新华网北京2月28日电（记者 赵宇娇）"来到这儿，才真正像是过年啦！"游客蒲女士说。正月里的山西忻州古城 处处欢歌笑语、人潮涌动。漫步在石板路上，沿街商铺的吆喝声、民俗表演的锣鼓声交织错落，陈醋味与炭火烤肉的 香气萦绕鼻尖，这些有声、有色、有味的热闹场景，汇聚成浓郁的年味。 这个春节，很多人不再执着于热门景区的"人挤人"，转而奔赴文化独特、客流适中、性价比突出的特色小城，国 内旅游市场呈现"小众崛起、特色领跑"的新气象。 特色年俗引来大客流 去哪儿旅行数据显示，春节期间，旅客入住了全国千余个县城酒店。一批民俗与非遗特色鲜明、旅游资源独特的 小城走红，传统"年味儿"正成为吸引游客的"最强IP"。 "大城市的年味儿渐渐变淡，人们总想找回童年记忆里热热闹闹的过年氛围。"北京第二外国语学院中国文化和旅 游产业研究院教授吴丽云认为，那些在一定程度上保留着传统年俗、烟火气十足的小城，成了大家寄托情感的重要载 体。这种情感共鸣，会是未来文旅消费的重心。 在地文化激活小城魅力 2026年2月20日，2026年芒市新春目瑙纵歌在芒市广场举行。新华网 穆问春 摄 2026年2月18日，在河南省安阳市内黄县文化体育中心，民间艺人表 ...

2月26日，浙江杭州余杭区召开"新春第一会"。该区提出，"十五五"时期，GDP突破5000亿元，数字经 济核心产业增加值超3500亿元，文化产业增加值超3000亿元，财政总收入实现1000亿元，规上营利性服 务业营收迈上万亿台阶。 项目要长出"骨架"和"血肉"。早在"新春第一会"之前，各大项目建设现场早已热潮涌动。余杭国际体育 中心、文一西路西延（二期）、安达仕酒店商业综合体等省"千项万亿"工程重大项目春节"不打烊"。今 年，杭州银泰中心就要开工，加快提速的还有浙江音乐厅、余杭大剧院、余杭国际体育中心、余杭文化 艺术中心、未来城市客厅等城市地标建设进度。 文化产业要长出腾飞的"翅膀"。今年，第四届"良渚论坛"将如约而至。良渚客厅、良渚博物院二期等重 大项目正加速推进。良渚文化大走廊上，将继续一体推进"文化+科技""文化+旅游""文化+民生"，持续 擦亮"五千年中国看良渚"金名片。2026年，余杭将实施文化产业高质量发展行动，加快布局游戏、动 漫、微短剧等新兴赛道，推动文化新三样组团出海。 去年，余杭区经济答卷瞩目：GDP达3568亿元，蝉联全省第一；财政总收入839亿元，超越分区前的大 余杭；固定资产投资连续 ...

Core Viewpoint - Zhejiang province is experiencing a cultural renaissance, with significant achievements in cultural innovation and integration, aiming to enhance its cultural strength and influence during the "14th Five-Year Plan" and beyond [1][2]. Group 1: Cultural Innovation - The success of innovative cultural products like the Yue opera "New Dragon Gate Inn" and the game "Black Myth: Wukong" highlights Zhejiang's ability to create recognizable cultural symbols [1]. - The integration of technology, such as AR and VR, is transforming cultural experiences, making historical artifacts more accessible and engaging for audiences [2][4]. - The establishment of a digital resource database for traditional crafts like lacquerware is proposed to enhance innovation and market promotion [4]. Group 2: Cultural and Tourism Integration - The tourism industry in Zhejiang is projected to grow, with the added value expected to rise from 4,399 billion in 2020 to approximately 5,400 billion by 2024, alongside a forecasted increase in tourism numbers and revenue [5]. - The promotion of unique cultural forms, such as water play culture along the Grand Canal, is suggested to enhance the integration of culture and tourism [5][7]. - The need for a coordinated approach to protect cultural heritage while promoting tourism is emphasized, particularly for historical routes like the East Zhejiang Tang Poetry Road [7]. Group 3: Cultural Benefits to the Public - The initiative to ensure cultural development benefits all citizens is a key focus, with over 10,000 grassroots cultural activities held in the past five years [8]. - The establishment of 2,415 "15-minute quality cultural life circles" aims to improve access to cultural resources in remote areas [8]. - The approach to cultural services is evolving from merely delivering performances to fostering community engagement and participation in cultural activities [9].

Core Viewpoint - The "Jinjiang Wooden House Village," known as "China's Last Wooden House Village," has transformed from a traditional agricultural community into a vibrant tourist destination through cultural and tourism integration, particularly leveraging its winter snow activities [1][3][4]. Group 1: Village Transformation - Since 2014, the village has shifted from a subsistence lifestyle based on agriculture and gathering to a "culture + tourism" model, revitalizing the community [3][4]. - The village now attracts around 70,000 to 80,000 tourists annually, with winter being the peak season, primarily drawing visitors from major cities like Beijing, Shanghai, and Guangzhou [7]. Group 2: Economic Impact - The average annual income for households in the village has reached approximately 100,000 yuan, with many families now able to save money, a significant improvement from previous years [4]. - Local businesses, such as restaurants and souvenir shops, have flourished, with some residents reporting income increases several times higher than before the tourism shift [4][6]. Group 3: Cultural and Recreational Activities - The village has developed a nearly 10,000 square meter ice and snow camping area, hosting events like the first Ice and Snow Carnival, which includes activities such as snowmobiling and traditional crafts [6]. - Visitors experience not only winter sports but also cultural immersion, with unique wooden houses providing a nostalgic atmosphere that enhances the overall tourist experience [6][7].

Core Viewpoint - The article emphasizes the importance of cultural empowerment in urban development, highlighting how unique street districts enhance both commercial vibrancy and historical memory, thus becoming vital representations of the city's cultural and economic integration [1]. Group 1: Cultural Heritage and Historical Continuity - Urban cultural construction should prioritize the continuation of historical context and the preservation of spiritual roots, ensuring that cultural heritage, such as ancient relics and historical districts, is protected and integrated into modern life [2]. - It is essential to avoid short-sighted actions like demolishing genuine historical sites for fake replicas, instead finding a balance between urban development and cultural preservation [2]. Group 2: Unique Urban Character and Aesthetic Value - The unique character of a city is a blend of its external image and internal spirit, shaped by natural geography, historical culture, and contemporary ethos, which influences the city's recognition and appeal [2]. - Scientific planning should guide urban construction to balance practical needs with aesthetic values, ensuring harmony between urban development and nature [2]. Group 3: Enriching Spiritual Life and Cultural Engagement - Urban culture should enhance the spiritual life of residents, aligning with the principle of serving the people, and expanding the breadth and depth of cultural offerings [3]. - Creating engaging cultural activities, from community festivals to modern art exhibitions, allows citizens to experience cultural richness and improves cultural literacy [3]. - Embedding cultural roots into urban development and fostering innovation in culture can drive sustainable urban growth, making cities vibrant and historically rich places to live [3].

Core Insights - The "14th Five-Year Plan" emphasizes the integration of culture and technology in Changsha, aiming for high-quality development and modernization [2][3] Group 1: Cultural and Technological Integration - By 2025, the revenue of large-scale cultural enterprises in Changsha is expected to reach 170 billion yuan, with the audio-visual equipment industry cluster projected to generate 160 billion yuan [4] - The establishment of 246 cultural and technological innovation platforms has enhanced innovation capabilities, with over 150 patent applications submitted from the Marlan Mountain audio-visual laboratory [4] - More than 100 cultural technology companies, including Huawei and NetEase, have established operations in Changsha, contributing to a growing industrial cluster [4] Group 2: Cultural Heritage and Digitalization - The digital platform "Shanhai" has made 64,000 cultural relics accessible, with over 8.5 million users, showcasing the digital transformation of cultural resources [5] - New cultural venues and projects have emerged, enhancing the visibility and engagement of traditional culture through technology [5] Group 3: Cultural and Tourism Integration - By 2025, Changsha is expected to receive 230 million tourists, with total spending exceeding 260 billion yuan [6][7] - The city has successfully created 13 national-level tourism brands, leading in the central region, with 83 A-level scenic spots [8] - Significant investments in cultural tourism infrastructure have been made, including the establishment of key cultural facilities and the revitalization of historical sites [8] Group 4: Tourism Consumption and Service Quality - The integration of cultural events and performances has led to a surge in tourism consumption, with 29,000 performances planned for 2025 [9] - The city has implemented service quality improvement initiatives, including the launch of 80 new cultural tourism service stations and the enhancement of public facilities [9]

Group 1 - The core event was the signing of 22 cooperation agreements and projects between Zhenjiang and enterprises in the Guangdong-Hong Kong-Macao Greater Bay Area, aimed at enhancing cultural industry collaboration and resource integration [1][2] - The signed agreements include 5 strategic cooperation agreements and 17 cultural industry projects, focusing on areas such as cultural tourism, cultural technology, and cultural intelligent manufacturing [1][2] - The projects highlight the integration of culture with technology, tourism, and intelligent manufacturing, showcasing the dynamic development of these sectors [1] Group 2 - Zhenjiang's cultural industry is characterized by a rich heritage and a strategic development layout, which includes over 22,000 cultural industry activity units and 17 provincial-level cultural industry demonstration bases [2] - The city aims to leverage its cultural strengths in collaboration with the Greater Bay Area, focusing on areas like digital culture, cultural tourism integration, and intelligent manufacturing [2] - Prior to the event, the Zhenjiang delegation conducted visits to over 20 well-known companies and institutions, including Huawei and Baidu, to showcase Zhenjiang's investment environment and development potential in the cultural industry [3]

与杭城众多艺术馆不同，西溪蔡志忠美术馆在夯实展陈基础的同时，致力于打造一个动态、开放的 文化客厅。开馆一年来，这里通过读书会、艺术家分享会、漫画课堂等系列常态化活动，将国学经典与 东方哲学以轻松易懂的漫画形式带给公众。馆内设立的"阅读驿站"已成功入选全省500家驿站建设清 单，其功能将从一个艺术展示空间，拓展为一个兼具艺术氛围与阅读功能的公共文化平台。 近日，随着2025西溪漫画艺术节落幕，扎根于西溪湿地内的西溪蔡志忠美术馆也迎来开馆一周年。 这期间，这座美术馆源源不断吸引杭城年轻人打卡，成为西溪湿地"文化+旅游"融合发展中一个极具辨 识度的文化地标。 据悉，该馆建筑面积约3300平方米，通过"足迹""笔迹""心迹"三大主题展厅，系统展出著名漫画家 蔡志忠的400余件作品，其中包含200余件珍贵手稿，清晰勾勒了他的创作脉络。值得一提的是，在挖掘 在地文化上，与西溪湿地渊源颇深的蔡志忠也不遗余力，受本地水浒文化触动，在十五天内激情创作 《水浒一百单八将》，这批作品形成的IP形象大受欢迎。 与此同时，该美术馆的文化影响力也通过创新实践不断外延。比如馆内开发的文创产品"本草情 书"荣获"杭州特色伴手礼"称号，成为一 ...

Group 1 - The core viewpoint emphasizes the integration of culture and technology to enhance the cultural tourism industry in the Xiangjiang New Area, promoting the development of unique cultural products that reflect Hunan's historical and cultural resources [1][2] - The establishment of the first bookstore in the Lushan Scenic Area, Lushan·Dajia Bookstore, aims to explore and disseminate Hunan culture, with a focus on creating culturally distinctive and market-attractive products [1] - The Yinyu Universe Group is recognized as a leading social platform in China, encouraged to innovate in digital technology and cultural education to foster a robust industrial ecosystem that supports high-quality development in the New Area [1] Group 2 - Cultural enterprises in the New Area are urged to grasp development trends and actively engage in the integration of culture with technology and tourism, transforming cultural resource advantages into industrial development advantages [2] - There is a call for innovative market-oriented models to create new consumption scenarios, enhancing the quality of cultural products to meet modern aesthetic standards and public demand [2] - Relevant departments are tasked with optimizing the business environment, providing policy support, and fostering an atmosphere conducive to innovation and entrepreneurship to help cultural enterprises grow [2]

Core Insights - The "2025 Qiandao Lake Creative Life Week" showcases a vibrant cultural integration, emphasizing the theme of "lake and mountain coalescence, cultural symbiosis" [1] - The event highlights the creative transformation and innovative development of traditional culture, making it relevant in contemporary contexts [2] Group 1: Cultural Development - The Creative Life Week features a dedicated area for cultural commissioner achievements, showcasing significant grassroots cultural cultivation results [2] - Performances such as the "Bamboo Horse" and "Mei Mei Yu Gong" illustrate the collaboration between cultural commissioners and local communities, providing a new paradigm for grassroots cultural development [2] Group 2: Economic Empowerment - The event aims to empower industrial upgrades through a "Cultural +" strategy, enhancing local products like "Chun Fresh Fish" and "Chun Flavor Medicine" from local specialties to creative agricultural products [2] - Initiatives like "Shouyi Artisan Workshop" allow tourists to engage with intangible cultural heritage, boosting farmers' income [2] Group 3: Tourism and Technology Integration - The "Cultural + Tourism" approach aligns with the new direction of scene-based tourism in Chun'an, promoting marriage tourism through collaborative agreements and the establishment of the "Lake Mountain Alliance" [3] - The "Cultural + Technology" aspect includes partnerships with companies to develop digital cultural products, marking Chun'an's proactive embrace of the digital culture wave [3] Group 4: Cultural Expansion - The Creative Life Week has evolved from a regional event to an open platform, expanding its reach to twelve provinces, twenty-four cities, and thirty-eight counties [4] - The cultural commissioner mechanism complements this open framework, facilitating the introduction of quality cultural resources and promoting local cultural characteristics [4] - The event exemplifies Chun'an's strategy of leveraging culture for comprehensive development, transforming ecological resources into cultural innovation assets [4]