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伽师好物“圈粉”湾区:以疆品为媒,链通湾区
Nan Fang Nong Cun Bao· 2025-09-04 11:02
Core Viewpoint - The "Jia Shi Good Products" initiative aims to connect products from Xinjiang with the Guangdong-Hong Kong-Macao Greater Bay Area, promoting local agricultural products and cultural integration through online and offline channels [2][3][18]. Online Promotion - The online platform for the "Jia Shi Good Products" campaign launched on August 6, focusing on unique products like Jia Shi melons and new plums, utilizing a model of origin tracing and online promotions to showcase local charm [5][6]. - Special sections were created for the campaign, integrating products into festive occasions like the Autumn Festival and Qixi Festival, stimulating new consumer demands with themes of "health gifts" and "thoughtful gifts" [7][8]. - Two live streaming events were held to promote Jia Shi new plums and dried plums, enhancing sales through storytelling and limited-time promotions [9][10]. Offline Engagement - An event for "Jiang Products Going South and Guangdong Products Going North" was held on August 15 in Guangzhou, gathering over 130 representatives from various sectors, indicating strong collaboration intentions among channel merchants [11][12]. - A promotional event on August 22 in the Jinbi Century Garden community allowed residents to experience the taste of Jia Shi melons and new plums through sampling and community sharing [13][14][15]. Future Outlook - The initiative aims to leverage small products to drive larger collaborations, fostering mutual benefits between Xinjiang and Guangdong through cultural and industrial integration, contributing to rural revitalization and regional development [16][17][18].
郑乃馨、李凯馨接连言论“翻车”,对“双面人”外籍艺人就应零容忍
3 6 Ke· 2025-05-15 00:18
Core Viewpoint - The recent controversies surrounding foreign artists in China, particularly the incidents involving Li Kaixin and Zheng Naixin, highlight the risks associated with their public statements and behaviors, prompting a call for stricter background checks during casting processes to avoid potential fallout for productions [1][10][17]. Group 1: Impact on Productions - The upcoming series "Journey to the Mountains and Seas" faces significant challenges due to the fallout from Li Kaixin's recorded statements, leading to her removal from promotional materials and potential delays or reshoots, resulting in substantial financial losses [1][10]. - Media criticism has emerged regarding the series' passive response to the controversy, suggesting that merely removing Li Kaixin's content without a clear stance is insufficient [3][10]. Group 2: Public Reaction and Cultural Sensitivity - Li Kaixin's derogatory remarks about Chinese people have sparked widespread outrage, with media and public discourse emphasizing the importance of respecting national dignity and the consequences of foreign artists' negative comments [7][10]. - The incidents have led to a broader discussion about the growing foreign artist community in China and the need for greater scrutiny of their public conduct, as the public's tolerance for "double-faced" behavior diminishes [3][10][16]. Group 3: Industry Trends and Future Implications - The influx of foreign artists into the Chinese entertainment industry has been driven by various factors, including popular talent shows and the demand for international collaboration in productions [11][13]. - As the industry evolves, there is an increasing expectation for foreign artists to demonstrate cultural respect and integrity, with a clear message that disrespectful behavior will not be tolerated [16][17].