Core Viewpoint - The 2025 China (Shanghai) International Fruit and Vegetable Exhibition showcased the innovative capabilities of Rongsheng Refrigerator, highlighting its transformation from a traditional food storage appliance to a "growth chamber" for fruits and vegetables [1][3]. Group 1: Product Innovation - Rongsheng's WILL series refrigerator features the WILL Natural Fresh-keeping Technology, which simulates a growth environment for fruits and vegetables, extending their lifespan by an additional 7 days and reducing nutrient loss [3]. - The technology incorporates three core elements: light, water, and ions. The SUPL multi-frequency light system allows for photosynthesis, enhancing the retention of nutrients such as lutein, chlorophyll, and vitamin C compared to standard refrigerators [3]. - The smart dynamic water mist system creates a protective layer for fruits and vegetables, locking in moisture and flavor, while the AI negative ion sterilization system ensures food safety by eliminating various contaminants [3][5]. Group 2: Market Positioning and Strategy - Rongsheng Refrigerator positions itself as a crucial guardian of family health, focusing on technological innovation to meet the public's demand for healthier living [5]. - The company has engaged in initiatives like the "Seeking Fresh Journey" to empower local agricultural brands and enhance the reputation of regional agricultural products, contributing to rural revitalization and increasing farmers' income [5][7]. - The collaboration between Rongsheng and local agricultural products at the exhibition exemplifies a complete value chain from production to household fresh-keeping, indicating a future trend of deep integration between home appliances, agriculture, and technology [7].

Core Insights - The article highlights the launch of Aucma's flagship product, the dual-combination fully embedded refrigerator BCD-345WPGZCD, which integrates innovative design and technology to enhance home aesthetics and intelligent food preservation [1][10] Group 1: Product Features - The dual-combination design allows for modular structure, meeting the daily needs of a three-person household with a capacity of 690L when two units are combined, making it suitable for family gatherings and holiday shopping [3] - The refrigerator features a sleek 59.4cm thickness for seamless integration with kitchen cabinets, with a front-mounted cooling system that eliminates the need for side ventilation space, allowing for a 115° door opening even when placed against a wall [5] - It employs -36℃ deep freezing technology to quickly freeze food, preserving its original nutrients and quality, comparable to freshly cut high-end ingredients like salmon [5] Group 2: Temperature Control and Health Features - The refrigerator includes an intelligent temperature control system with 0.1℃ precision, monitoring environmental changes 24/7 to prevent food spoilage due to temperature fluctuations [7] - It offers three temperature modes for specific storage needs: breast milk mode (4℃), premium mode (-2℃), and fresh mode (0℃), catering to various food preservation requirements [9] - The all-space AI active ion sterilization system continuously maintains a healthy storage environment through the use of positive and negative ion groups [9] Group 3: Market Positioning - Aucma's dual-combination fully embedded refrigerator addresses the limitations of traditional refrigerators by providing flexible expansion options and advanced technology, enhancing the quality of food preservation and home aesthetics [10]

Core Insights - Aucma has launched a new series of refrigerators and freezers at the 2026 Refrigeration Marketing Summit, aiming to address common kitchen issues and enhance consumer quality of life [1][17] - The new products emphasize innovative technology and design, targeting specific consumer pain points such as food odor mixing, limited freezing space, and aesthetic integration with home decor [3][17] Product Highlights - The White Dolphin Dual-System Refrigerator features independent cooling systems for refrigeration and freezing, effectively preventing food odor mixing [4][6] - The freezing refrigerator offers a large 215L capacity, designed to meet the needs of modern families for bulk storage, with a freezing capability of -36°C and a strong freezing capacity of 9.5kg/12h [9][11] - The Dual-Embedded Refrigerator integrates seamlessly with home aesthetics, offering a flat design and customizable color options to enhance kitchen decor [13][15] Consumer Focus - Aucma's new products are developed based on deep insights into consumer needs, promoting a "no compromise" lifestyle in kitchen design and functionality [17] - The company aims to elevate the role of home appliances from mere functional items to essential components that enhance overall quality of life [17]

Group 1 - The core point of the article is that Skyworth Digital confirmed that its refrigerators are products of Skyworth Electric Co., Ltd., a subsidiary of its indirect controlling shareholder, Skyworth Group [2] Group 2 - Skyworth Digital responded to investor inquiries on November 5 regarding the ownership of its refrigerator products [2] - The refrigerators are part of the product line offered by Skyworth Electric, which is under the umbrella of Skyworth Group [2]

Core Points - The article discusses the dangers of improper defrosting methods for refrigerators, particularly the risk of explosion due to the use of metal tools [2][9][11] - It highlights the sources of frost formation in refrigerators and provides preventive measures to avoid excessive frost buildup [4][6][7] Frost Formation Sources - Frost primarily comes from external air entering the refrigerator when the door is opened frequently or if the door seal is damaged, allowing moisture to condense [4][5] - The second source of frost is the moisture released from fruits and vegetables stored in the refrigerator, as well as from uncovered leftover food [6] Preventive Measures - To prevent frost buildup, it is recommended to minimize the frequency and duration of opening the refrigerator door [7] - Checking and replacing damaged door seals can significantly reduce moisture ingress [7] Safe Defrosting Methods - The article advises against using metal tools for defrosting, as this can damage the refrigerator's cooling system and lead to refrigerant leaks [9][10][11] - Recommended methods include unplugging the refrigerator and allowing ice to melt naturally, or using hot water to speed up the process [13][14] Safety Concerns - The use of flammable refrigerants like R600a poses a significant risk if leaks occur, as they can ignite and cause explosions [10][11] - Past incidents, such as explosions in ice cream shops and residential fires, underscore the importance of safe defrosting practices [10][11]

Core Insights - The report by Zhiyan Consulting highlights the trends and market outlook for the smart refrigerator industry in China from 2025 to 2031 [1] Export Data Summary - In August 2025, China's refrigerator export volume was 7.21 million units, representing a year-on-year decrease of 1.4% [1] - The export value for the same period was 940 million USD, showing a year-on-year increase of 4% [1] Company Profile - Zhiyan Consulting is recognized as a leading industry consulting firm in China, specializing in in-depth industry research and providing comprehensive consulting services, including feasibility studies and customized reports [1]

Core Viewpoint - The collaboration between Hisense Refrigerator and Laoshan Baihua Shecao Water aims to enhance consumer experience in healthy drinking and ice-making, promoting a new lifestyle through innovative products and experiences [1][4][6]. Group 1: Company Collaboration - Hisense Refrigerator and Laoshan Baihua Shecao Water are creating a cross-industry partnership focused on "good water makes good ice, good ice pairs with good drinks" [1]. - The partnership is designed to provide consumers with a refreshing, healthy, and convenient upgraded home ice drink experience [1][4]. Group 2: Product Innovation - Hisense Refrigerator has developed two vacuum preservation technologies, "Vacuum First Class" and "Vacuum Cube," to cater to diverse food storage needs, backed by over 300 patents [1]. - The refrigerator's automatic ice-making technology has been certified by the China Household Electrical Appliances Research Institute, showcasing superior performance in ice-making speed, uniformity, and reliability [4][6]. Group 3: Consumer Engagement - The upcoming city tour event will feature interactive experiences such as "Fresh Supply Station" and "Shecao Water Speed Drinking Challenge," allowing consumers to engage with the brand's philosophy [4]. - The collaboration emphasizes the importance of user experience, focusing on health and cleanliness through advanced technologies like blue light sterilization and nano-silver antibacterial materials [6]. Group 4: Market Trends - This partnership exemplifies a trend of value co-creation in real-life consumer scenarios, moving beyond mere brand exposure [6]. - The collaboration aims to advocate for a more creative, healthier, and enjoyable family lifestyle, reinforcing Hisense Refrigerator's image as a high-end technology brand in the ice storage and making sector [6].

Core Viewpoint - The ultra-thin built-in refrigerator market is experiencing steady growth driven by the increasing demand from modern urban households, luxury apartments, and high-end kitchen renovations that prioritize space efficiency and seamless aesthetics [3]. Market Overview - The global ultra-thin built-in refrigerator market is projected to reach USD 4.326 billion in 2024 and is expected to grow to USD 7.042 billion by 2031, with a compound annual growth rate (CAGR) of 7.2% from 2025 to 2031 [3]. Industry Development Trends - The core trend is seamless integration to meet the needs of modern "integrated kitchens," with designs becoming thinner (typically not exceeding 60 cm in depth) and matching standard cabinet sizes [7]. - There is a growing emphasis on energy efficiency and precise cooling, with manufacturers adopting ultra-thin compressors and optimized evaporator structures to meet top-tier energy standards [7]. - The market is shifting towards emerging regions, driven by the renovation demands of the middle class, particularly in second-tier cities in China and Southeast Asia [7]. Development Opportunities - The booming high-end and renovation market presents significant opportunities, with ultra-thin built-in refrigerators becoming key selling points in luxury real estate and high-end residential projects [8]. - Technological innovations in materials and manufacturing processes are creating differentiation opportunities, such as lightweight composite materials and 3D printing for custom components [8]. - Government policies promoting green appliances are benefiting the industry, with strict energy efficiency standards opening new channels for brands that meet or exceed these requirements [8]. Challenges - High costs and technical barriers exist due to reliance on specialized components and precision manufacturing processes, limiting price flexibility and making market entry difficult for small and medium enterprises [9]. - Intense competition and price pressure from global giants and regional brands are squeezing profit margins, particularly in the mid-range market [9]. - The need for professional on-site measurement and installation complicates the maintenance and repair processes, increasing costs and potential customer complaints [9].

Core Viewpoint - The conflict between Luo Yonghao and Xibei escalated unexpectedly, moving from a discussion about "pre-made dishes" to a more personal and public confrontation, highlighting issues of transparency and consumer trust in the food industry [2][4][10]. Group 1: Conflict Escalation - Luo Yonghao's initial expectation was that the conflict with Xibei over "pre-made dishes" would settle down, but it intensified after Xibei's founder, Jia Guolong, made a controversial statement referring to Luo as a "network black mouth" and "network black society" [4][6]. - Luo responded strongly, indicating that the matter could not be resolved amicably and suggesting a complete break with friends who attempt to mediate [8]. - The situation was further inflamed by Luo's live broadcast comments, drawing parallels to his past grievances with Siemens, indicating a deep-seated frustration with perceived injustices [10][12]. Group 2: Industry and Consumer Trust - Xinhua News Agency published an article emphasizing the importance of consumer rights and the need for transparency in the discussion surrounding "pre-made dishes," suggesting that the industry should focus on improving food quality [14]. - The People's Daily highlighted that the real challenge for "pre-made dishes" lies not in technology but in establishing trust with consumers, advocating for a rational and constructive dialogue to enhance industry standards and consumer choices [15].

Core Viewpoint - The article emphasizes the evolving consumer expectations for refrigerators, highlighting a shift from mere food storage to a focus on health, preservation, and smart experiences [2][3]. Group 1: Consumer Needs and Experiences - Consumers are increasingly interested in refrigerators that address diverse needs, including health and preservation, as showcased in the "Haier New Wave" refrigerator special [3][31]. - The emotional connection people have with their refrigerators is significant, as they often represent memories and familial love, transcending their functional role [6][10]. - The article illustrates how Haier's Mairang refrigerator addresses common issues like odor and bacteria, with a 99.999% sterilization rate through its EPP Super Clean System [7][10]. Group 2: Product Features and Innovations - The Mairang refrigerator features a high-end closed partition design that allows for independent storage of various food types, effectively preventing flavor mixing [10][16]. - The refrigerator employs full-space preservation technology, which maintains the quality of food items, such as keeping homemade buns soft after a month in the freezer [17][20]. - The article highlights the smart voice assistant, which provides customized preservation plans and reminders for food consumption, catering to busy lifestyles [29][30]. Group 3: Engagement and Brand Connection - The "Haier New Wave" event creatively engaged participants by transforming technical features into relatable experiences, resonating with the audience's emotions [5][31]. - The competition showcased innovative presentations that connected Haier's brand philosophy with consumer experiences, leading to a strong emotional response from the judges [31][34]. - Two participants advanced to the national finals, indicating the successful engagement strategy and the brand's commitment to connecting with younger consumers [34].