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宁夏23项举措全面优化知识产权领域营商环境
Zhong Guo Xin Wen Wang· 2025-09-04 23:34
Group 1 - The core viewpoint of the article is that Ningxia has introduced 23 specific measures to optimize the business environment in the field of intellectual property, aiming to support innovation and high-quality economic development [1][2][3] - The measures are structured around four dimensions, focusing on providing a more efficient, convenient, and robust intellectual property support system for enterprises [1] - Actions include ongoing enforcement campaigns against infringement and counterfeiting, promoting a dual-brand development model, and encouraging financial institutions to develop products like intellectual property insurance and pledge financing [1][2] Group 2 - In terms of creating a new legal environment, Ningxia will promote the implementation of the regional intellectual property protection regulations and enhance policies related to patent disputes, geographical indication protection, and copyright protection [1][2] - The region will also focus on emerging fields such as artificial intelligence and data intellectual property, strengthening research and institutional design to ensure the development of intellectual property rules [1][2] - To enhance international service capabilities, Ningxia will support local特色产业 (characteristic industries) like wine and goji berries to expand internationally, establishing rapid response mechanisms for overseas intellectual property disputes [2][3] Group 3 - The government aims to improve the efficiency of public services by integrating various intellectual property services into a unified platform, significantly reducing the costs for enterprises [2] - The measures include expanding the coverage of intellectual property custody services and optimizing the patent fee reduction process to enhance the standardization and personalization of government services [2] - The implementation of these measures is expected to boost the creation, utilization, protection, and management of intellectual property in Ningxia, thereby stimulating market vitality and social creativity [3]
调整期行业结构未见变化 优势向谁集中?
Nan Fang Du Shi Bao· 2025-09-04 23:07
Summary of Key Points Core Viewpoint - The alcoholic beverage industry in China is undergoing a significant adjustment phase, with varying performance across different segments such as baijiu, beer, yellow wine, and wine. While some companies are experiencing declines, others are managing to maintain or grow their revenues through strategic adjustments and market focus [3][4][14]. Baijiu Industry - The baijiu sector is the most affected by the adjustment phase, with 13 out of 20 listed companies reporting declines in both revenue and net profit. Only 6 companies showed growth in both metrics [4][5]. - Major players like Kweichow Moutai, Wuliangye, and Shanxi Fenjiu have managed to maintain growth, while smaller companies face more significant declines [4][5]. - Companies are adopting strategies to address inventory issues and optimize product channels, attributing performance declines to proactive adjustments rather than market weakness [5][6]. Beer Industry - The beer industry is showing signs of recovery, with leading companies like China Resources Beer and Qingdao Beer reporting growth in both revenue and net profit. In contrast, foreign companies like Budweiser APAC are experiencing declines [6][7]. - The high-end segment continues to be a focal point, with companies competing in the premium market, while the 8 yuan price range is emerging as a new growth driver [7][8]. - Beer companies are also diversifying into other beverage sectors to seek new growth opportunities [8][9]. Yellow Wine Industry - The yellow wine sector is struggling to achieve collective growth, with only a few companies like Kuaijishan showing positive performance. The market remains heavily concentrated in the Jiangsu and Zhejiang regions [10][11]. - Despite the introduction of new products aimed at younger consumers, overall performance remains lackluster, with traditional products still driving most sales [10][11]. Wine Industry - The wine market is in a deep adjustment phase, with most companies reporting revenue declines. The market is heavily impacted by the increasing share of imported wines, which continue to challenge domestic brands [12][13]. - Companies are exploring new sales channels, such as live e-commerce, to boost performance and adapt to changing consumer preferences [13][14]. - The emotional value of wine consumption, such as "self-drinking" and "social drinking," is seen as a potential avenue for recovery in the domestic market [13][14].
传统葡萄酒营销“失灵”,我们该如何对接下一代?
Sou Hu Cai Jing· 2025-09-03 13:22
Core Insights - The wine industry is facing a significant challenge as Generation Z consumers are gradually distancing themselves from wine, not due to a lack of interest, but because the industry has not adapted to their needs [1] - Generation Z, as "digital natives," prefers simple, transparent, and authentic consumption experiences, contrasting with the traditional complex terminology of the wine industry [1] Marketing and Consumer Behavior - Traditional wine marketing relies on professional jargon and complex knowledge, which creates a cognitive burden for younger consumers; over two-thirds of Generation Z make purchasing decisions based on product appearance [2] - Young consumers prefer intuitive descriptors like "fresh fruit aroma" and "smooth taste," as well as contextual labels such as "friend gatherings" and "food pairing" to quickly understand product characteristics [2][4] Product Innovation and Design - The industry must innovate product design fundamentally, developing clear and easy-to-read entry-level product lines and collaborating with young designers for visually impactful packaging [4] - Marketing language needs to be revamped to replace jargon with straightforward expressions, ensuring efficient and accurate information transfer to consumers [4] Digital Engagement and Social Media - Social media has become a complete ecosystem for life, socializing, and consumption for Generation Z; over 70% discover new brands through social media, and about 50% are willing to complete the entire purchasing process on these platforms [5] - The pandemic accelerated digitalization and heightened young consumers' focus on health, sustainability, and transparency, leading to a preference for authentic user-generated content over traditional advertising [5] Value-Driven Consumption - Generation Z is reshaping the consumer market with their values; 62% are willing to pay a premium for regional products, and 54% actively check for organic certifications [7] - This value-driven approach is prompting deep changes across the industry, from sustainable farming to eco-friendly packaging and supply chain transparency [7] Sustainability Challenges - While pursuing sustainability, the industry faces challenges such as the high energy consumption in the production of non-alcoholic wines, which contradicts environmental goals [9] - Producers are exploring innovative solutions like naturally low-alcohol options to achieve true sustainability, reflecting a necessary response to market demands and future industry development [9] Mindset Shift - The key to winning over Generation Z lies in a mindset shift within the traditional wine industry, moving from educating them on traditional standards to understanding and adapting to their language and lifestyle [10] - The industry must redefine the role of wine as a simple pleasure to be shared rather than a complex ritual, which will determine its ability to "brew with the future" [10]
“金山银山”是这样炼成的(解码“绿水青山就是金山银山”③)
Ren Min Ri Bao Hai Wai Ban· 2025-09-03 00:30
Core Viewpoint - China has explored three pathways to transform ecological wealth into economic wealth: "Protecting Green for Gold," "Gathering Green for Gold," and "Borrowing Green for Gold" [2][4]. Group 1: Protecting Green for Gold - This pathway emphasizes ecological protection as a prerequisite for obtaining economic returns through mechanisms like ecological compensation and transfer payments. The transformation model corresponds to the ecological compensation model [2]. - A notable case is the ecological compensation mechanism in Hainan's Qitian Reservoir, where a funding pool of 600 million yuan was established, resulting in significant compensation for ecological protection efforts [2]. Group 2: Gathering Green for Gold - This approach focuses on converting ecological advantages into industrial advantages, exemplified by the development of the wine industry in Ningxia, which produces 140 million bottles of wine annually with a total output value of 45 billion yuan [3]. - The green industry cluster effect is increasingly evident, as seen in Jiangsu's Yancheng, which has developed a major offshore wind power industry cluster, accounting for 40% of the national capacity for complete machines and 20% for blades [3]. Group 3: Borrowing Green for Gold - This pathway involves innovative mechanisms for realizing the value of ecological products, such as the "Forest Ecological Bank" in Nanping, Fujian, where farmers can deposit forestry resources, turning them into assets and capital [3]. - The carbon trading market is emerging as a new channel for "Borrowing Green for Gold," with significant transaction volumes and values reported in both mandatory and voluntary carbon markets [4].
通天酒业(00389) - 有关復牌进展之季度更新;及继续暂停买卖
2025-09-02 14:35
香港交易及結算所有限公司及香港聯合交易所有限公司對本公佈的內容概不負責,對其 準確性或完整性亦不發表任何聲明,並明確表示,概不對因本公佈全部或任何部分內容 而產生或因倚賴該等內容而引致的任何損失承擔任何責任。 CHINA TONTINE WINES GROUP LIMITED 中國通天酒業集團有限公司 (於百慕達註冊成立的有限公司) (股份代號:389) 有關復牌進展之季度更新; 及 繼續暫停買賣 本公佈乃由中國通天酒業集團有限公司(「本公司」,連同其附屬公司統稱「本集團」)根據 香港聯合交易所有限公司證券上市規則(「上市規則」)第13.09條及香港法例第571章證券 及期貨條例第XIVA部而作出。 茲提述(i)本公司日期為二零二四年八月二十九日之公佈,內容有關延遲發佈二零二四年 中期業績及延遲寄發二零二四年中期報告;(ii)本公司日期為二零二四年九月二日之公佈, 內容有關本公司股份暫停買賣;(iii)本公司日期為二零二四年九月三十日之公佈,內容有 關進一步延遲發佈二零二四年中期業績及進一步延遲寄發二零二四年中期報告;(iv)本公 司日期為二零二四年十二月二日之公佈,內容有關復牌指引及有關復牌進展之季度更新( ...
ST通葡: 通化葡萄酒股份有限公司董事会薪酬与考核委员会关于公司2025年限制性股票激励计划激励对象名单的公示情况说明及核查意见的公告
Zheng Quan Zhi Xing· 2025-09-01 16:18
Core Viewpoint - The announcement details the public disclosure and verification opinions regarding the list of incentive objects for the 2025 restricted stock incentive plan of Tonghua Grape Wine Co., Ltd. [1][2][3] Disclosure and Verification - The company publicly disclosed the list of incentive objects on the Shanghai Stock Exchange website and through internal postings [1] - The Board's Compensation and Assessment Committee verified the list of incentive objects, including their identification documents and employment contracts [2] Verification Opinions - All individuals included in the incentive object list are current employees of the company or its subsidiaries, meeting the qualifications set forth in relevant laws and regulations [2] - The basic information of the incentive objects is accurate, with no falsehoods or significant omissions [2] - None of the incentive objects fall under the disqualifications outlined in the regulations, such as being subject to market entry bans [2] - The list does not include independent directors or shareholders holding more than 5% of the company's shares [2][3]
宁夏吴忠红寺堡区举行葡萄酒经销大会
Zhong Guo Jing Ji Wang· 2025-09-01 09:32
Core Viewpoint - The 2025 Hongshibao District Fourth Wine Merchant Distribution Conference was held in Ningxia Wuzhong City, focusing on the integration of wine culture and tourism, showcasing the growth and potential of the local wine industry [1] Industry Summary - Hongshibao District is recognized as a prime area for grape production, having developed 6 leading wineries and 8 classified wineries, with a total industry output value exceeding 700 million yuan [1] - The conference featured a dual approach of "industry docking + cultural experience," promoting the innovative integration of "wine + tourism + distribution" [1] - During the event, 10 wineries from Hongshibao District signed sales agreements with 20 national distributors, amounting to 79.2 million yuan [1] Company Summary - The district has been leveraging technology to empower the wine industry, collaborating with universities and research institutions to overcome challenges in planting and brewing techniques [1] - Wine estates have been included in the self-driving tour routes of the Helan Mountain East, promoting the development of 3A-level winery scenic spots, thus expanding the "wine tourism integration" market for distributors [1] - Future plans for Hongshibao District include enhancing services and strengthening branding to further elevate its status as "China's First Wine Town" [1]
中国葡萄酒,不能再“装”了
Sou Hu Cai Jing· 2025-08-31 22:49
题图|西鸽酒庄 出品|虎嗅商业消费组 作者|李佳琪 编辑|苗正卿 在宁夏贺兰山东麓的青铜峡鸽子山,一栋建筑面积约2.8万平方米、外墙以近20万块贺兰山石组合而成的酒庄门口,身着运动装的酒庄庄主张言志正在和一 条名叫瑞瑞的萨摩犬"击掌",松弛感肉眼可见。 这里是西鸽酒庄的所在地,也是张言志试图用国际视野打一场本土战争的起点。 2024年,西鸽酒庄年营收规模达到了几个亿。据中国酒业协会统计,西鸽在葡萄酒行业整体规模排位中位列前七。同时,西鸽用八年时间拓出近四万亩葡萄 园,规模堪比美国某些历时半个世纪的酒业巨头,是中国发展规模最大、速度最快的精品酒庄。 在中国葡萄酒行业整体承压、同质化竞争激烈的背景下,西鸽并未盲目追逐规模与声量,而是以产品力为锚点,悄然卡位"高品质国产酒"的稀缺生态位:不 刻意迎合年轻人,却坚信年龄会带来消费迁移;不做大众市场幻想,而是精准切分存量客群。 张言志坦言,"喝葡萄酒不该是一场考试,应该是一种轻松的享受,过度强调专业化会拉开和消费者的距离。"比起追逐风口、创造需求,西鸽更愿意在已有 的400亿市场存量中悄悄挪移。 西鸽酒庄俯瞰图 更有趣的是,西鸽口口声声说"国际化",却不是要把酒卖到海外 ...
中国葡萄酒,不能再“装”了
虎嗅APP· 2025-08-31 13:28
以下文章来源于商业弧光 ,作者李佳琪 在宁夏贺兰山东麓的青铜峡鸽子山,一栋建筑面积约2.8万平方米、外墙以近20万块贺兰山石组合而成的酒庄门口,身着运动装的酒庄庄主张言志正在 和一条名叫瑞瑞的萨摩犬"击掌",松弛感肉眼可见。 这里是西鸽酒庄的所在地,也是张言志试图用国际视野打一场本土战争的起点。 2024年,西鸽酒庄年营收规模达到了几个亿。据中国酒业协会统计,西鸽在葡萄酒行业整体规模排位中位列前七。同时,西鸽用八年时间拓出近四万 亩葡萄园,规模堪比美国某些历时半个世纪的酒业巨头,是中国发展规模最大、速度最快的精品酒庄。 在中国葡萄酒行业整体承压、同质化竞争激烈的背景下,西鸽并未盲目追逐规模与声量,而是以产品力为锚点,悄然卡位"高品质国产酒"的稀缺生态 位:不刻意迎合年轻人,却坚信年龄会带来消费迁移;不做大众市场幻想,而是精准切分存量客群。 张言志坦言,"喝葡萄酒不该是一场考试,应该是一种轻松的享受,过度强调专业化会拉开和消费者的距离。"比起追逐风口、创造需求,西鸽更愿意在 已有的400亿市场存量中悄悄挪移。 商业弧光 . 听风者,捕光人,最准点的商业节拍 出品|虎嗅商业消费组 作者|李佳琪 编辑|苗正卿 题图 ...
喝了这款雷司令,连82年的拉菲都看不上了,前500单多送1瓶
凤凰网财经· 2025-08-31 10:49
要知道,在葡萄酒的世界里, 雷司令一直被行业内誉为"白葡萄酒之冠"! 据说全球仅不到5%的人,有机会喝到这款雷司令! 而今天有着迷人花果香气+绝妙清爽口感,酒体品质达到「雷司令天花板」—— 【约瑟夫德拉森雷司令】半甜白葡萄酒 前500单,送手提礼袋+送海马刀+品牌方多送一瓶!速抢! 既然是"白葡萄酒之冠",那肯定是跟甜度有很大关联,因为甜度决定这款雷司令是否好入口! 早在19世纪末,雷司令可是相当辉煌的, 有些比拉菲、拉图价格来得还高些! 1896年伦敦餐馆的酒单 雷司令(Hock)的价格比拉菲还高! 而德国原瓶进口的"半甜白"雷司令,更是"神一般的存在"! 据说当年18世纪中期英国女王赴德国访问时, 细品了一口佐餐雷司令葡萄酒后,立刻惊叹连连, 如获至宝! 时至今日,英国皇室依然将雷司令半甜白葡萄酒,作为皇室用酒之一! 而且雷司令酸度适中,有陈年潜力。 要想喝到 纯正的德国进口雷司令半 甜白 ,还有3点要注意: 1、德国莱茵瓶型; 2、报关单贸易国是德国,而不是中国; 3、原瓶进口,而不是原液进口; 抛开这款酒先不说, 光看这款雷司令的颜值就值上千吧! 再加上"德式复古骑士"的元素, 真的是格调满满! 不管 ...