赛事+模式
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(乡村行·看振兴)改革为笔 山水为墨:浙江镇域“点绿成金”
Zhong Guo Xin Wen Wang· 2025-10-20 10:13
Core Viewpoint - The article highlights the transformation of KuaCang Town in Zhejiang into a model of green development and rural revitalization, leveraging natural resources and innovative practices to enhance local economy and community welfare [2][3]. Group 1: Development Initiatives - KuaCang Town has adopted the "Two Mountains" concept, focusing on ecological priority and green development to convert natural resources into economic advantages and shared prosperity for the community [2]. - The "YunJing Project," with a total investment of 570 million yuan, aims to integrate ecological tourism and outdoor activities, enhancing the area's infrastructure and expected to attract 1 million visitors annually, creating over 200 new jobs [3]. Group 2: Tourism and Events - The town has implemented an "event+" model to stimulate tourism, with recent events like the third Youth KuaCang Obstacle Challenge attracting nearly 1,000 participants and generating significant local tourism revenue [5]. - During the recent National Day and Mid-Autumn Festival, KuaCang received nearly 50,000 visitors, contributing over 500,000 yuan in tourism consumption [6]. Group 3: Community Collaboration - Local businesses, such as "Stone Coffee," are collaborating to create integrated service chains that combine outdoor activities, dining, and accommodation, enhancing the overall visitor experience [7]. - The town is fostering a collaborative approach among villages to share resources and develop a unified strategy for tourism and economic growth, emphasizing the creation of a new lifestyle that values environmental sustainability [8].
国庆假期 湖北枣阳“票根经济”撬动文旅消费升级
Zhong Guo Xin Wen Wang· 2025-10-10 05:29
中新网湖北新闻10月10日电(姚树君 张艳峰)国庆中秋长假期间,枣阳累计接待游客143.78万人次,实现 旅游总收入2.73亿元,分别较2024年同比增长11.73%、12.22%。A级旅游景区共接待游客40.23万人次, 较2024年同比增长7.42%。 "十一"期间,2025年湖北省全国百强县篮球联赛枣阳两个主场比赛火热进行,精彩赛事吸引襄阳、南 阳、汉川、枝江等地球迷汇聚于此,5000多个座位座无虚席。 赛场上球员拼得火热,赛场下消费市场"燃"到爆。"十一"期间,枣阳城区部分酒店平均入住率飙升到 80%,不少酒店更是早早满房,出现"一房难求"的局面。枣阳市金钻酒店经理罗盼表示,该酒店"住宿 +观赛"套餐几乎被抢空,八成以上都是外地客人。 借助赛事火热,部分商家联动推出观赛消费地图,夜市摊位延长营业时间,特产商店开起夜间专场, 将"看球"和"消费"紧密联系起来。10月1日,新开业的枣阳市汇聚广场以"全龄层、全时段、全场景"的 消费新体验,成为来枣游客又一热门选择。10月1日至5日,汇聚广场累计客流量30.04万人次,销售额 1943万元,仅10月1日开业当天,客流量近8.76万人,销售额突破600多万元, ...
小县城办大赛,激活“赛事+”新动能篮球“苏超”带动灌南文旅消费飙升28%
Xin Hua Ri Bao· 2025-10-10 00:10
Core Insights - The Jiangsu Province Men's Basketball Super League concluded in Guannan County, with Nanjing Haisheng team winning the 2025 season championship, showcasing the innovative concept of "small county hosting big events" [1] - Guannan County's successful hosting of various provincial-level sports events has significantly improved its event organization capabilities and urban management [2] - The "event+" model has been implemented to stimulate local tourism and consumption, with significant economic benefits observed during the tournament [3] - The growing popularity of basketball in Guannan County has led to increased community engagement and the establishment of a comprehensive basketball development plan [4] Group 1 - The Jiangsu Province Men's Basketball Super League was successfully held in Guannan County, highlighting the county's ability to host large-scale events [1] - Guannan County has formed a multi-departmental preparation team to ensure the smooth execution of the event, utilizing a modern sports center with upgraded facilities [1] - The event attracted over 80% venue occupancy, with an average of nearly 3,000 spectators per game [1] Group 2 - Guannan County has hosted an average of five to six provincial-level sports events annually, enhancing its organizational capabilities through practical experience [2] - The county's tourism bureau created a "watching basketball" travel package, leading to increased local consumption during the event [3] - The tournament generated approximately 3.042 million yuan in consumption, with a total of 11,000 attendees over three days [3] Group 3 - The county has hosted over 100 basketball events this year, reflecting a growing trend in community engagement with the sport [4] - Investments in basketball facilities have increased, with 28 new or renovated courts added in 2024, bringing the total to 485 [4] - The local basketball culture is evolving, with initiatives aimed at integrating basketball into daily life and promoting youth development [4]
篮球“苏超”带动灌南文旅消费飙升28%
Xin Hua Ri Bao· 2025-10-09 23:10
Core Insights - The Jiangsu Province Men's Basketball Super League concluded in Guannan County, with Nanjing Haisheng Team winning the 2025 season championship, showcasing the innovative concept of "small county hosting big events" [1] - Guannan County's successful hosting of various provincial-level sports events has significantly improved its event organization capabilities and urban management standards [2] - The "event+" model in Guannan County has stimulated local tourism and consumption, with significant participation and spending during the basketball league [3][4] Event Organization and Infrastructure - Guannan County established a joint preparation team involving multiple departments to ensure the smooth execution of the basketball league, utilizing a modern sports center equipped with international standards [1] - The sports center achieved over 80% attendance during the event, averaging nearly 3,000 spectators per game [1] Economic Impact and Tourism - The basketball league attracted 11,000 attendees over three days, generating approximately 3.042 million yuan in consumption related to dining and accommodation [3] - Guannan County's tourism reception reached about 28,900 visitors, contributing to a 4.12 million yuan increase in cultural and tourism consumption, marking a 28% year-on-year growth [3] Community Engagement and Development - The county has hosted over 100 basketball events this year, fostering a strong community connection through the sport [4] - Continuous investment in basketball facilities has led to the addition of 28 new or renovated courts in 2024, bringing the total to 485 [4] - The local government is developing a comprehensive basketball development plan to enhance youth training, community engagement, and professional competition [4]
山东:赛事经济跑出“加速度”
Xin Hua She· 2025-08-09 09:44
Group 1 - The core idea of the articles revolves around the integration of sports events with local economies, enhancing consumption through various innovative models and collaborations [1][2][3][4] - Qingdao's West Coast New Area hosted 62 sports events in the first half of the year, attracting 240,000 participants and generating approximately 200 million yuan in consumption [1] - The "e-sports + tourism" model in Jinan has led to the emergence of new business formats such as e-sports themed hotels and immersive experience centers, revitalizing the local economy [2] - The "90 minutes + consumption chain" model from the Weifang "V Super" football match generated 22 million yuan in revenue in the first week and attracted 280,000 participants, effectively boosting the city's economy [2] - Shandong's "event +" model extends the value chain of the sports industry, aiming for a participation rate of 41.3% in sports activities by 2024, with an average sports consumption of 2,164 yuan per person [3] - In the first half of 2025, Shandong hosted 698 sports events with over 500 attendees, generating direct economic benefits of 3.946 billion yuan across various industries [3] - The Shandong Sports Bureau emphasizes the importance of leveraging sports events for urban infrastructure development, cultural growth, and enhancing international influence [4]