头豹市场研读 | 2025/03 观点摘要 近年来，中国客车品牌在海外市场快速扩张，展现出强劲的增长态势。2024年，中国10座及 以上客车出口量同比增长16%，多个品牌在东南亚、中东、非洲等市场占据重要份额。随着全球新能 源化浪潮兴起，中国客车企业凭借技术和成本优势，在国际市场竞争中逐步确立领先地位。然而， 面对复杂的国际形势和各国政策法规要求，中国客车出海之路仍面临诸多挑战。如何在全球化进程 中实现可持续发展？是技术创新还是本土化战略更为关键？ 本报告主要聚焦中国客车品牌的海外市场发展现状，深入分析全球客车市场格局，探讨了中 国客车企业的国际化路径与竞争策略，并对新能源客车出海机遇与挑战进行了系统研究，同时对未 来发展趋势做出预判。 头豹市场研究| 2025/03 www.leadleo.com 2025年中国客车海外市场发展报告： 全球化征程——中国客车品牌出海新 格局与战略机遇 2025 Bus Overseas Market Development Report 2025年中国バス海外市場発展レポー （精华版） 报告标签：一带一路、新兴市场、新能源客车、品牌输出 撰写人：马天奇 报告提供的任何内容（ ...

头豹市场研究| 2025/03 www.leadleo.com 2025年中国客车海外市场发展报告： 全球化征程——中国客车品牌出海新 格局与战略机遇 2025 Bus Overseas Market Development Report 2025年中国バス海外市場発展レポー （精华版） 报告标签：一带一路、新兴市场、新能源客车、品牌输出 撰写人：马天奇 报告提供的任何内容（包括但不限于数据、文字、图表、图像等）均系头豹研究院独有的高度机密性文件 （在报告中另行标明出处者除外）。 ，任何人不得以任何方式擅自复制、再 造、传播、出版、引用、改编、汇编本报告内容，若有违反上述约定的行为发生，头豹研究院保留采取法 律措施、追究相关人员责任的权利。头豹研究院开展的所有商业活动均使用"头豹研究院"或"头豹"的商号、 商标，头豹研究院无任何前述名称之外的其他分支机构，也未授权或聘用其他任何第三方代表头豹研究院 开展商业活动。 头豹市场研读 | 2025/03 观点摘要 近年来，中国客车品牌在海外市场快速扩张，展现出强劲的增长态势。2024年，中国10座及 以上客车出口量同比增长16%，多个品牌在东南亚、中东、非洲等市场占 ...

Core Viewpoint - The company reported a decline in revenue for Q1 2025, but an increase in net profit year-on-year, indicating a mixed performance driven by changes in sales structure and cost management [1][3]. Group 1: Financial Performance - In Q1 2025, the company achieved revenue of 6.42 billion yuan, a year-on-year decrease of 3% and a quarter-on-quarter decrease of 51% [1][2]. - The net profit attributable to shareholders was 760 million yuan, reflecting a year-on-year increase of 15% but a quarter-on-quarter decrease of 55% [1][3]. - The gross profit margin was 18.9%, down 6.0 percentage points year-on-year and 7.0 percentage points quarter-on-quarter [3]. Group 2: Sales and Market Dynamics - The company sold 9,011 buses in Q1, a year-on-year increase of 16.6%, with significant growth in light buses, which saw a 129.1% increase [2]. - The average revenue per vehicle was 712,000 yuan, down 16.8% year-on-year and 15.6% quarter-on-quarter, primarily due to a decrease in the proportion of large and medium buses sold [2]. Group 3: Cost Management and Profitability - The company improved its expense management, with a net profit margin of 12.0%, up 2.0 percentage points year-on-year [3]. - The total impairment for credit and assets was 280 million yuan, an increase of 250 million yuan year-on-year, mainly due to the reversal of receivable impairments [3]. Group 4: Future Outlook - The new energy bus replacement subsidy policy is expected to boost domestic demand, with an average subsidy of 80,000 yuan for buses over eight years old [4]. - The company is projected to maintain revenue growth in 2025, with expected revenues of 42.7 billion yuan, a year-on-year increase of 14.8% [5].

Group 1 - The development prospects of the private economy are broad and promising, with a strong call for private enterprises and entrepreneurs to showcase their capabilities [1][4] - The government emphasizes unwavering support for the private economy, integrating it into the socialist system with Chinese characteristics, which establishes a stable expectation for its growth [1][2] - Zhengzhou has seen significant growth in its private economy, with 2.13 million market entities, 23 companies in the top 100 private enterprises in Henan, and 4 companies in the top 500 private enterprises in China [1][3] Group 2 - The private economy is crucial for urban development, with Zhengzhou implementing various initiatives to support and enhance the private sector, including the "30 measures" for high-quality development [2][4] - A large number of private enterprises in Zhengzhou are emerging as leaders in their respective industries, contributing significantly to tax revenue, employment, and total import-export value [3][4] - The current technological revolution and industrial transformation present new opportunities for private enterprises to innovate and grow, with a focus on creating a fair and efficient market environment [4]

Core Viewpoint - The company reported strong financial performance for 2024 and Q1 2025, with significant year-on-year growth in revenue and net profit, driven by robust export business and improved sales structure [1][2][3] Financial Performance - For 2024, the company achieved revenue of 5.73 billion, a year-on-year increase of 35.1%, and a net profit of 250 million, up 258.1% [1] - In Q1 2025, revenue reached 1.69 billion, reflecting a quarter-on-quarter increase of 32.1% and a year-on-year increase of 12.9% [1] - The company’s net profit for Q1 2025 was 80 million, with a quarter-on-quarter increase of 80.5% and a year-on-year increase of 41.2% [1] Export Business - The company’s export business showed strong performance, with total sales of 11,000 units in 2024, a year-on-year increase of 51.5% [1] - In Q1 2025, the company sold 2,766 units, a year-on-year increase of 10.0%, with exports accounting for 22.6% of total sales [1][2] - The company confirmed a bulk order for electric vehicles from Chile, contributing to a significant year-on-year increase of 521.7% in new energy exports [1] Revenue Composition - Overseas revenue accounted for over 56% of total revenue in 2024, with domestic revenue at 2.52 billion and international revenue at 3.21 billion [2] - The average selling price for domestic vehicles reached 486,000, while the overseas average was 516,000 [2] Strategic Initiatives - The company completed the delivery of 300 electric buses to Chile and has a strong order backlog, ensuring continued profitability growth [3] - A share buyback plan was announced, with a budget of 100 to 200 million for repurchasing shares at a maximum price of 15 per share, indicating management's confidence in long-term performance [3] Profit Forecast - Revenue projections for 2025-2027 are 7.18 billion, 7.92 billion, and 8.50 billion respectively, with net profits expected to be 460 million, 550 million, and 620 million [3]

Group 1 - The company held the 8th meeting of the 11th Supervisory Board on April 24, 2025, where all members confirmed the accuracy and completeness of the disclosed information [2][26] - The meeting approved the 2024 annual financial settlement report, which will be submitted to the 2024 annual shareholders' meeting for review [5][7] - The company reported a net profit attributable to shareholders of 249.45 million yuan for 2024, with a proposed cash dividend of 0.50 yuan per 10 shares, totaling approximately 29.65 million yuan [27][28] Group 2 - The company plans to allocate 16.16 million yuan for asset impairment provisions for 2024, impacting the net profit by approximately 13.58 million yuan [16][36] - The Supervisory Board confirmed that the asset impairment provisions are in accordance with accounting standards and accurately reflect the company's asset status [37][38] Group 3 - The company approved the use of up to 1 billion yuan of idle funds for low-risk financial products to enhance capital efficiency [40][42] - The board authorized the chairman to make investment decisions within the approved limit, ensuring that normal operational funding needs are met [43][44] Group 4 - The company plans to conduct foreign exchange derivative transactions to hedge against currency risks, with a transaction limit of 1 billion yuan [48][50] - The board has approved the foreign exchange derivative trading plan, which aims to stabilize costs and enhance financial stability [54][56] Group 5 - The company intends to renew its contract with Lixin Accounting Firm for the 2025 financial audit, which has a strong track record in auditing listed companies [58][59] - The audit fee for 2025 is set at 780,000 yuan, consistent with previous years [66][67] Group 6 - The company plans to repurchase A-shares with a total amount between 100 million and 200 million yuan, primarily for employee stock ownership plans [72][74] - The repurchase price will not exceed 15 yuan per share, and the implementation period is set for 12 months from the board's approval [75][87]

宇通客车：一季度营业收入为64.18亿元，同比下降3%；归属于上市公司股东的净利润为7.55亿元，同 比增长14.91%。 ...

未经许可，不得转载或者引用。 投资要点 客车这轮大周期驱动因素是什么？ 一句话总结：客车代表中国汽车制造业将成为【技术输出】的世界龙头。这不是梦想而是会真 真切切反应到报表层面。海外市场业绩贡献对客车行业在3-5年会至少再造一个中国市场。背 后支撑因素： 1）天时： 符合国家【中特估】大方向，客车是【一带一路】的有力践行者，已有10余年的出 海经验，在新的国际形势变化下，将进一步跟紧国家战略，让中国优势制造业【走出去】。 2）地利： 客车的技术与产品已经具备世界一流水平。新能源客车产品维度，中国客车已领先 海外竞争对手。传统客车维度，技术已不亚于海外且具备更好性价比及服务。 3）人和： 国内市场价格战结束不会成为拖累反而会共振。过去6-7年国内客车"高铁冲击+新能 源公交透支+三年疫情"三重因素叠加经历了长期的价格战，2022下半年宇通已率先提价，且需 求本身得益【旅游复苏+公交车更新需求】有望重回2019年水平。 客车这轮盈利能创新高吗？我们认为并不是遥不可及。 1）国内没有价格战。2）寡头龙头格局。3）海外无论新能源还是油车净利率远好于国内（无 需投固定资产）。4）碳酸锂成本持续下行。 客车这轮市值空间怎 ...

近年来，随着全球客车产业及供应链重塑，我国自主客车品牌纷纷将重点瞄准海外。作为国内知名客车制造企业，中通客车（000957） 积极布局海外市场，中亚、中东、非洲、美洲、欧洲……都留下了中通客车的足迹。 "在海外出口这方面，我们针对不同国家、不同区域实行一国一策。我们首先会派驻专业团队对当地的文化、气候、路况、运营场景进行 充分分析，根据这些情况有针对性地改进。中通客车海外市场份额正在不断上升。"中通客车客车研究院院长齐洪磊介绍道。数据显示， 2024年，中通客车出口量同比上涨63.51%，达到6220辆，市场份额提升至10.06%，占山东客车出口总量及总值的九成。目前，随着海外 市场的不断开拓，中通客车海外市场占有率持续提升，已成为全球客车行业代表品牌之一。 齐鲁晚报.齐鲁壹点刘宗智 宽敞的生产车间里，机器轰鸣声不绝于耳，一辆辆形制各异的大客车或整齐停放在两侧，或在加速带上等待进一步加工检验。不久后， 这些崭新的"大家伙们"将漂洋过海，驶向全球。 "此前，在汽车制动器方面我们多使用进口芯片。2019年后，攻破了'卡脖子'技术，自主研发了国产芯片的整车自动控制系统，包括现在 我们又开发了预控制系统。近两年来，我 ...

证券代码：000868 证券简称：安凯客车 公告编号：2025-021 安徽安凯汽车股份有限公司 | 品 目 | 2025 | 年 | 3 月 | | 本年累计 | | 累计数量较去年同期 增减比率 | | --- | --- | --- | --- | --- | --- | --- | --- | | 产量 | | | | 712 | | 1815 | 28.54% | | 其中：大型客车 | | | | 249 | | 700 | 81.82% | | 中型客车 | | | | 379 | | 776 | 61.67% | | 轻型客车 | | | | 84 | | 339 | -38.03% | | 销量 | | | | 675 | | 1594 | 10.69% | | 其中：大型客车 | | | | 231 | | 584 | 80.25% | | 中型客车 | | | | 309 | | 650 | 32.11% | | 轻型客车 | | | | 135 | | 360 | -42.31% | 本表为销售快报数据，最终数据以公司定期报告数据为准。同时，提醒广 大投资者，不能以公司产销数据直接推算 ...