Core Insights - Meituan's international food delivery brand Keeta officially launched in Doha, Qatar on August 19, marking a significant expansion in the Middle East market following its entry into Saudi Arabia [1] Company Expansion - In May 2023, Meituan launched Keeta in Hong Kong, contributing to the overall growth of the local food delivery market [1] - Keeta entered the Saudi Arabian market in September 2024 and has quickly become one of the top three food delivery platforms, covering 20 cities within the country [1]

当地时间8月19日上午11点，美团(03690)旗下国际外卖品牌Keeta正式在卡塔尔首都多哈上线。这是继沙特阿拉伯之后，美团国际化业务在中东市场的又一重 要突破。 Keeta表示，基于我们在沙特的良好进展，我们选择卡塔尔作为Keeta在中东的第二站。卡塔尔作为世界上人均GDP最高的经济体之一，其外卖市场具有巨大 的增长潜力。Keeta致力于为卡塔尔用户提供更好的外卖服务体验，助力当地餐饮商户、骑手等合作伙伴健康发展，并为当地的数字经济增长做出贡献。 ▲在卡塔尔首都多哈，Keeta已支持麦当劳、快乐蜂、星巴克等多家品牌外卖下单。 自2024年9月正式进入中东的沙特阿拉伯，Keeta充分展现了产品实力和技术优势，以更优质的外卖服务赢得了越来越多本土用户的青睐，并为当地餐饮商户 带来额外的线上订单增长。目前Keeta已成为沙特市占前三的玩家。 7月底，Keeta在沙特阿拉伯完成了服务范围的进一步拓展——在原本9个核心城市的基础上新增覆盖11个城市，实现在沙特20个城市提供服务，基本完成全 域覆盖。 国际化是美团的长期发展战略之一。未来，Keeta还将进一步拓展至中东更多市场，并计划在数月内正式进入巴西。 ...

8月20日，美团宣布旗下国际外卖品牌Keeta正式在卡塔尔首都多哈上线。未来，Keeta还将继续深耕中 东市场，逐步拓展至海湾阿拉伯国家合作委员会（Gulf Cooperation Council，GCC）的更多国家和地 区，并计划在数月后正式进入巴西。 ...

美团国际化再下一城！当地时间8月19日上午11点，美团旗下国际外卖品牌Keeta正式在卡塔尔首都多哈上线。这是继沙特阿拉伯之后，美团国际化业务在中 东市场的又一重要突破。 Keeta表示，基于我们在沙特的良好进展，我们选择卡塔尔作为Keeta在中东的第二站。卡塔尔作为世界上人均GDP最高的经济体之一，其外卖市场具有巨大 的增长潜力。Keeta致力于为卡塔尔用户提供更好的外卖服务体验，助力当地餐饮商户、骑手等合作伙伴健康发展，并为当地的数字经济增长做出贡献。 在卡塔尔首都多哈，Keeta已支持麦当劳、快乐蜂、星巴克等多家品牌外卖下单 自2024年9月正式进入中东的沙特阿拉伯，Keeta充分展现了产品实力和技术优势，以更优质的外卖服务赢得了越来越多本土用户的青睐，并为当地餐饮商户 带来额外的线上订单增长。目前Keeta已成为沙特市占前三的玩家。 7月底，Keeta在沙特阿拉伯完成了服务范围的进一步拓展——在原本9个核心城市的基础上新增覆盖11个城市，实现在沙特20个城市提供服务，基本完成全 域覆盖。 国际化是美团的长期发展战略之一。未来，Keeta还将进一步拓展至中东更多市场，并计划在数月内正式进入巴西。 ...

Core Insights - Meituan's international food delivery brand Keeta officially launched in Doha, Qatar on August 19, marking a significant expansion in the Middle East market following its entry into Saudi Arabia [1] Company Expansion - The launch in Qatar represents Meituan's second major breakthrough in the Middle East, indicating a strategic focus on expanding its international presence [1]

2023年5月，美团在香港特别行政区首次推出Keeta。2024年9月，Keeta首次进入中东的沙特阿拉伯市 场，开启国际化新征程。美团表示，进入沙特不到一年时间，Keeta已跃升为沙特市占前三的外卖平 台，覆盖沙特20个城市。未来，Keeta还将继续深耕中东市场，逐步拓展至海湾阿拉伯国家合作委员会 （Gulf Cooperation Council，GCC）的更多国家和地区，并计划在数月后正式进入巴西，为南美用户创 造更好的即时零售购物体验。（罗宁） 新浪科技讯 8月20日上午消息，美团官方发布信息称，美团旗下国际外卖品牌Keeta正式在卡塔尔首都 多哈上线，这是继沙特阿拉伯之后，美团在中东市场的又一重要突破。据介绍，卡塔尔作为全球人均 GDP 最高的经济体之一，外卖市场潜力巨大，Keeta将努力为卡塔尔用户提供更好的外卖服务体验，助 力当地餐饮商户、骑手等合作伙伴健康发展，并为当地的数字经济增长作出贡献。 责任编辑：屠欣怡 ...

Core Insights - The article highlights how Meituan's "Pin Hao Fan" platform is effectively helping small restaurants increase their order volumes and optimize their operations, leading to enhanced profitability and stability in a competitive market [2][3][4][5] Group 1: Impact on Small Restaurants - Small restaurants are facing challenges with low foot traffic and online orders, but joining "Pin Hao Fan" has provided a significant boost in order volume, allowing them to establish a foothold in the market [3] - For instance, a restaurant in Dongguan saw its monthly orders rise from 2,000 to over 800 daily after adjusting its pricing strategy to align with consumer preferences, resulting in a 57% increase in order volume for similar businesses in Guangdong by 2025 [3][4] - Another restaurant in Putian experienced a monthly sales volume of around 5,000 orders after joining the platform, with takeaway sales accounting for two-thirds of its total revenue [4] Group 2: Operational Efficiency and Cost Reduction - The integration of "Pin Hao Fan" has not only increased order volumes but also optimized operational efficiency and reduced costs for small restaurants [5] - Restaurant owners have reported that stable and high order volumes allow them to streamline their preparation processes, significantly improving service speed and reducing operational costs [5] - A restaurant owner in Qingdao, initially skeptical about the platform's pricing strategy, found that the fixed pricing model allowed for consistent quality without compromising on ingredient quality, leading to a substantial increase in daily orders from 60 to around 200 [5][7] Group 3: Future Aspirations and Growth - The success experienced by these small restaurants has instilled confidence in their owners to set long-term goals, such as achieving significant annual revenue milestones [5][7] - The owner of a Qingdao restaurant aims to reach an annual income of one million within three years, reflecting the positive outlook fostered by the platform's support [7]

Core Viewpoint - JD.com has surpassed 150,000 full-time delivery riders, providing comprehensive social insurance and benefits, indicating a strong commitment to employee welfare and potential competitive advantage in the delivery industry [3]. Group 1: Company Developments - JD.com has reported that it has over 150,000 full-time delivery riders, with the company covering all costs associated with social insurance, averaging about 2,000 yuan per rider per month [3]. - In addition to social insurance, full-time riders enjoy various employee benefits such as statutory holidays, annual leave, gifts for family, health check-ups, paid sick leave, and a love fund [3]. - High-performing riders have opportunities for career advancement, including promotions to deputy station master and station master positions [3].

Core Insights - JD's first dining infrastructure brand, Qixian Food Mall, opened on June 18 in Harbin, showcasing an innovative layout in the local lifestyle sector with a "quality dine-in + quality takeout" model [1] Group 1: Performance Metrics - Qixian Food Mall's opening attracted significant foot traffic, with offline customer flow increasing over 3 times and a near 100% shopping rate, benefiting over 30 restaurant brands [3] - The mall's innovative offerings, such as the "cross-store selection" feature, have led to a 100% increase in online takeout orders since opening [5] Group 2: Business Model and Innovations - The introduction of "100% kitchen live streaming" allows consumers to view kitchen operations in real-time, enhancing transparency and trust [5] - Qixian Food Mall supports merchants by fully opening its supply chain, allowing them to procure ingredients at lower costs and reducing operational burdens [7] Group 3: Future Expansion Plans - Following the success in Harbin, Qixian Food Mall plans to expand to over 10 cities, including Beijing and Xi'an, with a strategy to open multiple stores in each city [7]

本报讯 （闫梦雪 张宇熠） 8月15日，饿了么"随手拍"在常州上线。该功能上线后，全市6000余名全职 专送骑手将化身"移动探头"，在日常取送餐过程中发挥社会化监督作用。骑手可通过蜂鸟骑手APP"安 全卫士"入口，对发现的商户环境脏乱差、实际经营地址与证照不符等食品安全隐患随手拍摄上传。平 台依据线索提醒商户整改，并同步将问题移交市场监管部门核查反馈。 为激励专送骑手参与，上报线索的骑手可获得公益时、现金等分级奖励。常州是省内首个落地该创新项 目的城市。常州市内共有近4.3万家餐饮经营主体，其中1.8万余家为网络餐饮。此举创新融合监管部 门、行业党委、平台企业及外卖骑手等多方优势，构建"商户自治—平台共治—监管施治"三层治理闭 环。据悉，常州还将与饿了么借助AI赋能，探索与钉钉生态深度结合的"明厨亮灶2.0"等项目合作，实 现"共治+提效"一站式闭环。 ...