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连续14年全球第一!海尔冷柜亮相广交会加速出口
Jin Tou Wang· 2025-10-16 09:41
10月15日,第138届中国进出口商品交易会(简称"广交会")正式开幕。作为中国外贸的"晴雨表"与"风向 标",广交会不仅是企业展示实力的核心平台,更持续助力外贸向"新"、向"智"、向"绿"高质量发展。 在上万家参展企业中,海尔冷柜凭借硬核产品与方案,吸引了全球用户的目光。 全球制冷市场竞争加剧,技术迭代与需求升级并行,用户对功能、能效、保鲜要求愈高。此次借广交会 平台,海尔冷柜不仅进一步释放全球品牌影响力,更以贴近市场的科技产品与方案,加速出口布局,让 世界看到中国企业的创新力量。 而在这个平台之外,海尔冷柜也交出了一份领先的全球成绩单。据统计,海尔冷柜连续14年全球第一, 目前海尔服务全球超10亿用户,超6成中国家庭正在使用。这背后,是海尔冷柜依托全球10+N开放式创 新体系,构建"需求洞察-技术转化-产品落地"闭环,快速响应、精准适配不同市场的消费需求。如在马 来西亚推出榴莲专属冷冻方案、在尼日利亚研发150小时不化冻冷柜等。 走进海尔冷柜展区,不少外商驻足咨询,甚至直言"想把这些产品带回国"。从适配不同消费需求的立 式、卧式冷柜品类,到原创双翼驭风鲜冻、HCF鲜冻保湿等科技,针对性解决结霜、风冷风干等 ...
上海!这家研究院在招人,速来!
DT新材料· 2025-10-15 16:04
中国石油(上海)新材料研究院 (简称"中石油上海院") 现面向 全球招贤 ,旨在通过 全球引才活 动,广纳高层次科研人才,合力 共创化工新 材料产业未来。 成立于2021年12月的中石油上海院,是中国石油集团站在保障国家能源安全和构建新发展格局高度,主动承担国家创新责任、以更高起点谋划和 推进中国石油化工新材料事业而成立的新型研究院。 建院以来,研究院坚持对标国际先进、面向国家战略、聚焦科技前沿,致力于打造新材料技术研发高地和原创技术策源地,正快速成长为新材料 领域一支备受瞩 目的"国家队"。 中石油上海院秉承新理念、新体制、新机制、市场化、产业化、国际化的建院原则,在全球范围内整合先进技术、引进高层次领军人才,集聚全 球创新要素,形成开放式创新体系;实行完全项目制运行管理模式,赋予项目负责人充分决策权;与高校科研机构、上下游企业、金融资本共建 创新联合体,加速推进科技成果孵化和产业化。 目前,中石油上海院的 新研发中心大楼 已完工并投入使用。 该研发中心大楼以 高标准 匠心 打造,配备国际一流的研发设备、实验室与办公空间,辅以员工餐厅、咖啡吧、健身设施与运动场地,为科研人员 提供"国家队"级别的成长空间与完 ...
海尔洗衣机:重新发明「洗衣机」
雷峰网· 2025-07-14 10:55
Core Viewpoint - The article emphasizes that Haier's innovation is driven by understanding and addressing user pain points rather than merely upgrading technical specifications. This user-centric approach has been a fundamental principle for Haier over the past 40 years [2][12][21]. Group 1: User-Centric Innovation - Haier's CEO, Zhou Yunjie, actively engages with user feedback on social media, viewing suggestions as valuable sources of innovation [2][3]. - The recent launch of Haier's washing machine products at the 2025 event exemplifies the company's commitment to a user-first philosophy [3][4]. - The historical evolution of washing machines shows a trend where technological advancements often overlooked actual user needs, leading to a disconnect [5][6]. Group 2: Redefining Product Functionality - Haier's new washing machines are designed to address specific user pain points, such as space constraints and the need for specialized care for different fabrics [6][8]. - The "Haier Fusion Washing and Drying Home" model offers four independent washing and drying zones in a compact design of only 0.36 square meters, catering to diverse family needs [8][10]. - The introduction of the V-rotor washing machine eliminates the traditional agitator, addressing long-standing cleanliness issues associated with conventional designs [8][10]. Group 3: Technological Advancements - Haier's AI-driven washing technology enhances cleaning efficiency, allowing for a significant reduction in wash time while maintaining high cleaning standards [10][12]. - The integration of smart features, such as voice recognition and proximity sensors, reflects Haier's commitment to understanding and meeting user needs [10][12]. Group 4: Global Leadership and Standards - Haier has maintained its position as the world's leading washing machine brand for 16 consecutive years, with a strong presence in over 20 countries [14][16]. - The company has played a pivotal role in establishing international standards for multi-tub washing machines, showcasing its leadership in the industry [14][16]. - Over the past decade, Haier has led the development of 120 international standards, significantly influencing global manufacturing practices [16]. Group 5: Strategic Shift in Innovation - Haier's approach to innovation has shifted from a technology-driven mindset to a demand-driven one, focusing on what users truly need [18][19]. - The company's open innovation system connects 250,000 experts globally, facilitating rapid transformation of user pain points into technological advancements [18][19]. - The adoption of Haier's standards by numerous countries marks a significant transition for Chinese manufacturing from merely exporting to leading global standards [19][21].