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蓬莱产区获授“全球杰出海岸葡萄酒旅游目的地”证书
Qi Lu Wan Bao Wang· 2025-07-07 06:42
2005年,蓬莱以"世界七大葡萄海岸"之名,与全球海岸产区并肩而立,开启了中国海岸葡萄酒的国际对 话;2006年,获评中国首个"中国葡萄酒名城",奠定产业领军地位;经过十余年的深耕,2019年,蓬莱 再攀高峰,被中国酒业协会授予"中国葡萄酒小产区"认证,以"一带三谷"的精细化风土管理树立高端典 范;次年,蓬莱的创新实践再获国家认可,荣获全国唯一的中国葡萄酒产业融合发展示范区,"葡萄酒 +文旅"的产业模式成为全国典范。 进入2023年,蓬莱产区迎来高光时刻,接连斩获"中国海岸葡萄酒示范区""地理标志产品保护示范区"等 国家级荣誉,并成为全国唯一的"葡萄酒技术贸易措施研究评议基地",在产业升级与科研创新领域实现 双突破。次年,与匈牙利托卡伊、西班牙阿里坎特等世界知名产区建立了友城关系,推动了中国葡萄酒 文化的国际传播与产业合作。 这些里程碑,不仅镌刻着蓬莱产区的卓越品质,更见证了中国葡萄酒从追赶到引领的崛起之路。 如今站在新起点上,蓬莱正以"国际海岸葡萄酒标杆产区"为蓝图,推动技术标准输出、深化国际产区合 作,让东方的风土智慧为世界葡萄酒多样性注入新活力。 2025年7月5日,烟台蓬莱欧乐堡国际酒店内,随着全球葡 ...
山东政商要情(6.30—7.6)
Jing Ji Guan Cha Bao· 2025-07-06 08:13
Group 1: Nanshan Forum - The 11th Nanshan World Civilization Forum will be held from July 9 to 10 in Qufu, focusing on the theme "The Beauty of Diversity and Shared Beauty - Relationships Between Civilizations and Global Modernization" with six sub-topics [1] - Approximately 300 international guests from over 70 countries, including 12 foreign dignitaries and 220 experts, are expected to attend the forum, highlighting its global significance [1] - The forum has evolved over 10 years from discussions on Confucian culture to a prominent platform for global dialogue on civilization [1] Group 2: Cultural and Technological Integration in Shandong - Shandong Province has introduced a series of policies to promote the deep integration of culture and technology, focusing on project construction, market entities, talent cultivation, financial services, and ecological optimization [2] - The province aims to establish a new high ground for cultural and technological integration, with 1,135 technology-based cultural enterprises generating a revenue of 458.65 billion yuan, accounting for 59.9% of the total revenue of cultural enterprises [2] - The policies signify a strategic elevation of cultural and technological integration, transitioning the cultural industry from "resource dependence" to "innovation-driven" [2] Group 3: Quality Consumption Ecosystem in Shandong - Shandong has implemented 44 measures to optimize the consumption environment, focusing on enhancing supply quality, consumer rights protection, and collaborative governance [3] - By the end of 2027, Shandong aims to cultivate around 400 "Shandong Manufacturing · Qilu Quality" brands and establish 30,000 trusted consumption units [3] - The measures are expected to promote a balanced supply-demand dynamic and inject endogenous momentum into high-quality economic development [3] Group 4: Health Insurance Improvements in Shandong - Shandong Province is enhancing its health insurance services by launching a one-stop settlement platform for urban customized commercial health insurance, improving claim efficiency and reducing patient financial burdens [5] - As of June 2023, over 34.67 million medical expenses have been reimbursed through this platform, totaling 2.062 billion yuan, benefiting 6.265 million people [5] - By the end of 2025, the province plans to fully implement inter-provincial and local direct claim settlements for commercial insurance [5] Group 5: Jinan Spring Protection Plan - The Jinan government has released a comprehensive plan for spring protection from 2025 to 2035, expanding the protected area and increasing the number of spring groups from 10 to 12 [7] - The plan aims to maintain a complete spring ecosystem and enhance the cultural significance of springs in Jinan [7] - This initiative is expected to provide ecological support for urban development and strengthen the city's unique spring brand [7] Group 6: Wine Tourism Conference in Yantai - The 2025 Wine Tourism Conference in Yantai emphasized responsible wine tourism and introduced China's first comprehensive evaluation system for the wine industry [8] - Yantai received an international certification for responsible wine tourism, indicating its leadership in ecological protection and sustainable cultural development [8] - The wine industry in Yantai accounts for 40% of the national production and 60% of sales, with a brand value projected to reach 86.231 billion yuan by 2025 [9]
【高端访谈】以链长制增强产业可持续发展韧性——访山东烟台市政协主席、葡萄酒产业链链长于永信
Xin Hua Cai Jing· 2025-07-05 05:35
Core Viewpoint - Yantai has developed into the most complete domestic wine industry chain area in China, leveraging chain thinking to promote innovation and sustainable development in the wine industry amidst a downturn and deep adjustment period [1][5]. Industry Overview - Yantai is recognized as the birthplace of modern Chinese wine industry and the only "International Grape and Wine City" in Asia, with a history dating back to 1892 when Zhang Bishi established the Zhangyu company [2][4]. - The region boasts 204 wine production enterprises, 63 renowned wineries, and over 250 supporting enterprises, with a total annual output value of 500 billion yuan, maintaining the top position in the country [2][4]. Competitive Advantages - Yantai's geographical location at 37 degrees north latitude provides optimal conditions for high-quality wine production, adhering to the "3S" principle of sunshine, gravel, and ocean [2]. - The area has received over 700 international awards in the past three years, showcasing the global competitiveness of "Chinese brewing" [3]. Achievements in the Wine Industry - In 2024, Yantai's wine production enterprises accounted for 41% of the national total output, with sales revenue and profit indicators consistently leading among major production areas [4]. - The brand value of "Yantai Wine" reached 86.231 billion yuan [4]. Chain Long System Implementation - Yantai initiated the "Chain Long System" in 2021 to enhance the wine industry's resilience, focusing on strategic planning and top-level guidance [5][6]. - The city has established a development support system, including special funds and policy measures to optimize the chain operation mechanism [6]. Industry Integration and Development - The wine industry in Yantai integrates primary, secondary, and tertiary sectors, creating a clear full industry chain that includes planting, brewing, tasting, cultural experiences, and leisure tourism [7]. - The region has developed high-standard quality bases and demonstration gardens, with 98% of wine grape bases adhering to standardized practices [7]. Cultural and Tourism Development - Yantai has formed a development pattern where wine regions are integrated with tourism, enhancing visitor experiences and attracting over 3 million tourists annually [8]. - The city is promoting wine culture through various initiatives, including cultural museums and public promotion activities [9]. Global Engagement - Yantai is expanding its international connections by hosting international summits and fostering cooperation with global wine-producing regions [10].
白酒量跌,RTDs猛增!未来十年中国酒市怎么走?IWSR最新报告给出三大答案
Sou Hu Cai Jing· 2025-07-04 08:47
Core Insights - The IWSR report indicates a significant restructuring in the Asia-Pacific alcoholic beverage market, with an overall slowdown in growth, particularly in China where baijiu sales have declined by 5% while gin sales surged by 20% [1][6] Group 1: Market Overview - The total beverage alcohol (TBA) volume in the Asia-Pacific region is projected to decrease by 2% in 2024, with a 3% decline in total value [2] - Major categories such as beer (-3%), spirits (-2%), and wine (-4%) have all experienced value declines, while ready-to-drink (RTD) beverages saw a slight increase in sales (+1%) [2] - India stands out with a TBA growth of 6%, driven by a 19% increase in ultra-premium product consumption, contrasting sharply with China's 5% decline [2][5] Group 2: Regional Performance - The Philippines, Thailand, and Vietnam recorded a TBA growth of 2%, while Japan (-1%), South Korea (-1%), and Australia (-3%) faced declines [2] - The Indian market is benefiting from a recent UK-India free trade agreement, which will significantly reduce import tariffs on Scotch whisky and British gin, fostering growth in these categories [5] Group 3: Category-Specific Trends - In India, there is a notable increase in the consumption of Irish whiskey (+58%) and vodka (+17%), indicating a shift in consumer preferences beyond traditional whiskey [5] - In China, the decline in key categories such as baijiu (-5%), cognac (-14%), and Scotch whisky (-8%) is attributed to reduced formal consumption occasions [6][8] - Gin and vodka are benefiting from the rising cocktail culture, with gin sales increasing by 20% and vodka by 4% in China [6] Group 4: Future Projections - IWSR forecasts that from 2024 to 2034, beer sales in China will remain stable, while RTDs are expected to grow at a CAGR of 2%, and sparkling wine at +5% [9] - The report predicts a compound annual growth rate (CAGR) of 7% for Scotch whisky and 3% for gin in India from 2024 to 2029 [5] - The overall spirits category in the Asia-Pacific is expected to decline by 1% CAGR, but excluding baijiu, the growth rate is projected at +2% [9] Group 5: Wine and Beer Trends - The wine category in the Asia-Pacific region faced a 4% decline in 2024, an improvement from the 8% drop in 2023, with still wine and other wine categories contributing to the decrease [13] - Beer sales are expected to continue declining until 2026, with a projected recovery starting in 2027, particularly in India, Vietnam, Thailand, and the Philippines [14][16] Group 6: RTD Growth - RTDs are positioned for strong growth in the coming years, primarily driven by Japan and Korea, with a projected CAGR of +3% from 2024 to 2029 [17] - Japan is expected to be a key driver for RTD growth, while China, Korea, and India are also anticipated to see increases in this category [17]
玻利维亚驻华大使:中玻在食品农产品领域合作前景广阔
Group 1 - The event highlighted the potential for economic cooperation between Bolivia and China, particularly in the agricultural sector [1][2] - Bolivia is rich in natural resources, including the world's largest lithium reserves, and has fertile agricultural land [1][2] - The bilateral trade volume between China and Bolivia reached $2.733 billion in 2024, with a notable increase in imports from Bolivia [2] Group 2 - Bolivia's geographical indication products, such as high-altitude wines and unique coffee, are expected to enhance trade cooperation [3] - The country aims to expand its exports to China, including chicken, pork, and honey, while promoting technology transfer from China [3]
专访红酒达人高远:探秘进口葡萄酒市场 解析行业前景与入局之道
Sou Hu Cai Jing· 2025-07-01 22:50
随着消费升级和健康饮酒理念的普及,进口葡萄酒正逐渐成为国人餐桌新宠。面对琳琅满目 的葡萄酒品牌和参差不齐的市场价格,消费者该如何选择?法国3600个酒庄、十多万品牌, 为何知名者寥寥?原瓶进口葡萄酒的真实成本几何?有意入局者又该如何把握机遇?本报记 者专访红酒达人馆创始人、国际WSET葡萄酒品鉴师高远,解码葡萄酒行业核心问题。 葡萄酒为何坚持原瓶进口? 一瓶进口葡萄酒到底是多少钱? 记者:我国地域广阔,气候类型复杂多样,已形成以宁夏贺兰山东麓、新疆焉耆盆地、山东 烟台、甘肃武威、河北昌黎等8大葡萄酒产区、13个主要子产区呈现"一带两翼多点"分布格 局,陕西的丹凤和铜川等地也有较好的葡萄酒发展基础。您为什么只做进口葡萄酒,而且是 原瓶进口。 高远:葡萄酒作为舶来品,其核心价值在于原产地的风土特质和酿造传统。更重要的是,国外葡萄扎根 深、气候稳定,且酿酒品种受法律严格保护,从源头杜绝"以次充好"。原瓶进口能最大限度保证酒液的 原始风味和品质稳定。 从成本角度看,欧洲酒庄的土地多为家族传承,主要投入在于葡萄种植和酿造本身,没有过多的营销和 品牌溢价。以法国为例,酒庄多为祖辈传承,土地自有,核心成本集中在葡萄、水电、 ...
宁夏贺兰山 紫色葡萄酿芬芳
Jing Ji Ri Bao· 2025-06-30 22:10
Core Insights - Ningxia has transformed its arid land into a thriving wine industry, becoming the largest concentrated area for wine grape cultivation in China, with over 600,000 acres developed by 2024, accounting for nearly 40% of the national planting area and an annual bottling volume of approximately 140 million bottles [1][2] Industry Development - The region has seen a significant increase in grape planting area, with the Hongshibao District reaching 108,000 acres and the production value rising from 120 million yuan to 700 million yuan [2] - The establishment of a grape germplasm resource library aims to enhance the competitiveness of the wine industry by identifying suitable grape varieties for cultivation [3] - The integration of smart agricultural machinery has improved efficiency in grape cultivation, with a reported 60% automation level in the entire grape planting process [4] Innovation and Research - Companies are enhancing their research and innovation capabilities, as evidenced by the introduction of a 750-liter ceramic aging barrel that has been adopted by over 40 wineries, offering cost-effective and efficient alternatives to traditional oak barrels [6] - The Ningxia wine industry is focusing on technological advancements, with the introduction of 27 new innovations aimed at promoting high-quality development in the sector [6] Cultural and Tourism Integration - The integration of wine tourism with cultural experiences has led to increased visitor engagement, with over 3 million annual visitors to wineries, making wine tourism a vital component of Ningxia's overall tourism strategy [7] - The development of diverse experiences, such as music festivals and adventure sports, has enriched the tourism offerings in the region, enhancing brand recognition and consumer engagement [7] Future Outlook - Ningxia plans to leverage its membership in the International Organization of Vine and Wine to deepen collaboration in trade, market development, and innovation, aiming for sustainable growth in the global wine industry [7]
法国方面着急了!法国对中国电动车增加关税后,中国立即采取反制措施针对法国干邑出口
Sou Hu Cai Jing· 2025-06-30 08:56
Core Viewpoint - France is urging China to lift its countermeasures against French cognac imports, but China appears to link this issue to the European Union's tariffs on Chinese electric vehicles [1][3]. Group 1: Importance of Cognac to France - In 2023, France's cognac export value reached €4.2 billion, with nearly one-third of this market coming from China [3]. - High-end cognac brands, particularly XO, are considered valuable assets among wealthy consumers in China, indicating the significance of this market for French producers [3]. Group 2: Trade Relations and Responses - The European Commission is set to finalize tariffs on Chinese electric vehicles, with potential rates soaring up to 48% [3]. - France's Agriculture Minister, Marc Fesneau, has expressed urgency for China to reconsider its stance, highlighting the tension in trade relations [3]. Group 3: Broader Economic Implications - The trade conflict could have severe repercussions for French agriculture, as the countermeasures may extend beyond cognac to include other vital sectors such as aircraft, luxury goods, and dairy products [3][5]. - The competitive landscape for cognac in China is intensifying, with domestic wines from regions like Ningxia and international competitors from Chile and Australia posing significant threats [5]. Group 4: Political Dynamics - French President Macron's previous emphasis on European strategic autonomy contrasts sharply with the current situation, where France seems to be reacting to U.S. influences rather than asserting its own interests [5]. - The ongoing trade war is characterized as mutually damaging, with reports of layoffs in French vineyards as a direct consequence of the trade tensions [5].
提振消费,烟台“冠军企业”星火燎原
Xin Jing Bao· 2025-06-30 03:20
Core Viewpoint - The 10th China Yantai Overseas Elite Entrepreneurship Competition is set to select around 10 entrepreneurial companies for support, providing up to 6 million yuan in comprehensive funding over five years, highlighting the importance of high-quality SMEs in boosting consumption and expanding domestic demand [2] Group 1: Entrepreneurship Competition - The competition has attracted over 2,800 high-level talent entrepreneurial projects from more than 30 countries and regions over the past nine years, resulting in over 200 quality projects being incubated [2] - Yantai has seen its number of high-quality enterprises exceed 4,000, contributing significantly to the city's economic growth, especially as it joins the "trillion GDP city club" in 2023 [2] Group 2: Key Enterprises - Cloud Storage New Energy Technology Co., Ltd. has developed a unique digital energy network technology for energy management, achieving a cumulative installed capacity of 1.2 GWh and planning to reach over 2 GWh, with a projected revenue of 600 million yuan in 2024 [6][7] - Yantai Aidi Hydraulic Technology Co., Ltd. has seen a 20% year-on-year increase in revenue, with a projected output of 480 million yuan in 2024, focusing on hydraulic components for excavators [7][8] - Shandong Longkou Sanyuan Aluminum Material Co., Ltd. holds over 60% market share in the easy-open can ring pull market, with a projected revenue of 2 billion yuan in 2024, reflecting a 27.3% year-on-year growth [10] Group 3: Semiconductor and Technology Innovations - Yantai Ruichuang Micro-Nano Technology Co., Ltd. has launched the world's first SW LP infrared detector, showcasing significant advancements in the semiconductor industry [11] - Shandong Hengyuan Intelligent Technology Co., Ltd. focuses on industrial AI products, enhancing production efficiency and contributing to the intelligent transformation of the manufacturing sector [14][15] Group 4: Industry Chains and Economic Growth - Yantai has developed 16 key industrial chains, with significant investments in projects totaling 151.4 billion yuan, contributing to a total output value of 932.6 billion yuan in 2024 [19] - The automotive industry is a major sector in Yantai, with over 200 automotive parts companies in Fushan District, producing a wide range of products with leading market shares [19][20] Group 5: Consumer and Cultural Initiatives - The "Blue Coast Renewal Action" has revitalized consumption along Yantai's coastline, with companies like Shandong Zunpin Dade Wine Industry Co., Ltd. promoting local wine culture and tourism [21][22] - Shandong Jufutang Biotechnology Co., Ltd. is developing a unique gene bank for snake species, aiming to innovate in health products, showcasing the integration of traditional medicine and modern biotechnology [22]
出口量暴跌93%!美国葡萄酒遭加拿大集体抵制
Sou Hu Cai Jing· 2025-06-29 04:04
Core Viewpoint - The U.S. wine industry is facing unprecedented challenges due to trade tensions, particularly with Canada, leading to a dramatic 93% drop in wine exports, marking the largest decline in decades [2][3][4]. Group 1: Impact of Trade Disputes - The trade war initiated by U.S. tariffs on Canadian goods has resulted in retaliatory measures from Canada, severely affecting U.S. wine exports [3][6]. - Canada, being the largest market for U.S. wine, has seen exports plummet, with experts indicating that the ongoing trade disputes have plunged the industry into crisis [3][4]. - The American Association of Wine Economists highlighted that the expectation of tariffs benefiting U.S. wine producers has backfired, leading to significant losses [3][4]. Group 2: Market Dynamics and Consumer Behavior - The Ontario Liquor Control Board has removed all U.S. wines and spirits from shelves, reflecting a broader trend across Canadian provinces [6][9]. - A survey indicated that 69% of Canadian consumers have ceased purchasing U.S. alcoholic beverages, with a significant portion expressing no intention to return to these products [8][9]. - The sentiment against U.S. wines is particularly strong among older Canadians, with 84% of those over 60 unlikely to purchase U.S. wine in the future [8]. Group 3: Future Outlook and Industry Response - The overall decline in global wine demand over the past few years has exacerbated the impact of the Canadian market's closure on U.S. wine exports [7]. - Canadian consumers are increasingly opting for local and alternative wines, indicating a shift in market preferences that U.S. producers will struggle to regain [11]. - The competitive landscape of the North American wine industry is being reshaped, with Canadian and global producers stepping in to fill the void left by U.S. wine brands [11].