非遗文化消费
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品异国风味 逛区域首店 观音桥商圈假期打造多元消费盛宴
Sou Hu Cai Jing· 2025-10-03 09:25
Core Insights - The "2025 Chongqing·Singapore Experience Week" was held during the National Day and Mid-Autumn Festival holiday, marking the 10th anniversary of the China-Singapore connectivity project [1] Group 1: Event Highlights - The event attracted large crowds, showcasing Singaporean cuisine such as Hainanese chicken rice, laksa, satay, and kaya toast, creating an immersive cultural experience [3] - Various interactive zones were set up, including a brand exhibition area, cultural travel interaction zone, and entertainment performances, featuring well-known Singaporean brands like Singapore Airlines and CapitaLand [3] Group 2: Cultural Exchange and Activities - The first "Taiwan Culture Week" was also launched during the holiday, featuring over 40 Taiwanese food vendors offering traditional dishes like braised pork rice and salt and pepper chicken [5] - The event included a music section with performances and workshops, promoting cultural exchange through traditional games and activities [5] Group 3: Consumer Engagement and New Openings - The Chongqing shopping district saw the opening of several flagship stores, enhancing consumer attraction with new shopping experiences [5] - New urban scenes like Xinggui Square and "I Am in Chongqing" district drew significant foot traffic, integrating trendy landmarks and cultural projects to enrich the consumer experience [5]