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水韵江苏,畅游苏锡 | 双城联动邀您“过大年”
Xin Lang Cai Jing· 2026-02-14 07:13
来源:无锡市文广旅游局 太湖之滨,运河之畔 苏州与无锡这两座江南名城 在2026年丙午马年春节即将到来之际 携手发出双向邀约 "今年过年,不妨换个地方寻年味,无锡的街巷、园林、湖岸、古镇,处处有惊喜。" 即日起至2月23日,无锡为苏州市民精心烹制了一道"年味大餐": 9大景区对苏州游客免票开放,薛福成故居、荡口古镇、宜兴陶瓷博物馆、阖闾城遗址博物馆等悉数在 列; | 序号 | 景区(点) 名称 | | --- | --- | | 1 | 醉福成故居景区 | | 2 | 宜兴市宜兴陶瓷博物馆 | | 3 | 鸿山泰伯景区 | | র্ব | 中华赏石园景区 | | 5 | 钱穆钱伟长故居(怀海义庄) | | б | 徐霞客故居景区 | | 7 | 无锡吴都阖闾城遗址博物馆 | | 8 | 无锡龙寺生态园 | | 9 | 荡口古镇景区(电动游船、钱伟长旧居、华衢芳故居、华氏义 | | | 庄、华人德题跋作品展、钱穆旧居、王莘故居) | "苏锡联欢过大年!" 苏州、无锡两地同步出台2026年春节期间文旅资源互推专项举措,以景区免票、交通礼遇、博物馆延 时、消费券发放等一系列"硬核"优惠,实现客源互送、市场共享。 这 ...
无锡苏州互为对方献上春节文旅“特别礼遇”,景区门票硬核“互免”
Xin Lang Cai Jing· 2026-02-14 06:11
转自:扬子晚报 太湖之滨,运河之畔,苏州与无锡这两座江南名城在2026年丙午马年春节即将到来之际,携手发出双向 邀约:"苏锡联欢过大年!" 目前,苏州、无锡两地同步出台2026年春节期间文旅资源互推专项举措,以景区免票、交通礼遇、博物 馆延时、消费券发放等一系列"硬核"优惠,实现客源互送、市场共享。据悉,这也是苏锡两地近年来力 度最大、覆盖最广的一次春节文旅双向联动。 | 序号 | 景区(点) 名称 | | --- | --- | | 1 | 薛福成故居景区 | | 2 | 宜兴市宜兴陶瓷博物馆 | | 3 | 鸿山泰伯景区 | | 4 | 中华赏石园景区 | | 5 | 钱穆钱伟长故居(怀海义庄) | | ୧ | 徐霞客故居景区 | | 7 | 无锡吴都阖闾城遗址博物馆 | | 8 | 无锡龙寺生态园 | | 9 | 荡口古镇景区(电动游船、钱伟长旧居、华裔芳故居、华氏义 | | | 庄、华人德题跋作品展、钱穆旧居、王莘故居) | 即日起至2月23日,无锡为苏州市民精心烹制了一道"年味大餐":无锡9大景区对苏州游客免票开放,薛 福成故居、荡口古镇、宜兴陶瓷博物馆、阖闾城遗址博物馆等悉数在列;"乐游无锡"文旅 ...
上海金山新春“古镇过大年”活动启幕,乐高乐园推出首个新春主题盛会
Xin Lang Cai Jing· 2026-02-10 12:23
2026年2月10日,记者从2026年金山区"古镇过大年"新闻通气会上获悉,春节期间,金山区将串联上海 乐高乐园、枫泾古镇、花开海上生态园、漕泾水窠景区、廊下明月山塘、山阳田园、金山嘴渔村等多个 核心文旅地标推出57项特色活动。 文旅领域,游客凭票根可免枫泾古镇、金山嘴渔村、花开海上、山阳田园门票,东平国家森林公园门票 享半价等;游客入住福朋喜来登、希尔顿嘉悦里、芳香小镇·啟耕等酒店民宿,或凭金山嘴渔村、山阳 田园、枫泾古镇、花开海上票根,可兑换上海乐高乐园热饮一杯。零售及专属领域,老凤祥全市直营门 店凭票根可享产品工费优惠,部分汽车4S店还将推出购车赠送乐高乐园门票活动。 其中,上海乐高乐园将迎来首个新春主题盛会,以"大过年就要大快乐"为主题,通过焕新新春装饰、上 演新春主题演出、设置马年限定互动、开展特色共创活动等升级新春"大快乐",将传统年俗与乐高®积 木创意融合。积木大街上,由超10万块乐高积木拼搭而成、高175厘米的大财神,是此次新春主题活动 的必打卡点;乐高城市区,游客可亲手搭建"小马冰雪游园图",乐高广场将亮相总高约3.98米的巨型鞭 炮模型,十余米区域可接力拼搭新春积木鞭炮。 除了上海乐高乐园 ...
一张张音乐会票根 牵动一座爱乐之城
Xin Lang Cai Jing· 2026-01-08 06:35
Core Viewpoint - The New Year concerts in Shanghai have become a cultural phenomenon, integrating classical music into the city's lifestyle and boosting consumption while fostering cultural heritage [4][6][7]. Group 1: Event Overview - The Vienna Radio Symphony Orchestra performed two New Year concerts in Shanghai, marking the beginning of a series of festive events across the city [4]. - The New Year concerts have evolved beyond single venues, with performances taking place in various locations, including the Oriental Art Center and the Jaguar Shanghai Symphony Hall [5]. Group 2: Cultural Impact - The concerts serve as a powerful engine for urban consumption, with ticket stubs acting as "cultural tourism passes" that offer discounts at local businesses [6]. - The events have created a sense of cultural identity and emotional connection among audiences, with older generations reminiscing about their youth while younger audiences celebrate the performances [7]. Group 3: Audience Engagement - The concerts have attracted diverse audiences, including families and young music enthusiasts, who appreciate the blend of historical and modern artistic experiences [7]. - Interactive elements, such as countdowns and immersive performances, have enhanced audience participation and engagement during the events [5][6].
中宣部等七部门发布:微短剧被列入“重点任务”,出现了低成本100亿播放的新赛道?
3 6 Ke· 2025-09-29 08:57
Core Viewpoint - The "Cultural Enrichment of Rural Areas" work plan (2025-2027) aims to promote rural cultural development through initiatives like supporting micro-short dramas that resonate with farmers [1][3][23]. Group 1: Current Status of Rural Short Dramas - Rural short dramas can be categorized into two types: professionally produced rural cultural tourism dramas and those created by amateur creators [5]. - The most viewed rural short drama on Douyin is "A Le Ge Ge's Story," with over 8 billion views, highlighting the popularity of amateur content [5][7]. - Douyin hosts numerous accounts producing rural short dramas, with many videos achieving over 100,000 likes and significant engagement [7]. Group 2: Content Themes of Rural Short Dramas - The primary themes of rural short dramas include intergenerational conflict, marital relationships, and daily life, all centered around positive narratives and relatable endings [10]. - These dramas are characterized by low production costs, often filmed with smartphones, and emphasize authenticity through relatable characters and rural settings [10][12]. Group 3: Audience and Engagement - The main audience for rural short dramas consists of middle-aged and elderly users in rural areas, driven by the widespread use of smartphones [12]. - The emotional resonance and relatability of these dramas provide a sense of companionship for viewers, particularly for "left-behind elderly" individuals [12][14]. Group 4: Business Models of Rural Short Dramas - The commercial models for rural cultural tourism dramas include platform revenue sharing, tourism promotion, and government subsidies [15]. - Amateur creators monetize through various channels, including platform revenue sharing, live streaming sales, and private community engagement [16][18]. - Advertising placement is less common in rural short dramas due to brand alignment issues, but some creators utilize account matrices to increase visibility and audience reach [21][22]. Group 5: Future Outlook - The rural theme, while considered a niche, holds significant potential for development, especially with the support of the "Cultural Enrichment of Rural Areas" initiative [23].
财经老王丨暑期档火爆:票房之外的惊喜
Yang Shi Xin Wen Ke Hu Duan· 2025-08-14 08:49
Group 1 - The film "Nanjing Photo Studio" has surpassed a box office of 2.3 billion, significantly increasing the online archive inquiry volume at the Nanjing Archives by approximately 100 times [1][5] - The summer box office has reached a total of 8.9 billion, with over 200 million admissions to cinemas as of August 12 [1] - The film "Nanjing Photo Studio" has attracted over 60 million viewers, reviving the audience's memories of the War of Resistance and patriotic sentiments [3] Group 2 - The animated film "Wang Wang Mountain Little Monster" has set a new box office record within 10 days of release, leading to a surge in tourism at filming locations such as Jin Ci Museum, which saw record-high visitor numbers [7] - The film's merchandise, including plush toys, sold out quickly, with 300,000 blind boxes sold by a company in Guangzhou [7][9] - Over 30 companies are eager to collaborate with "Wang Wang Mountain Little Monster," resulting in more than 400 licensed products across various sectors [9] Group 3 - The film industry is experiencing a significant boom, with multiple film stocks being favored by institutions, leading to some stocks doubling in price within five days [9] - As of August 7, the national annual box office has exceeded 35 billion, achieving this target 55 days earlier than the previous year [9] - The potential for the film industry in China is seen as vast, with opportunities in IP licensing, cultural tourism integration, and derivative development just beginning to be explored [9]
延庆区“非常6+1”群众文艺汇演火热启幕
Xin Jing Bao· 2025-08-10 22:47
Core Viewpoint - The "Longcheng Foot Art Movement" cultural performance series in Yanqing District aims to highlight local culture and promote community engagement through various artistic forms, contributing to both cultural enrichment and economic vitality in the region [1] Group 1: Event Overview - The first performance of the "Longcheng Foot Art Movement" series took place on August 9, featuring an ecological culture theme titled "Green Water and Green Mountains, Ecological Home" [1] - The event has gathered over 300 performances from 26 administrative units, with participation from more than 3,000 performers and an audience exceeding 10,000 [1] - A total of 100 premium programs will be showcased every Friday and Saturday evening at the International Pavilion Square of the Beijing International Garden Expo Resort starting in mid-August [1] Group 2: Cultural Impact - The initiative emphasizes community involvement, allowing local residents to take center stage in cultural activities, thereby activating local cultural creativity [1] - The program aims to integrate cultural activities with tourism to stimulate the night economy, making culture a tangible force that enhances livelihoods and enriches urban life [1] - Future performances will continue to bring culture to grassroots levels, ensuring that the cultural and emotional essence permeates every corner of Yanqing [1]
张家界山上,“长”满韩国人
Zhong Guo Xin Wen Wang· 2025-04-05 01:50
Core Viewpoint - Zhangjiajie has gained significant attention and popularity due to its portrayal in the highly-rated Korean drama "My Life as a Dog," leading to increased tourism interest from South Korea [1][3][7] Group 1: Tourism Growth - The number of South Korean tourists visiting Zhangjiajie is projected to reach 400,000 in 2024, accounting for over half of the park's international visitor market share [3] - Zhangjiajie is expected to receive over 1.83 million international tourists in 2024, a year-on-year increase of 166.3% [7] Group 2: Marketing and Promotion - Zhangjiajie has actively engaged in marketing efforts, including sending invitations to the creators of "My Life as a Dog" to visit the area [1][8] - The city plans to conduct promotional activities in 17 countries and regions in 2024, inviting over 2,300 foreign travel agents to explore the destination [8] Group 3: Unique Attractions - Zhangjiajie is renowned for its stunning natural landscapes, including the Wulingyuan Scenic Area and Tianmen Mountain, which attract adventure-seeking tourists [4][9] - The area offers a variety of services tailored to international visitors, including Korean language support and culturally relevant amenities [6][9] Group 4: Cultural Impact - The success of "My Life as a Dog" has created a cultural bridge, enhancing the emotional connection between international audiences and Zhangjiajie's scenic beauty [8][9] - The interplay between film and tourism is becoming increasingly effective, showcasing the potential for media to drive travel interest [10]