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国庆中秋假期天津重点监测企业销售额达31.1亿元 同比增6.2%
Zhong Guo Xin Wen Wang· 2025-10-09 10:51
Core Insights - During the National Day and Mid-Autumn Festival holiday, Tianjin's monitored enterprises achieved a total sales revenue of 3.11 billion yuan, marking a year-on-year increase of 6.2% [1] - The total number of visitors during the holiday reached 21.4 million, with a year-on-year growth of 4.5% [1] Group 1: Sales and Visitor Data - Tianjin's business system launched over 400 integrated activities across commerce, tourism, culture, sports, and exhibitions, enhancing consumer engagement [1] - The sales revenue of 3.11 billion yuan reflects the effectiveness of these initiatives in driving local consumption [1] Group 2: Tourism and Events - The "Water Show + Building + Bridge" light show along the Haihe River significantly boosted Tianjin's visibility and attractiveness, drawing over 300,000 visitors daily [3] - The light show and related events led to a 27% to 65% increase in orders for associated sectors such as hotels, restaurants, and bars [3] Group 3: Cultural and Entertainment Activities - The integration of cultural performances in commercial areas proved effective in attracting crowds, with daily visitor numbers exceeding 550,000 in key districts [3] - Popular performances and immersive experiences contributed to a surge in local tourism, with specific events ranking highly among visitor attractions [3] Group 4: Emerging Consumption Trends - The rise of "Guzi Economy" through e-sports and ACG exhibitions has become a new consumption hotspot, with significant participation in events like the national finals of "Honor of Kings" [4] - The establishment of immersive experience venues and themed pop-up stores indicates a growing market for niche consumer groups, particularly in the anime and gaming sectors [4]
市民游客在德寿宫穿越了
Hang Zhou Ri Bao· 2025-10-09 02:37
杭州市智力运动管理中心相关负责人表示,将通过此次活动,进一步推动"电竞+文旅"融合创新, 为杭州智力运动产业发展注入文化新内涵,也为市民带来兼具趣味性与文化性的全新体验。 10月7日,第二届亚奥电子体育周上城电竞日、第二届亚奥电子体育锦标赛上城分站赛在上城区南 宋德寿宫遗址博物馆开幕,为市民打造一场穿越古今的"宋韵+电子体育"沉浸式盛宴,也为国庆长假的 尾声增添了一丝热闹。 活动当天,重华宫殿前广场成为宋韵文化体验地。点茶工坊内,茶师现场传授点茶技艺,参与者亲 手制作"宋代版拉花",将足球、动漫角色、电竞等元素融入点茶艺术,体验者纷纷表示"既学到了非遗 技艺,又充满趣味"。漫游星次元区域则充满艺术与潮流气息,联动漫画家魏一番的《仙龙掌》品牌打 造的波普涂鸦墙前,亲子家庭与年轻游客共同创作,用色彩为德寿宫增添活力。此外,快乐充能游戏馆 的复古红白机唤起儿时回忆,宋代阁楼风格的弹珠机融入飞檐、斗拱元素,成为连接古今游戏趣味的独 特载体。 设置在慈福宫的"赛博电竞场"首日开启《实况足球》赛事,数十位来自全国各地的选手展开激烈角 逐。比赛区域,选手们专注操作,精彩对决吸引了市民游客驻足围观。同时,投壶、蹴鞠、射箭互动 ...
“农游经济”推动文旅融合,王者荣耀全国大赛落地天津
Sou Hu Wang· 2025-10-07 11:29
Core Insights - The twelfth "Honor of Kings" National Championship showcased a successful integration of esports with music, exhibitions, and interactive gameplay, attracting over 100,000 participants daily and generating a cultural tourism wave in Tianjin [1][3][15] Group 1: Event Overview - The event took place from October 3 to 5 in Tianjin, featuring a high level of engagement and participation from players across the country [1] - The championship has evolved from a traditional esports competition to a more inclusive and diverse event, incorporating elements of music and tourism [3][4] Group 2: Participation and Engagement - The tournament's design lowered barriers to entry, allowing players of various ages and skill levels to participate through different competition formats, including professional, community, and casual events [6][9] - The introduction of the "Star Path" concept allowed participants to showcase their talents beyond gaming, fostering a sense of community and inclusivity [9][11] Group 3: Economic Impact - The event significantly boosted local tourism, with many "Honor of Kings" travel groups visiting Tianjin, leading to increased consumption in local businesses [15][17] - The integration of esports into urban life has created a new economic model termed "Rural Tourism Economy," which combines gaming, tourism, and consumption [19][21] Group 4: Cultural Integration - The event transformed esports into a cultural phenomenon, connecting people and cities through various activities, including themed markets and interactive installations [13][22] - The success of the event in Tianjin reflects a broader trend of cities leveraging esports to attract younger demographics and enhance local tourism experiences [22][24]
五一假期广州接待游客、文旅消费分别增7.8%、14.2%
Nan Fang Du Shi Bao· 2025-05-06 01:07
2025年"五一"假期,广州市打造精品演出、文博展览、非遗体验、潮玩乐游、乡野拾趣五大主题逾千场 活动,全面激活"跟着赛事去旅行"城市文旅品牌。借助广交会与小长假双线"引流",文商旅体深度融合 成效凸显,景区景点、文博场馆、剧场剧院等持续爆满。来自广州市文化广电旅游局的数据显示,全市 共接待游客近1190万人次,实现文旅消费超121亿元,同比分别增长7.8%、14.2%,多项数据指标位居 国内热门旅游城市前列。 "五一"假期,广州纳入统计的14个重点景区接待游客187.8万人次,同比增长34% 今年,广州迎来"全运年",广州市各大景区全面焕新升级,打造了独特的文旅新体验。 长隆旅游度假区水上乐园三大世界级设备全国首秀,夜间园区上演"水上超级电音派对",为市民游客带 来全新的速度与激情。广州塔尽显"城市会客厅"魅力,举办多场非遗活动,成为游客聚集地。 增城森林光影音乐公园作为"环南昆山—罗浮山县镇村高质量发展引领区"的重点农文旅项目,首次推 出"森呼吸·露营生活艺术节",打造"帐篷露营+音乐演出+非遗+户外体验"的创新模式,吸引了众多游客 参与,为粤港澳大湾区文旅融合注入全新活力。正佳极地海洋世界限时上演美人鱼 ...
打造粤味IP,电竞文旅深度融合,广州游戏产业如何再攀高峰
Nan Fang Du Shi Bao· 2025-05-05 05:06
Core Insights - Guangzhou is actively promoting its gaming and esports industry through various events and policies, aiming to create a new consumption scene that integrates esports with cultural tourism [1][3][20] - The city has established itself as a hub for game development, with numerous well-known companies setting up operations there, supported by government initiatives and a rich cultural backdrop [6][12][14] Group 1: Events and Activities - The "2025 Decision Peak: International Peak Cup" event showcased international teams and integrated local cultural elements, enhancing the visibility of Guangzhou's esports industry [3][4] - Multiple gaming events during the May Day holiday, including the collaboration between League of Legends and the Guangzhou Firefly Animation Game Carnival, provided immersive experiences for attendees [3][4] - The collaboration between Tencent's game and the Guangzhou Tower aimed to create a unique tourism experience, highlighting the potential of digital IP in traditional tourism [4] Group 2: Government Support and Policies - The Guangzhou government has implemented various policies to support the gaming and esports industry, including financial incentives and action plans to establish the city as a national esports center [6][8] - Specific measures in districts like Huangpu and Huadu provide substantial financial support for major esports events and encourage the establishment of gaming companies [7][8] - Economic experts have noted the effectiveness of these policies in reducing operational costs for gaming companies, thereby fostering industry growth [8][10] Group 3: Industry Competitiveness - The gaming industry in Guangzhou benefits from a complete industrial chain and a concentration of talent, making it a competitive environment for game development [9][10] - The presence of numerous educational institutions in the Greater Bay Area contributes to a skilled workforce, essential for the industry's growth [10][11] - The unique cultural heritage of Guangzhou enriches the gaming products developed in the region, allowing for a diverse range of game types and themes [11][14] Group 4: Cultural Integration and IP Development - Local gaming companies are increasingly incorporating elements of Lingnan culture into their products, creating games that resonate with regional identity [14][16] - There is a call for more impactful games that reflect local culture and can compete on a global scale, emphasizing the need for high-quality original IP [16][19] - The integration of AR and VR technologies is suggested to enhance cultural experiences through gaming, potentially attracting more players and tourists [16][20] Group 5: Global Expansion and Market Strategy - Guangzhou's gaming companies are focusing on international markets, with significant revenue generated from overseas sales, particularly in mobile gaming [18][19] - Strategies for global expansion include leveraging cultural themes that resonate universally and engaging with international gaming communities through various platforms [19][20] - The city aims to deepen the connection between gaming, cultural tourism, and local economic development, creating a vibrant ecosystem that benefits all sectors involved [20]