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换个思路 增长翻倍:千亿营销操盘手申晨的2026新增长密码
混沌学园· 2026-01-29 11:57
3场直播,观看人数从80人断崖式跌至20人。 第二场,60人。 他加强自我塑造:我是新浪微博创始团队成员,拿遍营销奖项,上过央视新闻联播,向总理汇报过工作…… 第三场,20人。 "怎么越努力人越少?"他走进洗手间,拍下一张满脸沮丧的自拍。 这是熊猫传媒创始人申晨"杭漂"创业时最刺痛的一课。 他带着团队熬夜打磨脚本、细抠话术,把"努力"刻进骨子里,却在流量崩塌的瞬间顿悟: 方向错了,所有发力都是自我消耗 。 没人告诉他,直播不是讲课。直到雷军那句话点醒他: "99%的问题都有标准答案,找个懂的人问问。" 他摇来团队,调了话术,终于在第五场观看破千。 第一场直播,80人在线。 他安慰自己:只是不适应节奏。 这个狼狈却真实的开场,正是我们特邀全网超22亿播放的申晨老师携最新 『《超级成长·超级增长》系列课』 重返混沌的核心原因: 今天创业者最大的成本,不 是试错,而是在错误方向上支付认知税。 他带来的不是又一个"风口论",而是一份面向未来五年的 "趋势生存地图" 。 但他不是站在高处讲趋势的人,而是 长期站在现场判断方向的人 。 作为商业认知的守望者,混沌敏锐察觉到,无数创业者正陷入一种"勤奋的死循环":疯狂内卷、 ...
2025年诺贝尔经济学奖,藏着AI时代普通人赚钱的密码
3 6 Ke· 2025-10-15 13:18
Core Insights - The Nobel Prize in Economic Sciences awarded this year emphasizes the theory of economic growth, particularly focusing on "creative destruction" as a key concept [4][6][12] - The prize is shared between Joel Mokyr, who is recognized for linking technological progress to sustained growth, and Philippe Aghion and Peter Howitt, who expanded on Joseph Schumpeter's ideas regarding creative destruction [4][6] Group 1: Creative Destruction - "Creative destruction" refers to the process where new technologies, products, or business models replace outdated economic structures, driving economic growth [9][10] - Schumpeter identified entrepreneurs as the leaders of economic development, capable of innovatively reconfiguring production factors to disrupt market equilibrium [7][9] - The dynamic imbalance created by creative destruction is essential for economic health, providing opportunities for entrepreneurs to earn excess profits [9][10] Group 2: Knowledge and Innovation - Mokyr's research highlights the profound connection between technological change and sustained economic growth, emphasizing the importance of knowledge accumulation and dissemination [13][15] - He categorizes knowledge into two types: propositional knowledge (understanding scientific principles) and procedural knowledge (practical skills to apply those principles) [13][14] - The interplay between these two types of knowledge is crucial for economic advancement, as scientific principles drive technological inventions while technical challenges stimulate scientific breakthroughs [14][15] Group 3: Implications for Individuals and Entrepreneurs - The insights from the Nobel Prize reveal that continuous innovation, knowledge accumulation, and a spirit of risk-taking are vital for sustained growth at individual, corporate, and national levels [16][17] - Entrepreneurs are encouraged to engage in "creative destruction" by breaking old rules and redefining problems, rather than merely replicating existing successful models [18][19] - Emphasizing the importance of knowledge as the foundational currency for innovation, the article suggests that entrepreneurs should adopt a mindset of experimentation and view failures as learning opportunities [23][30]
2025年诺贝尔经济学奖,藏着AI时代普通人赚钱的密码
混沌学园· 2025-10-15 12:03
Core Viewpoint - The 2025 Nobel Prize in Economic Sciences was awarded to economists Joel Mokyr, Philippe Aghion, and Peter Howitt for their contributions to the theory of innovation-driven economic growth [1][6]. Group 1: Innovation and Economic Growth - The concept of "creative destruction" is central to this year's Nobel Prize, highlighting the role of continuous technological innovation in driving economic growth [8][14]. - Creative destruction refers to the process where new technologies replace old ones, leading to dynamic imbalances that create opportunities for entrepreneurs to earn excess profits [15][16]. - The essence of economic growth is not merely the accumulation of capital and labor but the emergence of knowledge as a driving force [22][19]. Group 2: Knowledge and Innovation - Joel Mokyr's research emphasizes the deep connection between technological change and sustained economic growth, focusing on the accumulation, dissemination, and application of "useful knowledge" [19][20]. - Mokyr categorizes knowledge into two types: propositional knowledge (understanding scientific principles) and procedural knowledge (practical skills) [19][20]. - The interplay between these two types of knowledge is crucial for economic advancement, as scientific principles drive technological inventions, while technological challenges stimulate scientific breakthroughs [20][21]. Group 3: Implications for Individuals and Entrepreneurs - The principles of economic growth revealed by the Nobel laureates apply not only to macroeconomic theories but also to individual and entrepreneurial growth [24][25]. - Individuals are encouraged to engage in "creative destruction" by breaking old rules and redefining problems, rather than merely replicating existing successful models [26][27]. - Continuous innovation is essential for both personal and organizational growth, requiring a mindset that embraces risk and experimentation [40][41].
大模型“考生”破题全国一卷高考作文,听听人工智能专家怎么说
Xin Jing Bao· 2025-06-10 02:50
Core Viewpoint - The article discusses the performance of various AI models in writing high school entrance exam essays, highlighting their strengths and weaknesses in understanding materials and generating coherent, insightful content [1][15]. Group 1: AI Model Performance - The selected AI models for the essay evaluation include DeepSeek, Baidu Wenxin Yiyan, Zhiyu Qingyan, and ChatGPT-4o, all of which are general-purpose models [2][3]. - The models struggled with understanding the deeper connections between the provided materials and the exam prompt, often resulting in superficial interpretations [3][4]. - Notably, DeepSeek and ChatGPT-4o deviated from the historical context of the materials, while Zhiyu Qingyan and Baidu Wenxin Yiyan managed to incorporate relevant themes [2][3]. Group 2: Evaluation Criteria - Key evaluation criteria for the essays included topic relevance, language expression, logical structure, and cognitive alignment with the prompt [4][15]. - The essays were scored by experienced language teachers, with scores ranging from 40 to 50, indicating varying levels of understanding and expression [5][6][14]. Group 3: Expert Insights - Experts noted that while AI models can generate grammatically correct and logically structured essays, they often lack emotional depth and unique personal insights [15][18]. - The consensus among educators is that AI models can enhance writing skills but should not be overly relied upon, as they may lead to cognitive outsourcing and a lack of critical thinking [17][19]. - AI models are seen as tools to promote educational equity and facilitate personalized learning experiences, but their limitations in creativity and emotional expression remain a concern [17][18].