Group 1 - The Sichuan Provincial Education Department has issued a notice to crack down on illegal off-campus training activities, targeting six training institutions for violations [1][2] - The institutions involved are located in various districts including Chengdu, Meishan, Guang'an, Zigong, Dazhou, and Ziyang, with specific cases of unauthorized academic training being reported [1][2] - The institutions were found to be operating under the guise of "tutoring centers" while conducting academic classes without the necessary licenses, leading to administrative penalties including fines and confiscation of illegal earnings [1][2] Group 2 - In Meishan, an institution was found to have enrolled 40 students and collected a total of 12,000 yuan in fees without the required permits [2] - A training center in Dazhou, originally an art training institution, unlawfully recruited 24 students for English and math training, collecting 9,800 yuan in fees [2] - A basketball club in Guang'an was also penalized for conducting youth basketball training without a license, having collected 24,800 yuan in fees, with a portion refunded [2]

文 老年课千元起， | 《BUG》栏目 徐苑蕾 俞敏洪将新东方的增长极，瞄向了银发经济。 师资需十年经验 据"北京新东方退休俱乐部"发文内容，线下体验课以北京市东城、西城、海淀、朝阳为核心据点，每个 城区将设立1至2个新东方校区开课。此外，每月组织2次线下小聚会，包含非遗手工、摄影、插画茶会 等形式，全程安排80、90后年轻人作为活动玩伴。 近日，"北京新东方退休俱乐部"发文招募学员，并称俱乐部不收取任何会费，目前提供0元免费线上课 和19.9元线下体验课，后续还会推出更多品类的正式课程。 该消息迅速在多个社交平台发酵并引发热议。《BUG》栏目注意到，俱乐部开办的消息传开后，已有 多个500人规模的会员群聊满员，不少子女加入群聊希望为父母报名。 今日，新东方运营人员在直播中透露了更多细节：长期线下课按学期收费，全年有两个学期，一个学期 三个月，共包含12门课程，学费为1000多元；在师资选拔上，新东方设置了十年以上中老年教学经验、 专业资格证等标准，以确保教学质量。 2023年，新东方开始进军中老年文旅市场，切入"银发经济"，如今为何更进一步探索教育与社交属性更 强的老年俱乐部？背后或是新东方增长压力的现实考 ...

Group 1 - The "Beijing New Oriental Retirement Club" has launched to offer interest courses and local social activities for retirees aged 50-75, with no membership fees [1] - The club provides free online courses and offline experience classes priced at 19.9 yuan, covering various topics such as self-media, handicrafts, baking, dance, and more [1] - The club plans to organize two gatherings per month and is staffed by younger individuals from the '80s and '90s to engage with participants [1] Group 2 - The club is in the process of selecting venues for offline interest classes, with plans to establish bases in Dongcheng, Xicheng, Chaoyang, and Haidian districts [2] - A detailed calendar of classes and activities will be released next week, indicating a structured approach to community engagement [2]

Core Viewpoint - New Oriental is shifting its growth focus towards the silver economy by launching the "Beijing New Oriental Retirement Club," which offers free online courses and low-cost offline classes to cater to the educational and social needs of the elderly [3][4]. Group 1: Club Launch and Offerings - The "Beijing New Oriental Retirement Club" has started recruiting members, offering free online courses and offline experience classes priced at 19.9 yuan [3]. - The club has quickly gained popularity, with multiple member groups of 500 people filling up, indicating strong interest from both seniors and their children [3][6]. - The offline classes will be held in key districts of Beijing, with plans for monthly gatherings that include various activities such as handicrafts and photography [6][11]. Group 2: Financial Context and Growth Strategy - New Oriental's revenue and profit growth have significantly slowed, marking the end of its previous explosive growth phase, necessitating the cultivation of new growth drivers [4][14]. - In the first quarter of the 2026 fiscal year, New Oriental reported a net revenue of $1.522 billion, a 6.1% year-over-year increase, but net profit slightly declined by 1.9% [14][15]. - The company aims for a full-year revenue growth of 5% to 10% for the 2026 fiscal year, reflecting a further reduction in growth expectations compared to previous years [15]. Group 3: Educational Quality and Course Design - The club's courses will be taught by instructors with over ten years of experience in teaching seniors, ensuring high educational quality [7][8]. - Initial courses include Tai Chi, mobile photography, and dance, with plans to expand based on participant feedback [6][11]. - The club's approach combines education with social activities, addressing the social needs of empty nesters while leveraging New Oriental's educational expertise [13][14]. Group 4: Market Potential and Challenges - The silver economy in China is projected to reach a scale of over 9 trillion yuan by 2025, indicating significant market potential for New Oriental's new initiatives [14]. - Challenges include maintaining consistent service quality across different locations and adapting course content to regional cultural differences [16]. - Effective human resource management and training for staff capable of delivering senior education are critical for balancing scale and quality [16].

Core Viewpoint - New Oriental is shifting its growth focus towards the silver economy by launching the "Beijing New Oriental Retirement Club," which offers free online courses and low-cost offline classes to attract older adults [3][13]. Group 1: Club Launch and Offerings - The "Beijing New Oriental Retirement Club" is recruiting members without any fees, providing free online courses and offline experience classes priced at 19.9 yuan [3][13]. - The club has quickly gained popularity, with multiple member groups of 500 filling up, indicating strong interest from families wanting to enroll their parents [4][15]. - The club plans to offer long-term offline courses divided into two semesters, each lasting three months and including 12 courses, with tuition fees exceeding 1,000 yuan [4][5]. Group 2: Market Context and Financial Performance - New Oriental's revenue and profit growth have significantly slowed, marking the end of its explosive growth phase, as indicated by its Q1 2026 financial report showing a net revenue of $1.522 billion, a 6.1% year-on-year increase [8][19]. - The company is facing challenges in maintaining growth, with a projected annual revenue growth of only 5%-10% for the 2026 fiscal year, down from previous higher growth rates [19][20]. - The silver economy is projected to reach a scale of over 9 trillion yuan by 2025, representing 6% of GDP, and is expected to grow at a compound annual growth rate of 15.7% until 2035 [7][18]. Group 3: Strategic Adjustments and Challenges - New Oriental is transitioning from a single focus on cultural tourism to a multi-faceted approach that includes education and wellness for the elderly, reflecting a strategic shift in response to market demands [7][18]. - The company faces challenges in ensuring consistent service quality across its expanding network of clubs, necessitating standardized processes and tailored content to meet regional cultural differences [20]. - Human resource management is critical, particularly in recruiting and training qualified personnel for elderly education, which requires a balance between scale and quality [20].

Group 1 - The core focus of the article is the launch and operation of the "Beijing New Oriental Retirement Club," which targets individuals aged 50-75, offering local activities and health classes [4][5] - The club is officially associated with New Oriental Group and was founded by its founder, Yu Minhong, with courses taught by certified teachers [4][5] - The club's membership has rapidly grown to nearly 500 members, indicating strong interest and engagement from the target demographic [5] Group 2 - New Oriental's venture into the senior education market includes plans for an elderly university in Nanjing and exploration of "silver-haired study abroad" programs [6] - The company has signed contracts for ten wellness bases in Sanya, focusing on providing services and management for these facilities [6] - Despite the growth in the tourism and wellness sectors, New Oriental acknowledges the need for a solid business model and infrastructure to support these initiatives [5][6]

Core Viewpoint - The article discusses the launch of the "Beijing New Oriental Retirement Club," which targets the 50-75 age demographic, offering local activities and health classes, indicating a strategic shift by New Oriental towards the silver economy and cultural tourism [5][6]. Group 1: Business Development - The "Beijing New Oriental Retirement Club" is officially linked to New Oriental Group and aims to provide various courses and activities for the elderly, including photography and health exercises [5][6]. - The club has quickly gained nearly 500 members, reflecting strong interest and engagement from the target demographic [6]. - New Oriental's cultural tourism segment has shown consistent revenue growth over the past three years, with reported revenue of approximately $9 million in the first fiscal quarter of 2025 [6][7]. Group 2: Future Prospects - New Oriental is exploring additional senior-related business opportunities, including the establishment of an elderly university in Nanjing and a "silver study abroad" program [7]. - The company has signed contracts for ten wellness bases in Sanya, indicating a commitment to developing health and wellness services for the elderly [7]. - Despite the growth in cultural tourism revenue, New Oriental acknowledges the need for time to establish a sustainable business model for this segment, with anticipated revenue growth slowing in fiscal year 2026 [7].

Core Viewpoint - New Oriental needs time to establish a viable business model for its cultural tourism segment [4] Group 1: Business Development - New Oriental has launched the "Beijing New Oriental Retirement Club" aimed at individuals aged 50-75, offering local activities and health classes [2][3] - The retirement club is associated with New Oriental's cultural tourism business and is founded by the company's founder, Yu Minhong [3] - The club's membership has rapidly grown to nearly 500 members, indicating strong interest in its offerings [3] Group 2: Financial Performance - In the first fiscal quarter of 2025, New Oriental's cultural tourism revenue was approximately $9 million [4] - The company has seen continuous revenue growth in its cultural tourism segment over the past three years [4] - Despite growth, the CEO indicated that the company still requires time to develop a sustainable business model for this segment, with revenue growth expected to slow in fiscal year 2026 [4] Group 3: Target Demographics - New Oriental is exploring more services targeted at the elderly, including the establishment of an elderly university in Nanjing in 2024 and a "silver-haired study abroad" program [4] - The company has signed contracts for ten wellness bases in Sanya, focusing on providing services rather than infrastructure [4]

（来源：法治日报） 转自：法治日报 □ 葛友山 低价体验课本是连接消费者与商家的桥梁，却因部分机构的逐利行为异化为"套路课"，从而衍 生出费用纠纷、退费难、信息泄露等问题。站在消费者权益保护的视角，破解这些问题，需要消费者、 监管部门、行业主体三方同向发力，让体验经济回归诚信底色。 消费者需筑牢自我保护的"第一道防 线"。面对"9.9元体验""免费试听"的诱惑，首先要做到"事前核验"，通过企查查、天眼查等平台核查机 构的营业执照、经营范围及行政处罚记录，避开"三无机构"；其次要坚守"理性消费"原则，不被商家的 大力推销所裹挟，拒绝冲动办卡，对"转发赠课""报课抵扣"等附加条款，务必要求商家书面明确；最后 要做好"证据留存"，付款凭证、聊天记录、课程合同、上课视频等均要妥善保存，尤其注意合同中关于 退费条件、第三方合作的条款，避免陷入"文字游戏"陷阱。当权益受损时，摒弃"钱少不计较"的心态， 及时向12315平台、市场监管部门投诉，必要时通过诉讼维护自身合法权益。 监管部门应强化全链条监 管，拧紧市场"安全阀"。针对低价体验课程的宣传现象，需加大对团购网站等的巡查力度，依法打击虚 假宣传、模糊标价等行为，要求商 ...

每经编辑｜陈柯名 近日，名为"北京新东方退休俱乐部"的账号，在各社交平台发布招募内容，称邀请北京50岁-75岁退休的叔叔阿姨们加入。 在招募贴中，介绍到退休俱乐部开设北京本地活动、兴趣课程等内容，全程由80、90后年轻人做活动玩伴，每月组织2次小聚会、免费3门兴趣课。在账号 主页课程介绍中，目前显示线上课0元领取，线下课体验价格19.9元，包括自媒体、手工、烘焙、舞蹈、八段锦、品茶、钓鱼、书法等课程，部分课程有 100元-500元不等的材料费。 据智通财经，"北京新东方退休俱乐部"工作人员表示，校方正在选定场地，线下兴趣课堂计划在东城、西城、朝阳、海淀设立"根据地"，线下聚会活动在 各大城区均有，下周将发布具体的课堂和活动日历。 该俱乐部的开办是新东方探索银发经济的重要落子。事实上，自2023年进军文旅领域以来，新东方已先后试点中老年文旅路线、布局海南、云南等20余个 康养基地，并于2024年成立南京新东方老年大学，形成"文旅+教育+康养"的多维布局。 从过往发展来看，新东方中老年文旅并未形成较大规模，有关中老年人业务的盈利情况也未在财报中被单独披露。该公司2025财年第四季度财报提到，新 东方文旅业务收入同 ...