Core Viewpoint - The Chinese public fund industry has become an essential force in the capital market, with a focus on high-quality development guided by the "Action Plan for Promoting High-Quality Development of Public Funds" released in May [1][6] Industry Development - The public fund industry aims to create long-term value for investors while serving national strategies and optimizing resource allocation [1] - The Beijing region is setting a benchmark for high-quality development in the public fund industry, with local firms actively participating in this transformation [1] Long-term Investment Philosophy - Long-termism is emphasized as the foundation for value creation, contrasting with short-term performance pressures that can lead to irrational investor behavior [2] - A systematic approach to investor education and product design is proposed to encourage long-term holding and disciplined investment practices [2] Service Optimization - High-quality service should encompass the entire investor lifecycle, moving beyond mere transaction completion to include comprehensive educational content and disciplined investment guidance [2][3] - Upgrading technological capabilities is crucial for enhancing service quality and matching investor needs effectively [3] Collaborative Ecosystem - The high-quality development of the public fund industry requires collaboration among asset managers, distribution channels, and investors to create a mutually beneficial ecosystem [3][4] - Compliance is highlighted as a fundamental requirement for sustainable industry growth, ensuring that all innovations occur within a regulatory framework [3] Cultural Foundation - A strong industry culture centered on long-termism, professional integrity, and prioritizing investor interests is essential for long-term development [5] - The industry should move away from short-term incentives and establish performance metrics linked to long-term client value [5] Company Practices - JD Kentrui is committed to integrating the "investor-centric" philosophy throughout its operations, focusing on value-driven reforms and enhancing asset allocation services [6] - The platform has seen significant growth, with a 77% year-on-year increase in new fund users and a 46% increase in trading users in the first nine months of 2025 [6]

Core Viewpoint - The China Securities Regulatory Commission (CSRC) has issued a comprehensive action plan aimed at promoting the high-quality development of public funds, which includes 25 reform measures focusing on optimizing fund operation models, enhancing performance evaluation systems, and strengthening regulatory enforcement to ensure investor interests are prioritized [1][2]. Group 1: Reform Measures - The action plan emphasizes the importance of binding investor returns to fund performance, introducing measures such as strengthening the constraints of performance benchmarks and establishing a floating management fee mechanism linked to fund performance [2][3]. - A significant highlight is the introduction of a regulatory guideline for performance benchmarks, which will clarify the setting, modification, disclosure, and evaluation of these benchmarks, thereby stabilizing market expectations and improving investor confidence [2][3]. - The plan aims to optimize the fee structure for funds, including reducing subscription fees and management fees, to lower investor costs and enhance industry competitiveness [3][4]. Group 2: Performance Evaluation and Incentives - The action plan seeks to reform the performance evaluation system of fund companies, shifting the focus from scale and short-term performance to long-term investment returns and investor profitability [5][7]. - Fund managers will be evaluated based on a long-term performance mechanism, with a minimum of 80% weight on three-year performance metrics, ensuring that their compensation is directly linked to investor returns [7][8]. - The plan encourages fund companies to increase the issuance and management of equity funds, which are crucial for providing long-term capital support to the real economy [7][9]. Group 3: Focus on Equity Funds - The action plan addresses the declining scale of actively managed equity funds, which have decreased by approximately 36.59% over the past three years, and aims to enhance the proportion of equity investments in public funds [10][13]. - It proposes various measures, including optimizing the registration process for equity funds and enhancing the evaluation criteria for fund sales institutions to promote equity fund growth [14][15]. - The emphasis on equity funds is intended to improve market stability and effectiveness, as well as to align with international financial market standards [15].

Core Viewpoint - The China Securities Regulatory Commission (CSRC) has released an action plan aimed at promoting the high-quality development of public funds, emphasizing the principle of "investor interests first" through a comprehensive reform framework [1] Group 1: Fee Structure Reform - A significant breakthrough in the reform is the structural change in the fee model for actively managed equity funds, linking management fees to performance and breaking the long-standing "guaranteed income" model [1] - Future floating fee products will adopt a differentiated charging mechanism based on benchmark performance, allowing for fee adjustments based on performance tiers [1] Group 2: Assessment System Overhaul - The reform addresses the industry's historical focus on scale over performance, incorporating investor returns and benchmark performance into the assessment criteria for fund companies and managers [3] - Fund companies are required to establish a performance-centered assessment system, with at least 50% weight on investment returns for executives and 80% for fund managers [3] - A long-term assessment mechanism will be implemented, with a minimum of 80% weight on returns over three years, ensuring alignment of interests between fund managers and investors [3] Group 3: Industrialization and Systematic Approach - The reform aims to transform public funds from mere asset management entities to wealth management partners that share risks with investors, focusing on transparency, shared responsibility, and long-term relationships [4] - The emphasis on enhancing core investment research capabilities is crucial for achieving high-quality development, moving from individual expertise to a systematic, collaborative production model [4]