Core Insights - The ongoing Service Trade Fair is driving a new cultural and tourism wave in the Shijingshan area, particularly around the Yongding River, attracting a steady flow of visitors [2] - Yongdingheji, a trendy market located between the Yongding River and Shougang Park, features many first stores in Beijing, blending fashion and nature [2] - The area has become a popular destination for young people, with visitors enjoying the relaxed atmosphere and various activities [2] Group 1 - Yongdingheji is characterized by its trendy shops, with about half being first stores in Beijing, emphasizing a harmonious coexistence with nature [2] - The market has seen a high volume of visitors, with many young people expressing their enjoyment of the environment and offerings [2] - Store owners are responding to the influx of customers by extending their hours and showcasing popular products, such as natural plant-based items [2] Group 2 - The "Shanchu" coffee shop, which opened its first store in Beijing at Yongdingheji, has been experiencing high customer traffic, selling over 200 cups of coffee daily [4] - New attractions have opened in the area, including the Shijingshan (Benshan) and various cultural and artistic events during the Service Trade Fair [4] - A new train-themed restaurant has opened near the Xinchao Bridge, offering Mediterranean and Spanish cuisine with scenic views of the Yongding River [4] Group 3 - Shijingshan District has launched a regional cultural annual pass, covering 11 scenic spots and offering various consumer benefits for visitors [6] - The district has partnered with Alibaba's Fliggy to create an AI assistant for travel planning, enhancing the visitor experience during the Service Trade Fair [6]

Core Insights - GATE M West Bank Dream Center is enhancing its brand identity through "Night Economy + Waterfront Economy" initiatives, showcasing a vibrant cultural scene within a 162,000 square meter space along the Huangpu River [1] Group 1: Event Highlights - The "GATE M Waterfront Music Festival × Waterfront Film Festival" took place from August 15 to 24, featuring three immersive waterfront stages, four cross-border forums, 13 performances by "music dreamers," and multiple outdoor film screenings over ten days [1] - The main stage, "Waterfront Theater," was developed in collaboration with JZ Music, hosting professional bands and singers to provide enjoyable music performances against the backdrop of the river [1] - The "Dock Theater," located in a landmark building, utilized a historic dock as a natural stage, allowing audiences to enjoy performances in a unique setting [1] Group 2: Community Engagement - The event attracted attendees who remained after music performances to enjoy outdoor films, indicating strong community engagement and interest in the dual offerings [2] - The film festival collaborated deeply with Shanghai Film Co., showcasing a blend of art and commerce, positioning the West Bank Dream Center as a "container for ideal living" and a testing ground for diverse consumer experiences [2] - Upcoming screenings include classic films such as "Robot Dreams," "Slam Dunk," and "Hachi: A Dog's Tale," transforming the riverside into a "theater without a roof" [2] Group 3: Thematic Forums - The festival will host themed forums every weekend at the "Waterfront Theater," featuring discussions with JZ Music artists, insights from the creative team behind "The Little Monster of Langlang Mountain," and conversations on sustainable lifestyles in collaboration with ELLE magazine [2]