Core Insights - A new company named Suzhou Haike Qie Trading Co., Ltd. has been established with a registered capital of 50,000 RMB, indicating a focus on retail and trading activities in various sectors [1] Company Overview - The legal representative of the company is Fei Na, suggesting a personal ownership structure [1] - The business scope includes licensed projects such as tobacco product retail, e-cigarette retail, alcohol sales, and food sales, which require approval from relevant authorities before operations can commence [1] - General business activities include the sale of pre-packaged food, food internet sales, delivery services, and various retail services, indicating a diverse operational strategy [1] Industry Implications - The inclusion of tobacco and e-cigarette retail in the business scope reflects ongoing trends in the tobacco and vaping industry, which may present both opportunities and challenges [1] - The company's focus on food sales and delivery services aligns with the growing demand for convenience in consumer purchasing behavior, particularly in the context of e-commerce [1]

"直播带货、全国配送、网络经济……"如今多元化的零售新时代在全国迅速崛起。鄂西山区，遍布城乡山水间的 零售户们也顺应时代潮流，纷纷尝试新的经营方式。湖北省长阳土家族自治县烟草专卖局聚焦客户所思所想，以 零售户"经营能力素质提升"为切入口，精准施策，授人以渔，为客户打开网络经济的大门。 零售户(右)在客户经理的指导下学习直播带货。 "自从跟着知音店长学会了抖音直播，我一个残障人士也学会了坐在家里卖土特产，感谢烟草部门的牵线搭桥，并 细心开导我这个曾经思想保守的农村人。"通过学会抖音直播大卖家乡特产的零售户方家红无不感慨的说。 "向经理，直播带货有哪些准备？投资大吗？""开口营销时，商品卖点有没有顺口溜？""可以帮我出一套提升店面 形象的方案吗？"面对零售户的迫切需求和现实问题，长阳烟草部门深入市场，专题调研，分类整理，制定措施， 逐一解决客户所难。 "数字化转型，现代零售终端数据化管理及分析，需要转变经营观念，转变经营方式、转变经营方向，才能跟随社 会日新月异的发展步伐。""直播不走弯路，土特产一定要突出本地口味，包装要展示地方特色……"顺应客户需 求，长阳烟草部门在各片区开展"知音店长提升班"，以片区知音店长 ...

Core Insights - The article highlights the impact of changing economic conditions and consumer attitudes on the tobacco market in Wuhan's Huangpi District, emphasizing the need for precise research and support to stabilize retail operations [1] Group 1: Market Research - The customer manager conducted research using a dual approach of "data monitoring + on-site visits" to understand market dynamics and consumer needs [2] - Key findings indicate a trend of "consumption downgrade," with consumers prioritizing affordability and reducing non-essential purchases, leading to increased inventory pressure for retailers [2] Group 2: Service Empowerment - To assist clients in adapting to market changes, the customer manager provided three supportive services: 1. Information dissemination through a group chat to share sales techniques and consumer feedback [4] 2. Technical assistance for older clients or those facing operational difficulties, including on-site guidance for using retail systems [4] 3. Consumer engagement initiatives, such as cultural salons to promote the core selling points of "stable quality and affordable prices" [4] - The article notes that consumption downgrade reflects a shift towards "demand upgrade," where consumers seek better value for their money [4]

二是多维赋能，重塑品牌形象。围绕店面形象、数字工具、能力素质三项核心，扎实推进终 端"质"与"量"协调发展。全方位、多角度打造具有明显辨识度和吸睛效果的知音同行零售品牌形象。 三是精准定制，深化服务赋能。立足终端实际与个性特色，实施"一店一策"定制服务策略，开展"一对 一"驻店服务，实现"全店铺管理、全商品扫码、全方式支付"。同时开展"知音通"会员积分兑换活动， 提升加盟终端经营能力与盈利水平。 四是示范引领，激活全域势能。发挥辐射推广作用。以点带面，示范引导，利用优秀案例宣传和参观学 习交流传帮带，推动辖区现代终端建设。（陈荆荆） 武昌中山市场部始终坚持在辖区创建和打造特色终端，从营造消费环境、品牌元素展示、优质消费体验 等方面，着力提升品牌形象，促进卷烟销售和品牌传播，不断提高客户赢利。 一是精准定位，打造标杆样板。结合店铺位置、商品类型、功能分区等情况，制定标准统一的陈列展示 风格，使特色终端成为兼具品牌辨识度与消费体验感的现代终端示范体。 ...

推进特色场景化改造，激活终端功能延伸。立足社区消费需求与终端区位特征，推动终端从"卖产 品"向"造场景"转型。在社区型终端增设便民服务区域，配置休息设施与生活关联商品；在文化街区终 端融入地域文化元素，打造主题体验空间；在校园周边终端延伸学生用品、文创产品等关联品类，终端 与社区的互动黏性进一步提升。 深化服务功能融合，拓展终端社区价值。一方面，整合快递代收、信息发布等便民服务，联动社区开展 公益宣传、健康讲座等活动，强化社区服务属性；另一方面，依托场景空间开展品鉴体验、需求调研等 活动，同步收集消费反馈，客我关系从"供需合作"向"价值共享"加速升级。（陈婷） 为推动零售终端从单一"卷烟销售点"向"社区综合服务载体"转型，江岸烟草以"形象提升、场景创新、 功能融合"为路径，系统性开展终端升级实践，助力零售户经营质效与社区服务价值双提升。 强化陈列标准化建设，夯实终端形象基础。聚焦"视觉规范、品牌突出、分类清晰"目标，通过"基础层 +重点层"布局优化，指导客户规范烟柜分区，终端整洁度与品牌展示效率显著提升。 ...

Core Viewpoint - The company has successfully developed and launched a "Smart Inspection and Assessment Platform for Retail Terminals" using low-code technology to enhance efficiency and standardization in the tobacco industry's digital transformation strategy [1] Group 1: Platform Features - The platform integrates existing retail terminal data, allowing for intelligent matching and automatic extraction of customer terminal types and information collection types based on various identifiers, ensuring precise implementation of inspection standards [2] - It establishes an end-to-end visual monitoring chain from inspection planning to result confirmation, creating a complete digital record and enabling real-time tracking of rectification tasks for any identified anomalies [3] Group 2: Data Utilization and Management - The platform features a dynamic data dashboard for real-time aggregation and multi-dimensional analysis of inspection data, helping to identify common weaknesses and improvement directions, thus supporting resource allocation and strategic planning [4] - The internal development of the platform has significantly shortened the application development cycle, facilitating a shift from experience-driven to data-driven quality enhancement in retail terminal operations [4]

Core Viewpoint - Dongping Tobacco is leveraging "artisan spirit" to align with rural revitalization strategies through cultural integration, technological empowerment, and ecological collaboration, creating a sustainable development path for rural retail customers [1][2][3][4]. Cultural Deepening - Dongping Tobacco integrates local cultural elements into retail terminal construction, enhancing the cultural experience for customers and increasing monthly sales by 40% at transformed stores [1][2]. - The "Dongping Has Gifts" initiative promotes cultural-themed displays in retail stores, resulting in a 35% increase in surrounding tourism consumption [2]. Technological Empowerment - Dongping Tobacco is driving the digital transformation of traditional retail, improving inventory turnover efficiency by 70% through smart management systems [3]. - A "Digital Mentor Team" has been established to assist elderly customers with technology, ensuring that all retail clients benefit from digital tools [3]. Ecological Collaboration - The company has created a "15-minute convenience service circle" by collaborating with postal and banking services, transforming retail stores into multifunctional service hubs for local communities [4][6]. - Retailers are generating additional income through services like package collection and financial products, with some reporting an annual increase of 20,000 yuan from these services [6]. Future Outlook - Dongping Tobacco aims to continue fostering collaboration among various social forces to enhance rural revitalization, positioning retail stores as key players in this initiative [7].

Group 1 - The EU plans to introduce a new tax proposal on tobacco products, which could lead to a price increase of over 139% for cigarettes, 258% for rolling tobacco, and 1090% for cigars [2] - The Italian Tobacco Merchants Association (UIT) criticizes the proposal as "irresponsible," warning that it will stimulate the growth of the cigarette smuggling market and severely reduce national tax revenue [2] - The proposed tax reform is part of the "Next Generation EU" recovery plan and is expected to raise retail prices by more than 20%, potentially impacting overall inflation by 0.5% [2] Group 2 - UIT President Pasquale Genovese emphasizes that rapid tax increases historically lead to an expansion of the smuggling market, resulting in a net loss of tax revenue for the state [2] - The UIT argues that the proposal ignores the operational difficulties faced by Italian tobacco retailers and the precarious situation of the tobacco retail industry in economically vulnerable regions [2] - Genovese calls for immediate intervention from the Italian government to stop the EU from pushing this legislation and urges other industry associations to join in nationwide protests [3]

Core Viewpoint - The core philosophy of "customer-centricity and co-creating value" is essential in the rapidly changing business environment, particularly for enhancing customer satisfaction and driving retail transformation in the context of product homogenization and the rise of online shopping platforms [1][2]. Group 1: Innovative Strategies for Retail Transformation - The company is focusing on creating a new model of "instant retail" to meet consumer demands for speed and convenience, encouraging clients to join major instant retail platforms and implement integrated management of products, orders, inventory, and pricing through digital systems [1][2]. - Emphasizing the importance of product diversity, the company assists clients in optimizing the non-tobacco product structure by introducing new products that meet market demands and enhancing inventory management to ensure rapid product iteration [2]. - The company is building a new ecosystem of "interactive marketing" by collaborating with banks, payment platforms, and brand merchants to create a series of online and offline marketing activities, such as discount coupons and promotional offers, to attract traffic and enhance customer purchasing intentions [2]. Group 2: Client Engagement and Training - The company focuses on updating clients' mindsets, guiding them to embrace changes and continuously learn in order to remain competitive in the evolving retail landscape, facilitating a shift from passive adaptation to proactive leadership in retail transformation [2][3]. - The theme activity "Letting Customers Be More Satisfied, We Are Acting" has opened new avenues for clients in non-tobacco product management and illuminated the path for exploring retail transformation [3].

Group 1 - The core focus of the recent study activity in Caidian District, Wuhan, is on innovative service solutions for rural markets, aiming to promote the comprehensive tobacco retail terminal construction experience across the region [1] - The event showcased the successful terminal construction results through an immersive model of "on-site visits + thematic explanations," highlighting the profitability of non-tobacco products and various community service functions [2] - The Caidian District Bureau (Marketing Department) emphasized the importance of collaborative efforts for rural revitalization, actively engaging with various organizations to integrate terminal construction into the rural convenience service system [3] Group 2 - The study activity provided a multi-dimensional experience for participating units, with a commitment to deepen communication and collaboration among various organizations to enhance resource sharing and service quality [4] - The initiative aims to accelerate the establishment of a comprehensive rural service network across the city, contributing to the rural revitalization strategy and enhancing the vibrancy of rural development [4]