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徐州文旅搞大动作!5月24日徐州方特旅游度假区正式启幕,开启淮海旅游新篇章
Xin Hua Ri Bao· 2025-05-20 22:30
乐园精心打造了16个大型特色水上项目、多种清凉酷爽的亲水玩法及近百处休闲主题造景,无论是亲子 家庭还是年轻群体,都可以在这里找到专属的戏水乐趣。其中,针对年轻潮玩群体,乐园特别打造了令 人肾上腺素飙升的极限项目,如垂直落差达20米的《大喇叭》、全长79米的《飞跃河谷》高速滑道、连 续360°回旋的《翻江倒海》龙卷滑道,满足年轻人追求刺激的玩水需求。 暑热渐盛,玩水正当时!徐州文旅再添新板块——徐州方特水上乐园作为全市重点文旅项目,将于5月 24日焕新迎客。此次开园标志着徐州方特旅游度假区"两园一酒店"新业态全面落地,为游客提供集游 乐、住宿于一体的沉浸式度假体验。 该项目以独具特色的"熊出没"IP主题造景,刺激与清凉体验并存的水上项目,以及沉浸式水上电音派 对,为广大游客开启今夏专属的清凉狂欢。 16个主题项目 徐州方特水上乐园紧邻徐州方特乐园,是依托华强方特前沿技术和丰富的运营经验,融合"熊出没"IP元 素打造的一座集休闲、娱乐、美食于一体的夏日玩水胜地。 专为亲子家庭群体打造的合家戏水区域同样精彩纷呈。《熊出没水寨》主题互动区,配备各类翻斗桶、 萌趣水滑梯等戏水设施,让亲子时光充满欢乐与温馨;全长1200 ...
成都的“哪吒巨幕”和上海的“蜘蛛侠园区”
Mei Ri Jing Ji Xin Wen· 2025-05-19 15:18
Core Insights - The emergence of cultural IPs is reshaping urban attraction, transitioning from mere content products to catalysts that interact with city spaces and citizen emotions [1][6] - The events in Chengdu and Shanghai illustrate different approaches to leveraging IP for urban development, highlighting the importance of both digital and physical manifestations of IP [2][5] Group 1: Chengdu's Digital IP Presentation - Chengdu's Nezha showcased a stunning naked-eye 3D display in a core commercial area, creating a new urban expression and enhancing the city's cultural narrative [2][3] - The event emphasized the synergy between IP and modern technology, generating significant public engagement and excitement [2][3] Group 2: Shanghai's Physical IP Expansion - Shanghai Disneyland's Spider-Man themed area marks the third major expansion since its opening in 2016, demonstrating a clear operational logic of continuous content investment and scene iteration [3][5] - This expansion reflects a mature industrial system that maximizes the commercial value of IP through substantial capital investment and refined operations [5][9] Group 3: The Role of IP in Urban Development - Both cities illustrate how IP can enhance urban identity and attractiveness, with Chengdu focusing on digital experiences and Shanghai on physical attractions [5][10] - The integration of IP into urban spaces creates new cultural landmarks that serve as dynamic centers of attraction, influencing foot traffic and economic activity [10][11] Group 4: The Concept of "Strong IP Era" - The "Strong IP Era" signifies a shift where IPs act as effective attention filters and emotional connectors amidst information overload [6][7] - Cities are recognizing the opportunity to convert IP-driven traffic into sustainable urban growth through strategic scene construction and operation [7][9]
蜘蛛侠园区动工,上海迪士尼再上新可期
Bei Jing Shang Bao· 2025-05-19 08:05
Core Insights - Shanghai Disneyland has officially commenced construction on a new Spider-Man themed park, marking the park's ninth themed area and introducing the first large-scale Marvel attraction within the resort [1][3][5] - The new park will feature a thrilling high-speed roller coaster themed around Spider-Man, alongside immersive shopping, dining, and entertainment experiences [3][5] - This expansion follows previous major projects, including the Toy Story Land in April 2018 and the Zootopia area in December 2023, indicating a consistent strategy of growth and enhancement of visitor experiences [5][7] Expansion Details - The Spider-Man themed park will be adjacent to the Zootopia area, with construction preparations having started in early 2024 [3][5] - The total investment for the new park is reported to be 2.459 billion yuan [3] - In addition to the new park, Shanghai Disneyland is also developing its third Disney hotel, which broke ground in August 2023, further enhancing visitor accommodation options [5] Global Context - The expansion of Shanghai Disneyland is part of a broader trend, with other Disney parks globally, such as Hong Kong Disneyland and Tokyo DisneySea, also announcing new attractions and expansions [7] - The competitive landscape for theme parks is intensifying, with a need for continuous updates and new content to attract visitors [8]
首个漫威主题景点,上海迪士尼蜘蛛侠园区动工,票价或再涨?
Nan Fang Du Shi Bao· 2025-05-19 07:26
5月19日,上海迪士尼度假区宣布第九大主题园区"蜘蛛侠主题园区"正式动工。据介绍,这一全新主题 园区将毗邻"疯狂动物城",呈现乐园内首个大型漫威主题景点——以蜘蛛侠为主题、惊险刺激的高速过 山车项目。同时,上海迪士尼乐园还将于6月推出一系列皮克斯主题体验。 这是2016年6月上海迪士尼开园以来,继"迪士尼·皮克斯玩具总动员"主题园区(2018年4月开幕)、"疯 狂动物城"主题园区(2023年12月开幕)后,乐园第三个主要扩建项目。该扩建项目相关信息于2024年8 月在迪士尼全球粉丝大会上首次公布。作为参考,前两个新园区从开工建设到最终开放,分别花费了2 年和4年的时间。 值得关注的是,新园区的开启是否会令门票价格再度上涨。此前,伴随玩具总动园园区、疯狂动物城园 区开幕,上海迪士尼在2018年、2020年、2022年、2023年进行多次调价,价格从两档、三档(增加"特 别高峰日")、扩展为四档(增加"特别常规日"),适用日期类型不断细分,而围绕迪士尼票价贵、消 费高的吐槽声始终不绝于耳。 相似的是,香港迪士尼乐园也通过推出新园区("冰雪奇缘"园区),吸引游客到访,并持续提升票价, 令业绩得以改善——2024财年 ...
上海迪士尼蜘蛛侠主题园区今日动工
第一财经· 2025-05-19 03:10
Core Viewpoint - The Shanghai Disneyland is actively expanding with the development of a Spider-Man themed area, marking a significant investment in enhancing visitor experiences and attractions [1] Group 1: Expansion Projects - The groundbreaking ceremony for the Spider-Man themed area took place on May 19, indicating progress in the park's expansion efforts [1] - Since its opening in June 2016, Shanghai Disneyland has completed two major expansion projects: the "Toy Story" themed area opened in April 2018 and the "Zootopia" themed area set to open in December 2023 [1] Group 2: Upcoming Attractions - In June, Shanghai Disneyland will introduce a series of new experiences and activities themed around popular Disney-Pixar films, further diversifying its offerings [1]
迪士尼怎么成了情侣分手第一现场
36氪· 2025-05-18 23:52
Core Viewpoint - The article discusses the paradox of visiting Disneyland, which is marketed as "the happiest place on earth," yet often leads to emotional stress and conflicts among couples due to high expectations, financial pressures, and the overwhelming environment [3][4][22]. Group 1: Emotional and Financial Dynamics - Couples often experience conflicts over spending, as many experiences in Disneyland come with a price tag, leading to arguments about necessary expenses and unexpected costs [6][10]. - The average spending per visitor at Shanghai Disneyland ranges from 1,000 to 2,000 yuan, indicating a significant financial commitment that can strain relationships [9]. - Disney's financial reports show that ticket sales account for only about one-third of the "Parks and Experiences" revenue, with merchandise and food contributing nearly a quarter, highlighting the importance of additional spending [13][22]. Group 2: Psychological and Social Factors - Research indicates that interactions with other visitors can enhance positive emotions, while interactions with partners may not have the same effect, potentially leading to dissatisfaction [6]. - The high-pressure environment of Disneyland can amplify emotional responses, making couples more susceptible to conflicts over minor issues [27]. - Studies suggest that differences in spending habits and leisure preferences between partners are common sources of tension, particularly in high-stress situations like theme park visits [10][28]. Group 3: Visitor Experience and Expectations - The experience of visiting Disneyland can be physically and emotionally exhausting, with long wait times for attractions often exceeding one hour, especially during peak seasons [21]. - The expectation to maximize the visit by completing numerous attractions can lead to a "KPI mode," where couples feel pressured to achieve specific goals, detracting from the enjoyment of the experience [16][22]. - The article notes that many visitors, particularly men, may have less interest in theme parks, leading to a disparity in enthusiasm and engagement during the visit [25].
Disney's Newest Theme Park Has Already Broken Records
Forbes· 2025-05-18 20:05
Core Insights - Disney's announcement of its first theme park in the Middle East on Yas Island, Abu Dhabi, led to the breaking of a regional record within hours of the announcement [2][9] - The launch event featured a spectacular drone light show, which set the record for the largest drone display in the region, utilizing over 9,000 drones to create a detailed replica of Cinderella Castle [11][12] Group 1: Event Highlights - The launch event included a high-profile press conference followed by a grand son et lumière show, featuring celebrities and a live orchestra [9][10] - The show was directed by experienced Disney professionals, ensuring a high-quality production [13][16] - The event was organized by HQ Worldwide Shows, a leading event management company in the region, in collaboration with Lumasky Drone Show, known for its innovative drone displays [16][17] Group 2: Technological Innovations - Lumasky developed its own drones, allowing for unique designs and control over both hardware and software, which sets it apart from competitors [18][19] - The drones used in the show emitted 3,200 lumens, making them the brightest in the Middle East [20] - The complexity of the show required meticulous planning, including 3D simulations and precise synchronization with music [22][23] Group 3: Economic Context - The UAE is diversifying its economy from oil and gas to tourism, investing in world-class attractions to attract global visitors [6][7] - The competition among Emirates to set records has led to a proliferation of high-profile events, with Guinness World Records establishing a permanent office in Dubai [7][8]
消费疲软+新势力夹攻,本土IP主题乐园逆周期突围路在何方?
3 6 Ke· 2025-05-16 01:57
Core Insights - Despite a challenging economic environment, domestic tourism consumption during the May Day holiday showed positive growth, with 314 million domestic trips taken, a year-on-year increase of 6.4%, and total spending reaching 180.27 billion yuan, up 8.0% [1] - The "IP + cultural tourism" model, particularly represented by theme parks, is a focal point, but it faces stagnation in growth after a rebound in 2023, raising questions about its future potential [1][4] - Major theme parks like Shanghai Disneyland and Beijing Universal Studios reported significant visitor numbers and ticket sales during the holiday, indicating a temporary recovery in the sector [2][4] Industry Performance - Beijing Universal Studios saw ticket sales increase by approximately 213% year-on-year, with peak daily attendance reaching nearly 50,000, resulting in ticket revenue exceeding 170 million yuan during the holiday [2] - Shanghai Disneyland's ticket revenue during the holiday is estimated to surpass 310 million yuan, reflecting strong consumer interest [2] - Happy Valley parks, under the ownership of Overseas Chinese Town A, attracted over 800,000 visitors during the holiday, marking a nearly 20% increase year-on-year [2] Financial Challenges - Despite the holiday's positive indicators, many theme park operators are facing financial difficulties, with companies like Huasheng Fantawild reporting a 4.18% decline in annual revenue from theme park operations [6] - Huasheng Fantawild's operating costs increased by 9.17%, leading to a significant drop in gross margin [6][7] - Overseas Chinese Town A also reported a 13.03% decrease in tourism revenue for 2024, with total visitors down by 13.7% [8] Future Prospects - The industry is witnessing a shift towards developing proprietary IPs and enhancing visitor experiences through innovative attractions and collaborations with well-known franchises [12][14] - New international theme parks, such as the Warner Bros. Studio Tour in Shanghai and the Peppa Pig Theme Park, are set to enter the market, intensifying competition [16][18][20] - Domestic parks are exploring various IP strategies, including partnerships and themed attractions, to enhance their appeal and drive visitor engagement [12][14] Consumer Trends - The rise of "emotional consumption" is evident, with products and experiences that cater to consumer emotions gaining traction, although the overall spending on non-essential entertainment remains cautious [1][4] - New tourism trends such as "taste tours," "performance tours," and "family-friendly experiences" are emerging, reflecting a diversification in consumer preferences [1]
娃哈哈回应产能调整等问题;BV等超百家奢侈品牌将于天猫首发逾千款商品|消费早参
Mei Ri Jing Ji Xin Wen· 2025-05-15 23:32
Group 1 - Wahaha responded to recent media concerns regarding factory shutdowns and employee complaints, stating that adjustments in product structure were necessary due to rapid market demand growth, leading to capacity constraints [1] - The company has initiated measures such as outsourcing production, upgrading equipment, and investing in new factories to alleviate capacity issues and enhance market responsiveness [1] - Wahaha's internal compliance reforms, while causing short-term challenges, are expected to contribute to building a modern industrial system and improving competitiveness in the long run [1] Group 2 - Meizu issued a statement clarifying that it has never planned to eliminate its mobile phone business, countering false claims circulating on social media that could harm its brand reputation [2] - The company's prompt clarification reflects its confidence in maintaining brand integrity and business development amidst the rapid spread of misinformation [2] - This action not only curbs the spread of rumors but also sends a positive signal to the market, helping to stabilize consumer and partner confidence [2] Group 3 - Over 100 luxury brands, including BV, Cartier, and Valentino, are set to launch new products during the upcoming Tmall "618" shopping festival, coinciding with the "520" Chinese Valentine's Day [3] - The exclusive online debut of over a thousand products on Tmall highlights the increasing importance of e-commerce channels in luxury goods sales and the brands' focus on the Chinese market [3] - This trend indicates a deepening integration between luxury brands and Chinese e-commerce platforms, enhancing brand exposure and market influence [3] Group 4 - Shanghai Lego Land has implemented a real-name ticketing system in response to illegal resale attempts of trial operation tickets, emphasizing that these tickets are not for public sale [4] - The proactive management of ticket sales aims to curb scalping practices and protect the rights of legitimate consumers, setting a standard for ticket management in the industry [4] - By restricting trial operation tickets to specific users, the park safeguards the exclusive rights of annual pass holders and hotel package guests, while also protecting its brand image from market price distortions [4]
United Parks & Resorts(PRKS) - 2025 Q1 - Earnings Call Transcript
2025-05-12 14:02
Financial Data and Key Metrics Changes - Total revenue for the first quarter was $286.9 million, a decrease of $10.5 million or 3.5% compared to the first quarter of 2024 [18] - Net loss for the first quarter was $16.1 million, compared to a net loss of $11.2 million in the first quarter of 2024 [21] - Adjusted EBITDA was $67.4 million, a decrease of $11.7 million compared to the first quarter of 2024 [21] - Attendance decreased by approximately 59,000 guests or 1.7% compared to the prior year quarter, primarily due to the timing of Easter and spring break [18][19] Business Line Data and Key Metrics Changes - In-park per capita spending increased by 1.1% during the first quarter, marking growth for 19 of the last 20 quarters [6] - Admission per capita decreased by 4.2%, influenced by the admissions product mix and lower realized pricing [19] - Total revenue per capita decreased by 1.8% [19] Market Data and Key Metrics Changes - April 2025 attendance was up 8.1% compared to April 2024, indicating a positive trend moving into the second quarter [7] - Year-to-date attendance through April showed approximately 1.3% growth on a fiscal basis [19] Company Strategy and Development Direction - The company is focused on significant investments in new rides, attractions, and events to enhance guest experience and drive revenue [8][15] - Discussions are ongoing regarding the integration of branded hotels into parks and unlocking the value of owned real estate [12][15] - The company is exploring sponsorship opportunities, expecting to exceed $20 million in high-margin revenue over time [14] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in achieving new records in revenue and adjusted EBITDA for 2025, with 75% of historical attendance and revenue opportunity still ahead [8][17] - The company is optimistic about the impact of new attractions and events, as well as the potential increase in attendance due to competitive market dynamics [34][65] Other Important Information - The company repurchased 100,000 shares for approximately $4.6 million during the first quarter [16][22] - The balance sheet remains strong, with a net total leverage ratio of 3.1 times and approximately $764 million in total available liquidity [15][22] Q&A Session Summary Question: How does the company plan to bridge the first quarter loss to expected EBITDA records? - Management highlighted strong April performance with attendance up over 8% and ongoing strategies to improve admissions per capita [30][34] Question: What was the impact of Easter on April attendance? - Management noted that April's attendance benefited from the Easter shift, with additional attendance beyond that expected from the holiday [41] Question: How is the company performing in international sales? - International ticket sales are up low single digits, with management indicating that international attendance does not significantly impact overall performance [52] Question: What are the expectations regarding labor costs due to competition from Epic? - Management acknowledged planned labor increases but emphasized effective management of costs to maintain guest experience [81] Question: What is the company's approach to capital allocation and buybacks? - Management stated that they are comfortable with the current leverage ratio and are focused on maximizing returns to shareholders through strategic capital allocation [86]