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2025年崇左市粤桂协作帮扶 促消费(广州)活动盛大开幕
Sou Hu Cai Jing· 2025-11-24 15:46
当崇左好物对接湾区市场,当壮锦纹样遇上岭南风情,一场跨越粤桂两地的协作盛宴于11月23日在广州隆重开 幕。"桂品入湾・崇左臻选"2025年崇左市粤桂协作帮扶促消费(广州)活动,以产销对接为核心,以农文旅融合为纽 带,吸引两地400余名政企代表、采购商及媒体参与,在广东区域协作消费帮扶产品交易中心搭建起粤桂协作新桥 梁。两天时间里,从特色展销到文旅推介,从项目签约到直播带货,全方位展现了崇左魅力,交出一份亮眼的协作答 卷。 开幕式启动仪式 本次活动由崇左市农业农村局主办,中国县域博览会组委会、广东区域协作消费帮扶产品交易中心承办,崇左市供销 社、崇左市文化旅游和体育广电局协办,广东省老区建设促进会、湖南爱迪商贸有限公司、广州消费帮扶联盟、广东 省湖北洪湖商会提供支持。 聚焦活动开幕,锚定协作发展新方向 开场的壮乡歌舞表演率先吸引全场目光——身着民族服饰的演员们以山歌对唱、绣球舞展现崇左文化特色,灵动的舞 姿与悠扬的旋律让现场观众沉浸式感受"边关风情"。 江门市农业农村局三级调研员张荣伟上台致辞表示,大湾区拥有庞大的消费市场和完善的产业链优势,而崇左则具备 绿色生态的农产品资源和独特的文旅禀赋,"此次活动既是对前 ...
崇左产品进湾区,粤桂协作促消费
Nan Fang Nong Cun Bao· 2025-11-24 09:03
崇左产品进湾 区,粤桂协作促 消费_南方+_南 方plus 11月23日,"桂 品入湾・崇左臻 选" 2025年崇左 市粤桂协作帮扶 促消费(广州) 活动在广州举 行。活动吸引两 地400余名政企 代表、采购商及 媒体参与。 开幕式启动仪式 江门市农业农村 局三级调研员张 荣伟表示,大湾 区拥有庞大的消 费市场和完善的 产业链优势,而 崇左则具备绿色 生态的农产品资 源和独特的文旅 禀赋,"此次活 动既是对前期协 作成果的巩固, 更是两地从'产 品互通'向'产业 互融'升级的新 起点。江门将持 续开放商超渠 道、电商平台、 批发市场资源, 推动两地企业建 立长期合作机 制,让更多'崇 左臻选'走进湾 区千家万户,也 让江门的农业技 术、市场经验助 力崇左产业提 质。" 江门市农业农村局三级调研员张荣伟致辞 崇左市农业农村 局党组成员、副 局长黄春宁 崇左市农业农村局党组成员、副局长黄春宁致辞 此次活动聚 焦"优质、特 色、生态",把 崇左最地道、最 优质的农产品和 文创产品,以及 精品旅游线路推 向粤港澳大湾区 市场;以消费帮 扶为纽带,深 化"大湾区需求 +崇左供给"的精 准对接,让更 多"崇左臻选"成 为 ...
近悦远来 主客共享美好生活
Core Points - The 2025 China Cultural Center Annual Conference will be held in Beijing, focusing on the theme "Love Art, Love Life, Love Cultural Centers," marking the first time the event is hosted in the capital [1] - The conference aims to explore innovative paths for popularizing art and enhancing public cultural services, injecting new vitality into the development of public cultural undertakings [1] Group 1: Cultural Facilities and Innovations - The integration of cultural facilities into various scenarios has become a key method for enhancing the cultural atmosphere and quality of life in Tongzhou District [2] - The 24-hour reading space at Beitou Aegean Shopping Park has become a new cultural landmark, offering over 6,000 books and attracting nearly 75 million visits [2] - A total of 23 similar reading spaces have been opened across Tongzhou, providing accessible cultural services to residents [2] Group 2: Cultural Services and Accessibility - Tongzhou District is enhancing cultural services by extending the operating hours of cultural venues, creating a "15-minute reading culture circle" for residents [3] - The district has combined various cultural landmarks and facilities to promote a more integrated cultural service model [3] Group 3: Quality Performances and Community Engagement - The "Cultural Light Cavalry Tongzhou Legend" series of performances aims to bring quality cultural resources directly to the grassroots level [4] - The "Tongzhi Rhythm" cultural activities have been recognized as a national-level lifelong learning brand project, promoting cultural engagement across all age groups [5] Group 4: Intangible Cultural Heritage - Tongzhou District boasts 107 items of intangible cultural heritage, which are being integrated into modern public cultural services [6] - The district is utilizing various platforms to promote intangible cultural heritage, including cloud exhibition halls and cultural experience stations [7] Group 5: Cultural and Tourism Integration - The integration of public cultural services with tourism is becoming a new trend, enhancing the appeal of the city to both residents and visitors [8] - Innovative initiatives like the "ticket root economy" are being implemented to stimulate cultural tourism consumption [9] - The district is forming a "Tongzhou model" for high-quality public cultural service development, emphasizing the role of culture in enhancing urban life [9]
打破“橱窗式”展示(文旅棱镜)
Core Viewpoint - The article emphasizes that intangible cultural heritage (ICH) should not be treated as mere museum exhibits but should be integrated into everyday life through immersive experiences, enhancing tourism and cultural engagement [1] Group 1: Integration of ICH in Tourism - ICH tourism should break away from "showcase" displays and instead incorporate situational experiences, such as learning blue dyeing techniques in Jiangnan or experiencing dragon boat racing in Lingnan, allowing visitors to deeply engage with ICH [1] - The narrative of ICH needs to be enriched with storytelling and scene charm, combining traditional performances like acrobatics and shadow puppetry with immersive theater, transforming visitors from passive observers to active participants [1] Group 2: Modern Applications of ICH - ICH should be integrated into contemporary life, with themed accommodations that blend traditional architectural wisdom with modern living needs, and cultural creative products that incorporate traditional patterns into daily life [1] - This innovation allows ICH to evolve from a protected "heritage" to a vibrant part of modern life, gaining new value [1] Group 3: Mutual Enhancement of ICH and Tourism - The fusion of ICH and tourism is not a simple addition but a deep connection that enhances both, where ICH gains transmission power through tourism, and tourism gains cultural depth from ICH [1] - This synergy allows for a beautiful resonance between traditional culture and modern life, showcasing the vitality of a thousand-year cultural lineage in contemporary settings [1]
文商教体旅协同发展 | 贵阳打造融合场景激发消费市场新动能
Sou Hu Cai Jing· 2025-10-19 06:45
Core Insights - The first International Road Cycling Race in Guizhou Province has sparked a new wave of consumer enthusiasm, significantly boosting sales for local businesses [1] - Local entrepreneurs, like Fu Hongli, have successfully leveraged sports events to enhance brand visibility and drive sales, with expectations of monthly sales exceeding 10,000 yuan [1][3] - Guizhou's government initiatives, combining policies and events, have stimulated the consumer market, leading to substantial increases in retail sales [5] Group 1: Event Impact on Local Businesses - The cycling race has resulted in sales on the event day being several times higher than usual, with pre-event sales also performing well [1] - Fu Hongli's bakery saw daily sales exceeding 3,000 yuan during major events, highlighting the clear impact of large-scale activities on consumer spending [3] - The Century Golden Source Shopping Center reported a total foot traffic of 20 million in the first half of the year, with significant growth in retail, dining, and entertainment sectors [7] Group 2: Government Initiatives and Market Growth - Guizhou's government has implemented various cultural and sports activities to innovate consumer scenarios, including music concerts and ethnic unity parades [5] - Policies like trade-in programs and seasonal promotions have directly boosted sales in sectors such as automotive and home appliances, with over 12.1 billion yuan in sales driven by trade-in incentives [5] - From January to August, Guizhou's retail sales reached 83.09 billion yuan, reflecting an 18.2% year-on-year growth, indicating strong market resilience and vitality [7]
家国共圆 壮美广西 | 象山景区两天迎客近12万人次
Guang Xi Ri Bao· 2025-10-03 02:51
Core Viewpoint - The article highlights the significant influx of tourists to the Guilin Elephant Trunk Hill scenic area during the National Day holiday, showcasing the integration of cultural experiences and technological innovations to enhance visitor engagement and satisfaction [1] Group 1: Tourist Influx - The scenic area received nearly 120,000 visitors over two days during the National Day holiday [1] Group 2: Cultural Experience - Guilin Tourism Investment Group has integrated various quality resources, such as the Lijiang North Island and Xiangmuli Café, to create a diverse business matrix [1] - The introduction of intangible cultural heritage products, such as Zhuang brocade and Miao embroidery, alongside hands-on activities like tie-dyeing and Xuan paper making, allows visitors to experience traditional culture [1] Group 3: Technological Integration - The incorporation of technology, such as a photo printing machine that produces a "Guilin old newspaper" with personal images in 10 seconds, enhances the visitor experience [1] - The use of a coffee robot that allows for customized latte art through a QR code ordering system demonstrates the innovative direction of Guilin's cultural tourism industry [1]
河北定兴:甜蜜市集遇上“媒体+” 新业态打造新消费
Sou Hu Cai Jing· 2025-10-02 06:00
Core Insights - The "Quality Dingxing · Sweet Life" market event in Dingxing County, Baoding, was launched on October 1, 2023, focusing on integrating consumption, e-commerce, and cultural tourism through both online and offline sales channels [1][3] Group 1: Event Overview - The event featured a theme of "Gathering Gold Platform, Enjoying Sweetness, and Happy Life," aiming to create a new consumption scene that is attractive, delicious, and entertaining [1] - The "Dingxing County Industry Promotion Alliance" was officially established during the launch, with 21 public welfare live broadcast ambassadors joining to promote local industries [3] Group 2: Market Features - The market was divided into four functional areas: exhibition and sales, cultural performances, entertainment, and food, showcasing products from 45 local enterprises including food, specialty agriculture, and non-heritage enterprises [3][5] - Live streaming sales were conducted on-site, and a special live shopping event for "Sweet Dingxing Life" was launched to expand sales channels [3][5] Group 3: Economic Impact - Dingxing County's food industry cluster, recognized as one of the 107 characteristic industrial clusters in the province, has over 100 food processing and supporting enterprises, with the "Sweet Economy" being the leading industry [5] - The food industry is projected to achieve a production value of 12.6 billion yuan in 2024 [5] - A recent live broadcast event in collaboration with Baoding News Media Center attracted 256,000 viewers and generated sales of 62,000 yuan, showcasing the successful integration of media and industry [5][7] Group 4: Future Initiatives - The county plans to conduct e-commerce live streaming training, interactive workshops, and live sales competitions to further promote the "Sweet Dingxing" brand and enhance the local economy [7]
金秋促消费持续上“新” 市场活力倍增
Zheng Quan Ri Bao· 2025-09-16 16:10
Core Viewpoint - The "3.15 Golden Autumn Shopping Festival" is a nationwide public welfare event aimed at promoting consumption, running for 31 days and covering key consumption periods like the Mid-Autumn Festival and National Day [1] Group 1: Event Overview - The event includes both online and offline activities, with online activities starting from September 15 and offline activities conducted under the supervision of local consumer associations [1] - The inaugural event in September 2024 lasted for 6 days, involving 26 consumer associations and 9 large enterprises, benefiting approximately 141 million consumers and generating a total consumption amount of 7.538 billion yuan [1] Group 2: Market Impact - The shopping festival is expected to significantly stimulate market vitality by gathering consumer interest, releasing consumption demand, and boosting sales of goods and services [2] - It encourages collaboration in production and operations among enterprises, fostering innovation in products and services, and enhancing brand competitiveness [2] - The event is also anticipated to create job opportunities, establishing a positive cycle of "employment—income—consumption" [2] Group 3: Regional Features - Various regions are designing unique activities based on local industrial advantages, such as agricultural product exhibitions in resource-rich areas and cultural markets showcasing traditional crafts in culturally rich cities [3] - Tourist-rich areas are offering special travel packages with discounts on hotels and dining to attract visitors [3] - Industrial cities are promoting local industrial products with exclusive discounts, showcasing advanced manufacturing capabilities [3] Group 4: Future Directions - Future efforts to enhance consumption quality and expansion will focus on optimizing government subsidies, improving consumption infrastructure, and exploring new business models that integrate online and offline channels [3] - There will be an emphasis on nurturing green consumption and live-streaming e-commerce as new business formats [3] - Strengthening market regulation and consumer education will be crucial to maintaining consumer rights and creating a safe consumption environment [3]
第四届中国旅游景区协会景区消费升级论坛在辽宁喀左举行
Xin Hua Wang· 2025-09-15 01:53
Core Insights - The Fourth China Tourism Scenic Area Association Consumption Upgrade Forum was held in Chaoyang, Liaoning Province, attracting over 300 leaders from tourism scenic areas and top enterprises to discuss consumption upgrades in the industry [1][3] - The forum focused on themes such as industry transformation trends, policy interpretations from the 14th Five-Year Plan, the creation of national-level tourism resorts, and high-quality development of cultural tourism consumption [1][7] Group 1 - The forum included the launch of the "Civilized Tourism, Beautiful China" national tourism scenic area public welfare promotion activity and the appointment of cultural tourism industry experts in the region [3] - Liaoning Province aims to create a high-quality demonstration area for the integration of cultural, sports, and tourism development, showcasing significant innovation and attractiveness in the cultural tourism sector [5][8] - Experts discussed various topics including the spillover effects of theme parks on urban consumption upgrades, the integration of sports and tourism, and the role of technology in driving industry reconstruction and cultural renewal [7] Group 2 - The event featured a display area for intangible cultural heritage products from the host county, showcasing local cultural heritage through interactive experiences and tastings [7] - The forum marked the first time the China Tourism Scenic Area Association Consumption Upgrade Forum was held in Liaoning Province, highlighting the region's achievements in cultural tourism development on a national stage [7][8] - Experts recognized the achievements of the host county in revitalizing cultural tourism resources and enhancing service quality, contributing to high-quality development in the sector [8]
传统节日点燃“甜蜜经济” 文旅融合演绎“中式浪漫”
Yang Shi Wang· 2025-08-30 03:44
Group 1 - The Qixi Festival, a traditional Chinese holiday, sees many young couples choosing this romantic day to register their marriages, hoping for a happy and fulfilling new life together [1] - Various scenic spots are offering special discounts and services for newlyweds during the Qixi Festival [1] Group 2 - The marriage registration center at Moonlight Island in Qiandao Lake, Zhejiang, officially opened on August 29, where couples can enjoy a warm ceremony and receive their marriage certificates [5] - Qiandao Lake scenic area provides multiple benefits for newlyweds, including hotel accommodations, sightseeing discounts, and a special "Love Ferry" service to and from Moonlight Island [5] Group 3 - In Chengdu, Sichuan, over 2,000 couples are registering for marriage daily at local scenic area registration offices, with the "Rongcheng Happy Event" initiative offering various discounts for couples marrying from June to the end of the year [7] Group 4 - In Xiaogan, Hubei, a summer consumption season themed around Qixi has been launched, integrating intangible cultural heritage with exhibitions and sales [10] - Visitors can engage in traditional customs such as needle threading and moon gazing, while also experiencing unique local crafts like Xiaogan paper-cutting [10] Group 5 - A rice field concert in Shenyang, Liaoning, adds a romantic atmosphere to the Qixi Festival, featuring a mix of classic and contemporary songs alongside local folk music [13] - The natural sounds of the rice fields enhance the overall experience for attendees, creating a unique ambiance [13]