Core Viewpoint - The article highlights the deceptive marketing practices surrounding weight loss products, where seemingly genuine consumer experiences are actually orchestrated by businesses to lure customers into purchasing high-priced items [1][2]. Group 1: Marketing Tactics - Social media platforms are flooded with enticing weight loss posts that promise quick results, such as "lose 10 pounds in 15 days" [1]. - These posts are often created by businesses using fake accounts to simulate ordinary consumers, leading to a false sense of credibility [1]. - The marketing strategy exploits the common desire to lose weight without effort, promoting the idea of "effortless weight loss" [1]. Group 2: Health Risks - Many advertised weight loss products, claiming to be "purely plant-based" and "without side effects," may actually contain banned substances like sibutramine and phenolphthalein [2]. - Long-term use of these products can result in serious health issues, including metabolic disorders and heart diseases, with symptoms often appearing only after prolonged use [2]. - The rise of misleading weight loss narratives undermines public trust in scientific weight management and can lead to harmful health practices [2]. Group 3: Regulatory Concerns - There exists a gray industry behind these weight loss posts, characterized by professional "weight loss promoters" who are either hired by unscrupulous businesses or are fake influencers [2]. - The growth of this gray market reveals significant regulatory gaps, including inadequate platform oversight and weak accountability for false advertising [2]. - To combat this issue, regulatory bodies need to implement comprehensive review mechanisms and classify weight loss content under advertising regulations [3].

6月5日，广州启动2025年全民健康素养宣传月暨体重管理年主题宣传活动，主题为"控体重、提素养、 享健康"。活动现场公布了全市63家设有体重管理门诊的医疗机构名单，并将形成体重管理门诊地图， 推动科学减重服务落地到社区。 "广州20—79岁人群超重率33.9%，肥胖率11.9%，虽低于全国平均水平，但仍不容忽视。"广州市疾病 预防控制中心（广州市卫生监督所）副主任、主任医师陈淑贤表示，超重和肥胖是心脑血管疾病、糖尿 病和部分癌症等慢性病的重要危险因素。 "我们平时说的减重，更准确地说是减脂。"广州市红十字会医院临床营养科主任谭荣韶表示，关键不在 于体重数字，而在于控制体内过多的脂肪，尤其是内脏脂肪。 广州市卫生健康宣传教育中心主任黄若楠介绍，广州通过建机制、强队伍和树品牌持续推进健康素养建 设。例如，出台全国首部以健康促进与教育为主题的专项地方立法《广州市健康促进与教育规定》，为 提升居民健康素养水平提供法治保障。 目前，广州全市健康科普专家库已汇聚886名专家，8800余名医务志愿者常态化利用业余时间深入身边 社区和单位，开展形式多样的健康宣教活动。 体重管理方面，广州市卫生健康委联合12部门印发《广州市" ...