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会展激活文旅新势能,答案就在2025 IPX世界文旅流量大会!
Zhong Guo Jing Ji Wang· 2025-08-25 02:37
转自:文旅中国 在当今经济格局中,会展经济正以其独特的魅力与强劲的驱动力,成为文旅产业发展的新风口。深圳市 文化旅游促进会,作为深圳文旅领域的关键推动者,在这一浪潮中积极探索,致力于挖掘会展经济对文 旅新消费的促进作用,为深圳文旅产业的高质量发展注入新活力。 会展经济不仅仅是简单的会议与展览的集合,它是一个庞大的经济生态系统。国际经验显示,展览业的 产业带动系数通常约为 1∶9,即展览场馆每获得 1 个单位收入,相关产业就能带动约 9 个单位收入,这 充分彰显了会展经济强大的辐射力和带动性。 会展经济与文旅新消费:全球视角下的深圳机遇 在新加坡滨海湾金沙会议中心,参展观众走出会场的第一件事,往往不是急着回到酒店。有人走进艺术 科学博物馆,体验科技与艺术交织的奇妙时刻;有人徜徉于全球旗舰购物中心,将国际时尚与城市记忆 带回家;还有人在滨海长廊驻足,静静观看海风吹拂下的水幕秀。如今,会展早已超越了单纯的商务聚 合功能,成为激活文旅消费的重要引擎。会展的结束,并非消费的终点,反而是文旅体验的开始。 类似的故事,在迪拜、东京一次次上演。展会已不再只是行业洽谈的舞台,它们成为引爆城市文旅消费 的"流量入口"。数据显示, ...
文旅体验、消费市集、体育赛事、交流酒会……2025年服贸会将营造轻松开放的洽商氛围
Group 1 - The 2025 Service Trade Fair will be held from September 10 to 14 at Shougang Park in Beijing, featuring diverse service consumption scenarios and a series of activities integrating culture, commerce, tourism, and sports [2] - Over 40 supporting activities are expected to take place citywide during the fair, with Shougang Park as the core venue, utilizing its unique blend of industrial heritage and modern fashion [2] - The fair aims to showcase new scenarios of cultural, commercial, tourism, and sports integration, organizing activities such as cultural tourism experiences, consumer markets, sports events, and networking parties [2] Group 2 - The Beijing Municipal Bureau of Culture and Tourism will host a "Camping & Art Life Fair" themed "Tourism Lights Up a Beautiful Life," combining tent camping, art performances, and a goods market [3] - Various districts will organize unique events, such as "Tea Charm of the Service Trade Fair" and "Old City Memories - Sharing the Unique Charm of Time-Honored Brands" [3] - The Capital Convention and Exhibition Group will set up nearly 50 online and offline check-in points to create an immersive interactive atmosphere for the service trade [3] Group 3 - The fair will enhance the "ticket economy" by linking movie viewing with consumption scenarios, promoting consumer activities in key districts [4] - Major shopping areas in districts like Shijingshan, Fengtai, Haidian, and Chaoyang will utilize large screens to promote the fair, creating a vibrant atmosphere [4] Group 4 - The fair will unlock new vitality for the Shougang Exhibition Town by hosting night activities that promote consumption, facilitate business negotiations, and create a relaxed environment for exhibitors and visitors [5] - Approximately 10 business investigation routes will be launched, focusing on technology empowerment, investment promotion, industrial tourism, cultural heritage resources, and night tourism economy [5]
2025年服贸会将于9月开幕 各类展览展示有何新亮点?
Xin Hua Wang· 2025-08-12 18:34
Core Insights - The 2025 China International Fair for Trade in Services (CIFTIS) will take place in September at Shougang Park, with the theme "Digital Intelligence Leading, Service Trade Renewed" and over 800 companies expressing intent to participate [1][2] Group 1: Openness - Nearly 70 countries and international organizations have shown interest in exhibiting at the fair, with over 800 companies, including more than 330 Fortune 500 and industry-leading firms, participating [2] - The overall internationalization rate of the exhibition is over 20%, covering 24 of the top 30 countries and regions in service trade [2] - The fair will feature 170+ forums and promotional activities, with over 130 new products and achievements set to be launched by more than 70 companies [2] Group 2: Focus - This year's fair will be held at a single location, Shougang Park, unlike previous years which utilized two venues [5] - Shougang Park will have an exhibition area exceeding 100,000 square meters, enhancing the participant experience through improved interaction spaces [6] Group 3: Integration - The fair will leverage the platform to create diverse service consumption scenarios, with over 40 supporting activities planned across various sectors, including culture and tourism [7][8] - A unique tourism route combining cultural and consumption elements is being developed, featuring key sites like the ski jump and historical paths [8] - A driverless shuttle service will connect the fair area to the Yongding River, enhancing accessibility and interaction with surrounding regions [10]
杭州临空经济示范区加速产业布局
Hang Zhou Ri Bao· 2025-08-12 02:49
近日,记者从杭州临空经济示范区半年度工作会议上了解到,继今年上半年投资50亿元的长龙·国 际航空再制造中心项目28天实现摘地开工后,杭州临空经济示范区总投资117亿元的杭州大会展中心二 期也力争年内具备开工建设条件。 在智能制造园方面,杭州临空经济示范区积极探索"管委会+国企+民企"的架构,计划先行推进集 成电路、高端装备、新能源新材料三个园中园实体化运行。目前正在重点打造约600亩的集成电路产业 园,瞄准半导体产业链中设计、制造、封测等关键环节,打造高端芯片全产业链。 此外,杭州临空经济示范区正积极推动杭州综合保税区增设空港片区,有望在今年完成申建。据示 范区管委会相关负责人介绍,以生物医药、智能制造、综合保税和数贸创新港四大产业平台为新质生产 力发展主阵地,示范区将着力打造集聚化、专业化、特色化产业平台,探索"园中园"运营模式,聚焦垂 直产业营商环境打造,形成产业专业配套服务生态圈。 当然,"特区"之"特",更体现在持续的未来投资布局。今年5月,《杭州临空经济示范区单元详细 规划(启动区外)》获市政府批复,标志着杭州临空全域174平方公里管理范围详规实现全覆盖。该规 划将进一步深化大会展中心二期、全球贸易 ...
科技办会、花样活动 2025年服贸会“焕新”亮相
Bei Jing Shang Bao· 2025-08-11 15:28
Core Points - The 2025 Service Trade Fair (STF) is set to showcase significant international participation, with nearly 70 countries and organizations expressing intent to exhibit, and over 800 companies planning to participate in person [5][6] - The event will emphasize technology empowerment, interactive experiences, and cultural creativity, with a focus on the "Beijing Service" brand [5][12] Group 1: Event Overview - The STF will feature over 800 companies, including more than 330 Fortune 500 and industry-leading firms, with an overall internationalization rate exceeding 20% [5][6] - Australia will be the guest country, with nearly 60 institutions and companies participating, marking the largest representation from a guest country in the event's history [6] Group 2: Technological Integration - The event will incorporate advanced technologies, including real-time traffic monitoring systems and smart service robots, to enhance operational efficiency [7][8] - A total of 50 intelligent products will be showcased, integrating into various service scenarios to improve the overall experience [8] Group 3: Venue and Infrastructure - The Shougang Park will undergo significant renovations, including a nearly 10,000 square meter upgrade to the main venue, accommodating large-scale meetings and forums [10] - The venue will feature a centralized service system for real-time data management, enhancing visitor experience through a unified app for various services [10] Group 4: Supporting Activities - The STF will host around 20 supporting activities, including cultural performances and sports events, to create a vibrant atmosphere [11][12] - A variety of activities will be organized across the city, focusing on the integration of culture, commerce, and tourism, with over 40 planned events [12][13]
首钢园变身“会展小镇” 服贸会解锁文商旅体融合新场景
Zhong Guo Jing Ji Wang· 2025-08-11 07:05
Group 1 - The 2025 China International Service Trade Fair (CIFT) is set to take place in 30 days, focusing on the theme "Digital Intelligence Leading, Service Trade Renewed" with over 40 supporting activities planned across the city [1] - The event will utilize the Shougang Park as a core venue, featuring 11 unique locations for immersive and interactive activities, blending industrial heritage with modern fashion [1] - Activities will emphasize the deep integration of culture, commerce, tourism, and sports, showcasing new service trade scenarios through various events such as cultural tourism experiences, consumer markets, sports events, and networking parties [1] Group 2 - The "Ticket Economy" will be explored to drive new consumption momentum, with themed activities in Shijingshan aimed at enhancing consumer experiences for exhibitors [2] - The "Night Economy" will be enriched with diverse offerings, creating a multifunctional Shougang Exhibition Town that supports exhibitions, tourism, shopping, and accommodation [2] - Approximately 10 business investigation routes will be designed to showcase new landmarks and consumption scenarios in service trade, focusing on technology empowerment, investment promotion, industrial tourism, cultural resources, and night tourism [2] Group 3 - The event will feature a "Camping & Art Life Fair" under the theme "Tourism Lights Up a Beautiful Life," combining camping, art performances, and a marketplace [3] - Shijingshan will host a series of cultural tourism carnival activities titled "CIFT, Here I Come," while Xicheng will present events highlighting traditional tea culture and the unique charm of old brands [3] - The Beijing Exhibition Group will set up nearly 50 interactive check-in points both online and offline to create an immersive atmosphere for service trade [3]
太阳岛思客对话丨聚焦“三新”驱动,共话发展新质生产力创新实践
Xin Hua She· 2025-08-04 03:28
Core Viewpoint - The 2025 Entrepreneur Sun Island Annual Conference emphasizes the importance of developing new quality productivity as a strategic choice for gaining competitive advantages and seizing development opportunities in the context of a global technological revolution and industrial transformation [3][6]. Group 1: New Quality Productivity - The development of new quality productivity is crucial for building new competitive advantages in China, which requires tailored strategies based on local resources and conditions [6][8]. - Local governments should focus on deepening reforms and creating a favorable business environment, while entrepreneurs need to innovate business models to attract innovative elements and generate new technological achievements [8][10]. Group 2: New Intelligent Manufacturing - China has the largest and most complete manufacturing system globally, but transitioning from "manufacturing" to "intelligent manufacturing" necessitates technological innovation as a core element [13][15]. - Key technological breakthroughs, particularly in embodied intelligent robotics, are driving a new wave of industrial innovation and intelligent manufacturing [13][15]. Group 3: New Consumption - The Chinese consumption market is undergoing significant changes, with a notable increase in service-oriented consumption driven by technology [21][23]. - New consumption trends are expected to stimulate domestic demand, with platforms like Alibaba aiming to create new service-oriented e-commerce models [21][23]. Group 4: New Ecosystem - Developing new quality productivity requires a complex system that promotes efficient allocation of resources, with stable financial support being essential for high-risk, long-cycle industries [27][29]. - Attracting both state and private capital to invest in new quality productivity sectors is crucial, along with improving investment exit mechanisms to encourage long-term investments [27][29].
“旅游+”持续发力 澳门经济跑出“加速度”
Xin Hua Wang· 2025-08-03 12:37
Economic Performance - Macau's GDP for the second quarter of 2025 is estimated at 100.38 billion MOP, reflecting a real growth of 5.1% year-on-year; the GDP for the first half of this year is approximately 200.14 billion MOP, showing a real increase of 1.8% year-on-year [1] - The increase in visitors, driven by various measures to attract tourists, has significantly boosted service exports and private consumption, enhancing the economic recovery momentum in Macau [1] Tourism Growth - Over 19 million inbound tourists visited Macau in the first half of the year, marking a 14.9% increase year-on-year; hotel occupancy rates rose by 5.1 percentage points to 89.1% [1] - The number of inbound tourists surpassed 20 million by July 8, 2023, 26 days earlier than the previous year, indicating both quantity and quality improvements in the tourism sector [1] Cultural and Event Integration - The "Tourism+" strategy in Macau is effectively integrating tourism with cultural and sporting events, enhancing the overall tourism experience and driving consumption across various sectors [2] - Events such as the Lunar New Year parade, international tourism expos, and various festivals have contributed to a vibrant tourism calendar, attracting repeat visitors and deepening their engagement with the city [2] Future Outlook - The upcoming events, including the National Games and the Grand Prix, are expected to further stimulate the tourism industry and support Macau's economic diversification [3] - Macau's strategic position within the Greater Bay Area is anticipated to sustain its positive economic momentum and drive multi-dimensional development [3]
四川泸州发布政策助力区域消费中心城市建设 最高奖励500万元
Xin Hua Cai Jing· 2025-08-02 10:09
Group 1 - The core viewpoint of the article is that Luzhou City in Sichuan Province has introduced 19 incentive policies to promote the high-quality development of a regional consumption center city through deep integration of culture, tourism, and commerce [1][2] - The policies focus on five main areas: attracting people, building brands, optimizing supply, nurturing scenarios, and enhancing traffic [1] - The government aims to stimulate market innovation, encourage consumer participation, and improve supply-demand fluidity in response to current challenges in the local economy [1] Group 2 - In terms of attracting people, Luzhou supports large-scale commercial performances and events, offering up to 3 million yuan in incentives for hosting such activities [1] - For brand building, the city encourages the strengthening of consumption brands in accommodation, dining, medical beauty, and tourism, with incentives of up to 5 million yuan for introducing high-end hotel brands [1][2] - Luzhou plans to cultivate 15 to 20 new consumption scenarios annually, providing 200,000 yuan in incentives for each, and aims to develop tourism routes centered around local specialties and cultural heritage [2] Group 3 - The city has set ambitious targets for 2027, including a total tourism expenditure exceeding 100 billion yuan and a retail sales total of social consumer goods surpassing 200 billion yuan [2]
泸州发布19条文旅商融合新政
Core Viewpoint - The recent policy measures issued by the Luzhou government aim to promote the deep integration of culture, tourism, and commerce, establishing the city as a regional consumption center through 19 incentive policies focused on attracting people, building brands, optimizing supply, creating scenarios, and enhancing traffic [1] Group 1: Incentive Policies - The measures include support for performing arts, exhibitions, and sports events to attract business, with a maximum incentive of 3 million yuan for hosting large commercial performances per event [1] - There is a focus on strengthening and optimizing local consumption brands in accommodation, dining, medical beauty, and tourism, with incentives of up to 5 million yuan for introducing high-end hotel brands [1]