NO.1 《九牧之野》预约数破50万 11月20日消息，由仙峰游戏研发、雷霆游戏发行的三国题材SLG（策略类游戏）新作《九牧之野》近日 传来捷报，全平台预约数量成功突破50万大关。同时，官方已正式确认该游戏将于12月18日开启公测上 线，这一消息在游戏圈引发了广泛关注。 （文章来源：每日经济新闻） 值得关注的是，在联动公告中还特别提及《逆战：未来》即将公布"大事件"。此前，该游戏就曾多次进 入公众视野，备受玩家期待。在上一轮测试中，《逆战：未来》展现出了较高的完成度，无论是游戏画 面、玩法设计还是整体体验，都给参与测试的玩家留下了深刻印象。 点评：在资本市场层面，这一联动消息以及《逆战：未来》可能即将上线的预期，可能会对相关企业产 生一定的影响。天美工作室背后的母公司，作为游戏开发和运营的重要主体，其股票表现可能会受到市 场关注。如果《逆战：未来》能够在2026年顺利上线，并且凭借其较高的完成度和独特的玩法设计获得 玩家的认可和好评，那么有望为公司带来新的收入增长点。这将提升市场对公司未来盈利能力的预期， 从而吸引更多投资者的关注和资金流入，推动公司股价上涨。 NO.3 网易游戏及相关增值服务三季度净收入23 ...

Core Insights - The Chinese shooting game market is dominated by realistic shooting games, with Tencent being the leading player, holding a significant share of the top products [1][2][4] - Tencent has a robust pipeline of upcoming shooting games, including both self-developed and overseas licensed titles, indicating a strategic focus on diversifying its offerings [2][3] - The overall landscape of shooting games is evolving, with a shift towards differentiation in gameplay and themes, as companies explore new genres and innovative mechanics [13][30] Tencent's Position - Tencent's dominance in the shooting genre is evident, with several top titles like "Peace Elite" and "Call of Duty Mobile" under its belt, showcasing its strong market presence [1][4] - The company is actively developing new titles that avoid the saturated military realism theme, focusing instead on fantasy and unique gameplay experiences [3][5] - Tencent's upcoming titles include "Rainbow Six" and "The Division: Dawn," which are set to expand its portfolio in the shooting genre [2][3] Industry Trends - The shooting game market is experiencing saturation in the military realism segment, prompting companies to seek differentiation through innovative gameplay and thematic diversity [13][30] - There is a growing trend towards "PVE" and "PVPVE" modes, which may become focal points for future competition, as they cater to diverse player preferences [34][35] - The integration of AI technology in game development is expected to enhance gameplay experiences, leading to new innovations in shooting games [34][35] Global Market Dynamics - The global shooting game market remains dominated by realistic titles, with major franchises like "Call of Duty" and "Battlefield" achieving significant sales [14][16] - Companies like Sony and Microsoft are also exploring new gameplay styles and themes, indicating a broader trend towards diversification in the shooting genre [22][24] - The emergence of new gameplay mechanics, such as "search and rescue" combined with battle royale elements, reflects the industry's shift towards innovative and hybrid gaming experiences [19][30]

Game Releases - Tencent's self-developed FPS game "Counter-Strike: Future" began its "Evolution Test" recruitment on August 25, featuring cross-platform data sharing and classic gameplay modes along with new innovative modes [1] - The fantasy multi-dimensional combat game "Double Helix" by Hero Games announced its public test date for October 28 during a live broadcast on August 26, removing the character and weapon gacha system and focusing on cosmetic purchases [3] - "Clockwork Mania" launched its global public test on August 28, combining retro American art style with bullet-hell shooting, and featuring a collaboration event with "Tom and Jerry" [5] - miHoYo's new title "Honkai: Fate Spirits" was first revealed on August 29, featuring a blend of pet collection and auto-chess gameplay, expanding the boundaries of the Honkai IP [7] Industry News - The number of game licenses issued in August reached a new high for the year, with a total of 173 games approved, including notable titles from NetEase and Bilibili [13][14] - 37 Interactive Entertainment reported a revenue of 8.486 billion yuan for the first half of 2025, a year-on-year decrease of 8.08%, while net profit increased by 10.72% [15] - The company has over 20 new games in development, with more than half being SLG titles, and is actively applying AI technology across various operational aspects [15] Company Developments - The head of NetEase's "Onmyoji" division, Jin Tao, has left to start a new venture, partnering with former NetEase Art Design Center president "Master" [17] - The newly established Guangzhou Jizi Information Technology Co., Ltd. has a registered capital of 1 million yuan, focusing on software and hardware sales, among other services [18]