"我的建议提交后，很快得到了来自全国人大和国务院有关部门的高度重视和积极反馈，让我充分 感受到政府对人大代表建议高度重视，近期一系列关于促进服务消费的政策出台实施，也让我很受鼓 舞。"全国人大代表、上海社会科学院党委书记权衡欣慰地告诉记者。 消费是经济增长的主引擎，也是民生幸福的晴雨表。环顾身旁，"公园式"商业街区多了，体验式消 费火了，家附近的烟火气暖了，一系列促消费政策落地见效，离不开权衡等代表委员以及商务部等部门 的共同努力。 权衡注意到，随着人们生活水平的提高，居民消费结构也发生很大变化，消费更多转向提升生活品 质、丰富精神世界、实现自我发展的服务领域，但我国服务业增加值占国内生产总值比重较发达国家偏 低、新型消费和优质消费供给不足、服务消费供需不匹配、政策支持和跨部门协同不足等问题也十分明 显。 在2025年全国两会期间，楼向平结合自身专业和前期调研，指出数字消费还存在基础设施短板、产 品服务供给结构性失衡、制度环境多重制约等痛点堵点，并围绕完善数字消费基础底座、加速多元业态 融合创新、健全数字消费体制机制等提出建议。 "我的意见提出后，商务部的同志很快联系我，共同研究落实，还经常向我反馈工作进展， ...

活动现场 图片来源：成都市温江区提供 2月8日，金温江年宵花市在成都温江区正式开幕。本次活动是温江"村糖"跨年启新系列活动之一，依托光华商圈独有的开敞空间优势，"一站式"解锁都市生 活年味新体验，为市民带来集"花卉展销+年货集市+文化展演"于一体的城市消费体验。 "本次年宵花市我们率先创新设置了服务消费展区，这既是温江'品质生活'民生品牌打造的具象，也是加快培育服务消费新增长点的务实举措，让品质生活 和服务消费一站搞定。"温江区商务局相关负责人表示。服务消费展区紧密围绕市民"好吃、好游、好购、好玩"等生活热点需求，构建了一个从基础保障到 精神享受的完整生态，生动展现了服务消费提质扩容的活力。 活动现场巧妙融合传统与现代元素，特别设立了文化体验区与温江新春IP"福凫马"气模打卡点，营造出独特的节日景观；非遗传承人的现场演示，彰显文化 的厚度；本土大V说唱艺人的激情演出，注入青春的活力，让传统文化"活"起来、"火"起来。 本次活动还特别推出专属票根福利。市民凭这张票根，不仅能在龙腾庭院等火锅商家享受8.8折专属折扣，还可同步解锁国色天乡、鹿尔花园的景区门票优 惠，以及CGV影城、嘉兰国际影城（温江德昆店）的观影福 ...

国务院办公厅近日印发《加快培育服务消费新增长点工作方案》提出，将优化和扩大服务供给，聚焦重 点领域、潜力领域，加快培育服务消费新增长点。这是我国适应居民消费结构升级内在需求的选择，也 是应对当前复杂经济形势、夯实经济增长基础的关键举措。 从发展机遇看，我国政策环境持续优化为服务消费拓展了空间，从中央到地方密集出台促消费政策，形 成了良好的协同效应。市场需求展现出强大韧性，2025年我国文体休闲、交通出行等领域零售额保持两 位数增长，居民对美好生活的向往为服务消费提供了持久动力。同时，人口结构变化蕴含创新动能，城 镇化进程带来新增消费需求，"Z世代"和银发群体推动细分市场形成。科技创新更是重塑服务形态，数 字技术催生新业态新模式。但要清醒认识到，我国服务消费占居民消费比重与发达经济体相比仍有差 距，部分领域高质量供给不足抑制了消费需求，消费环境仍有完善空间，平衡创新与监管、增强居民消 费能力等难题仍待破解。 推动服务消费提质扩容，需围绕激发重点领域活力和培育潜力领域动能双管齐下。在激发活力方面， 《工作方案》聚焦交通服务、家政服务、网络视听服务、旅居服务、汽车后市场服务、入境消费六大领 域，提出具体路径，体现了 ...

Core Viewpoint - The State Council's recent issuance of the "Work Plan for Accelerating the Cultivation of New Growth Points in Service Consumption" aims to optimize and expand service supply, focusing on key and potential areas to foster new growth points in service consumption, which is essential for adapting to the upgrading of residents' consumption structure and addressing the current complex economic situation [1] Group 1: Economic Context - China's economy is transitioning from high-speed growth to high-quality development, with service consumption becoming a crucial component of the domestic demand system, necessitating an enhancement in quality and expansion [1] - The shift in consumer structure from primarily goods consumption to a balance between goods and services is significant, with service consumption projected to contribute to a 5.5% year-on-year increase in service retail sales by 2025, and per capita service consumption expenditure reaching 46.1% [1] Group 2: Development Opportunities - The continuous optimization of the policy environment in China has expanded the space for service consumption, with numerous consumption-promoting policies being implemented at both central and local levels, creating a synergistic effect [2] - Strong market demand is evident, with retail sales in sectors such as cultural and recreational services and transportation expected to maintain double-digit growth by 2025, driven by residents' aspirations for a better life [2] - Demographic changes, urbanization, and the emergence of the "Z generation" and senior groups are creating new consumption demands, while technological innovation is reshaping service forms and giving rise to new business models [2] Group 3: Strategic Focus Areas - The "Work Plan" emphasizes stimulating vitality in key areas and nurturing potential sectors, specifically targeting six major areas: transportation services, housekeeping services, online audio-visual services, travel services, automotive aftermarket services, and inbound consumption [2] - In potential sectors, the plan focuses on performance services and sports event services, aiming to enhance incentive mechanisms, optimize safety management, cultivate quality brands, and build platform carriers to promote the development of new business formats [2] Group 4: Support and Coordination - The "Work Plan" highlights the need for robust support and coordinated efforts, advocating for the establishment of a standard system, strengthening credit construction, and enhancing fiscal and financial support to solidify the development foundation [3] - It calls for fiscal and financial policy tools to work in concert to effectively lower service industry costs and guide resource allocation, ensuring that tasks are implemented across departments and regions to create a positive dynamic of "government guidance and market leadership" [3] - As the "Work Plan" is implemented and policies take effect, the potential of service consumption is expected to be continuously released, providing strong momentum for high-quality economic development and meeting the public's pursuit of a high-quality life [3]

Economic Performance - In the first three quarters, the service industry added value reached 592,955 billion yuan, with a year-on-year growth of 5.4% [1] - The service industry's contribution to GDP growth was 60.7%, driving a 3.1 percentage point increase in GDP [1] Policy Initiatives - The government has implemented various policies to boost service consumption, including the "Special Action Plan to Boost Consumption" and measures to enhance service consumption quality [2] - Local governments have introduced specific initiatives, such as low-interest loans for cultural tourism enterprises and subsidies for technology service consumption [2] Market Dynamics - There is a positive interaction between policy and market, with subsidies and financing supporting innovation in service forms, while consumer vouchers stimulate demand [3] - Innovative consumption scenarios are emerging, driven by cultural and technological integration, enhancing consumer engagement [4] Cultural and Tourism Integration - The integration of culture and tourism is creating new market opportunities, with significant growth in tourism-related e-commerce and cultural services [4] - Events like the National Day holiday have seen a surge in sports service consumption, indicating a growing trend in diverse service offerings [4] Film and Entertainment Sector - The film industry is evolving into a multi-dimensional consumption ecosystem, with initiatives to convert cinema traffic into offline consumption [6] - The cross-industry integration of film with other sectors is generating substantial derivative consumption markets, with projections indicating significant growth in the animation derivative market by 2025 [7][8]