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潮起“白酒金三角” 关注品牌链整合
Sou Hu Cai Jing· 2025-09-14 07:34
李后强 中国系统科学研究会副理事长、中共四川省委四川省人民政府决策咨询委员会副主任、成都市社会科学界联合会主席、二级教授、博士生导师,四 川省社会科学院原党委书记 今天,我们汇聚在一起,共同讨论"中国白酒金三角"的有关问题,重点研究"六朵金花"酒商共享品牌建设项目。这不仅是一次产业合作的再出发,更是一场 中国酒业在新时代背景下,从战略顶层到产业底层的系统性重构,可以说是"潮起金三角,关注全酒业"。作为长期深耕于白酒产业发展的研究者,我深感责 任重大,使命光荣。在此,我就金三角项目背景、品牌共享机制以及未来发展战略,谈些看法。 "中国白酒金三角"——以四川泸州、宜宾、贵州仁怀为核心,是中国最具综合实力的白酒产业集群,是中国白酒的"心脏地带"。2019年,川黔三市联动,提 出共建区域品牌,已初步形成共识。然而,近年来受宏观经济波动、消费结构变迁、渠道碎片化等多重因素影响,区域协同推进缓慢,品牌势能未能充分释 放。当前,白酒行业再次进入深度调整期,单一品牌、单一企业已难以独立应对周期性挑战。我们必须以更大的格局、更深的智慧、更高的维度,推动"金 三角"从地理概念走向价值共同体。 从"中国白酒金三角"切入,让酒商共享 ...
【资治】李后强:潮起“白酒金三角” 关注品牌链整合
Sou Hu Cai Jing· 2025-09-14 03:16
欢迎关注"方志四川"! 从"中国白酒金三角"切入,让酒商共享品牌红利,需确立"一个平台、两大机制、三层突破"的工作框架。 一个平台,即需要筹建"中国白酒金三角品牌发展联盟",由政府引导、企业主体、市场运作,建立常态化协作机制。目前已有组织架构设计,泸州、宜 宾、遵义三地主管部门也有初步合作意向,茅台、五粮液、泸州老窖、郎酒等龙头企业积极响应。 两大机制,就是"品牌共享机制"与"产能协同机制"。需推动建立"金三角"区域公共品牌标识体系,制定统一的质量标准、文化叙事与传播策略,实现"名 酒引领、产区背书、中小酒企共享"的发展格局。 潮起"白酒金三角" 关注品牌链整合 李后强 今天,我们汇聚一堂共同讨论"中国白酒金三角"有关问题,重点研究"六朵金花"酒商共享品牌建设项目。这不仅是一次产业合作的再出发,更是一场中国 酒业在新时代背景下,从战略顶层到产业底层的系统性重构,可以说是"潮起金三角,关注全酒业"。作为长期深耕于白酒产业发展的研究者,我深感责任 重大,使命光荣。在此,我就金三角项目背景、品牌共享机制以及未来发展战略,谈些看法。 "中国白酒金三角"——以四川泸州、宜宾、贵州仁怀为核心,是中国最具综合实力的白酒产业 ...
陈春花:超越二元论——哲学认知升级驱动企业智能进化
Jing Ji Guan Cha Bao· 2025-07-02 07:55
Group 1 - The core argument emphasizes the need for companies to adapt to the complexities of the digital age by shifting from traditional binary thinking to a non-binary cognitive model that fosters holistic and interconnected understanding [1][7][8] - Companies are facing significant challenges as the traditional binary cognitive model, which divides the business landscape into opposing categories, becomes increasingly inadequate in the context of digital transformation [7][8] - The transition to a non-binary cognitive model requires companies to embrace ecological symbiosis, dissolve organizational boundaries, and recognize non-linear relationships in the business environment [9][10][11] Group 2 - The non-binary cognitive model is supported by advancements in quantum physics and philosophical theories that emphasize the interconnectedness of individuals and their environments, challenging traditional reductionist views [11][12][13] - Companies must recognize the dynamic nature of relationships in the digital age, moving away from static perceptions of the external world to a more interactive and collaborative understanding [14][15] - Establishing a dynamic holistic cognitive framework can help alleviate anxiety and confusion caused by outdated cognitive paradigms, enabling companies to better navigate uncertainties and complexities in the market [16]
以“量子思维”分析四川文旅市场/李后强
Sou Hu Cai Jing· 2025-06-12 13:57
Core Viewpoint - Sichuan's tourism industry faces significant challenges despite its rich resources, with a need for innovative strategies to transform its cultural and tourism offerings into competitive products [3][4][19]. Group A: Current Dilemmas and Specific Manifestations - The tourism industry in Sichuan exhibits a structural imbalance, with core cultural IPs like panda culture and Three Kingdoms culture not effectively converted into impactful tourism products [4][5]. - Resource utilization is heavily reliant on natural assets, with insufficient innovation in cultural IPs and uneven regional development affecting overall growth [4][5]. - Market operations are limited, with low marketization levels and inadequate financing options hindering project development [4][5]. - There is a notable shortage of professional talent and systemic barriers that impede the efficiency of cultural and tourism integration [4][5]. Group B: Quantum Thinking and Main Characteristics - The shift from "Newtonian thinking" to "quantum thinking" is essential for addressing the complexities of the modern tourism landscape, emphasizing the need for innovative and flexible strategies [12][13][16]. - Quantum thinking encourages embracing uncertainty and exploring multiple possibilities, which can lead to breakthroughs in tourism development [15][16]. Group C: Pathways and Strategic Recommendations - Sichuan's tourism development should transition from a resource-driven model to an innovation-driven approach, focusing on top-level breakthroughs and grassroots restructuring [19][20]. - Emphasis on cultural excavation and transformation is crucial, with a focus on enhancing the value of cultural IPs and developing immersive experiences [22][23]. - Strengthening market entities and policy support is necessary, including establishing special funds and promoting collaboration between state-owned and private enterprises [23][24]. - Building a comprehensive brand matrix and enhancing digital capabilities will be vital for improving the overall tourism experience and expanding market reach [24][25][28]. - Continuous improvement of infrastructure and service quality is essential to enhance visitor satisfaction and accessibility [28][29].
中国加快中文标准体系建设、数字技术赋能教学实践应对学习需求增长
Zhong Guo Xin Wen Wang· 2025-04-28 07:35
Group 1 - The second China Graduate International Chinese Education Case Competition has been launched, highlighting the growing global demand for Chinese language learning, with over 30 million learners across more than 190 countries and regions [1][2] - The competition aims to promote international Chinese education as a bridge for cultural exchange and mutual understanding, with a focus on digital transformation in education [1][2] - The event features four main competition tracks: "Smart Chinese," "Chinese+," "Story Chinese," and "Overseas Local," designed to foster innovation and collaboration in international Chinese education [2] Group 2 - Shanghai has hosted over 40 Confucius Institutes in 35 countries, contributing significantly to international Chinese education [2] - The theme of this year's competition is "Digital Intelligence Empowering Education, Chinese Connecting the World," reflecting the importance of adapting to educational changes in the digital age [2] - The concept of "quantum thinking" is introduced to understand the unique characteristics of the Chinese language, emphasizing its scientific and cultural value [3]