素。"针对老年客群，我们主打慢旅行，通过打造适合中老年人口味的养生餐、秋冬 季温泉康养等体验，更好满足老年人的出游需求。"韩杰说。 "当前，我国老年旅游市场正经历一场深刻的品质升级。"北京联合大学中国旅游经济与政策研究中心主 任曾博伟表示，随着消费能力与意愿的提升，以活力老人为代表的"新老年"群体已逐渐告别"低价节 俭"的团队游模式，更愿意与老友结伴出行，在一个目的地停留较长时间，历史文化、红色景点等文化 体验产品比单纯的自然观光更具吸引力。 文旅部数据显示，今年1月至8月全国累计开行旅游列车1551列，同比增长26%，运送旅客93万人，老年 游客占比在80%以上。今年上半年，老年旅游服务销售收入同比增长26.2%。据中国旅游 ...

Group 1 - China's commitment to expanding high-level opening-up and promoting high-quality development of service trade is emphasized in Xi Jinping's message [1][4] - The 2025 China International Service Trade Fair (CIFTIS) features nearly 2,000 enterprises participating, with over 20% internationalization rate [2] - Australia, as the guest country, showcases significant participation, with companies like Canva leveraging AI technology for visual content creation [2] Group 2 - The aging population in China presents vast opportunities for businesses focused on elder care services, as highlighted by Japanese companies [3] - COFCO Group is showcasing its digital transformation in the global agricultural supply chain, aiming for enhanced resilience and safety [3] - The emphasis on aligning with international high-standard trade rules indicates a strategic direction for service industry reforms in China [5]

Group 1 - China's commitment to expanding high-level opening-up and promoting high-quality development of service trade is emphasized in President Xi Jinping's congratulatory letter [1][4] - The 2025 China International Service Trade Fair aims to enhance international cooperation and provide better public goods for global enterprises [1][3] - The theme of this year's fair, "Digital Intelligence Leading, Service Trade Renewed," reflects the structural transformation in the service industry driven by digitalization [2] Group 2 - Australia, as the guest country for the 2025 fair, showcases significant participation, with companies like Canva demonstrating AI visual technology applications [2] - The aging population presents vast opportunities for service industries, particularly in elder care, as highlighted by Japanese companies seeking to expand their services in China [3] - The focus on digital transformation in the agricultural supply chain is underscored by COFCO Group's initiatives to enhance resilience and safety in global food supply [3][5] Group 3 - The importance of aligning with international high-standard trade rules is highlighted, with plans for pilot programs in free trade zones and service trade innovation demonstration areas [5] - The fair serves as a platform for exploring new service models and fostering practical cooperation with global partners [3][5] - The overall sentiment among international investors is increasingly positive regarding opportunities in China as the country continues to open up [4][5]

北京商报讯（记者 李秀梅）8月26日，中国平安保险（集团）股份有限公司（以下简称"中国平安"）发 布2025年中报。 康养布局方面，中国平安表示，2025年上半年，平安寿险健康管理已服务超1300万客户；居家养老服务 覆盖全国85个城市，累计近21万名客户获得居家养老服务资格。平安高品质康养社区项目已布局5个城 市，陆续进入试运营或建设阶段，其中上海项目于7月试运营。 ...

Group 1 - The core viewpoint of the article highlights the strong financial performance of Ping An Good Doctor in the first half of 2025, with total revenue reaching 2.5 billion yuan, a year-on-year increase of 19.5%, and a net profit of 134 million yuan, up 136.8% compared to the previous year [2] - The company's F-end (comprehensive financial client) and B-end (enterprise client) health business revenue grew by 30.2%, with F-end revenue at 1.433 billion yuan (up 28.5%) and B-end revenue at 527 million yuan (up 35.2%) [2] - Operational efficiency improvements contributed to profit growth, with total expenses accounting for 30.1% of revenue, a decrease of 6.3 percentage points year-on-year, despite a 3.9% increase in sales and marketing expenses [2] Group 2 - As a flagship of Ping An Group's healthcare and elderly care ecosystem, the company serves approximately 20 million paying users in the F-end, a 34.6% increase year-on-year [3] - The B-end strategy is significant, with over 3,500 paying enterprise clients and more than 3.6 million paying users, reflecting a year-on-year growth of 37.2% and 39.2% respectively [3] - The company's home care services have expanded to cover 85 cities nationwide, enhancing user experience and supporting Ping An Life Insurance in customer acquisition and retention [3]

Core Insights - Ping An Good Doctor reported strong mid-year results for the period ending June 30, 2025, with total revenue reaching 2.5 billion yuan, a year-on-year increase of 19.5% [1] - The company achieved a net profit attributable to shareholders of 134 million yuan, marking a significant year-on-year growth of 136.8% [1] - The number of paying users increased to approximately 24 million, reflecting a growth of 35.1% year-on-year [1] Business Performance - The company continues to strengthen its healthcare ecosystem, enhancing service networks and improving overall service capabilities across various scenarios [1] - The number of family doctor service users exceeded 35 million, while home care service users grew by 83% year-on-year, with services now covering 85 cities [1] - The company has implemented five group standards during the reporting period [1] AI and Operational Efficiency - Leveraging a "data + model + scenario" closed-loop advantage, the company has enhanced its medical AI service capabilities and application implementation [1] - The accuracy rate for AI-assisted consultations reached approximately 98%, while the accuracy for complex disease MDT treatment plans was nearly 80% [1] - AI-assisted daily consultations can handle up to 4 million cases, and the average service cost for family doctors decreased by about 52% year-on-year, contributing to a 50% improvement in operational efficiency [1]

Core Insights - The insurance industry is increasingly investing in elderly care communities, transforming the concept of aging into a more enjoyable experience for seniors [1][5][6] - The silver economy is projected to grow significantly, with the elderly population in China expected to reach 310 million by the end of 2024, representing 22% of the total population [5][6] - Insurance companies are adopting various business models for elderly care, including heavy asset, light asset, and mixed models, to cater to the growing demand for elderly services [3][7] Group 1: Industry Trends - The number of elderly care communities operated by insurance companies has surged, with over 1.6 million residents currently living in these facilities across 36 cities [3][5] - The "insurance + health care" model is gaining traction, allowing insurance firms to create new profit growth points through health management and elderly services [7][9] - The integration of medical services within elderly care communities is becoming standard, with facilities often including hospitals to provide comprehensive care [4][6] Group 2: Market Opportunities - The silver economy is estimated to reach 30 trillion yuan by 2035, with a compound annual growth rate of 15.7%, indicating a robust growth potential for the industry [5][6] - Insurance companies are enhancing customer loyalty and satisfaction by offering comprehensive elderly care services, which can also serve as a new revenue stream [6][7] - The demand for home-based elderly care is significant, with 90% of seniors preferring to age at home, highlighting a gap in service provision that insurance companies are beginning to address [8][9] Group 3: Challenges and Considerations - The elderly care sector faces challenges such as high entry barriers for care communities, which limits accessibility for many seniors [8] - There is a need for a more diverse and inclusive elderly care service system to meet the varying needs of different consumer groups [8][9] - The industry must also focus on building a skilled workforce and addressing potential risks associated with the expansion of elderly care services [9]

Core Insights - Dongguan's elderly population is projected to reach 416,088 by the end of 2024, accounting for 12.73% of the total registered population [1][4] - The highest aging rate is in Daojiao Town, where 19.56% of the population is aged 60 and above, followed by Zhongtang Town and Shilong Town at 19.48% and 18.85%, respectively [1][4] Population Statistics - As of the end of 2024, Dongguan's total registered population is 3,269,526, with 60 years and older individuals numbering 416,088 [4] - 26 towns have over 10% of their populations aged 60 and above, with Daojiao, Zhongtang, and Shilong leading [4] - Four towns have more than 20,000 individuals aged 60 and above: Guancheng (40,006), Humen (29,179), Houjie (22,558), and Dongcheng (20,636) [4] Elderly Welfare and Support - In 2024, 47.8% of the elderly population aged 70 and above receive high-age subsidies, totaling 199,000 individuals [7] - The subsidy standards are: 100 yuan/month for ages 70-79, 150 yuan/month for ages 80-89, 250 yuan/month for ages 90-99, and 550 yuan/month for those over 100 [7] - The total local government investment in the elderly care service system in 2024 is approximately 384.44 million yuan [8][11] Elderly Care Services - Dongguan has established 56 "Elderly Dining Halls" to provide meal services for elderly residents [9][11] - There are 47 elderly care institutions in total, with 5,493 beds available [11] - In 2024, over 15,000 individuals benefited from government-subsidized home care services, with 2.37 million home service orders placed [7][11] Legal and Medical Support - 26 medical institutions provide palliative care services, with 339 beds available for terminal patients [11] - Legal aid cases related to the elderly totaled 146, with 402 free will notarizations for first-time applicants aged 80 and above [11]