Core Viewpoint - The event showcasing seasonal fresh fruits from Xinjiang aims to enhance the market presence of these products in the Guangdong-Hong Kong-Macao Greater Bay Area, promoting local agricultural products and supporting farmers' income [10][11][33]. Group 1: Event Overview - The event titled "Seasonal Fresh Fruits from Xinjiang Entering the Bay Area" was held at the 1906 Technology Park in Guangzhou, featuring various fruits such as Tang Wang Ancient Melon and Kashi Melon [3][10]. - The event is part of Guangdong's 2025 "Consumption Assistance Mid-Summer Action," organized by the Guangdong Consumption Assistance Alliance [12][13]. Group 2: Product Highlights - Featured products included Xinjiang's unique fruits like the Kashi Melon, which is renowned for its sweetness and quality, and the Tang Wang Ancient Melon, known for its high sugar content and appealing appearance [18][27]. - The fruits are praised for their flavor and freshness, attracting many visitors to the event [6][7]. Group 3: Market Strategy - The initiative aims to strengthen the consumption assistance efforts and promote Xinjiang's high-quality fruits to the Greater Bay Area and national markets [15][32]. - The event also included online sales platforms to facilitate the purchase of Xinjiang fruits, allowing consumers to enjoy discounts and home delivery [39][40]. Group 4: Support and Collaboration - The event received support from the Agricultural Bank of Guangdong Province, which provided consumer assistance policies and promotional activities [34]. - The Guangdong Consumption Assistance Alliance emphasized the importance of leveraging marketing channels and supply chain advantages to support the development of Xinjiang's fruit industry [32][33].

Core Points - The event "Xinjiang Products Southbound, Guangdong Products Northbound" facilitated a significant trade collaboration, resulting in a total contract amount of 80 million yuan [4][49]. - The initiative aims to enhance industrial cooperation and trade between Guangdong and Xinjiang, promoting the sale of high-quality agricultural products from Xinjiang to the Guangdong market [52][54]. Group 1 - The event took place on June 29 in Guangzhou, showcasing premium agricultural products from Xinjiang [3][4]. - A total of 5 agricultural products were highlighted during the promotional event, attracting a large number of visitors [3][13]. - The event was organized by various governmental bodies, including the Guangdong Provincial Command for Aid to Xinjiang and the Kashgar Administrative Office [6][7]. Group 2 - The promotional activities included a series of presentations from companies like Kashi Zhenpin and Foshan Penghui Agricultural Technology, showcasing their products and business strengths [36][38]. - The event emphasized the importance of collaboration in areas such as product processing, preservation technology, and agricultural product circulation [34][35]. - The initiative has led to the establishment of 11 online platforms and 7 offline experience centers in major cities of the Guangdong-Hong Kong-Macao Greater Bay Area [62][63]. Group 3 - The marketing strategy includes both online and offline efforts, with live streaming events to promote Xinjiang's agricultural products [25][26]. - The first batch of Kashi melons is expected to arrive in Foshan by mid-July, ensuring freshness for consumers [21][22]. - The event is part of a broader strategy to expand market access for Xinjiang products, leveraging major trade exhibitions to reach international markets [55][58].

Core Viewpoint - The event "Xinjiang Products Going South, Guangdong Products Going North" aims to promote high-quality products from Xinjiang to the Guangdong market, enhancing regional cooperation and product exchange [2][62]. Group 1: Event Overview - The promotional event took place in Guangzhou, showcasing various Xinjiang specialties such as Kashi melons, Shufu wood apricots, and Yengisar apricots [3][4]. - The event is part of a series aimed at facilitating the exchange of regional products between Xinjiang and Guangdong, with a focus on agricultural products [62]. Group 2: Featured Products - Kashi melon, known for its thick flesh, sweetness, and high sugar content, is highlighted as a premier product from Xinjiang [12][13]. - The Kashi new plum, which will be available in August, accounts for 70% of the national production and is noted for its smooth texture and high sugar content of 24% [20][21]. Group 3: Company Initiatives - Kashi Nanjing Red Agricultural Technology Co., established in 2020, focuses on the entire agricultural value chain from planting to sales, ensuring product quality [15][16]. - The company aims to promote Xinjiang's unique products nationwide, emphasizing health and quality [17]. - The company reported over 30% sales growth for Kashi new plums in 2024, with a 40% increase in online sales and expansion into Southeast Asian markets [24][25]. Group 4: Strategic Collaborations - Xinjiang Yeheyuanyuan Fruit Industry Co. is implementing a "Buy All Xinjiang, Sell All Country" strategy, collaborating with local agricultural resources to build a comprehensive supply chain [31][36]. - The company has established demonstration bases for various fruits, including 250,000 acres for red dates and 30,000 acres for apples [40][41]. Group 5: Future Plans - The event resulted in the signing of five key agricultural product purchase agreements worth 80 million yuan [63]. - Future promotional activities are planned, including a Guangdong food promotion event in Xinjiang, aimed at further enhancing product exchange [64][65].

Core Viewpoint - The article highlights the promotion of high-quality products from Xinjiang to Guangdong, particularly focusing on summer fruits that provide a refreshing experience during the hot season [4][28]. Group 1: Product Promotion - The event "Xinjiang Products Southbound, Guangdong Products Northbound" is set to take place in Guangzhou, showcasing premium products from Xinjiang [4][28]. - Featured products include Kashi melons, Kashi new plums, and Shufu Muya apricots, which are marketed as ideal summer refreshers for the Greater Bay Area [5][10]. Group 2: Product Characteristics - Kashi melon, known as the "best melon in the world," is praised for its sweet taste, reaching over 18 degrees Brix, and its refreshing flavor that alleviates summer heat [10][11]. - Kashi new plums, referred to as "purple jade holy fruit," are rich in anthocyanins and vitamin C, offering a crisp taste whether consumed fresh or dried [14][15]. - Muya apricots, a geographical indication product, have a high sugar content of 26-28 degrees Brix and are noted for their fresh taste and thin skin [19][20]. Group 3: Economic Collaboration - The initiative aims to enhance economic circulation between the Greater Bay Area and Xinjiang, facilitating the exchange of specialty products [28][29]. - Since its launch in October 2023, the platform has successfully promoted the trade of unique products between the two regions [29][30].