Advertising

Search documents
DoubleVerify (DV) 2025 Update / Briefing Transcript
2025-06-11 18:00
DoubleVerify (DV) 2025 Update / Briefing June 11, 2025 01:00 PM ET Speaker0 Good afternoon, everyone. It is so great to see you all here and welcome to those who've joined us online. My name is Thejal Engman and I'm the Senior Vice President of Investor Relations at Double Verify. So you will be pleased to know that we are making quite a few forward looking statements today. So please make sure you read the disclaimer at the front of our presentation. And we have an action packed agenda for you. So we're go ...
DoorDash Buys Symbioysis to Bolster Billion-Dollar Ad Business
PYMNTS.com· 2025-06-11 17:08
Core Insights - DoorDash is acquiring advertising technology company Symbiosys for $175 million, enhancing its advertising capabilities and revenue generation [1][2] - The acquisition is part of DoorDash's strategy to expand its ad business, which currently generates over $1 billion annually [2][4] - The deal will allow DoorDash to offer advertisers, including over 150,000 restaurants and brands, a comprehensive way to manage their advertising across various platforms [4][5] Company Strategy - DoorDash aims to build the future of local commerce advertising by integrating AI-powered tools and expanding product capabilities through the acquisition of Symbiosys [3] - The company is also enhancing its advertising offerings with new features such as AI tooling for campaign management and sponsored brand enhancements [5] - This acquisition follows DoorDash's recent purchases of hospitality tech company SevenRooms and U.K.-based Deliveroo, indicating a broader strategy to strengthen its commerce platform [5][6] Market Position - The acquisition of Deliveroo, which operates in over 30 countries and serves 42 million monthly active users, is expected to bolster DoorDash's position in global commerce [8][9] - DoorDash's combined operations with Deliveroo will cover more than 40 countries, reaching a population of over 1 billion people, thereby providing local businesses with essential tools and technology [9]
FOX Advertising Enhances Its Converged Media Platform Through New Collaborations with Experian & TransUnion and Its Expanded Relationship with LiveRamp
Prnewswire· 2025-06-11 16:05
Integration Will Deliver Expansive Coverage Across FOX Properties for AdvertisersNEW YORK, June 11, 2025 /PRNewswire/ -- Today, FOX Advertising announced the latest upcoming enhancement to its converged media platform, powered by AdRise, underscoring the importance of audience intelligence – bringing together the powerful combination of offline and digital identity along with verticalized audience attributes spanning categories that include demographics, lifestyle, hobbies and purchase intent.FOX's propriet ...
TTD, CART Deepen Alliance to Transform Retail Media on Open Internet
ZACKS· 2025-06-11 14:40
Core Insights - The Trade Desk, Inc. (TTD) has expanded its partnership with Instacart, integrating grocery selection data into TTD's platform, which enhances programmatic advertising capabilities for marketers [1][10] - Advertisers can now access Instacart's grocery catalog for custom audience segmentation and real-time campaign adjustments, improving agility and effectiveness [2][3] - The integration allows for closed-loop measurement, enabling advertisers to track sales impact and Return on Ad Spend (ROAS) in real-time [4][10] Group 1: Partnership and Integration - The partnership positions Instacart as a full-funnel advertising solution, with over 7,000 active CPG brand partners and 1,800 retail partners in North America [6] - Advertisers can engage consumers across various platforms, including mobile and streaming TV, ensuring a comprehensive omnichannel approach [8] Group 2: Technological Advancements - TTD's Kokai platform features tools like frequency capping and brand safety controls, enhancing the advertising experience [3] - The recent launch of Deal Desk within the Kokai platform aims to improve deal management and transparency in programmatic advertising [9] Group 3: Market Impact - Major brands like Danone have successfully utilized the integrated setup for real-time campaign optimization, demonstrating the effectiveness of the partnership [5] - The integration spans over 220 e-commerce grocery partner sites, solidifying Instacart's role as a central hub for omnichannel campaign execution [7][10]
What's Driving AMZN Stock Higher?
Forbes· 2025-06-11 13:35
Core Insights - Amazon stock (NASDAQ: AMZN) has appreciated 16% over the last year, closely mirroring the NASDAQ's 14% increase, despite experiencing significant volatility [2][3] - The stock saw a peak above $240 in January, followed by a decline of over 30% to just below $170 by April, primarily due to trade policy impacts [2] - Since the start of 2024, AMZN stock has surged 43%, driven by strong revenue growth and strategic investments [3] Revenue Growth - Amazon's revenue grew by 13% since 2023, reaching $650 billion, with North America sales climbing by 10% and international sales by 9% [4][7] - Amazon Web Services (AWS) was the main growth driver, soaring by 19%, highlighting the effectiveness of Amazon's strategic diversification [4] Valuation and Profitability - Amazon's operating margin expanded by 72% since 2023, increasing from 6.4% to 11.0%, significantly enhancing overall profitability [6] - The price-to-sales (P/S) ratio increased by 30%, from 2.8x in 2023 to 3.6x currently, reflecting improved investor perception [6][7] Future Outlook - AWS is expected to remain vital for Amazon's expansion, although competition from Microsoft Azure and Google Cloud is intensifying [5] - Amazon anticipates low double-digit sales growth over the next three years, with notable increases in bottom-line growth expected due to strategic AI investments [10] - AI initiatives are projected to enhance various business segments, improving product recommendations and ad targeting, which could lead to higher conversion rates and average order values [9][10]
IAS LAUNCHES FIRST-TO-MARKET PARTNERSHIP WITH LYFT MEDIA TO PROVIDE AI-DRIVEN THIRD-PARTY MEASUREMENT FOR ADVERTISERS
Prnewswire· 2025-06-11 12:00
Group 1 - Integral Ad Science (IAS) has formed a first-to-market partnership with Lyft Media to provide advertisers with third-party measurement for Viewability, Invalid Traffic (IVT), and Brand Safety [1][2] - Lyft Media aims to engage users with targeted ad solutions throughout their transportation journeys, allowing advertisers to connect ad exposures to outcomes like store visits and in-app purchases [3][5] - The partnership enhances transparency for advertisers, enabling them to validate their media buys and ensure ads are seen by real users in brand-safe environments [4][8] Group 2 - IAS's measurement capabilities are now available for Lyft's In-App ads, which launched in August 2023, allowing advertisers to leverage deep first-party data for impactful campaigns [5][6] - Advertisers can utilize IAS Signal, a unified reporting platform, to access industry-leading insights on Viewability and IVT, facilitating informed decision-making [8] - The partnership supports measurement across various ad formats, including Mobile In-App Video and Poster Ads, ensuring ads are viewed in a fraud-free environment [8]
PubMatic(PUBM) - 2025 FY - Earnings Call Transcript
2025-06-10 22:00
Financial Data and Key Metrics Changes - The company reported its 30th consecutive quarter of profitability at adjusted EBITDA, indicating strong financial health and consistent performance [18] - The company has significant free cash flow generation, which supports share repurchases and overall financial stability [18][92] Business Line Data and Key Metrics Changes - The company has diversified its revenue streams, now delivering a unified AI-powered end-to-end platform that serves various customer segments, including streamers, publishers, media buyers, commerce media networks, and data partners [7][8] - Supply Path Optimization (SPO) has become a significant part of the business, accounting for over half of the revenue, up approximately 20 percentage points from two years ago [30][34] Market Data and Key Metrics Changes - The company has over 80% penetration among the top 30 streaming companies globally, including major players like Roku and Amazon Fire TV [8][76] - The mix of business includes over 20% from Connected TV (CTV) and about 20% from mobile apps, with omnichannel video making up around 40% of the business [47][49] Company Strategy and Development Direction - The company focuses on being well-positioned in the fastest-growing ad formats, including CTV, commerce media, and data curation [49][50] - The company aims to consolidate its market share by leveraging its independent and objective platform, especially in light of ongoing antitrust issues facing larger competitors like Google [15][62] Management's Comments on Operating Environment and Future Outlook - Management noted that the ad market has shown resilience despite macroeconomic uncertainties, with strong performance observed in early 2023 [83][84] - The company is planning for various economic scenarios while focusing on AI as a significant growth driver and efficiency enhancer [86][88] Other Important Information - The company has increased its share repurchase authorization by an additional $100 million, reflecting confidence in its financial position and future growth prospects [92] - The company estimates that every percentage point of market share gained from Google could translate to $50 to $75 million in revenue, with a high flow-through to the bottom line due to existing publisher overlaps [62][63] Q&A Session Summary Question: What is the company's outlook on the ad market amidst macroeconomic uncertainties? - Management indicated that the ad market has been more stable than expected, with strong performance trends continuing into the second quarter [83][84] Question: How does the company differentiate itself from competitors in the SSP space? - The company highlighted its independent platform and extensive publisher relationships, which allow it to offer unique value propositions that competitors may not provide [15][76] Question: What is the significance of Supply Path Optimization (SPO) for the company's growth? - SPO has become a key growth driver, accounting for over half of the business, and is expected to continue growing as advertisers seek efficiency and effectiveness [30][34] Question: How does the company view the impact of Google's antitrust issues on its market position? - Management believes that the antitrust case presents a significant opportunity for the company to gain market share, estimating potential revenue increases from share shifts [62][66]
AppLovin Dips on S&P 500 Snub, Morgan Stanley Lifts Target Anyway
MarketBeat· 2025-06-10 21:38
Core Viewpoint - AppLovin's stock experienced a significant drop due to its exclusion from the S&P 500 Index, despite a recent price target upgrade from Morgan Stanley, indicating mixed market sentiment towards the company [2][4][9]. Group 1: Stock Performance and Market Reaction - AppLovin's stock closed down over 8% on June 9, following the announcement that it would not be added to the S&P 500 Index [2][4]. - The company has seen a remarkable stock price increase of approximately 1,840% over the past two years [3]. - Morgan Stanley raised AppLovin's price target from $420 to $460, suggesting a potential upside of 20% from its June 9 closing price [3][4]. Group 2: S&P 500 Inclusion Implications - Inclusion in the S&P 500 Index is crucial for gaining exposure to institutional investors, which can significantly boost a company's stock price [4][5]. - AppLovin is one of only two companies with a market cap over $100 billion that is not part of the S&P 500, the other being Strategy [7]. - The exclusion from the index means AppLovin will miss out on substantial institutional buying, which typically occurs when new companies are added to the index [6][8]. Group 3: Business Developments and Future Outlook - AppLovin's advertising technology segment generated over $3.7 billion in sales over the last 12 months, contrasting with the performance of Strategy [8]. - The company is in the process of selling its first-party (1P) mobile game studios, which is expected to close in Q2 pending regulatory approval [11]. - Morgan Stanley believes that the sale of the 1P business will enhance AppLovin's overall value by allowing it to maintain high-margin ad revenue without the operational costs associated with running the studios [12][13].
Levi & Korsinsky Notifies DoubleVerify Holdings, Inc. Investors of a Class Action Lawsuit and Upcoming Deadline – DV
GlobeNewswire News Room· 2025-06-10 17:04
NEW YORK, June 10, 2025 (GLOBE NEWSWIRE) -- Levi & Korsinsky, LLP notifies investors in DoubleVerify Holdings, Inc. ("DoubleVerify Holdings, Inc." or the "Company") (NYSE: DV) of a class action securities lawsuit. CLASS DEFINITION: The lawsuit seeks to recover losses on behalf of DoubleVerify Holdings, Inc. investors who were adversely affected by alleged securities fraud between November 10, 2023 and February 27, 2025. Follow the link below to get more information and be contacted by a member of our team: ...
Grey and UNACEM Named Honoree in Fast Company's 2025 "World Changing Ideas" Awards
Prnewswire· 2025-06-10 14:27
Core Insights - Grey, a leading global ad agency, has been recognized as an honoree of Fast Company's 2025 World Changing Ideas Awards for its innovative "Sightwalks" project in collaboration with UNACEM, which aims to enhance urban accessibility for visually impaired individuals [1][3] Group 1: Project Overview - "Sightwalks" is a tactile signage system that has been implemented in Lima, Peru, covering over 75,000 square meters and benefiting over 500,000 visually impaired individuals [2] - The project was developed by Grey's Peru studio, Circus Grey, in partnership with the Municipality of Miraflores and Cemento Sol, with plans for expansion to other districts and cities globally [2] Group 2: Recognition and Impact - The Fast Company awards featured 100 outstanding projects selected from over 1,500 entries, highlighting the significance of "Sightwalks" in addressing pressing social issues [3] - Gabriel Schmitt, Grey's Global Chief Creative Officer, emphasized the company's commitment to using creativity for social good, which is reflected in the recognition received [4] Group 3: Company Philosophy - UNACEM's Commercial Manager, Gabriel Barrio, articulated the vision behind "Sightwalks," focusing on making cities more human and sustainable, and the importance of combining purpose with creativity [5] - José Rivera y Piérola, Creative Chairman & CEO of Circus Grey, expressed the belief in the transformative power of ideas, showcasing "Sightwalks" as a prime example of impactful creativity [6] Group 4: Industry Context - Fast Company editor-in-chief Brendan Vaughan noted that the awards aim to showcase organizations making meaningful progress on significant global issues, reinforcing the relevance of initiatives like "Sightwalks" [7]