Workflow
文旅商融合发展
icon
Search documents
“微改造+精运营”改出老巷新貌
Xin Lang Cai Jing· 2026-02-24 22:23
本栏撰稿 赵泳杰 龙欣雨 汪静 张其李梁文 郭慧琳 四川日报全媒体记者 王迎 据了解,当地打造的"永·安十一巷"项目,涵盖11条主题各异的街巷,不管是时光弄的工业怀旧、 朝天巷的市井滋味,还是丝厂巷的夜间活力、凉风街的文艺氛围,都有一个共同的打造逻辑—— 精准唤醒沉睡的文化记忆,配以专业的业态运营,让老空间转化为持续引流的新场景。 截至目前,"永·安十一巷"已有6条街巷成形,并于春节前陆续开放。 本报讯 曾经的水泵被锦鲤包裹,包装成"鲜鱼巷"留影打卡背景……近日,位于纳溪区安富街道的 鲜鱼巷,在焕新升级后正式开街。作为纳溪区"永·安十一巷"项目特色街区,焕新后的"鲜鱼巷"在 保留原有老街韵味的同时,为当地文旅商融合发展再添一处消费新场景。 "改造并不意味要大拆大建。"安富街道党工委副书记刘清说,纳溪区以"微改造+精运营"的方式, 通过深度文化互动创造情感联结,将游客转化为愿意再来的"常客",把"流量"变"留量","要以文 化为魂,通过系统性更新,让老街巷'讲故事'。" ...
衔杯却爱泸州好 从三组“量”词 看泸州文旅商融合发展新路径
Si Chuan Ri Bao· 2026-02-03 05:22
Core Insights - The article highlights the successful integration of culture, tourism, and commerce in Luzhou, positioning it as a regional consumption center and a vibrant destination for both local and external tourists [12][13][17]. Group 1: Economic Development and Consumer Trends - Luzhou has identified a new path for the integration of culture, tourism, and commerce, leading to significant consumer engagement and economic growth [12][13]. - In 2025, Luzhou achieved a retail sales total of 163.35 billion yuan, marking a 7% year-on-year increase, with record highs in tourist reception and spending [17]. - The "Luzhou Music Festival" attracted 150,000 attendees, with over 88% from outside the city, generating direct revenue of 65 million yuan and boosting surrounding consumption by over 500 million yuan [14][15]. Group 2: Event-Driven Economic Growth - Luzhou has hosted multiple large-scale events, including international sports competitions and music festivals, which have significantly contributed to local consumption, exceeding 700 million yuan in total [15][16]. - The city has organized 3 international and 5 national-level events in 2025, setting historical records in terms of scale and quantity [15]. Group 3: Cultural and Tourism Infrastructure - Luzhou is home to 34 A-level tourist attractions and has developed 26 new cultural tourism consumption scenarios, enhancing its appeal as a tourist destination [18][19]. - The city has successfully revitalized historical areas, transforming them into popular tourist spots through innovative business models and cultural engagement [18][19]. Group 4: Policy Support and Future Initiatives - Luzhou has implemented 19 policies to support the integration of culture, tourism, and commerce, with a total investment of 67.8 billion yuan planned for various projects [22][23]. - In 2026, Luzhou aims to enhance its regional consumption center status by focusing on integration, innovation, and service improvements, including the development of new consumption scenarios and enhancing service quality [25][26].
寻福中轴 悦享鼓楼
Xin Lang Cai Jing· 2026-01-16 23:10
Core Insights - The event "Seeking Fortune in the Central Axis, Enjoying the Drum Tower" was launched in Fuzhou's Drum Tower District, focusing on cultural tourism and commercial consumption for 2026 [2] - The initiative aims to promote the integration of culture, tourism, and commerce, enhancing high-quality development through a new operational model [2] - The event features local influencers and Taiwanese youth as cultural experience ambassadors, promoting six unique travel routes and local cultural products [2] Group 1 - The event is structured around four thematic sections: "Seeking Fortune Trails," "Exploring Fortune Lands," "Purchasing Fortune Gifts," and "Enjoying Fortune Blessings" [2] - A collaborative cultural exchange video titled "Two Cities, Free Travel" was premiered, showcasing the cultural ties between Fuzhou and Shanghai's Yangpu District [2] - A joint "Fortune Bag" activity between Drum Tower and Yangpu was announced, marking a new chapter in their collaboration [2] Group 2 - The cultural performances included innovative non-heritage programs and traditional opera, creating an engaging atmosphere for attendees [3] - The "New Spring Fortune Market" featured six themed exhibition areas showcasing Fuzhou cuisine, non-heritage crafts, and trendy cultural products [3] - A new "Quality Restaurant Tasting Map" and a city-wide stamp collection initiative were introduced, enhancing the local tourism experience [3] Group 3 - The event was organized under the guidance of various governmental bodies, including the Fuzhou Municipal Bureau of Commerce and the Fuzhou Municipal Bureau of Culture and Tourism [4]
消费券+非遗秀 罗源元旦集市里的幸福年味
Zhong Guo Xin Wen Wang· 2026-01-02 03:13
Core Viewpoint - The "Cultural Tourism Luoyuan: Mountain and Sea Tasting" event launched on January 1, 2026, aims to stimulate local consumption and promote the integration of cultural tourism and commerce in Luoyuan County, showcasing local agricultural products and intangible cultural heritage [3][5]. Group 1: Event Overview - The event features a market called "Mountain and Sea Goodies: Happy Shopping Market," focusing on showcasing Luoyuan's agricultural products and diverse folk customs, providing a comprehensive cultural tourism experience [3][5]. - The event includes various activities such as tasting local delicacies, experiencing traditional crafts, and enjoying performances, creating a lively atmosphere for visitors [5]. Group 2: Cultural and Economic Impact - The event aims to enhance cultural dissemination and stimulate consumption by showcasing intangible cultural heritage items like the She ethnic clothing and shoulder-ping performance, thereby achieving dual empowerment of culture and economy [5][7]. - Luoyuan County plans to continue exploring regional cultural connotations and integrating mountain and sea tourism resources to develop more unique and high-quality cultural tourism products and activities, contributing to high-quality economic development [7].
沪青协作舞剧《雪山大地》开启巡演
Xin Lang Cai Jing· 2025-12-27 18:42
Core Viewpoint - The large original dance drama "Snow Mountain and Earth," adapted from a work that won the 11th Mao Dun Literature Prize, has begun its tour in Shanghai, highlighting cultural exchange and unity among ethnic groups [1] Group 1: Cultural Significance - The dance drama is a key cultural project for the 2025 Shanghai aid initiative to support Guoluo Prefecture in Qinghai, focusing on the theme "From Nomadic to Settled: Together Towards the Future" [1] - It vividly portrays the changes in life on the snow-capped grasslands and the deep bonds of mutual support among various ethnic groups, emphasizing the core essence of building a shared national identity [1] Group 2: Promotion and Economic Impact - During the performance, 13 local cultural and tourism enterprises from Guoluo showcased ethnic handicrafts, intangible cultural heritage products, and local delicacies in Shanghai, effectively presenting the region's folk customs and industrial vitality [1] - The event successfully created a comprehensive promotional platform combining "art performance + product promotion + industry connection," driving the integrated development of culture, tourism, and commerce in the region [1] Group 3: Future Plans - The dance drama is set to continue its tour to Beijing and local areas in Qinghai, aiming to further convey the warmth of ethnic unity and the power of contemporary development [2]
林武在潍坊调研时强调 更好统筹发展和安全 推动经济社会平稳健康发展
Da Zhong Ri Bao· 2025-12-16 01:21
Group 1 - The core message emphasizes the need for deep learning and implementation of the Central Economic Work Conference spirit, focusing on industrial optimization and project construction to ensure stable economic and social development [1][2] - The company, Shandong New Hope Amino Acid Co., is encouraged to continue project construction and extend its industrial chain for growth [1] - The advanced optoelectronic chip research institute is highlighted for its role in leveraging research platform advantages and accelerating the application of technological innovations [1] Group 2 - The meeting addressed the reform and development of the Weifang City Investment Group, focusing on economic development, debt resolution, and platform company transformation [2] - Emphasis is placed on the importance of managing local government debt risks, optimizing debt structure, and ensuring no new hidden debts are created [2] - The need for a focus on economic operation, industrial projects, and consumer demand to expand domestic demand and optimize supply is underscored [2]
全球乐迷“为一场演出赴一座城” 因音乐而来 为武汉停留
Chang Jiang Ri Bao· 2025-10-18 00:52
Core Points - The 14th Qintai Music Festival opened on October 17, featuring renowned conductor Valery Gergiev and the Mariinsky Orchestra, attracting music lovers from around the world to Wuhan [1][3][7] - The festival serves as a cultural and tourism integration platform, enhancing the city's appeal through music and art [1][8] Group 1: Event Highlights - The opening concert showcased the Mariinsky Orchestra, creating a captivating musical experience that resonated with attendees [3][7] - Attendees from various regions, including Australia and Shanghai, traveled specifically for the event, highlighting the festival's international draw [4][6] Group 2: Local Engagement - Local fans view the Qintai Music Festival as an annual celebration, with many attending multiple performances and engaging in pre-concert activities [6][8] - The festival has become a significant cultural event in Wuhan, fostering a vibrant atmosphere and community participation [6][7] Group 3: Economic Impact - The festival is positioned as a key driver for cultural tourism, linking high-quality performances with local attractions and businesses [8] - A new initiative allows ticket holders to enjoy discounts at various local attractions and hotels, enhancing the overall visitor experience [8]
资源优势向发展优势转化,西藏文旅市场热度持续攀升
Di Yi Cai Jing· 2025-09-18 02:26
Core Insights - The construction of the Sichuan-Tibet Railway is creating new opportunities for red tourism in Changdu, Tibet, as the region's cultural and tourism market continues to grow significantly [1][2] Group 1: Tourism Growth - In the first half of this year, Tibet received 31.28 million domestic and international tourists, marking an 11.67% year-on-year increase [1] - Total tourism expenditure reached 31.55 billion yuan, reflecting a 10.18% year-on-year growth [1] - The peak tourist season in Tibet runs from May 1 to October 31, with expectations for substantial growth in visitor numbers and tourism revenue in the second half of the year [1] Group 2: Economic Development - Changdu's per capita disposable income has increased from 15,593 yuan in 2012 to 48,242 yuan in 2024, a growth of 3.1 times [1] - The region's GDP for the first half of 2025 is projected to reach 18.068 billion yuan, with a growth rate of 6.6% [1] Group 3: Policy Support - The Tibet Autonomous Region government has issued the "Twelve Measures for Financial Support of High-Quality Development of the Cultural Tourism Industry," which includes establishing a development fund of no less than 3 billion yuan [3][5] - The measures aim to support key cultural tourism brands, develop premium tourist attractions, and enhance the overall tourism experience [3][5] Group 4: Strategic Initiatives - Changdu is focusing on ecological protection while promoting red tourism and green energy, aiming for high-quality development [2] - The region is leveraging its unique cultural resources and historical significance to enhance tourism offerings [2][6] - The introduction of consumption subsidy policies starting in 2024 aims to balance tourism demand throughout the year [5]
海口美兰:渔村龙舟赛火热开桨
Hai Nan Ri Bao· 2025-08-04 01:05
Core Viewpoint - The 2025 Meilan Fishing Village Dragon Boat Race has commenced, igniting public enthusiasm and promoting the integration of culture, tourism, and commerce in Hainan [2] Event Summary - The first round of the weekly competition took place on August 2, featuring six participating dragon boat teams [2] - Additional weekly races are scheduled for August 9, 23, and 30, with the first monthly race set for August 16 [2] - The event will continue until late October and will include the "Meilan Good Products" market, fishing village banquets, and interactive activities [2]
泸州发布19条文旅商融合新政
Core Viewpoint - The recent policy measures issued by the Luzhou government aim to promote the deep integration of culture, tourism, and commerce, establishing the city as a regional consumption center through 19 incentive policies focused on attracting people, building brands, optimizing supply, creating scenarios, and enhancing traffic [1] Group 1: Incentive Policies - The measures include support for performing arts, exhibitions, and sports events to attract business, with a maximum incentive of 3 million yuan for hosting large commercial performances per event [1] - There is a focus on strengthening and optimizing local consumption brands in accommodation, dining, medical beauty, and tourism, with incentives of up to 5 million yuan for introducing high-end hotel brands [1]