卫浴
Search documents
《2025中国超耐用浴室柜发展白皮书》发布 引导市场转向长期价值
Zheng Quan Ri Bao Wang· 2025-10-19 11:46
Core Insights - The "2025 China Ultra-Durable Bathroom Cabinet Development White Paper" aims to provide a quantifiable evaluation framework for quality upgrades in the bathroom industry amid significant changes in consumer demand and the housing market entering a stock phase [1] Group 1: Market Trends - The Chinese home furnishing market is shifting from a focus on "short-term satisfaction" to "long-term experience," particularly evident in the bathroom sector [2] - Consumer preferences are increasingly centered on durability, waterproofing, and environmental friendliness, with over 80% of consumers prioritizing these factors [2] - Material performance is now the primary consideration for 84.31% of consumers, surpassing price sensitivity, which is at 61.76% [2] - The demand for renovation and partial remodeling of existing homes has reached 58% of the overall market, driven by the aging housing stock, with approximately 270 million homes over 20 years old [2] Group 2: White Paper Framework - The white paper emphasizes the concept of "ultra-durability" as a measurable industry value proposition, aligning with national strategies for high-quality development and carbon neutrality [3] - It establishes a six-dimensional evaluation system for bathroom cabinets, focusing on material durability, structural stability, health and environmental safety, functional reliability, surface weather resistance, and ease of maintenance [3] - The definition of "ultra-durable bathroom cabinets" is seen as forward-looking, providing a scientific quality benchmark for the industry [4] Group 3: Industry Response and Challenges - The bathroom industry has been actively exploring durability through innovations in materials, processes, and design, with companies like RIFENG achieving notable advancements [4] - The white paper highlights RIFENG's "Golden Steel Wood" bathroom cabinet as a core case study, showcasing its alignment with the six evaluation dimensions [4] - The release of the white paper reflects the industry's proactive response to market trends, but challenges remain in gaining widespread recognition and transforming the evaluation system into binding standards [5] - Companies face the challenge of balancing increased costs associated with achieving "ultra-durability" with market acceptance and competitive pricing [5]
艾瑞咨询授予九牧“全球首创智能马桶清洁机器手技术”市场地位声明
艾瑞咨询· 2025-10-19 00:06
Core Insights - The article highlights that JOMOO has been awarded the "Global Pioneer in Smart Toilet Cleaning Robot Technology" by iResearch Consulting, emphasizing its innovative product craftsmanship, technological advancements, and industry influence [1] Industry Pain Points - Consumers face significant challenges with existing smart toilets, including inadequate splash and odor prevention, as well as poor cleaning effectiveness. Many entry-level or traditional toilets lack these essential features, leading to hygiene issues and user discomfort [4][3] - Traditional toilets often leave residual waste in high-rise buildings or low water pressure environments, necessitating manual cleaning, which is time-consuming and ineffective for stubborn stains [4] Digital Transformation - JOMOO has been a leader in the bathroom industry for 35 years, focusing on digital and AI technologies to enhance factory automation. The company operates a global network of 15 high-end smart factories, supporting product development and industry upgrades across various categories [5] Cleaning Robot Technology - JOMOO's proprietary cleaning robot technology features a bionic robotic arm and multidimensional rotating nozzles, providing 360° coverage for thorough cleaning. The technology creates a 25mm thick foam layer that absorbs water impact, prevents splashing, and effectively seals odors while achieving a 99.98% sterilization rate [6] - The system operates in two modes: proactive protection upon user detection and automatic cleaning with a single button press, creating a seamless cleaning experience [6]
时间是最好的证明 -- 美标150周年专访益美洁具董事长赵重光先生
Sou Hu Cai Jing· 2025-10-13 10:58
Core Insights - The article highlights the transformation of American Standard into an industry benchmark in Hong Kong, celebrating its 150th anniversary and emphasizing its deep-rooted presence in the local market [1][3]. Part 01: Historical Context - In the 1940s, Hong Kong was a land of opportunities, where the founder of Yimei Hardware, Zhao Chongguang, established a business that later partnered with American Standard, leveraging the local demand for high-quality products and government initiatives for infrastructure modernization [3][5]. Part 02: Building Trust - The alignment of brand philosophies between Yimei and American Standard, focusing on customer needs, has been crucial in establishing market trust [7]. - American Standard's products, such as bathtubs designed for user comfort and toilets with a deformation rate below 2.5mm, have built a reliable brand image, making "Choose Yimei, Use American Standard" a trusted choice in the industry [8][9]. Part 03: Responding to Health Trends - The shift towards health as a key standard has led to a refined public health demand, with American Standard addressing concerns about hygiene during the pandemic by promoting its "卫净界" dual swirl technology, which significantly reduces bacterial water droplets [9][12]. - The introduction of the upgraded "卫净界智+" technology post-pandemic, featuring UV sterilization, reflects the brand's commitment to enhancing user health and safety [14][18]. Part 04: Future Outlook - The long-standing collaboration between Yimei and American Standard is rooted in a shared focus on user needs, with product innovations evolving from basic cleanliness to smart hygiene solutions [18][20]. - American Standard aims to redefine the relationship between technology and user experience, moving towards a future where smart solutions seamlessly integrate into daily life, thus addressing the evolving expectations of consumers [20][22].
九牧破圈之道:唱响高端品牌“三重奏”
Jin Tou Wang· 2025-10-13 01:29
编者按:娱乐化,是品牌的"放大器";内容化,是品牌的"沉淀器";高端化,是品牌的"导航仪"。 作者|高端品牌实验室 研究员 段传敏 娱乐化破圈:科技卫浴品牌唱响敦煌 敦煌,这个曾经贫瘠荒漠、人迹罕至之地,千年来的沉淀让它成为中西历史文化胜地,更成为国人心中 的流行文化坐标。 当2025年的国庆节与中秋节相会于此,潮水般的游客从四面八方涌来,举目望去"西出阳关"全是人,鸣 沙山竟然"人比沙子多"。尤其是10月6日中秋之夜,一场名为"九牧全球音乐季"的活动在鸣沙山月牙泉 畔吸引了超五万人。 想想这一场景就是极致的中国浪漫:千里沙丘仰望万里星空,皎洁圆月独钟月牙泉畔,数万游客唱响西 北旷野,天籁风声音效伴奏…… 对于这场活动的总冠名九牧而言,这绝非一场普通的音乐节,而是关乎自身品牌建设的创新试验。在这 场被媒体称为"最具现象级、最具正能量、最具文化跨界影响力"的全球演唱盛会中,九牧巧妙地将其产 品、场景与娱乐内容深度融合:在知名歌手莫文蔚的歌声中,在无人机绘出的"九牧小牧"光影秀里,九 牧这家卫浴企业,完成了一次极具象征意义的品牌嬗变——它在"售卖科技"的同时也开始"制造流行"。 在这场现象级的盛会中,九牧将其产品 ...
INS新乐园推出公共艺术装置《月地徐徐》,德国高仪无锡旗舰店开业 | 一周有品指南
Xin Lang Cai Jing· 2025-09-30 13:28
Group 1: Bicester Series and Awards - Bicester Series awarded the "Bicester Series Emerging Designer Award" during Milan Fashion Week, aimed at supporting young designers with sustainable development concepts [2] - The award winner, Colombian designer Ana Tafur, founded the Sake project to promote ecological restoration and regenerative economy in collaboration with traditional communities [2] - The award includes mentorship in business negotiation and supply chain optimization, along with opportunities to showcase works in Bicester's VIP spaces [2] Group 2: Leica Camera Performance - Leica Camera reported a record global revenue of €596 million for the fiscal year 2024-2025, a 7.6% year-on-year increase [4][5] - Growth was driven by the core photography business and smartphone collaborations, with additional increases in home cinema projectors, watches, and optical lenses [4] - Revenue growth was observed across major markets including Europe, Asia, and North America, with notable increases in the European market [5] Group 3: IKEA Beijing Center Opening - IKEA announced the opening of its Beijing Changping Design Order Center on October 1, covering an area of 400 square meters [7] - This center is the fourth physical store in Beijing, focusing on full-home design services and one-on-one consultations with designers [7] - The center features six home display areas and offers over 300 home products for direct purchase, along with online ordering and in-store pickup options [7] Group 4: Louis Poulsen Store Launch - Danish lighting brand Louis Poulsen opened its first independent store in China at Hangzhou Tower Shopping Center [9] - The store showcases classic lighting collections from renowned designers and features a section for emerging designers' works [9] - The retail space is designed using natural materials, reflecting Danish design aesthetics, and offers lighting design consultation services [9] Group 5: INS New Paradise Art Installation - INS New Paradise launched a public art installation titled "Moon Land Slowly" in Shanghai's Fuxing Park, inspired by lunar phases [11] - The installation features six glowing setups and is open to the public from September 23 to October 20 [11] - During the National Day holiday, music performances and themed check-in points will be available, with limited edition Mid-Autumn Festival souvenirs on October 6 [11] Group 6: TAMBURINS New Fragrance Series - TAMBURINS introduced a new fragrance series "SUNSHINE," available on Tmall's overseas flagship store [13] - The series includes two scents, "SUNSHINE" and "PUPPY," in 50ml and 11ml sizes, along with related products like hand creams and roll-on perfumes [13] - The fragrances feature fresh and bright scent profiles, with minimalist bottle designs [13] Group 7: GROHE Flagship Store Opening - German bathroom brand GROHE opened a flagship store in Wuxi, showcasing a variety of products including customized shower systems and washbasins [15][16] - The store aims to present diverse product choices and design references to consumers, reflecting the brand's focus on the Yangtze River Delta market [16] Group 8: Poly MGM Museum Exhibition - The Poly MGM Museum in Macau announced an upcoming "Silk Road" themed exhibition featuring over 200 artifacts from various cultural institutions [18] - The exhibition will include significant items such as bronze chariots and ancient musical instruments, divided into four thematic sections [18] - Composer Tan Dun will host a concert titled "The Disappearing Cave of Scriptures" on October 6-7, using restored ancient instruments [18][20]
恒洁的此间之旅:用品质全卫演绎生活向往
3 6 Ke· 2025-09-30 11:04
Core Viewpoint - The article discusses how a national brand focused on quality bathroom products, Hengjie, is creating immersive experiences that connect consumers with the brand's narrative, moving beyond traditional storytelling to engaging participation in the story itself [1][7]. Group 1: Experience Economy and Consumer Engagement - In the rise of the experience economy, consumers demand immersive participation rather than passive storytelling, emphasizing emotional connections through engaging experiences [1]. - Hengjie collaborates with China National Geography to create "The Journey of Longing," blending technology and culture into a tangible experience in Xi'an's Datang Night City [1][9]. Group 2: Interactive and Cultural Elements - The event features a mobile all-bathroom space experience vehicle that integrates Tang Dynasty elements, providing travelers with high-quality bathroom experiences and cultural interactions [12][19]. - Various interactive zones, such as the "Five Colors Return to Blue" riddle event, allow participants to engage with traditional culture while experiencing modern bathroom aesthetics [12][19]. Group 3: Quality of Life and Space Experience - Hengjie aims to redefine quality of life by transforming bathroom spaces into reflections of lifestyle and values, ensuring they meet functional, aesthetic, and cultural needs [9][21]. - The mobile all-bathroom space experience vehicle serves as a platform for showcasing quality living, merging natural colors and cultural ambiance with modern bathroom solutions [15][25]. Group 4: Brand Narrative and Social Value - Hengjie’s approach to quality bathrooms extends beyond private homes to public spaces and cultural landmarks, promoting a narrative of quality living that resonates with consumers [21][37]. - The brand's initiatives, such as public restroom upgrades in high-traffic areas, aim to enhance the overall experience of quality living, making it accessible in various contexts [38][40]. Group 5: Innovation in Service Delivery - The mobile all-bathroom space experience vehicle represents a significant innovation in service delivery, breaking traditional boundaries and creating a new communication channel with consumers [28][29]. - By integrating cultural symbols and interactive elements, the vehicle transforms the bathroom experience into a shareable and engaging product, enhancing brand visibility and consumer interaction [32][36].
潮州卫浴产业转型升级:“输血”到“造血” “制造”变“智造”
Zhong Guo Fa Zhan Wang· 2025-09-30 10:28
Core Insights - The Chaozhou sanitary ware industry is projected to exceed 58 billion yuan in output value in 2024, with exports reaching over 130 countries and regions, and smart production line coverage exceeding 65% [1][4] - The collaboration between Shenzhen and Chaozhou is transforming the traditional industry into a more innovative and efficient sector, providing replicable practices for Guangdong's "Hundred Million Project" [1][4] Group 1: Policy and Financial Support - Shenzhen's support includes the establishment of a 10 million yuan special fund for equipment upgrades and a 500 million yuan industrial fund to attract social capital, creating a virtuous cycle of "funding attraction - project implementation - industrial agglomeration" [2][3] - The Chaozhou government has developed action plans for enhancing the quality and efficiency of smart sanitary ware, focusing on standardization, quality supervision, and brand cultivation [2] Group 2: Technological and Market Development - The establishment of the "Shenzhen-Chaozhou Smart Sanitary Ware Industry Collaborative Development Alliance" integrates resources from over 70 industry associations, leading enterprises, and research institutions to create a supply chain that enhances brand influence and core competitiveness [2][4] - The introduction of advanced intelligent ceramic equipment and the promotion of industrial automation have led to over 120 enterprises completing the CCC certification for smart toilets, fostering an innovation cycle from research and development to application [3] Group 3: Operational Efficiency and Environment - The establishment of a "smart sanitary ware industrial park" aims to lower operational costs and enhance the business environment, facilitating a "plug-and-play" model for enterprises [3] - The collaboration model between Shenzhen and Chaozhou signifies a shift from mere financial support to fostering self-sustaining growth through resource optimization and regional cooperation [1][4]
深潮协作助力潮州卫浴产业转型升级 “输血”到“造血” “制造”变“智造”
Nan Fang Ri Bao Wang Luo Ban· 2025-09-28 07:53
面对"缺资金、缺技术、缺市场、缺机制"的发展瓶颈,潮州卫浴这一传统产业在深圳对口帮扶协作的推 动下,正迎来转型升级。深圳对口帮扶协作潮州指挥部精准施策,助力帮扶地区传统产业转型升级,打 出政策引导、金融支持、技术协同、市场拓展"组合拳",助力潮州卫浴实现从"制造"到"智造"的质效双 升,为区域协调发展注入新动能。 政策先行,构筑产业生态新基础。深圳对口帮扶协作潮州指挥部协调指导当地制定潮州市智能卫浴提质 增效三年行动方案、潮州市智能卫浴品牌三年建设方案等文件,从标准制定、质量监管、品牌培育等多 方面升级产业生态。 金融"活水"激发企业创新动力。深圳通过设立1000万元专项资金支持设备更新,并与粤科金融集团成立 首轮规模5亿元的深潮产业基金,充分发挥财政资金杠杆作用,吸引社会资本投入,构建"基金招引—项 目落地—产业集聚"的良性循环。这种创新性的金融帮扶模式,有效缓解了企业融资难题,为产业升级 注入了源头活水。 技术与市场双轮驱动,推动产业走向全球。今年4月,"深潮智能卫浴产业协同发展联盟"正式成立,整 合深圳、潮州两地70余家行业协会、龙头企业和科研机构资源,打造"深圳标准—潮州智造—全球市 场"产业链条。这 ...
箭牌家居成为鸿蒙智选首批生态合作伙伴 开启智能家居新纪元
Zhong Guo Zheng Quan Bao· 2025-09-27 05:46
Core Insights - The HarmonyOS Connect partner summit was held in Shenzhen, showcasing the latest achievements of the HarmonyOS ecosystem and new products for the autumn season [1] - Arrow brand became one of the first ecological partners of HarmonyOS, launching two new smart bathroom products: the smart shower and smart bath heater [1][2] - The collaboration aims to redefine the bathroom experience by integrating smart technology with traditional bathroom functions, enhancing user experience [2][3] Group 1: Partnership and Product Launch - Arrow brand's partnership with HarmonyOS significantly boosts its confidence in product, brand, and technology [2] - The new products are designed to provide a seamless smart bathing experience, integrating with various devices like smartphones and tablets [2] - The smart shower Pro and smart bath heater Pro are designed to elevate the bathroom space from a functional area to a smart, relaxing environment [3] Group 2: Strategic Vision and Future Outlook - Arrow brand aims to redefine the bathroom space, aligning with its philosophy of providing an immersive human experience [3] - The company has been involved in the smart home sector since 2021, integrating multiple products with HarmonyOS Connect [3] - Arrow brand is committed to establishing and optimizing smart home standards, contributing to the overall intelligent transformation of the Chinese home industry [4]
浙江宁海 提升经济含“绿”量
Jing Ji Ri Bao· 2025-09-26 21:51
Core Insights - Ninghai County in Zhejiang Province has achieved significant ecological milestones, becoming the second county in the province to realize an ecological "grand slam" and ranking first in the national "Green Water and Green Mountains are Golden Mountains and Silver Mountains" development list for 2024 [1] - The county has transformed its ecological resources into quantifiable and tradable strategic capital through a dual-driven approach of "ecological industrialization and industrial ecology," redefining the deep logic of county economic development [1] Ecological Tourism and Economic Impact - The "Drunken West Creek" 10-kilometer fun run exemplifies a new tourism model that integrates ecology and experience, supported by a 500-kilometer national mountain trail system that connects various scenic spots [2] - The trail system attracts 3 million visitors annually, generating over 200 million yuan in direct income and boosting agricultural product sales by 600 million yuan, effectively quantifying the value of "Green Water and Green Mountains" [2] - In 2022, Ninghai received 10.96 million tourists, with tourism revenue reaching 9.47 billion yuan, marking its rise to the top 30 counties for tourism in the nation [3] Institutional Innovation - Ninghai has implemented a "review value-added" service in environmental assessments, which has improved project approval rates and service satisfaction to 100% for major projects [4] - The county has completed 131 transactions in pollution rights and initiated the first cross-province forestry carbon credit transaction in the province, enhancing the value realization of ecological resources [4] Green Transformation of Enterprises - Companies like Ningbo Minghui Auto Parts have benefited from expert consultations that optimize production processes, saving nearly 1 million yuan in costs [4] - High Ge Bathroom has transformed into a four-star "green factory," achieving a 70% wastewater recycling rate through advanced treatment systems, supported by continuous service from environmental departments [6] Renewable Energy Development - The newly operational pumped storage power station in Ninghai is expected to save 180,000 tons of standard coal and reduce carbon dioxide emissions by 360,000 tons annually, contributing to a rise in clean energy usage [7] - Ninghai has prioritized renewable energy development, focusing on solar, hydrogen, hydro, and wind energy, with significant policy support leading to a rapid increase in photovoltaic installations [8] - In 2023, the output value of the solar and storage industry in Ninghai grew by 82.3%, significantly contributing to the county's GDP growth and positioning it as a "GDP billion county" [8]